Brookfield Properties

What Brookfield Properties does

Brookfield Properties is the global real estate operating arm of Brookfield Asset Management, organized around five core business segments — Office, Retail, Multifamily, Logistics, and Hospitality — and operating a portfolio that spans the United States, Canada, Brazil, the United Kingdom, the United Arab Emirates, and India. The company develops, owns, and manages Class A office, retail, multifamily, logistics, and hospitality assets, serves enterprise tenants (financial institutions, consulting firms, technology companies, GCCs) as well as mid-market companies via its backed flexible-workspace subsidiary Cowrks, and operates 101 U.S. retail properties through its GGP sub-brand. Its product layer includes the proprietary Converge tenant-engagement platform deployed across the office and Cowrks portfolios, and it has expanded into proptech through the acquisition of Divvy Homes, a rent-to-own platform purchased for approximately $1 billion.

The business model combines recurring rental income from owned office and retail assets, development and asset-management fees from built-to-suit projects and joint ventures, and a hybrid lease model in its 1.8 million sq ft flex-space portfolio that blends fixed rent with performance-based incentives. Go-to-market is enterprise field sales directed at large corporate tenants via direct relationships and broker networks — exemplified by the 1.3 million sq ft JPMorgan built-to-suit in Powai, Morgan Stanley's Ecoworld Bengaluru lease, and a ~1 million sq ft Jane Street anchor at 250 Vesey Street in New York — supplemented by the Cowrks channel for mid-market and GCC demand. Recent strategic activity includes the R$385 million 78% stake in Aqwa Corporate (Rio), the Alshaya Group joint venture in Dubai Hills, the Solaya luxury residences JV with Dubai Holding, and concurrent high-profile divestitures (Victoria Gardens for $530 million, FIGat7th for $68.5 million), reflecting an active portfolio rotation strategy under a restructuring that has rebranded the retail division back to GGP and included executive layoffs.

Customer segments are split between enterprise corporate tenants in financial services, technology, and consulting; mid-market and growing companies served through Cowrks; Latin American commercial real estate users in Brazil; Middle East luxury development buyers and tenants in Dubai; and U.S. retail tenants (luxury and specialty brands). The portfolio is backed by Brookfield Asset Management's capital base, enabling multi-hundred-million-dollar developments, large-scale acquisitions, and refinancings such as the $1.3 billion 660 Fifth Avenue transaction. Sustainability credentials include the LEED V4 BD+C: CS Platinum certification for Ecoworld 4D in Karnataka — the first high-performance building in the state to achieve that rating — and a stated Net Zero commitment across the portfolio.

Name

Brookfield Properties

Legal name

Brookfield Properties

Website

https://brookfieldproperties.com

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Brookfield Properties is the global real estate arm of Brookfield Asset Management, owning, developing, and managing Class A office, retail, multifamily, logistics, and hospitality assets across the US, Canada, Brazil, the UK, the UAE, and India. It serves enterprise tenants, mid-market firms via Cowrks, and residential customers through the acquired Divvy Homes platform.

Ownership category

akta.pro rank

Product category

Commercial Real Estate

NAICS

Nonresidential Property Managers (531312), Residential Property Managers (531311), Real Estate Property Managers (53131), Lessors of Real Estate (5311)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Nonresidential Buildings (6512), Real Estate Operators (No Developers) & Lessors (6510)

akta.pro primary industry

Office Property Management (BPAJAGAA)

Keywords

• Commercial real estate services
• Office space leasing
• Retail property management
• Real estate development
• Logistics warehousing

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Office Leasing: Rental income from Class A office properties across major global markets including North America, India, Europe, and Latin America
2. Retail Property Management: Management and operation of 101 U.S. retail properties including shopping centers and lifestyle destinations
3. Real Estate Development: Development fees from new construction projects including built-to-suit office developments and mixed-use properties
4. Joint Venture Development: Strategic partnerships for mixed-use development projects with revenue derived from development and asset management fees

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Brookfield Properties is a fully-integrated, global real estate services company that develops, leases, manages, and invests in Office, Retail, Multifamily, Logistics, and Hospitality properties across North America, South America, Europe, the Middle East, and South Asia. It operates the GGP retail subsidiary with 101 U.S. properties, the Cowrks flexible workspace brand with 49 centers in India, and the Divvy Homes rent-to-own platform, offering built-to-suit development and asset management services to enterprise tenants.

Product overview

Brookfield Properties operates as a global real estate company with five core business segments: Office, Retail, Multifamily, Logistics, and Hospitality. The company offers flexible workspace through its backed subsidiary Cowrks (49 centers), acquired the Divvy Homes rent-to-own platform, and operates the GGP retail subsidiary with 101 U.S. properties. Its flex space portfolio spans 1.8 million square feet using a hybrid lease model. Recent projects include the Solaya luxury residences in Dubai. The company provides property management, development, and asset management services across office, retail, industrial, residential, and hospitality property types.

Differentiator

Problem solved

Functional benefit

Brands

• Converge: Tenant engagement platform used to enhance the workspace experience across Brookfield Properties' portfolio.

Products and services

• Office Properties Class A office space leasing and property management for enterprise corporate tenants across major global markets including New York, London, Mumbai, Bengaluru, Rio de Janeiro, and Calgary. Includes built-to-suit developments such as the 1.3 million sq ft JPMorgan Chase campus in Powai, Mumbai.
• Retail Properties (GGP) Operation, leasing, and management of 101 U.S. retail properties through the GGP subsidiary, including open-air lifestyle centers and enclosed malls such as Victoria Gardens (14.7 million annual visitors, 98% occupancy). Serves over 160 specialty retailers and restaurants including Apple, lululemon, Chanel, and Sephora.
• Multifamily Residences Residential rental properties and build-to-rent developments including luxury beachfront residences such as Solaya in Dubai's Jumeirah 1 (234 units across nine buildings, joint venture with Dubai Holding Investments). Targeted at individuals and families seeking convenience and community.
• Logistics Facilities Industrial and logistics properties serving as a fully integrated hub of commerce, with focus on efficiency and safety for global supply chain operations. Positioned as the backbone of evolving supply chains.
• Hospitality Properties

Quantifiable outcome

• 14.7 million annual visitors at Victoria Gardens, ranking as fifth-busiest open-air lifestyle center in U.S.
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and flagship.

• CowrkscoreChannel Partner/ Reseller/ Distributor · 29 May 2026Flexible and managed workspace provider backed by Brookfield Properties. Cowrks has leased 290,000 sq ft across six new centers in Chennai, expanding from 4 to 10 centers. Growth attributed to rising demand from Global Capability Centres and large enterprises.
• Alshaya GroupcoreStrategic or Co-development Partner · 7 May 2026Joint venture to develop 480,000-square-foot mixed-use project in Dubai Hills featuring Grade A office spaces, build-to-rent residential units, and retail offerings. Alshaya Group will establish its new UAE headquarters on the premises. Brookfield Properties serves as development and real estate manager.
• Divvy HomescoreStrategic or Co-development Partner · 9 December 2025Brookfield Properties acquired rent-to-own platform Divvy Homes for approximately $1 billion (down from $2.3 billion valuation in 2021). Deal highlights M&A consolidation trend in real estate technology.
• Dubai Holding InvestmentsflagshipStrategic or Co-development Partner · 30 September 2025Launch of Solaya luxury beachfront residences in Dubai's Jumeirah 1 featuring 234 units across nine buildings. Project emphasizes high-end design, indoor-outdoor living, community and sustainability focus.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SL Green Realty: SL Green is the largest office landlord in Manhattan, focused on premier Class-A office properties and selective debt and structured finance investments. Its NYC core portfolio overlaps directly with Brookfield's Manhattan holdings.
• Tishman Speyer: Tishman Speyer is a global owner, developer, and operator of Class-A office, residential, and mixed-use properties. It directly competes with Brookfield Properties in trophy office assets across New York, San Francisco, London, and São Paulo, sharing a similar built-to-suit enterprise strategy and cross-sector investment model.
• Simon Property Group: Simon is the largest U.S. REIT focused on retail real estate, owning premier shopping centers, premium outlets, and lifestyle destinations. It directly mirrors Brookfield's GGP retail subsidiary in asset class, scale (trophy retail), and tenant mix.
• Hudson Pacific Properties: Hudson Pacific owns and operates Class-A office and studio properties primarily on the U.S. West Coast and select Pacific Northwest markets. Its trophy office strategy serving technology, media, and entertainment tenants competes with Brookfield's West Coast office holdings.
• Kilroy Realty: Kilroy Realty is a West Coast-focused REIT that owns, develops, and operates Class-A office and mixed-use properties in California and the Pacific Northwest. Its sustainability-led office strategy is highly comparable to Brookfield's LEED Platinum-certified portfolio.
• Boston Properties (BXP): BXP is one of the largest publicly-traded developers and owners of Class-A office properties in the U.S., with significant presence in Boston, New York, San Francisco, and Washington DC. It directly parallels Brookfield's trophy office strategy and enterprise tenant focus.
• Vornado Realty Trust: Vornado is a New York-focused REIT that owns and operates premier Class-A office properties in Manhattan including 1290 Avenue of the Americas and the Penn District. It is a direct peer to Brookfield's NYC office portfolio including 250 Vesey Street and 660 Fifth Avenue.

Broad incumbents

• CBRE Group: CBRE is the world's largest commercial real estate services and investment firm, offering brokerage, property management, and valuation services that overlap with Brookfield's integrated platform. As a publicly traded global incumbent, it competes with Brookfield for institutional tenant relationships and corporate outsourcing mandates.
• Cushman & Wakefield: Cushman & Wakefield is a global commercial real estate services firm offering valuation, advisory, and property management services. As a publicly traded global broker and advisor, it competes with Brookfield for institutional leasing mandates and tenant advisory work.
• JLL: Jones Lang LaSalle is a global real estate services and investment management firm providing leasing, property management, and capital markets advisory. Its investment management arm (LaSalle) directly overlaps with Brookfield's asset management activities across office, multifamily, and logistics sectors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/brkfldproprtl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookfield Properties