Bloom Diagnostics
Bloom Diagnostics is a Zürich-based health technology company founded in 2018 that develops consumer-facing smart medical diagnostic tests, combining proprietary diagnostic hardware with software-based interpretation and data analytics for at-home use.
- Company typePrivate
- Founded2018
- HeadquartersZürich, Switzerland
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bloom Diagnostics does
Bloom Diagnostics is a Switzerland-based, for-profit health technology company founded in 2018 and headquartered in Zürich. The company develops consumer-facing smart medical diagnostic tests by combining diagnostic technology with medical knowledge and data, targeting end consumers directly rather than clinical laboratories. Its product architecture appears to be an integrated hardware device paired with a software layer, evidenced by the presence of separate heads of hardware and software on the leadership team.
The company has raised approximately $28.2 million across five disclosed funding rounds between 2018 and 2022, with named institutional investors including Speedinvest, Walter Ventures, Dutch L'Arche BV, and Astor Perkins. The largest single financing was approximately $11.1M in May 2020. In May 2018, Bloom also acquired ivary for an undisclosed amount, signaling an early capability tuck-in during the company's founding phase.
Bloom operates with 101-250 employees and a full executive team led by Angelica Kohlmann, MD PhD as Executive Chairman, with dedicated chiefs covering commercial (CCO), financial (CFO), operational (COO), product (CPO), and medical (CMO) functions. No customer logos, named customer segments, pricing, distribution channels, or revenue figures are disclosed in the available input, and the company remains private with no IPO or public valuation events identified.
Bloom Diagnostics firmographics
Firmographics- Name
- Bloom Diagnostics
- Website
- https://bloomdiagnostics.com
- Company type
- Private
- Founded year
- 2018
- Headcount range
- 101–250 employees
- Short description
- Bloom Diagnostics is a Zürich-based health technology company founded in 2018 that develops consumer-facing smart medical diagnostic tests, combining proprietary diagnostic hardware with software-based interpretation and data analytics for at-home use.
- Ownership category
- akta.pro rank
Bloom Diagnostics industry classification
Industry- Product category
- Consumer Medical Diagnostics
- NAICS
- In-Vitro Diagnostic Substance Manufacturing (325413)
- SIC
- In Vitro & In Vivo Diagnostic Substances (2835)
- akta.pro primary industry
- Remote Diagnostics & Home Testing Devices (Connected POC/At-Home Diagnostic Readers) (HLAHACAL)
- akta.pro secondary industries
- Home Diagnostic & Self-Test OTC Kits (HLAIADAO), Remote Diagnostics & Point-of-Care (Connected Testing, Home Lab Devices) (HLACAPAK), IVD Reagents, Assay Kits & Consumables (Non-instrument) (HLAHAAAM)
Keywords
Where Bloom Diagnostics is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Markets served
Bloom Diagnostics business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Others
Bloom Diagnostics product offering
Product offeringCore offering
Bloom Diagnostics builds smart, consumer-facing medical diagnostic tests that combine proprietary hardware (a reader device) and a software platform (a companion app) with medical knowledge and data to enable individuals to run tests at home and obtain medically interpreted results. Core sellable items include branded diagnostic test kits and the associated connected reader hardware.
Differentiator
Problem solved
Functional benefit
Products and services
- Bloom Smart Medical Tests for Consumers Smart medical diagnostic tests for individual consumers that combine diagnostics technology with medical knowledge and data, intended for at-home self-testing.
Companies that use Bloom Diagnostics
Customer profileIdeal customer profiles1 record
Bloom Diagnostics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bloom Diagnostics partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Bloom Diagnostics competitors and assessment
Company assessmentDirect peers
- myLAB Box: US direct-to-consumer at-home testing brand offering screens for STIs, fertility, and general wellness — competes with Bloom for consumer self-testing share across multiple categories.
- LetsGetChecked: End-to-end at-home testing provider with kits, lab processing, and digital results — overlaps with Bloom in the consumer self-testing journey and DTC distribution motion.
- Thriva: UK-based at-home blood testing subscription service offering biomarker tracking with digital results — comparable in offering consumer IVD tests with a recurring health-data model in a similar European regulatory environment.
- Everlywell: Direct-to-consumer at-home testing brand offering a broad menu of consumer diagnostics, combining test kits with digital results — competing with Bloom for the same consumer self-testing channel.
- Healthy.io: Israel-based company turning smartphone cameras into clinical-grade diagnostic tests (e.g., urinalysis, wound care) — a closely comparable connected-at-home diagnostic device + assay model.
- Cue Health: US-based connected at-home diagnostic reader company offering molecular test cartridges paired with a smartphone app and digital data loop — the closest comparable to Bloom's smart-test, consumer-grade model.
Emerging players
- Tasso: US startup developing on-demand dried-blood-spot sample collection devices that integrate into clinical workflows — overlapping with Bloom in connected home sample-to-data diagnostics.
Broad incumbents
- Biomérieux / bioMérieux Connect: Global IVD manufacturer increasingly moving into decentralized and connected diagnostics — relevant broader incumbent whose moves affect pricing and regulatory dynamics for smaller players like Bloom.
- Roche (Diagnostics): Global diagnostics leader providing reference instruments, assays, and increasingly self-testing solutions — comparable in the IVD category, with greater geographic reach and capital depth than Bloom.
- 23andMe: Large, publicly-traded consumer genetics and health testing brand with deep brand recognition in self-test diagnostics — adjacent competitor that defines consumer expectations for direct-to-consumer testing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Bloom Diagnostics social profiles
Digital presenceBloom Diagnostics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bloom Diagnostics leadership team
Management profileNumber of profiles
Profiles8 records
Bloom Diagnostics funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bloom Diagnostics M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bloom Diagnostics
What does Bloom Diagnostics do?
Bloom Diagnostics builds smart, consumer-facing medical diagnostic tests that combine proprietary hardware (a reader device) and a software platform (a companion app) with medical knowledge and data to enable individuals to run tests at home and obtain medically interpreted results. Core sellable items include branded diagnostic test kits and the associated connected reader hardware.
When was Bloom Diagnostics founded?
Bloom Diagnostics was founded in 2018. It employs 101 to 250 people.
Where is Bloom Diagnostics based?
Bloom Diagnostics is headquartered in Zürich, Switzerland, in the Europe region.
Who are Bloom Diagnostics's main competitors?
Direct peers on record are myLAB Box, LetsGetChecked, Thriva, Everlywell, Healthy.io and Cue Health. Tasso is listed as an emerging player. Broad incumbents are Biomérieux / bioMérieux Connect, Roche (Diagnostics) and 23andMe.
Does Bloom Diagnostics have an API?
No public API is recorded for Bloom Diagnostics.
What industry is Bloom Diagnostics in?
Bloom Diagnostics's product category is Consumer Medical Diagnostics. Its primary akta.pro industry code is HLAHACAL, Remote Diagnostics & Home Testing Devices (Connected POC/At-Home Diagnostic Readers), with a secondary code of HLAIADAO, Home Diagnostic & Self-Test OTC Kits. Its NAICS code is 325413 and its SIC code is 2835.