What Electro Hydraulic Automation does

Electro Hydraulic Automation (EHA), operating under the parent entity IFP Motion Solutions Inc., is a full-service fluid power systems manufacturer, distributor, and service provider headquartered in Cedar Rapids, Iowa, with additional locations in Minneapolis, Kansas City, and Houston serving 13 Midwest states. The company distributes hydraulic, pneumatic, mechanical, and electrical/automation components on behalf of over 100 manufacturers including Bosch Rexroth, Sun Hydraulics, Festo, Hydac, Walvoil, Atos, and Enerpac, while simultaneously operating as a custom systems integrator for hydraulic power units (3–500 gallon), manifolds, test stands, smart cylinders, lube systems, panel shop electrical controls, and robotic cells (authorized integrator for Kuka and Productive Robotics). Its core technology stack combines fluid power engineering with PLC/PC controls integration, closed-loop electronics, and embedded sensing, supporting applications in industrial and mobile OEM manufacturing, mining, oil & gas, agriculture, construction, aerospace, and marine end markets.

EHA's business model operates across three revenue streams: (1) hardware distribution of fluid power and automation components, (2) custom engineered system design, prototyping, and manufacturing, and (3) repair and field service for hydraulic, pneumatic, and electronic components. Pricing is primarily quote-based for custom systems and project work, reflecting the engineering-intensive nature of the offering. Go-to-market is sales-led, leveraging a knowledgeable direct sales team with engineering support across four regional locations. The company targets a hybrid segmentation of industrial/mobile OEMs, machine builders, and fluid power end users across diverse verticals.

The company is privately held with no disclosed parent, no institutional investors, and limited external capital (a single $500K Iowa Economic Development Authority grant in 2022). Founded in 1972 (firmographic) or 1976 (company history records show a divergence), the company celebrated its 50th anniversary in 2026 and has been actively refreshing its product portfolio with 2023 and 2025 launches in electric mobile power and sustainability-focused filtration.

Name

Electro Hydraulic Automation

Legal name

IFP Motion Solutions Inc.

Website

https://ifpusa.com

Company type

Private

Founded year

1976

Operating status

Operating

Short description

Electro Hydraulic Automation (IFP Motion Solutions) is a Midwest US fluid power systems distributor and custom engineering integrator serving industrial and mobile OEMs across 13 states from four locations with 30+ engineers.

Ownership category

akta.pro rank

Product category

Industrial Fluid Power Systems and Motion Control

NAICS

Fluid Power Cylinder and Actuator Manufacturing (333995), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Electrical Industrial Apparatus (3620), Pumps & Pumping Equipment (3561), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Hydraulic Power Units & Systems (HPUs, Manifolds, Integrated Circuits) (IMAHAGAB)

akta.pro secondary industries

Hydraulic, Pneumatic & Fluid Power Systems MRO (Cylinders, Pumps, Valves, Hoses) (TLAKAHAI), Instrumentation, Controls & Automation (DCS/PLC/SCADA, SIS, Metering) (EUAEAFAC)

Keywords

• Fluid power systems
• Hydraulic power units
• Motion control integration
• Pneumatic automation
• Custom hydraulic manifolds

Headquarters

HQ city

Cedar Rapids

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fluid Power Product Distribution: Distribution of hydraulic, pneumatic, mechanical, and electrical/automation components from over 100 world-class manufacturers. Products include pumps, motors, valves, cylinders, accumulators, filters, sensors, and other fluid power components.
2. Custom Systems Manufacturing: Design, prototype, and manufacture custom fluid power systems including power units, manifolds, test stands, and other engineered systems. Services span from simple product sourcing to turnkey engineered systems and installation.
3. Service & Repair: Repair and field service for hydraulic, pneumatic, and electronic components and systems. Specialized in cylinder repair with goal to increase productivity and minimize maintenance costs and unplanned downtime.
4. Custom Outrigger Systems: Custom outrigger system designs and layouts with engineering support, including repairable cylinder design, 2500 PSI operating pressure, and various power options.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Electro Hydraulic Automation (EHA), a subsidiary of IFP Motion Solutions Inc., is a full-service fluid power systems and controls manufacturer and service provider. EHA designs, prototypes, manufactures, and services custom hydraulic power units, manifolds, test stands, robotic cells, smart cylinders, lube systems, and panel shop electrical systems for industrial and mobile OEM customers across the U.S. Midwest. The company combines in-house machining and engineering with distribution of components from more than 100 manufacturers.

Product overview

IFP Motion Solutions Inc. (Electro Hydraulic Automation) is a motion control corporation offering a comprehensive portfolio of hydraulic, pneumatic, mechanical, and automation/electrical products along with custom engineering and manufacturing services. The product portfolio spans core components (Sun Hydraulics cartridge valves, Atos proportional valves, Hydac sensors, Oilgear pumps, Productive Robotics OB7 7-axis collaborative robots, Salami directional valves, Enerpac Cube Jack) and add-on modules/systems (smart cylinders, hydraulic manifolds, power units, test stands, panel shop services, lube systems, filter carts, mobile controls, enclosures, and custom solutions). The company also provides repair services and serves as authorized integrator for robotics (Kuka, Productive Robotics). Combined with their engineering team of 30+ engineers, they offer design, prototyping, manufacturing, and service for complete motion control systems serving industrial manufacturers, mobile OEMs, and fluid power customers across 13 Midwest states.

Differentiator

Problem solved

Functional benefit

Products and services

• Robotic Cells Integration Full integration of robotics with turnkey supporting automation equipment including end-of-arm tooling, safety guarding, and PLC/PC controls integration. EHA is an authorized integrator for Kuka and Productive Robotics with experience in 6-axis and 7-axis robots. Intended for industrial and mobile equipment manufacturers needing automation cells.
• Smart Cylinders Specially constructed linear positioning devices with feedback devices, servo or proportional valves, closed-loop electronics, and optional force feedback such as pressure transducers or load cells. For industrial automation applications requiring precise position and force control.
• Hydraulic Manifolds Custom hydraulic blocks integrating entire circuits into a single manifold block, ranging from single function to complex function blocks incorporating check valves to servo valves. Designed for industrial and mobile hydraulic systems integrators.
• Power Units (HPUs) Standard and custom hydraulic power units including Base-Pak standard units (3-100 gallon), custom power units (5-500 gallon), and complete hydrostatic and open loop hydraulic systems with electronic controls. For industrial, mobile, oil & gas, and mining applications.
• Test Stands Custom designed test stands including general purpose, pump, cylinder, impulse (up to 11,000 PSI), burst pressure (up to 80,000 PSI), PVC pipe, valve, and production test stands with custom LabVIEW operator interface. For fluid power component manufacturers and quality testing labs.
• Panel Shop Complete electrical system design, programming, and installation from operator interface to actuators. Integration of PLCs, industrial PCs, data acquisition, and embedded controllers into machine control. For industrial and mobile OEMs requiring turnkey controls integration.
• Lube Systems Custom lubrication systems providing cool clean oil to bearings, including reservoir, lube pump with optional backup, heat exchanger, filtration, gravity return ports, level and temperature switches, and output pressure switches. For industrial machinery requiring bearing lubrication.
• Filter Carts - Offline Loop Filter carts for water removal, fine polishing filtering, high speed transfer, particle counting, and oil transfer using pneumatic driven transfer pumps for explosion-proof environments. For hydraulic system maintenance and fluid conditioning.
• Mobile Controls Electronic control system solutions for on and off-road equipment including controllers, displays, keypads, radio remotes, wire harnesses, control blocks, valve modules, pilot control devices, and touch screen controls. For mobile equipment manufacturers.
• Repair and Field Service In-house and on-site repair for hydraulic, pneumatic, and electronic components and systems including cylinders, pumps, motors, and valves, returned to original specifications. Specialized in cylinder repair across all brands. For industrial and mobile equipment operators.
• Enclosures Custom aluminum enclosures with sheet metal fabrication, CNC punching, powder coating, and full assembly solutions for weatherproof protection of outdoor equipment such as outdoor hydraulic power units.
• Custom Manufacturing Solutions In-house machining and manufacturing capabilities with a complete machine shop including piston rod and cylinder tube materials for custom fabrication and minimized downtime. For industrial and mobile OEMs needing custom fluid power manufacturing.
• Custom Cylinders Custom built hydraulic cylinders including smart cylinders, stainless steel cylinders, cylinders with special ports, and water jacketed or water-cooled cylinders for specialized applications and harsh environments.
• Control Consoles Custom control panels for hydraulic, pneumatic, industrial, or mobile applications with push button or automated PLC control capabilities. For equipment operators needing centralized machine control interfaces.
• Accumulator Systems Accumulator racks with individual shutoffs to common header and gas connection, featuring bladder or piston type accumulators, 5-30 gallon volumes, stackable connections, and optional automatic bleed down. For energy storage and pulse dampening in hydraulic systems.
• Sun Hydraulics eSense Distributed Load-Sensing Valve Distributed load-sensing proportional valve that delivers smooth and efficient performance under varying load conditions, reducing drift, improving stability, and providing smoother control with higher energy efficiency. For hydraulic presses, gantries, planters, and lifts.
• Schroeder Sustainable Cartridge Bowl (SCB) Filter Sustainable filter housing design that allows reuse of the filter housing while discarding only the filter element, providing 90% reduction in scrap metal waste and minimizing oil loss during changeouts. For industrial hydraulic filtration systems.
• eSmart Mobile Electric Power Solutions Mobile electric power solutions designed to reduce noise, complexity, and fuel consumption for mobile equipment. For mobile equipment OEMs seeking electrification and noise reduction.

Quantifiable outcome

• Reduce downtime through rapid response service
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Over 100 Fluid Power Technology ManufacturerscoreChannel Partner/ Reseller/ DistributorIFP represents the world's leading suppliers of hydraulic, pneumatic, automation, electrical, and mechanical technologies for industrial and mobile markets. Major brands include Bosch Rexroth, Sun Hydraulics, Festo, Hydac, Walvoil, Atos, Enerpac, Productive Robotics, and many others. These partnerships enable IFP to provide comprehensive fluid power solutions across diverse industries.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Applied Industrial Technologies: Large U.S. industrial distributor with a substantial fluid power and motion control business serving industrial and mobile OEM customers; closest large-cap analog to IFP/EHA's distribution-plus-engineering model.
• Motion Industries (Genuine Parts Company): Industrial MRO and fluid power distributor with broad manufacturer representation, technical services, and local branch coverage; directly comparable to IFP/EHA's multi-location distribution and service model.
• Womack Machine Supply: Regional fluid power and motion control distributor in the South-Central U.S. with design, fabrication, and field service capabilities; very similar business model to IFP/EHA including custom power units and repair services.
• Hydro Inc. Independent hydraulic and electrohydraulic repair, rebuild, and field service provider with similar repair-services DNA to IFP/EHA; competes for the same industrial MRO and uptime-sensitive accounts.

Broad incumbents

• Parker Hannifin: Global manufacturer of hydraulic, pneumatic, and electromechanical motion components; competes with EHA-supplied brands and is a potential alternative-source risk for IFP/EHA customers.
• Bosch Rexroth: World-leading manufacturer of hydraulic, electric, and pneumatic drive and control technology, and a principal supplier to IFP/EHA; also competes in higher-level systems integration for industrial and mobile applications.
• Eaton: Diversified industrial manufacturer with a significant hydraulics and motion control business (Vickers, Aeroquip heritage) serving similar industrial OEM and mobile equipment end markets as IFP/EHA.

Emerging players

• Sun Hydraulics (Helios Technologies): Manufacturer of high-performance screw-in hydraulic cartridge valves and manifolds that IFP/EHA distributes; competes indirectly through OEM-direct relationships with the same customers EHA serves.
• Hydac: Global manufacturer of hydraulic accumulators, filtration, sensors, and cooling systems, and a key IFP/EHA supplier; offers direct sales and service that overlaps with IFP/EHA's filtration and sensor business.

Regional players

• Berendsen Fluid Power: European-headquartered fluid power distributor and service provider (now part of Hydac); comparable distribution-plus-service model though primarily serving Northern European rather than U.S. Midwest markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ifpusa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Electro Hydraulic Automation