What Goldenvoice does

Goldenvoice is a California-based concert and music festival promoter operating as a wholly-owned subsidiary of AEG Presents (part of Anschutz Entertainment Group). Founded in 1980 and headquartered at 5515 Wilshire Blvd in Los Angeles, the company produces and owns a portfolio of major music festivals — most prominently Coachella Valley Music and Arts Festival and Stagecoach Country Music Festival, both held at the 78-acre Empire Polo Club in Indio, California — alongside Portola, Camp Flog Gnaw, Splash House, Cruel World, Just Like Heaven, Head In The Clouds, Cali Vibes, Zipangu, Surf Club, and the newly announced Head Trip Fest and Santa Monica Music Festival. The company also operates a network of 14+ wholly-owned concert venues across California, including the El Rey Theatre, Fonda Theatre, Fox Theater Pomona, Frost Amphitheater, Santa Barbara Bowl, Shrine Auditorium, The Novo, The Warfield, and The Roxy Theatre.

Goldenvoice's revenue model combines festival ticket sales (Coachella alone grossed $114.6 million in 2017 with margins up to 38%), venue operations, sponsorship and brand activations (notably medicube's Coachella 2026 activation generating approximately $2.2 million in earned media value), food and beverage, camping, and merchandising. Ticket distribution runs through owned venue box offices, the AXS platform (primary), and Ticketmaster for select events. Digital engagement channels include the Goldenvoice Concerts mobile app (iOS and Android), the Coachella Quests blockchain-based loyalty platform on Avalanche with OpenSea Wallet integration, curated Spotify playlists, the New Gold Standard editorial series, and Zines digital magazine. Exclusive livestream partnerships with YouTube (Coachella, using Multiview technology across six stages) and Amazon Music (Stagecoach) extend reach globally.

The company serves two primary customer segments: end consumers purchasing live entertainment tickets and attending festivals (Coachella alone draws 125,000 attendees per weekend), and B2B sponsors/brands seeking experiential marketing access to those audiences. Operations are led by CEO Paul Tollett with Danny Bell serving as Senior VP of Talent. Recent strategic moves include launching Club Darc (a seasonal electronic music venue in San Francisco) via joint venture with Giants Enterprises, announcing the Santa Monica Music Festival and Head Trip Fest, and deepening digital ecosystem investments through blockchain loyalty and livestream partnerships.

Name

Goldenvoice

Legal name

Goldenvoice

Website

https://goldenvoice.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Goldenvoice is a Los Angeles-based concert and music festival promoter (AEG Presents subsidiary) that produces Coachella, Stagecoach, and Portola festivals while operating 14+ California concert venues, serving live music fans and brand sponsors.

Ownership category

akta.pro rank

Product category

Live Music Festival and Concert Promotion

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts Companies (7111)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industry

Live Music Venues & Concert Bars (THAFAEAD)

Keywords

• Live music promotion
• Music festivals
• Concert venues
• Event production
• Talent booking

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Festival Ticket Sales: Primary revenue driver from major festivals including Coachella, Stagecoach, and numerous other events. Coachella became the first recurring festival franchise to exceed $100 million in revenue, with $114.6 million gross in 2017 and profit margins up to 38%.
2. Venue Operations: Revenue from managing 15+ concert venues across California including El Rey Theatre, Fonda Theatre, Fox Theater Pomona, Shrine Auditorium, and others.
3. Sponsorships and Brand Partnerships: Revenue from brand partnerships and sponsorships at festivals. Coachella generates substantial sponsorship income alongside food, beverage, camping, and merchandising sales.
4. Brand Activations: Revenue from branded experiential activations at festivals, such as medicube's consumer activation generating approximately $2.2 million in earned media value.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Goldenvoice is a California-based concert and music festival promoter that produces large-scale music festivals including Coachella, Stagecoach, Portola, Camp Flog Gnaw, and others, while also operating a network of more than a dozen concert venues across California such as the Shrine Auditorium, The Novo, Fonda Theatre, El Rey Theatre, Fox Theater Pomona, Santa Barbara Bowl, and The Warfield. The company also runs a mobile app for show discovery, curates editorial and podcast content, and operates the Coachella Quests blockchain-based loyalty platform.

Product overview

Goldenvoice is a California-based concert and music festival promoter (a subsidiary of AEG Presents) operating a multi-platform entertainment business. The company produces major music festivals including Coachella, Stagecoach, Portola, Camp Flog Gnaw, and multiple other events, while also managing a portfolio of 14+ concert venues across California (El Rey Theatre, Fonda Theatre, Fox Theater Pomona, Frost Amphitheater, Humphreys Concerts by the Bay, Pechanga Theater, Santa Barbara Bowl, Shrine Auditorium, Mountain Winery, The Novo, The Regency Ballroom, The Roxy Theatre, The Warfield). Digital offerings include the Goldenvoice Concerts mobile app, Coachella Quests blockchain-based loyalty platform, curated Spotify playlists, New Gold Standard artist interviews, and Zines content. The portfolio includes resort-style experiences (Surf Club), partnership festivals (Head In The Clouds with 88rising), and seasonal venues (Club Darc with Giants Enterprises).

Differentiator

Problem solved

Functional benefit

Brands

• Coachella: The Coachella Valley Music and Arts Festival - annual music and arts festival held at Empire Polo Club in Indio, California
• Stagecoach
• Portola
• Splash House
• Club Darc
• GV Black
• New Gold Standard
• Surf Club
• Zipangu
• Head In The Clouds

Products and services

• Coachella Valley Music and Arts Festival America's largest music festival held annually over two weekends each April at the 78-acre Empire Polo Club in Indio, California. Features artists from all genres alongside substantial art installations.
• Stagecoach Country Music Festival The most iconic country music festival in America, held three days at the Empire Polo Club in Indio, California, with RV camping, Guy Fieri's Smokehouse, and the HonkyTonk.
• Portola Music Festival Electronic music festival in San Francisco featuring buzzing electronic artists, metaverse pop stars, and legendary acts across tents, a 400,000-square-foot warehouse, and a main stage with the SF skyline backdrop.
• Camp Flog Gnaw Carnival Los Angeles-based music festival created by Tyler, The Creator with a carnival environment, immersive festival experience, and curated lineup, now held at Dodger Stadium.
• Cali Vibes Festival California lifestyle and reggae music festival held on the shores of Long Beach, celebrating community through positive vibes and iconic performances.
• Cruel World Festival One-day festival featuring new wave, goth, synth, and dark wave music at Brookside at The Rose Bowl in Pasadena, CA.
• Head In The Clouds Los Angeles Festival produced in partnership with 88rising celebrating Asian music and culture, held annually at Brookside at the Rose Bowl in Pasadena, CA.
• Just Like Heaven Festival Curated celebration of iconic rock, indie, and dance artists held on the rolling green hills of Brookside at The Rose Bowl in Pasadena, CA.
• Splash House Boutique electronic music festival featuring eclectic programming on poolside stages across desert resorts in Palm Springs, known for its music curation and community-centered ethos.
• Zipangu Event celebrating Japanese music and culture, delivering Japan's unique cultural value to the world through leading Japanese artists.
• Head Trip Fest Electronic music festival featuring Calvin Harris, Swedish House Mafia, Skrillex and more at Empire Polo Club in October, with a two nights, one stage format.
• Surf Club Resort-style festival experience at the Empire Polo Club with pool access, lazy river, water slides, partner activations, and intimate amphitheater performances featuring festival talent.
• Santa Monica Music Festival Annual music festival planned for fall 2026 in Santa Monica, featuring 12 to 15 musical artists and targeting 30,000 to 35,000 attendees to boost local economic activity.
• El Rey Theatre Under 800 capacity all-ages music venue in Los Angeles's Miracle Mile area, standing room only with occasional tables or chairs on the sides.
• Fonda Theatre Historic 1920s venue in Hollywood, CA originally built as Carter De Haven's Music Box, formerly known as The Henry Fonda Theatre.
• Fox Theater Pomona State-of-the-art concert venue in Pomona, CA with multiple levels of standing room floor, fixed seating upstairs, and a rooftop bar.
• Frost Amphitheater Prominent amphitheater at Stanford University that first opened in 1937, holding approximately 6,900 people.
• Humphreys Concerts by the Bay 1,400-seat outdoor theatre situated on San Diego Bay, presenting major rock, jazz, comedy, blues, folk and international acts from April through October.
• Pechanga Theater Entertainment venue at Pechanga Resort Casino featuring rock, pop, jazz, country, and stand-up comedy.
• The Summit at Pechanga Resort Casino Venue at Pechanga Resort Casino featuring diverse entertainment from rock to pop, jazz to country, and stand-up.
• Santa Barbara Bowl Historic outdoor amphitheater in Santa Barbara built in 1936 with WPA funding, hosting up to 37 popular concerts per year to over 100,000 patrons.
• Shrine Auditorium & Expo Hall Historic downtown LA venue with the single largest proscenium-style stage and freestanding balcony in North America, approximately 6,300 seats and 54,000 square foot Expo Hall.
• The Mountain Winery Intimate 2,500-seat outdoor amphitheater in Saratoga, CA with the historic Winery Building as the stage backdrop.
• The Novo Mid-size concert venue in LA Live complex in downtown Los Angeles, hosting concerts, comedy, and diverse entertainment.
• The Regency Ballroom Stunning room with blonde hardwood floors, horseshoe-shaped balcony and built-in stage, Beaux-art treasure with 35-foot ceilings and teardrop chandeliers.
• The Roxy Theatre Legendary music venue on the Sunset Strip in West Hollywood, CA, with approximately 500 capacity, all ages, mostly standing room only.
• The Warfield 2,250-person venue and San Francisco institution for 86 years, hosting major rock and electronic acts.
• Goldenvoice Concerts App iOS and Android mobile app for discovering concerts across California with show calendar, exclusive content, app-only discounts, ticket purchasing, venue exploration, news, and personalized recommendations.
• Coachella Quests Loyalty and gamification platform powered by Avalanche blockchain enabling fans to participate in virtual and physical experiences to earn NFTs and rewards, including exclusive festival access, with integration to OpenSea Wallet.
• Club Darc Seasonal electronic music club at Pier 48's Shed A in San Francisco's Mission Rock neighborhood, partnership between Goldenvoice and Giants Enterprises, operating select weekends from February through May in an 85,000-square-foot warehouse space.

Quantifiable outcome

• $704 million in total economic activity generated by Coachella for Coachella Valley
• +3 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

Six partnerships are on record, tiered flagship, minor and core.

• 88risingflagshipStrategic or Co-development Partner · 8 August 2026Goldenvoice partners with 88rising, a pioneering music and media company amplifying Asian talent and culture, to present Head In The Clouds Los Angeles. The festival takes place annually at Brookside at the Rose Bowl in Pasadena, CA. The 2026 lineup features KATSEYE, XG, Dabin.kr, Rich Brian, LNGSHOT, no na, and more.
• medicubeminorGTM or Marketing Partner · 30 April 2026medicube, a Korean skincare brand, implemented its largest U.S. consumer activation to date at the Coachella Valley Music and Arts Festival 2026 through an official partnership with Goldenvoice. The activation ran across both weekends in April, drawing 3,500 to 5,000 daily visitors and generating approximately $2.2 million in earned media value.
• ElectrolitminorGTM or Marketing Partner · 14 April 2026Electrolit, a premium hydration brand owned by pharmaceutical company Pisa, returned as the official hydration partner for the 2026 Stagecoach Country Music Festival. The partnership includes a new Stagecoach x Electrolit Resort 5K wellness event, building on the success of the Coachella x Electrolit Campground 5K.
• YouTubeflagshipGTM or Marketing Partner · 2 April 2026YouTube returned as the exclusive livestream partner for the 2026 Coachella Valley Music and Arts Festival, covering six stages across both weekends in April. The platform utilizes its Multiview technology to allow viewers to watch up to four stages simultaneously on a single screen.
• Giants EnterprisescoreStrategic or Co-development Partner · 24 January 2026Club Darc is a new seasonal electronic music club series debuting at Shed A at Pier 48 in San Francisco's Mission Rock neighborhood. The 85,000-square-foot warehouse space hosts events featuring artists including Chris Stussy, Peggy Gou, Mau P, and The Martinez Brothers. This represents a significant investment in San Francisco's nightlife and electronic music culture.
• Amazon MusicflagshipGTM or Marketing Partner · 8 April 2025Amazon Music secured exclusive livestream rights for Goldenvoice's Stagecoach country music festival, scheduled for April 25-27 in Indio, California. The stream is available across Twitch, Prime Video, and the Amazon Music app, featuring performances from major country artists including Zach Bryan, Jelly Roll, and Luke Combs. First-time same-day rebroadcasts offered for international fans.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/goldenvoice
• YouTubeyoutube.com/@goldenvoice
• Facebookfacebook.com/goldenvoice
• Instagraminstagram.com/goldenvoice
• TikToktiktok.com/@goldenvoice
• LinkedInlinkedin.com/company/golden-voices

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries31 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goldenvoice