Jetstar Airways
Jetstar Airways, founded in 2004, is the low-cost carrier subsidiary of Qantas Group, operating scheduled passenger flights across Australia, New Zealand, Asia, and the Pacific to more than 85 destinations with over 5,000 weekly flights.
- Company typePrivate
- Founded2004
- HeadquartersMelbourne, Australia
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Jetstar Airways does
Jetstar Airways is the low-cost airline subsidiary of Qantas Group, founded in 2004 and headquartered in Melbourne, Australia. It operates scheduled passenger flights across domestic Australia, trans-Tasman, and international routes spanning New Zealand, Southeast Asia, East Asia, Oceania, and South Asia, serving more than 85 destinations with over 5,000 weekly flights. The airline's core technology stack centers on a Boeing 787 Dreamliner fleet of 11 aircraft for long-haul international service — currently undergoing cabin modernization with Viasat AMARA multi-orbit in-flight connectivity and a Business class expansion from 21 to 44 seats — supplemented by Airbus A320 family aircraft for short-haul operations. Distribution combines a direct digital channel (jetstar.com, mobile app, contact center, Ask Jess chatbot) with broad travel-agent reach via the Agent Hub platform, all major GDS systems, Qantas ticketing (QF-081), and Hahn Air e-ticketing across 100+ countries.
Jetstar operates an unbundled low-cost carrier model with tiered fares (Starter, Starter Plus, Starter Max, Business Max) where base prices cover only seat allocation and a 7kg carry-on, while checked baggage (up to 40kg), seat selection, meals, travel insurance, comfort packs, and Jetstar Holidays bundles are charged separately. Revenue is generated primarily from passenger ticket sales and ancillary fees, supplemented by cargo capacity placed via the Qantas Freight partnership on the CargoAi digital platform for Australia–US, UK, and South Africa routes. The customer base is overwhelmingly individual leisure travelers (budget-conscious tourists, backpackers, families, group bookings of 10+) plus corporate travelers accessing Qantas Business Rewards. Recent footprint changes include the July 2025 closure of Jetstar Asia (Singapore), the announced February 2026 divestiture of Qantas's 33.32% stake in Jetstar Japan, the suspension of underperforming trans-Tasman routes, and a 12% capacity cut between Australia and New Zealand amid fuel cost pressure and softer demand.
Jetstar Airways firmographics
Firmographics- Name
- Jetstar Airways
- Legal name
- Jetstar Airways Pty Ltd
- Website
- https://jetstar.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Jetstar Airways, founded in 2004, is the low-cost carrier subsidiary of Qantas Group, operating scheduled passenger flights across Australia, New Zealand, Asia, and the Pacific to more than 85 destinations with over 5,000 weekly flights.
- Ownership category
- akta.pro rank
Jetstar Airways industry classification
Industry- Product category
- Low-Cost Passenger Airline
- NAICS
- Scheduled Passenger Air Transportation (481111), Scheduled Air Transportation (48111)
- SIC
- Air Transportation, Scheduled (4512)
- akta.pro primary industry
- Low-Cost Subsidiaries of Full-Service Airline Groups (THABABAE)
- akta.pro secondary industry
- Low-Cost Regional/Short-Haul Carriers (THABABAF)
Keywords
Where Jetstar Airways is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Jetstar Airways business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Passenger Ticket Sales: Primary revenue stream from passenger airfares across domestic, trans-Tasman, and international routes. Jetstar operates on a low-cost carrier model with unbundled pricing where basic fares cover only seat allocation and carry-on baggage.
- Ancillary Revenue: Additional revenue from checked baggage (up to 40kg), seat selection (standard, upfront, extra legroom), in-flight meals and entertainment, comfort packs, and travel insurance. These ancillary products represent significant revenue contribution for low-cost carriers.
- Cargo Operations: Jetstar partners with Qantas Freight through CargoAi digital booking platform, placing capacity on select international flights from Australia to the US, UK, and South Africa. Freight capacity available on passenger aircraft.
- Jetstar Holidays: Package holiday products combining flights with accommodation, offering bundled deals with 7kg carry-on, 20kg checked baggage and standard seat selection included. Revenue from hotel and activity partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Starter - Base fare with carry-on only |
| Unit Pricing | Pay-as-you-go | Starter Plus - Base fare with 20kg checked baggage |
| Unit Pricing | Pay-as-you-go | Starter Max - Full flexibility with 20kg baggage and Qantas Business Rewards eligibility |
| Unit Pricing | Pay-as-you-go | Business Max - Premium cabin with 30kg baggage and full flexibility |
| Unit Pricing | Pay-as-you-go | Group Bookings - 10+ passengers with special rates and flexibility |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels6 records
Jetstar Airways product offering
Product offeringCore offering
Jetstar Airways operates as a low-cost carrier providing scheduled passenger air travel across Australia, New Zealand, Asia, and the Pacific. The airline uses an unbundled pricing model where base fares include only carry-on baggage, with ancillary products such as checked baggage, seat selection, meals, and travel insurance sold separately. It serves over 85 destinations with more than 5,000 weekly flights as the low-cost subsidiary of Qantas Group.
Product overview
Jetstar Airways operates as a low-cost carrier and is part of the Qantas Group, offering scheduled domestic and international flights across Australia, New Zealand, Asia, and the Pacific. The product portfolio centers on the core Jetstar Airways (JQ) flight service supplemented by Jetstar Holidays (flight + hotel packages), Club Jetstar loyalty program, Business Class premium cabin, tiered fare types (Starter, Starter Plus, Starter Max, Business Max), baggage services, and travel insurance. Additional offerings include Jetstar Car Hire, Group Bookings for 10+ passengers, and Jetstar API for partner integrations. The airline's long-haul international fleet of 11 Boeing 787 Dreamliners is undergoing cabin modernization with Viasat in-flight connectivity. Note: Jetstar Asia (3K) ceased operations on July 31, 2025.
Differentiator
Problem solved
Functional benefit
Brands
- Club Jetstar: Jetstar's loyalty program offering members-only deals, early access to sales, and exclusive fares.
- Jetstar Holidays
Products and services
- Jetstar Airways (JQ) Scheduled Passenger Flights Scheduled passenger air travel with over 5,000 weekly flights to more than 85 destinations across Australia, New Zealand, Asia, and the Pacific. Operates as the Australian low-cost airline subsidiary of Qantas Group.
- Jetstar Holidays Vacation package service bundling flights with hotel accommodations, including 7kg carry-on, 20kg checked baggage, and standard seat selection. Available across destinations such as Gold Coast, Bali, Fiji, Cairns, Phuket, Hobart, Perth, and Daydream Island.
- Jetstar Business Class
Quantifiable outcome
- Jetstar-served routes in New Zealand seeing fare drops of up to 16.9% due to competition
- +2 more outcomes
Companies that use Jetstar Airways
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Jetstar Airways technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature2 records
Jetstar Airways partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- IndiGocoreIndiGo and Jetstar signed a codeshare agreement to expand air travel connectivity between India, Australia, and New Zealand. Bookings opened July 21, 2025, with travel commencing September 1, 2025. Under the arrangement, IndiGo customers gain access to 14 new destinations across Australia and New Zealand through Jetstar's network via Asian transit hubs such as Singapore, Bangkok, and Phuket. IndiGo serves as the marketing carrier while Jetstar operates the connecting flights.
- ViasatcoreJetstar selected Viasat's AMARA multi-orbit in-flight connectivity platform to equip its fleet of 11 Boeing 787 Dreamliner aircraft. Installations are underway and scheduled for completion by mid-2027. The solution supports Jetstar's cabin modernization program and shift toward a personal-device-centric passenger experience, replacing traditional seatback screens with high-quality Wi-Fi and streaming capabilities for long-haul international routes. The partnership positions Jetstar to leverage Viasat's expanding global satellite network, including upcoming ViaSat-3 capacity and planned Telesat Lightspeed LEO integration.
- Qantas FreightcoreJetstar operates cargo capacity under the Qantas Freight partnership, with combined freight services available on international routes to US, UK and South Africa through CargoAi platform.
- Qantas AirwayscoreJetstar is the low-cost subsidiary of Qantas Group. As part of the Qantas Group, Jetstar benefits from parent company's infrastructure, operational support, safety systems, and brand association. Jetstar participates in Qantas Frequent Flyer program enabling points earning and redemption.
- Qantas Frequent FlyercoreJetstar participates in Qantas Frequent Flyer program, allowing members to earn points on Jetstar flights and redeem points for Jetstar bookings through Qantas Points Plus Pay. Qantas Business Rewards members can earn QBR points on eligible Jetstar fares.
- Trip.comminorTrip.com partnered with Jetstar for promotional campaigns including the 'Jet Set July Mega Sale' featuring flash fares and discounts across flights, hotels, eSIMs, and ground transportation.
Scale indicators8 records
Recent moves8 records
Expansion highlights7 records
Jetstar Airways competitors and assessment
Company assessmentDirect peers
- AirAsia Group: AirAsia is the largest low-cost carrier group in Asia, operating short-haul flights across Southeast Asia and into Australia, directly competing with Jetstar on unbundled pricing, ancillary revenue, and Asia-Pacific network reach.
- Ryanair: Ryanair is Europe's leading ultra-low-cost carrier and the global benchmark for LCC unit economics, ancillary revenue maximization, and high-density short-haul operations with comparable B737/A320 fleet strategies.
- IndiGo: IndiGo is India's largest low-cost carrier and Jetstar's codeshare partner, with comparable ultra-low-cost economics, fleet commonality (Airbus A320 family), and a focus on price-sensitive leisure and VFR travelers.
- Cebu Pacific: Cebu Pacific is the dominant Philippine low-cost carrier operating a comparable A320/short-haul model with strong ancillary revenue, directly competing with Jetstar for Southeast Asian leisure traffic and Australian connections.
- VietJet Air: VietJet Air is Vietnam's largest LCC and a regional low-cost competitor with comparable ultra-low base fares, ancillary revenue focus, and a growing A320/A321 fleet serving Australia-Vietnam routes.
- easyJet: easyJet is one of Europe's largest LCCs with comparable short-haul A320 family operations, unbundled pricing, and high ancillary revenue, making it a direct operational and strategic benchmark for Jetstar's short-haul business.
- Scoot: Scoot is the low-cost subsidiary of Singapore Airlines, directly competing with Jetstar on Singapore-Australia and Southeast Asian routes with a similar hybrid short-/long-haul LCC model anchored by an A320 and 787 fleet.
- Peach Aviation: Peach Aviation is Japan's largest low-cost carrier (backed by ANA), directly comparable to Jetstar Japan on domestic Japanese routes and cross-border Asia-Pacific LCC competition with similar A320 fleet economics.
Broad incumbents
- Virgin Australia: Virgin Australia is Jetstar's principal domestic competitor in Australia, operating a broader portfolio that includes both low-cost and mainline services, providing a direct benchmark for Australian market share, pricing, and on-time performance.
- Qantas Airways: Qantas is Jetstar's parent and Australia's full-service flag carrier, providing shared infrastructure, Frequent Flyer integration, and group-level capital while competing with Jetstar on overlapping domestic and international routes.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Jetstar Airways social profiles
Digital presenceJetstar Airways financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jetstar Airways leadership team
Management profileNumber of profiles
Profiles1 record
Jetstar Airways subsidiaries and ownership
Company hierarchySubsidiaries2 records
Jetstar Airways funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jetstar Airways M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jetstar Airways
What does Jetstar Airways do?
Jetstar Airways operates as a low-cost carrier providing scheduled passenger air travel across Australia, New Zealand, Asia, and the Pacific. The airline uses an unbundled pricing model where base fares include only carry-on baggage, with ancillary products such as checked baggage, seat selection, meals, and travel insurance sold separately. It serves over 85 destinations with more than 5,000 weekly flights as the low-cost subsidiary of Qantas Group.
Is Jetstar Airways a public or private company?
Jetstar Airways is a private company. It is classified as corporate owned and is currently operating.
When was Jetstar Airways founded?
Jetstar Airways was founded in 2004. It employs 5,001 to 10,000 people.
Where is Jetstar Airways based?
Jetstar Airways is headquartered in Melbourne, Australia, in the Oceania region.
How does Jetstar Airways make money?
Four revenue lines are on record. Passenger Ticket Sales are the primary driver. The others are ancillary Revenue, cargo Operations and jetstar Holidays.
Who are Jetstar Airways's main competitors?
Direct peers on record are AirAsia Group, Ryanair, IndiGo, Cebu Pacific, VietJet Air, easyJet, Scoot and Peach Aviation. Broad incumbents are Virgin Australia and Qantas Airways.
Does Jetstar Airways have an API?
Yes. Jetstar API connection provides access to Jetstar's low fares, ancillary products, and services, allowing partners to configure itineraries and cross-sell services on their own websites or apps. Supports booking flights and ancillary products. Setup available via email ([email protected]). Developer documentation is at www.jetstar.com/us/en/travel-agents/jetstar-api.
What industry is Jetstar Airways in?
Jetstar Airways's product category is Low-Cost Passenger Airline. Its primary akta.pro industry code is THABABAE, Low-Cost Subsidiaries of Full-Service Airline Groups, with a secondary code of THABABAF, Low-Cost Regional/Short-Haul Carriers. Its NAICS code is 481111 and its SIC code is 4512.