iBand+

What iBand+ does

iBand+ (legal entity Arenar B.V.) is a Netherlands-based consumer neurotechnology company founded in 2016 that designs and sells an EEG brain-sensing headband with a companion iOS/Android mobile application. The core product is the iBand+ headband, which uses gold-plated dry EEG electrodes and a built-in 3D accelerometer to capture brainwave (delta, theta, alpha, beta, gamma) and motion data during sleep; that data is fed to an in-house machine-learning algorithm that classifies sleep stages and drives an adaptive audio-visual loop delivered via wireless pillow speakers and RGB LEDs. Three integrated applications ride on the same hardware platform: Lucid Dreaming (brainwave entrainment and dream-sign triggering during REM), Sleep Improvement (adaptive music and white noise), and Smart Alarm (sleep-cycle-aware gradual waking).

The company's revenue model is a one-time hardware sale through a direct-to-consumer e-commerce site (ibandplus.com) at undisclosed pricing in EURO, with no recurring subscription. The mobile app is distributed through Apple App Store and Google Play Store. Customer acquisition is dominated by earned media (Digital Trends, Daily Mail, Mirror, Yahoo News, Wearable News, TechInAsia), SEO, content marketing via a company blog, email newsletter, and organic social channels (Facebook, Twitter/X, Vimeo). Target customers are health-conscious individual consumers interested in sleep optimization and lucid-dreaming experiences; the company describes a horizontal segmentation approach with no enterprise vertical.

Operations are founder-led (Samir Raut, co-founder & CEO; Purva Raut, co-founder) with a headcount of 1–10 and no disclosed venture-capital raises beyond a 2016 financing of $532,085. The company cites cooperation with neuroscience institutes and prominent research grants supporting 100,000+ hours of sleep testing. The product is currently listed as 'out of stock' on the company website, and patents on the EEG brain-sensing and brainwave-entrainment technology are filed/pending.

Name

iBand+

Legal name

Arenar B.V.

Website

https://ibandplus.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

iBand+ (Arenar B.V.) is a Netherlands-based consumer neurotechnology company that sells an EEG headband and companion mobile app for sleep improvement, lucid dreaming, and sleep-cycle-aware waking, targeting health-conscious individual consumers via direct-to-consumer e-commerce.

Ownership category

akta.pro rank

Product category

Consumer Sleep Wearable / EEG Headband Device

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro industry

PRIMARYHLAHACAE

Neurological Monitoring (EEG, Seizure/Sleep/Neuro Wearables)

Healthcare & Life Sciences/Medical Devices & Diagnostics/Patient Monitoring, Wearables & Remote Diagnostics

SECONDARYCRACAQAD

Sleep Tracking Devices (Wearables & Non-wearables)

Consumer Products & Retail/Consumer Electronics & Appliances Retail/Personal Health & Wellness Devices (Smart Scales, BP/ECG Monitors, Sleep Devices)

SECONDARYCRACAIAG

Sleep Tech Wearables

Consumer Products & Retail/Consumer Electronics & Appliances Retail/Wearables & Personal Tech Retail

Keywords

• EEG sleep headband
• Brain-sensing wearable
• Sleep tracking device
• Lucid dreaming technology
• Smart sleep alarm

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Hardware Sales: One-time purchase of the iBand+ EEG headband device sold directly to consumers through the company's e-commerce website. The product is highlighted as having 'No Subscription' model, meaning customers pay only for the device with no recurring fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

iBand+ sells a consumer EEG brain-sensing headband that monitors brainwaves and head movement during sleep to detect sleep stages, deliver audio-visual brainwave entrainment for lucid dreaming and sleep improvement, and trigger a smart alarm at the optimal light-sleep phase. The device is sold as a one-time hardware purchase (no subscription) directly to consumers via ibandplus.com, paired with a free companion iOS/Android app and included wireless pillow speakers.

Product overview

iBand+ is a unified consumer wearable product ecosystem centered on the iBand+ EEG headband. The core offering consists of the AI-powered iBand+ EEG headband hardware combined with a companion mobile app, supported by included accessories (wireless pillow speakers). The system delivers three integrated applications: Lucid Dreaming (brainwave entrainment and dream-sign triggering), Sleep Improvement (adaptive music and white noise therapy), and Smart Alarm (sleep-cycle-aware gradual waking). All features share the same hardware platform and AI engine, with the mobile app serving as the unified control and analytics interface.

Differentiator

Problem solved

Functional benefit

Products and services

• iBand+ EEG Headband AI-powered EEG brain-sensing headband that monitors brainwaves and head movement to track sleep stages, deliver audio-visual brainwave entrainment for lucid dreaming and sleep improvement, and trigger a smart alarm at the optimal light-sleep phase. Sold as a one-time hardware purchase (no subscription) to individual consumers via ibandplus.com.
• iBand+ Mobile App Free companion mobile application (iOS and Android) that pairs with the iBand+ headband to provide real-time brainwave visualization, sleep insight reports, easy selection of Lucid Dreaming/Sleep Improvement/Smart Alarm applications, and customization of audio cues and LED light patterns.
• Wireless Pillow Speakers High-fidelity stereo wireless speakers designed to sit underneath the user's pillow, delivering audio stimuli (music, white noise, audio cues) discreetly during sleep without disturbing a partner. Sold/included as part of the iBand+ headband bundle.

Quantifiable outcome

• Waking up refreshed by triggering alarm during light sleep stage rather than deep sleep
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature6 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Fitbit (Google): Fitbit offers mainstream sleep tracking within a broader fitness and health platform. While not EEG-based, it is a primary consumer alternative for sleep monitoring and a major distribution channel competitor for iBand+'s target audience.
• Oura: Oura is a mainstream sleep and readiness wearable ring. It competes for the same sleep-conscious consumer wallet but uses PPG/temperature sensors rather than EEG, making it a non-EEG alternative in the sleep-tracking category.
• Philips SmartSleep: Philips SmartSleep is a clinical/consumer EEG headband targeted at sleep improvement with audio stimulation. It is a more established, brand-backed competitor in the EEG-based sleep enhancement category.
• Whoop: Whoop is a subscription-based recovery and sleep wearable targeting health-optimization consumers. It competes for sleep-tracking mindshare and uses a recurring-revenue model, contrasting with iBand+'s one-time hardware purchase.
• Bose Sleepbuds: Bose Sleepbuds (and successors) deliver sleep-conducive audio. They compete with iBand+'s wireless pillow speakers and audio-based sleep improvement feature, though without EEG tracking.

Direct peers

• Dreem: Dreem is a clinical-grade EEG sleep headband with sleep staging and a smart alarm. It directly overlaps iBand+ on EEG-based sleep tracking, sleep-phase detection, and wake-up optimization, with a stronger clinical/research positioning.
• Muse (Interaxon): Muse is a direct EEG headband competitor targeting sleep, meditation, and brain-training. Both iBand+ and Muse sell consumer EEG wearables with companion mobile apps, an AI/ML algorithm for brainwave analysis, and a focus on sleep and mindfulness use cases.

Regional players

• SleepScore Labs: SleepScore Labs provides sleep-tracking technology and consumer sleep products, including a bedside sleep-tracking device. It overlaps with iBand+'s sleep-improvement mission and uses a different sensing approach (non-contact).

Emerging players

• Hatch (Hatch Baby): Hatch makes sleep devices and sunrise alarms, with a focus on sleep routines via sound and light. While primarily in the baby/family sleep segment, it overlaps with iBand+'s audio-visual sleep induction and smart alarm value proposition.
• Eight Sleep: Eight Sleep is a smart-sleep product (pod/mattress cover) with sleep tracking and temperature-based sleep optimization. It addresses the same sleep-improvement problem with a different form factor and a higher price point, and uses a subscription model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ibandplus
• YouTubevimeo.com/ibandplus
• Facebookfacebook.com/myibandplus
• LinkedInlinkedin.com/company/arenar

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iBand+