Spark Grills
Spark Grills is a Boulder, Colorado-based private company (founded 2017) that designs wood and charcoal grills built around its proprietary Briq fuel system, selling to consumers seeking quick-ignition, mess-free grilling and a consumable repeat-purchase cycle.
- Company typePrivate
- Founded2017
- HeadquartersBoulder, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Spark Grills firmographics
Firmographics- Name
- Spark Grills
- Website
- https://sparkgrills.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Spark Grills is a Boulder, Colorado-based private company (founded 2017) that designs wood and charcoal grills built around its proprietary Briq fuel system, selling to consumers seeking quick-ignition, mess-free grilling and a consumable repeat-purchase cycle.
- Ownership category
- akta.pro rank
Spark Grills industry classification
Industry- Product category
- Outdoor Cooking Grills
- SIC
- Electric Housewares & Fans (3634)
- akta.pro primary industry
- Outdoor Cooking, Grills & Fuel Retail (CRAMAMAD)
- akta.pro secondary industry
- Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories) (CRAIAIAH)
Keywords
Where Spark Grills is headquartered
LocationHeadquarters
- HQ city
- Boulder
- HQ country
- United States
- HQ region
- North America
Markets served
Spark Grills business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Spark Grills product offering
Product offeringCore offering
Spark Grills designs, manufactures, and sells wood- and charcoal-burning grills built around a proprietary Briq fueling system that allows users to load fuel and ignite the grill quickly, cleanly, and without the mess of traditional charcoal grilling. The company sells its grill hardware and accompanying Briq consumables directly to grilling consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Spark Grills wood and charcoal grill (with Briq system) Spark Grills wood and charcoal grill appliance that uses the proprietary Briq fueling system to simplify fuel loading and enable quick ignition, targeted at consumer outdoor-cooking enthusiasts.
- Spark Briqs (proprietary wood and charcoal fuel bricks) Proprietary wood and charcoal Briq solid-fuel bricks sold as a consumable for use with the Spark grill, enabling simple fuel loading and quick ignition without loose charcoal or lighter fluid.
Companies that use Spark Grills
Customer profileIdeal customer profiles1 record
Spark Grills technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Spark Grills competitors and assessment
Company assessmentDirect peers
- Big Green Egg: Big Green Egg is the leading premium kamado/charcoal grill brand, with a passionate enthusiast community and accessories ecosystem. It competes directly with Spark Grills for the premium charcoal-cooking enthusiast segment.
- Green Mountain Grills: Green Mountain Grills makes wood-pellet grills with Wi-Fi connectivity, similar in form factor and category to Spark Grills. It is a direct peer as a smaller, technology-forward grill brand with a consumable fuel ecosystem.
- Kamado Joe: Kamado Joe is a direct premium charcoal kamado grill competitor with strong brand recognition and a similar DTC-plus-retail distribution model. It is comparable as a design-forward premium grill brand targeting enthusiasts.
- Masterbuilt: Masterbuilt specializes in electric smokers, fryers, and grills - the closest peer to Spark Grills on the electric outdoor cooking dimension. Its product lineup overlaps in form factor and target use case.
- Traeger Grills: Traeger pioneered wood-pellet grills and the connected outdoor cooking experience, with strong recurring revenue from pellets. It is directly comparable to Spark Grills as a wood/charcoal-fueled electric grill with a consumable ecosystem.
Broad incumbents
- Char-Broil: Char-Broil is a mass-market grill incumbent with broad distribution across gas, charcoal, and electric categories. It is comparable as a competitor Spark Grills would face in retail channels.
- Weber: Weber is the dominant incumbent in the outdoor grilling category, offering charcoal, gas, and electric grills at mass retail. It is comparable to Spark Grills as the category leader against which any direct competitor must differentiate.
Emerging players
- Yoder Smokers: Yoder Smokers makes premium wood/charcoal smokers and grills targeting the enthusiast and competition-cooking segments. It is comparable as a smaller premium grill brand serving dedicated outdoor cooking hobbyists.
- Ninja (SharkNinja): SharkNinja's Ninja brand has expanded into outdoor electric cooking with the Woodfire product line, directly competing in the electric grill + wood-fuel space. It is an emerging threat comparable to Spark Grills in form factor and consumer positioning.
- Solo Stove: Solo Stove is a DTC outdoor brand that expanded from fire pits into grilling accessories and related cooking products. It is comparable as a digitally-native outdoor cooking/lifestyle brand that has scaled via direct-to-consumer channels.
Market position
Customer concentration
Spark Grills social profiles
Digital presenceSpark Grills financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spark Grills leadership team
Management profileNumber of profiles
Profiles2 records
Spark Grills funding detail
Funding detailFunding overview
Funding rounds8 records
Investors17 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spark Grills M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spark Grills
What does Spark Grills do?
Spark Grills designs, manufactures, and sells wood- and charcoal-burning grills built around a proprietary Briq fueling system that allows users to load fuel and ignite the grill quickly, cleanly, and without the mess of traditional charcoal grilling. The company sells its grill hardware and accompanying Briq consumables directly to grilling consumers.
When was Spark Grills founded?
Spark Grills was founded in 2017. It employs 11 to 50 people.
Where is Spark Grills based?
Spark Grills is headquartered in Boulder, United States, in the North America region.
Who are Spark Grills's main competitors?
Direct peers on record are Big Green Egg, Green Mountain Grills, Kamado Joe, Masterbuilt and Traeger Grills. Broad incumbents are Char-Broil and Weber. Emerging players are Yoder Smokers, Ninja (SharkNinja) and Solo Stove.
Does Spark Grills have an API?
No public API is recorded for Spark Grills.
What industry is Spark Grills in?
Spark Grills's product category is Outdoor Cooking Grills. Its primary akta.pro industry code is CRAMAMAD, Outdoor Cooking, Grills & Fuel Retail, with a secondary code of CRAIAIAH, Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories). Its SIC code is 3634.