The Film and TV Charity
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Film and TV Charity does
The Film and TV Charity is an independent UK-registered charity (Charity No. 1099660) and company limited by guarantee, headquartered at 22 Golden Square, London. It is the only UK charity dedicated to serving behind-the-scenes workers in the film, TV, and cinema industries, offering free and confidential support to freelancers and salaried employees alike. Its patron is King Charles III.
The charity's service portfolio is delivered through human-supported channels rather than proprietary technology. Core offerings include a 24/7 Support Line (0800 054 0000) operated in partnership with Health Assured, Live Chat staffed by CIC counsellors, one-off financial grants (3,000+ provided since April 2022), up to six structured counselling sessions with BACP-accredited counsellors, free legal advice on employment and civil matters, Work and Wellbeing telephone coaching, bullying and harassment support, and disability and neurodiversity services. The Whole Picture Toolkit — a comprehensive framework for mentally healthy productions — and the newly launched (February 2026) Principles for Mentally Healthy Productions, developed with 45+ industry organizations, extend the charity's role from direct service delivery to industry standard-setting. Proprietary research is conducted through the Looking Glass survey program, which has generated benchmark mental health statistics for the sector.
The charity is funded almost entirely through donations. Revenue streams include a tiered corporate partnership programme (Principal Partners at £100,000+, Major Partners at £50,000+, Industry Partners at £15,000+, Industry Friends at £3,000+, plus Industry Supporters), individual donations, Charity-of-the-Year campaigns (Cineworld raised £50,000+ as the first such partner in 2022), event sponsorships, gifts in kind, and legacy giving. Principal Partners comprise BBC, BBC Studios, Disney, ITV, Paramount, Sky, and Warner Bros. Discovery. Reach and distribution are amplified through referral networks with these partner organizations, an active email newsletter via Mailchimp, social media channels, and presence at industry events including the Royal Film Performance.
The Film and TV Charity firmographics
Firmographics- Name
- The Film and TV Charity
- Legal name
- The Film and Television Charity
- Website
- https://filmtvcharity.org.uk
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Film and TV Charity industry classification
Industry- Product category
- Industry Worker Welfare Services
- NAICS
- Voluntary Health Organizations (813212), Other Individual and Family Services (624190), Grantmaking and Giving Services (81321)
- akta.pro primary industry
- Media Arts & Film/Photography Nonprofits (BPAGAHAJ)
- akta.pro secondary industry
- Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where The Film and TV Charity is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
The Film and TV Charity business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Corporate Partnerships and Donations: The charity receives financial support from corporate partners at various giving tiers: Principal Partners (£100,000+), Major Partners (£50,000+), Industry Partners (£15,000+), Industry Friends (£3,000+), and Industry Supporters (various levels). These partnerships provide the primary funding for the charity's support services including grants, the Support Line, counselling, and the Whole Picture Toolkit.
- Individual Donations: Individual donations from industry professionals and the general public who wish to support the welfare of film, TV, and cinema workers. The charity runs fundraising campaigns including winter appeals and encourages regular giving.
- Charity of the Year Partnerships: Companies can partner with the charity as their Charity of the Year, engaging employees in fundraising activities while providing financial support. Example: Cineworld raised over £50,000 through this model.
- Event Sponsorships: Sponsorship of charity events such as the Broadcast Fives sports event, Royal Film Performance, and challenge events including marathons and half-marathons. Corporate partners receive visibility and brand alignment benefits.
- Gifts in Kind: Non-monetary contributions including event hosting/donation of space, premiere tickets, hosting masterclasses, and costume and prop sale profits.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
The Film and TV Charity product offering
Product offeringCore offering
The Film and TV Charity is an independent UK charity (registered charity no. 1099660) that delivers free, confidential support services to people working behind the scenes in the film, television, and cinema industries. Its core offerings include a 24-hour Support Line, live chat, one-off financial grants, structured counselling with BACP-accredited counsellors, free legal advice, Work and Wellbeing coaching, disability and neurodiversity support, and the Whole Picture Toolkit — a framework including the nine Principles for Mentally Healthy Productions for embedding mental health practices on productions.
Product overview
The Film and TV Charity is an independent UK charity (no. 1099660) providing comprehensive support services for everyone working behind the scenes in film, TV, and cinema. The charity's service portfolio centres on a 24/7 Support Line (0800 054 0000) offering confidential advice on mental health, financial matters, and legal issues, supplemented by Live Chat support. Financial Support includes one-off grants and budgeting tools. Mental health services encompass the Whole Picture Toolkit—a landmark mental health framework for productions—alongside the newly launched Principles for Mentally Healthy Productions (February 2026), developed with over 45 industry organizations. Professional development offerings include Work and Wellbeing Coaching for individuals facing complex barriers. Additional services include Disability Support, Legal Advice, Problems at Work support, and a newsletter providing industry updates and resources.
Differentiator
Problem solved
Functional benefit
Brands
- The Whole Picture Toolkit: A comprehensive mental health and wellbeing support framework for productions and organisations in the film and TV industry.
- The Looking Glass Survey
- 24-hour Support Line
Products and services
- 24/7 Support Line Free and confidential 24-hour telephone support line providing advice on mental health and wellbeing, financial worries, and legal matters for anyone working behind the scenes in film, TV, and cinema. Operated in partnership with Health Assured.
- Live Chat Real-time online chat support service staffed by qualified advisers from CIC (a professional counselling service), enabling users to speak with advisers for mental health and wellbeing support, problems at work, or general enquiries.
- Financial Support and Grants One-off financial grants for individuals in crisis, supplemented by budgeting tools and benefits calculators for financial planning. Over 3,000 grants have been provided since April 2022.
- Work and Wellbeing Coaching Personalised wellbeing and work support delivered through regular telephone sessions (up to six sessions) plus email support, helping individuals address barriers related to disability, neurodiversity, health issues, or caring responsibilities.
- Free Legal Advice Service Free and confidential expert legal advice covering employment law, civil litigation, consumer law, and other personal legal matters for film, TV, and cinema workers.
- Whole Picture Toolkit Comprehensive toolkit providing resources and guidance for promoting mental health and wellbeing on film and TV productions, including the Principles for Mentally Healthy Productions as the first phase of an update.
- Principles for Mentally Healthy Productions Framework of nine guiding principles to help film and TV productions create psychologically safe environments, reduce risk, and meet legal responsibilities around mental wellbeing. Built around three pillars: People Support, Content Impact and Work Planning.
- Disability and Neurodiversity Support Specialised support service for disabled and neurodivergent professionals working in the film, TV, and cinema industry, helping address workplace barriers and access reasonable adjustments.
- Problems at Work Support Support for workplace issues including bullying and harassment, with access to legal advice and confidential assistance for resolution.
- Welfare Benefits Guidance (Turn2us partnership)
Quantifiable outcome
- 3,000+ financial grants provided since April 2022
- +3 more outcomes
Companies that use The Film and TV Charity
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles2 records
The Film and TV Charity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Film and TV Charity partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered supporting and core.
- Turn2ussupportingNational charity helping people access financial support. Delivers free demo sessions on welfare benefits for film and TV professionals, helping them understand entitlements.
- Health AssuredcoreProvides a free and confidential 24-hour Support Line in partnership with The Film and TV Charity. Both organizations act as data controllers for personal information shared for eligibility checks and service referrals.
- Action for Freelancers (AfF)supportingTrusted delivery partner operating under the charity's direction for events and support. Handles wellbeing check-ins and shares name/contact details for event logistics. Charity remains data controller.
Scale indicators8 records
Recent moves5 records
Expansion highlights5 records
The Film and TV Charity competitors and assessment
Company assessmentDirect peers
- NABS: UK advertising and media industry charity offering a support line, financial grants and emotional support. Mirrors the Film and TV Charity's model of free, confidential welfare services for an adjacent creative sector.
- Help Musicians UK: UK charity providing financial, health and mental-wellbeing support to music industry professionals. Closely comparable as a creative-industry welfare charity funded by donations and partnerships.
- Music Support: UK charity delivering mental health and addiction support to people working in music and live events. Directly analogous in mission, helpline-led delivery and industry-specific focus.
- The Actors' Benevolent Fund: Charity providing financial assistance to actors and stage managers in hardship. Comparable welfare-grant model for performing-arts workers.
- BAPAM (British Association for Performing Arts Medicine): UK charity offering health and wellbeing support to performing arts and creative workers. Overlaps on tailored health support for an entertainment-industry workforce.
- Equity Charitable Trust: Provides welfare grants and support to professionals across the entertainment industry. Comparable grantmaking welfare charity for creative workers.
Others
- ScreenSkills: UK industry body for screen-sector skills and workforce development funded by industry contributions. Adjacent ecosystem player serving the same behind-the-scenes workforce, focused on training rather than welfare.
- Variety, the Children's Charity: Entertainment-industry-affiliated charity that fundraises through film and TV networks. Shares the donor ecosystem and industry fundraising model though it serves children rather than crew.
Emerging players
- Stagehand (PSA Welfare & Benevolent Fund): UK charity supporting live events and production crew with hardship grants and mental health resources. Similar behind-the-scenes crew focus in an adjacent production sector.
- CIISA (Creative Industries Independent Standards Authority): Body addressing bullying, harassment and conduct standards across UK film, TV and creative industries. Intersects with the charity's problems-at-work and mentally-healthy-productions standard-setting work.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
The Film and TV Charity social profiles
Digital presenceThe Film and TV Charity compliance and trust
Trust signalCompliance4 records
The Film and TV Charity financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Film and TV Charity leadership team
Management profileNumber of profiles
Profiles1 record
The Film and TV Charity funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Film and TV Charity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Film and TV Charity
What does The Film and TV Charity do?
The Film and TV Charity is an independent UK charity (registered charity no. 1099660) that delivers free, confidential support services to people working behind the scenes in the film, television, and cinema industries. Its core offerings include a 24-hour Support Line, live chat, one-off financial grants, structured counselling with BACP-accredited counsellors, free legal advice, Work and Wellbeing coaching, disability and neurodiversity support, and the Whole Picture Toolkit — a framework including the nine Principles for Mentally Healthy Productions for embedding mental health practices on productions.
Is The Film and TV Charity a public or private company?
The Film and TV Charity is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Film and TV Charity founded?
The Film and TV Charity was founded in 2019. It employs 1 to 10 people.
Where is The Film and TV Charity based?
The Film and TV Charity is headquartered in London, United Kingdom, in the Europe region.
How does The Film and TV Charity make money?
Five revenue lines are on record. Corporate Partnerships and Donations are the primary driver. The others are individual Donations, charity of the Year Partnerships, event Sponsorships and gifts in Kind.
Who are The Film and TV Charity's main competitors?
Direct peers on record are NABS, Help Musicians UK, Music Support, The Actors' Benevolent Fund, BAPAM (British Association for Performing Arts Medicine) and Equity Charitable Trust. Others are ScreenSkills and Variety, the Children's Charity. Emerging players are Stagehand (PSA Welfare & Benevolent Fund) and CIISA (Creative Industries Independent Standards Authority).
Does The Film and TV Charity have an API?
No public API is recorded for The Film and TV Charity.
What industry is The Film and TV Charity in?
The Film and TV Charity's product category is Industry Worker Welfare Services. Its primary akta.pro industry code is BPAGAHAJ, Media Arts & Film/Photography Nonprofits, with a secondary code of BPAGADAK, Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits. Its NAICS code is 813212.