TD Asset Management
TD Asset Management is the asset management subsidiary of TD Bank, managing over $530 billion across ETFs, mutual funds, and alternatives for individual investors, financial advisors, and institutional clients in Canada and the U.S.
- Company typePrivate
- Founded1987
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What TD Asset Management does
TD Asset Management Inc. (TDAM) is the in-house asset management arm of TD Bank Group, founded in 1987 and headquartered in Toronto, Canada. The firm manages over $530 billion in total assets across three core product pillars: TD ETFs (with the lineup surpassing $30 billion in AUM), TD Mutual Funds, and an alternatives platform spanning private markets (private credit, real estate, infrastructure) and liquid alternative strategies. TDAM also provides investor planning tools — including retirement, TFSA, RESP, and compound interest calculators, plus a Custom Fund Analyzer — to support product engagement across its customer segments.
The firm serves three primary customer segments: individual investors (direct, self-serve through TD's online platform), financial advisors and wealth managers distributing TDAM products through advisor networks (including a dedicated U.S. advisor platform), and institutional investors (pension funds, endowments, foundations) accessed via a dedicated institutional sales team and TD Global Investment Solutions. In December 2025, TDAM expanded its institutional alternatives platform by partnering with Greystone to launch the TD Greystone Global Private Credit Fund.
TDAM generates revenue through recurring management fees on AUM, with no public pricing disclosure at the fund level beyond indication of varying management expense ratios by product type and recent fee reductions announced alongside Canadian peers. Distribution is multi-channel — direct online (self-serve), advisor networks (channel/reseller), and direct institutional sales — with separate platforms for Canadian and U.S. audiences. The firm is a wholly-owned subsidiary of TD Bank (NYSE: TD) and is not separately publicly traded; its financial results are consolidated into TD Bank's wealth and asset management segment.
TD Asset Management firmographics
Firmographics- Name
- TD Asset Management
- Legal name
- TD Asset Management Inc.
- Website
- https://tdassetmanagement.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TD Asset Management is the asset management subsidiary of TD Bank, managing over $530 billion across ETFs, mutual funds, and alternatives for individual investors, financial advisors, and institutional clients in Canada and the U.S.
- Ownership category
- akta.pro rank
TD Asset Management industry classification
Industry- Product category
- Asset Management
- NAICS
- Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Equity Mutual Funds (Active) (FSAAAEAA)
- akta.pro secondary industries
- Bank-Affiliated Retail Wealth Management (FSAAAAAB), Large-Cap Equity (Active) (FSAAAIAA), Multi-Asset Mutual Funds & UCITS (Balanced/Allocation Funds) (FSAAAJAA)
Keywords
Where TD Asset Management is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
TD Asset Management business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Asset Management Fees: TD Asset Management generates revenue through management fees charged on assets under management across its ETF lineup (over $30 billion AUM) and mutual fund offerings (total AUM exceeds $530 billion). Fees are typically calculated as a percentage of AUM and vary by product type.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ETF products with varying expense ratios based on fund strategy |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
TD Asset Management product offering
Product offeringCore offering
TD Asset Management is the asset management division of TD Bank Group, offering professionally managed investment products including TD ETFs, TD Mutual Funds, private markets solutions, and liquid alternative investments for individual investors, financial advisors, and institutional clients across Canada and the U.S. The firm manages over $530 billion in total assets under management, with the ETF lineup surpassing $30 billion, and earns revenue through management fees calculated as a percentage of AUM.
Product overview
TD Asset Management offers a unified platform of investment products consisting of TD ETFs, TD Mutual Funds, and alternative investment solutions. The core portfolio includes equity ETFs (such as the TD U.S. Equity CAD-Hedged ETF), fixed income products (TSTB Short Term Bond Fund), and the TD Greystone Global Private Credit Fund for institutional investors. Supplementary tools like the Custom Fund Analyzer, retirement planning calculators, and tax resource centers support the investment products. The firm manages over $530 billion in total assets, with ETF assets exceeding $30 billion, serving individual investors, advisors, and institutional clients through a comprehensive product lineup.
Differentiator
Problem solved
Functional benefit
Brands
- TD Greystone Global Private Credit Fund: A global private credit fund providing diversified private credit exposure for institutional investors.
Products and services
- TD ETF List Exchange-traded funds offering exposure to asset classes including bonds, dividend indices, real estate, and U.S. equities with CAD currency hedging. Listed on Canadian exchanges for individual investors, advisors, and institutional clients. The ETF lineup surpassed $30 billion in assets under management.
- TD Mutual Fund List Actively managed mutual funds spanning equity, fixed income, and balanced categories, available for individual investors, financial advisors, and institutional clients across Canada and the U.S.
- TD Greystone Global Private Credit Fund Global private credit fund targeting institutional investors, providing diversified private credit exposure through the TD Greystone strategy and leveraging Greystone's real estate and private credit expertise.
- Private Markets Solutions Private markets investment solutions including private credit, real estate, and infrastructure for qualified investors seeking alternative asset exposure, delivered through a dedicated Private Markets Team.
- Liquid Alternative Investments Alternative investment strategies accessible through liquid fund structures, providing diversification beyond traditional stocks and bonds for investors who want alternatives exposure without private-market lockups.
Quantifiable outcome
- 14 consecutive years of Fundata FundGrade A+ Awards recognition
- +1 more outcomes
Companies that use TD Asset Management
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
TD Asset Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TD Asset Management partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GreystonecoreTD Asset Management launched the TD Greystone Global Private Credit Fund, a strategic partnership to provide diversified private credit exposure for institutional investors. Greystone, as the partner, brings real estate and private credit expertise to the collaboration.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
TD Asset Management competitors and assessment
Company assessmentDirect peers
- Manulife Investment Management: Manulife's asset management business manages over $1 trillion AUM and offers mutual funds, ETFs, private markets, and institutional solutions across Canada and globally. Directly comparable to TDAM across retail, advisor, and institutional channels, with deeper private markets capabilities.
- CIBC Asset Management: Asset management arm of Canadian Imperial Bank of Commerce, providing ETFs, mutual funds, and institutional investment solutions to Canadian retail, advisor, and institutional clients. Direct comparable to TDAM as one of Canada's Big Six bank-affiliated asset managers.
- National Bank Investments: The investment management arm of National Bank of Canada, offering ETFs and mutual funds. National Bank Investments is both a peer and a distribution partner, having collaborated with TDAM on new ETF series — making it a uniquely comparable bank-affiliated competitor in the Canadian market.
- RBC Global Asset Management: The asset management arm of Royal Bank of Canada, also a major Canadian bank with a comparable product mix of ETFs (RBC iShares), mutual funds, and private markets. RBC GAM is TDAM's closest bank-affiliated peer in Canada with overlapping retail, advisor, and institutional channels.
- Mackenzie Investments: One of Canada's largest independent (non-bank-affiliated) asset managers, offering mutual funds, ETFs (Mackenzie ETFs), and institutional mandates. Competes directly with TDAM in the Canadian retail and advisor markets, often on performance and product breadth.
- Fidelity Canada: Fidelity's Canadian business offers mutual funds, ETFs, and institutional services to retail, advisor, and institutional clients. A direct competitor to TDAM in the Canadian retail and advisor channels, with comparable product breadth in equity and fixed income.
- BMO Global Asset Management: Asset management division of Bank of Montreal, offering a similar lineup of ETFs (BMO ETFs), mutual funds, and institutional mandates in Canada. BMO GAM competes head-to-head with TDAM in the Canadian bank-affiliated distribution channel and product categories.
Others
- Vanguard: Vanguard is one of the world's largest asset managers and a dominant low-cost passive provider. Vanguard's Canadian operations (Vanguard Investments Canada) compete directly with TDAM's passive and ETF products on price, and the brand exerts ongoing fee pressure on the entire industry.
Broad incumbents
- iShares (BlackRock): The global ETF market leader and a subsidiary of BlackRock. iShares competes with TDAM's ETF lineup on exchange-listed products, particularly for U.S. and international equity exposure, and is a much larger global incumbent with significantly broader product depth.
Emerging players
- Invesco Canada: The Canadian arm of global asset manager Invesco, offering ETFs (including Invesco QQQ in Canada) and mutual funds. Invesco Canada competes with TDAM in the Canadian ETF market, particularly for thematic, sector, and index products, and is a key emerging competitor in the rapidly growing Canadian ETF segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
TD Asset Management social profiles
Digital presenceTD Asset Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
TD Asset Management leadership team
Management profileNumber of profiles
Profiles16 records
TD Asset Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TD Asset Management M&A and investment
M&A and investmentM&A
Investments4 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TD Asset Management
What does TD Asset Management do?
TD Asset Management is the asset management division of TD Bank Group, offering professionally managed investment products including TD ETFs, TD Mutual Funds, private markets solutions, and liquid alternative investments for individual investors, financial advisors, and institutional clients across Canada and the U.S. The firm manages over $530 billion in total assets under management, with the ETF lineup surpassing $30 billion, and earns revenue through management fees calculated as a percentage of AUM.
Is TD Asset Management a public or private company?
TD Asset Management is a private company. It is classified as corporate owned and is currently operating.
When was TD Asset Management founded?
TD Asset Management was founded in 1987. It employs 101 to 250 people.
Where is TD Asset Management based?
TD Asset Management is headquartered in Toronto, Canada, in the North America region.
How does TD Asset Management make money?
One revenue line is on record: asset Management Fees.
Who are TD Asset Management's main competitors?
Direct peers on record are Manulife Investment Management, CIBC Asset Management, National Bank Investments, RBC Global Asset Management, Mackenzie Investments, Fidelity Canada and BMO Global Asset Management. Vanguard is listed as an others. iShares (BlackRock) is listed as a broad incumbent. Invesco Canada is listed as an emerging player.
Does TD Asset Management have an API?
No public API is recorded for TD Asset Management.
What industry is TD Asset Management in?
TD Asset Management's product category is Asset Management. Its primary akta.pro industry code is FSAAAEAA, Equity Mutual Funds (Active), with a secondary code of FSAAAAAB, Bank-Affiliated Retail Wealth Management. Its NAICS code is 523940 and its SIC code is 6282.