Credere
Credere is a Brazilian SaaS platform that connects vehicle dealerships to multiple banks, enabling 24/7 multi-bank financing simulation, real-time credit pre-approval, and WhatsApp-delivered pre-approved leads for automotive retail. It serves small and mid-sized Brazilian car and motorcycle retailers through tiered subscription modules.
- Company typePrivate
- Founded2014
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Credere does
Credere (legal entity EPNE Tecnologia da Informação LTDA.), headquartered in Natal, Rio Grande do Norte, Brazil, is a SaaS platform purpose-built for vehicle dealerships operating in the Brazilian automotive credit market. Founded as a digital multi-support platform (web and mobile) to act as intermediary between vehicle buyers and partner banks for credit analysis and financing formalization, Credere has operated since 2014 (with terms of service formally registered in September 2019). Its core technology is a multi-bank financing simulation engine that connects dealers to a network of 10+ partner banks and financial institutions — including Itaú, Safra, C6Bank, Banco Pan, Bradesco, Banco Kuna, Omni, Creditas, CarBank, AutoBanking, FonteCred, and Honda — enabling comparison of financing proposals, real-time credit pre-approval, and simultaneous proposal submission across lenders.
The platform is delivered through two subscription tiers in Brazilian Reais: Módulo Básico (R$340-R$748/month effective depending on commitment length), offering multi-bank simulation, vehicle inventory management, art generation, digital showroom, and website plugin; and Módulo Completo (R$690-R$1,528/month effective), layering commercial rule controls, multi-bank proposal submission, WhatsApp pre-approved lead notifications, credit analysis journey tracking, and reporting. Distribution combines direct WhatsApp-led sales with a one-click partner platform activation model and a copy-paste website plugin, allowing the simulation engine to be embedded into existing dealer ecosystems.
Credere generates revenue exclusively through recurring SaaS subscriptions priced and billed in BRL, with monthly, semi-annual, and annual billing cadences that include loyalty discounts of approximately 25-55% relative to month-to-month pricing. The company targets a single vertical — vehicle dealerships (concessionárias and vehicle retailers) — within Brazil's domestic market. No external funding beyond approximately $442K from Bossa Invest and DOMO.VC has been disclosed, and ownership remains private and management-controlled. The firm holds 11-50 employees and is operationally active, with no public listing, subsidiary, or M&A activity identified.
Credere firmographics
Firmographics- Name
- Credere
- Legal name
- EPNE Tecnologia da Informação LTDA.
- Website
- https://meucredere.com.br
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Credere is a Brazilian SaaS platform that connects vehicle dealerships to multiple banks, enabling 24/7 multi-bank financing simulation, real-time credit pre-approval, and WhatsApp-delivered pre-approved leads for automotive retail. It serves small and mid-sized Brazilian car and motorcycle retailers through tiered subscription modules.
- Ownership category
- akta.pro rank
Credere industry classification
Industry- Product category
- Automotive Financing Software
- NAICS
- Other Activities Related to Credit Intermediation (522390), Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Finance Services (6199), Miscellaneous Business Credit Institution (6159)
- akta.pro industry
- BNPL Underwriting & Credit Decisioning PlatformsCPQ (Configure-Price-Quote) & Quote-to-Cash CRM ExtensionsHardware, Technology & Telecom/Enterprise Platforms & Databases/Customer Relationship Management (CRM) Platforms
Keywords
Where Credere is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Credere business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Subscription - Módulo Completo: Full-featured subscription plan offering all Credere capabilities including multi-bank simulation, commercial control, proposal submission to multiple banks, WhatsApp pre-approved leads, pre-analysis journey tracking, and reporting. Available in monthly, semi-annual, and annual billing cycles with tiered pricing.
- Subscription - Módulo Básico: Basic subscription plan for stores wanting digital presence, intelligent sales, and 24/7 pre-approved leads without complex structure. Includes multi-bank simulator, vehicle inventory, art generator, digital showroom, and website plugin. Available in monthly, semi-annual, and annual billing cycles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Módulo Básico Monthly - R$748/month with monthly loyalty commitment |
| Subscription | Multi-year contract | Módulo Básico Semi-annual - R$544/month with semi-annual loyalty commitment |
| Subscription | Multi-year contract | Módulo Básico Annual - R$340/month with annual loyalty commitment |
| Subscription | Monthly | Módulo Completo Monthly - R$1,528/month with monthly loyalty commitment |
| Subscription | Multi-year contract | Módulo Completo Semi-annual - R$1,104/month with semi-annual loyalty commitment |
| Subscription | Multi-year contract | Módulo Completo Annual - R$690/month with annual loyalty commitment |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Credere product offering
Product offeringCore offering
Credere is a multi-bank automotive financing simulation platform that enables Brazilian vehicle dealerships (concessionárias and lojistas de veículos) to run real-time credit simulations across 10+ partner banks (Itaú, Safra, C6Bank, Banco Pan, Bradesco, Creditas, among others), receive pre-approved leads via WhatsApp, and convert financing into a structured sales engine. It is sold as two subscription modules — Módulo Básico (digital presence, multi-bank simulator, inventory, art generator, digital showroom, website plugin) and Módulo Completo (adds commercial control, multi-bank proposal submission, WhatsApp pre-approved leads, credit analysis journey tracking, and reporting). Pricing is tiered by billing frequency in BRL.
Product overview
Credere is a multi-bank automotive financing platform for vehicle dealerships, consisting of two subscription tiers: Módulo Básico (entry-level) providing multi-bank simulation, vehicle inventory management, digital showroom, art generation, and website plugin; and Módulo Completo (advanced) adding commercial control, simultaneous multi-bank proposal submission, WhatsApp pre-approved leads, credit analysis tracking, and reporting. The platform integrates with multiple banking partners to enable 24/7 pre-approved lead generation and streamline the financing process from simulation to approval.
Differentiator
Problem solved
Functional benefit
Brands
- Módulo Básico: Basic module for dealerships wanting digital presence, intelligent sales, and receive pre-approved leads 24/7 without complex structure.
- Módulo Completo
Products and services
- Módulo Básico (Basic Module) Entry-level subscription module for Brazilian automotive dealerships, providing the multi-bank financing simulator, vehicle inventory management, art generator for vehicle listings, digital showroom, and copy-paste website plugin. Enables stores to gain digital presence, offer 24/7 multi-bank credit options, and receive pre-approved leads without requiring a complex back-office structure.
- Módulo Completo (Complete Module) Advanced subscription module for Brazilian automotive dealerships, building on Módulo Básico with commercial control over financing rules (returns, prices, products, banks, commissions), simultaneous multi-bank proposal submission, real-time pre-approved lead delivery via WhatsApp, end-to-end credit analysis journey tracking, and reporting dashboards. Aimed at larger dealerships seeking to transform financing into a predictability and profit engine.
Companies that use Credere
Customer profileSegments1 record
Ideal customer profiles2 records
Credere technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature10 records
Credere partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- ItaúcoreMajor Brazilian bank integrated with Credere's multi-bank financing simulation platform, enabling vehicle dealers to offer Itaú financing options to their customers.
- SafracoreBanco Safra integrated with Credere's platform, providing vehicle financing options for dealers and expanding Credere's multi-bank offerings.
- C6BankcoreDigital bank C6Bank integrated with Credere's multi-bank simulation, enabling dealers to offer C6Bank financing options through the platform.
- Banco PancoreBanco Pan integrated with Credere, providing additional financing options for vehicle dealers using the platform.
- BradescocoreMajor Brazilian bank Bradesco integrated with Credere's platform, expanding financing options available to vehicle dealers.
- CreditascoreCreditas integrated with Credere, providing secured lending and vehicle financing options for dealers.
- HondacoreHonda integrated with Credere on the Complete Module, indicating a deeper partnership potentially involving Honda dealerships using Credere's platform.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Credere competitors and assessment
Company assessmentDirect peers
- Mobiauto: Brazilian automotive marketplace and dealer platform offering vehicle listings, lead management, and financing integrations to dealerships. Competes for the same Brazilian dealership software wallet with overlapping dealer-tool positioning.
- RouteOne: US-based credit application management network connecting automotive dealers with multiple finance sources for credit submission and approval. Closely mirrors Credere's multi-bank credit routing and pre-approval workflow at much larger scale.
- Webmotors: Brazil's largest automotive marketplace (owned by Santander) with dealer tools, vehicle listings, and embedded financing offers. Directly competes for dealer attention and financing-related workflows in Brazil.
- AutoFi: US automotive financing SaaS platform that enables online credit applications, multi-lender routing, and dealer integration. Direct analog of Credere's multi-bank simulation and digital showroom approach in a more mature market.
Emerging players
- Car10: Brazilian online used car retailer with embedded financing. Touches the same dealer-to-customer financing workflow as Credere, though from a consumer-facing marketplace angle.
- Volanty: Brazilian online used car platform that integrates financing offers into the dealer/customer transaction. Overlaps with Credere at the consumer-financing moment in the Brazilian auto retail flow.
- Creditas: Brazilian consumer fintech specializing in secured lending including auto financing. Already a Credere bank partner, but also a potential competitor if it expands dealer-facing credit tools of its own.
- Roadster: US auto retail technology platform offering digital showroom, financing, and checkout for dealers. Conceptually similar to Credere's digital showroom and embedded financing approach in a different geography.
Broad incumbents
- Dealertrack (Cox Automotive): Comprehensive US auto dealer technology suite including credit application, desking, and DMS. Overlaps Credere's credit decisioning functionality but as part of a much broader dealer SaaS portfolio rather than a focused point solution.
Regional players
- iCarros: Brazilian automotive classifieds platform (Cars.com international subsidiary) with pricing, comparison, and financing integrations to dealers. Adjacent competitor for dealer mindshare and financing-anchored lead generation in Brazil.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Credere social profiles
Digital presenceCredere compliance and trust
Trust signalCompliance2 records
Credere financial estimates
Financial estimateRevenue estimate
Valuation estimate
Credere leadership team
Management profileNumber of profiles
Profiles1 record
Credere funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Credere M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Credere
What does Credere do?
Credere is a multi-bank automotive financing simulation platform that enables Brazilian vehicle dealerships (concessionárias and lojistas de veículos) to run real-time credit simulations across 10+ partner banks (Itaú, Safra, C6Bank, Banco Pan, Bradesco, Creditas, among others), receive pre-approved leads via WhatsApp, and convert financing into a structured sales engine. It is sold as two subscription modules — Módulo Básico (digital presence, multi-bank simulator, inventory, art generator, digital showroom, website plugin) and Módulo Completo (adds commercial control, multi-bank proposal submission, WhatsApp pre-approved leads, credit analysis journey tracking, and reporting). Pricing is tiered by billing frequency in BRL.
Is Credere a public or private company?
Credere is a private company. It is classified as venture growth investor backed and is currently operating.
When was Credere founded?
Credere was founded in 2014. It employs 11 to 50 people.
Where is Credere based?
Credere is headquartered in São Paulo, Brazil, in the Latin America region.
How does Credere make money?
Two revenue lines are on record. Subscription - Módulo Completo is the primary driver. The others are subscription - Módulo Básico.
Who are Credere's main competitors?
Direct peers on record are Mobiauto, RouteOne, Webmotors and AutoFi. Emerging players are Car10, Volanty, Creditas and Roadster. Dealertrack (Cox Automotive) is listed as a broad incumbent. iCarros is listed as a regional player.
Does Credere have an API?
No public API is recorded for Credere.
What industry is Credere in?
Credere's product category is Automotive Financing Software. Its primary akta.pro industry code is FSAGAIAD, BNPL Underwriting & Credit Decisioning Platforms, with a secondary code of HDAEAFAK, CPQ (Configure-Price-Quote) & Quote-to-Cash CRM Extensions. Its NAICS code is 522390 and its SIC code is 6199.