StalkBuyLove
Styched Fashion is a New Delhi-based direct-to-consumer online fast fashion brand selling affordable graphic tees, anime-themed apparel, hoodies, polos, and t-shirt bundles to Indian youth through its Shopify-powered e-commerce storefront.
- Company typePrivate
- Founded2013
- HeadquartersNew Delhi, India
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What StalkBuyLove does
Styched Fashion (also referred to in some sources as StalkBuyLove) is a New Delhi-based direct-to-consumer online fast fashion brand founded in 2012, targeting Indian youth aged approximately 15-30 with affordable, comfort-first casual apparel. The legal entity is Styched Fashion, operating through the styched.in Shopify-powered e-commerce storefront, with reported headcount in the 101-250 range. Its product catalog is centered on graphic tees, anime-themed tees and hoodies, oversized tees, hoodies and jackets, polos, full-sleeve t-shirts, and t-shirt bundles, priced in the Rs. 699-1,699 range with free shipping on prepaid orders. Certain graphic tees use GOTS-certified organic cotton, and the brand operates a made-to-order model that limits inventory risk.
The company runs a product-led, self-serve D2C go-to-market. Revenue is generated from one-time online unit sales, supplemented by an STYCHED CAMPUS ambassador program and email/newsletter retention marketing. Marketing channels are concentrated in organic social (Facebook, Instagram, YouTube) and grassroots campus advocacy. Through its STYCHED COLLECTIVE initiative, Styched has formalized minor brand-collaboration relationships with Zymrat and Flatheads as part of an emerging multi-brand lifestyle network, though the bulk of revenue remains dependent on its own first-party apparel catalog.
Styched has raised approximately $10 million in disclosed funding across 2016-2018, with Kalaari Capital as the most prominent institutional investor (lead in the 2016 Series 2 round of $6.08 million) and Trifecta Capital Advisors providing $1 million in 2017. No funding rounds, M&A activity, or leadership changes have been disclosed since August 2018 in the source data. The company has no disclosed revenue, no patents or regulatory actions, and no AI/ML capabilities documented — it is a standard Shopify D2C apparel operation. Operating geography is single-country (India), with a restrictive international shipping policy that does not support return/refund for cross-border orders.
StalkBuyLove firmographics
Firmographics- Name
- StalkBuyLove
- Legal name
- Styched Fashion
- Website
- https://stalkbuylove.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Styched Fashion is a New Delhi-based direct-to-consumer online fast fashion brand selling affordable graphic tees, anime-themed apparel, hoodies, polos, and t-shirt bundles to Indian youth through its Shopify-powered e-commerce storefront.
- Ownership category
- akta.pro rank
StalkBuyLove industry classification
Industry- Product category
- Fast Fashion Apparel
- NAICS
- Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro industry
- Streetwear & Contemporary Apparel Retail
Keywords
Where StalkBuyLove is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Markets served
StalkBuyLove business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Direct Product Sales: Revenue generated from direct-to-consumer online sales of apparel products including graphic tees, hoodies, sweatshirts, polo t-shirts, oversized tees, and t-shirt bundles. Products are sold at fixed price points with free shipping for prepaid orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Hoodies - Premium Non Zipper and Full Zip styles |
| Unit Pricing | Pay-as-you-go | T-shirt Packs - Pack of 3 bundles |
| Unit Pricing | Pay-as-you-go | Graphic Tees |
| Unit Pricing | Pay-as-you-go | Anime Oversized Tees |
| Unit Pricing | Pay-as-you-go | Anime Hoodies |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
StalkBuyLove product offering
Product offeringCore offering
StalkBuyLove (operating as Styched Fashion) is an online fast fashion brand that designs, sources, and sells its own line of casual youth apparel — including graphic tees, anime-themed oversized tees and hoodies, premium hoodies and jackets, polos, full-sleeve t-shirts, and value t-shirt bundles — directly to Indian consumers through a Shopify-powered e-commerce storefront. Products emphasize comfort-first design with materials such as GOTS-certified organic cotton and fleece, priced at affordable unit price points (e.g., graphic tees from Rs. 699, bundles at Rs. 999).
Product overview
Styched is a fashion e-commerce platform offering an extensive catalog of casual wear primarily focused on youth fashion. The product portfolio includes core offerings of Graphic Tees (featuring diverse prints from pop culture, anime, and abstract designs), Anime-themed products (including Anime Oversized Tees and Anime Hoodies), premium Hoodies & Jackets in various styles (Non Zipper and Full Zip), Polo t-shirts, and T-shirt Bundles/Packs. All products emphasize comfort with materials like GOTS certified organic cotton and fleece fabric. The brand operates as a made-to-order model and sells directly through its Shopify-powered e-commerce platform. The company also features the STYCHED COLLECTIVE brand partnership network including Zymrat and Flatheads.
Differentiator
Problem solved
Functional benefit
Brands
- STYCHED COLLECTIVE: A collective/partner program featuring brands like Zymrat and Flatheads
Quantifiable outcome
- Built to last and provide comfort for more than 80 washes (for GOTS certified organic cotton tees)
Companies that use StalkBuyLove
Customer profileSegments1 record
Ideal customer profiles1 record
StalkBuyLove technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
StalkBuyLove partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- ZymratminorZymrat is listed as part of the STYCHED COLLECTIVE brand partnership network, indicating a collaborative relationship between fashion/lifestyle brands under the Styched umbrella.
- FlatheadsminorFlatheads is listed as part of the STYCHED COLLECTIVE brand partnership network, indicating a collaborative relationship between fashion/lifestyle brands under the Styched umbrella.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
StalkBuyLove competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
StalkBuyLove social profiles
Digital presenceStalkBuyLove financial estimates
Financial estimateRevenue estimate
Valuation estimate
StalkBuyLove leadership team
Management profileNumber of profiles
StalkBuyLove funding detail
Funding detailFunding overview
Funding rounds4 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
StalkBuyLove M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about StalkBuyLove
What does StalkBuyLove do?
StalkBuyLove (operating as Styched Fashion) is an online fast fashion brand that designs, sources, and sells its own line of casual youth apparel — including graphic tees, anime-themed oversized tees and hoodies, premium hoodies and jackets, polos, full-sleeve t-shirts, and value t-shirt bundles — directly to Indian consumers through a Shopify-powered e-commerce storefront. Products emphasize comfort-first design with materials such as GOTS-certified organic cotton and fleece, priced at affordable unit price points (e.g., graphic tees from Rs. 699, bundles at Rs. 999).
Is StalkBuyLove a public or private company?
StalkBuyLove is a private company. It is classified as venture growth investor backed and is currently operating.
When was StalkBuyLove founded?
StalkBuyLove was founded in 2013. It employs 101 to 250 people.
Where is StalkBuyLove based?
StalkBuyLove is headquartered in New Delhi, India, in the Asia region.
How does StalkBuyLove make money?
One revenue line is on record: direct Product Sales.
Does StalkBuyLove have an API?
No public API is recorded for StalkBuyLove.
What industry is StalkBuyLove in?
StalkBuyLove's product category is Fast Fashion Apparel. Its primary akta.pro industry code is CRAAABAM, Streetwear & Contemporary Apparel Retail. Its NAICS code is 458 and its SIC code is 5600.