Kinesis Integrated

What Kinesis Integrated does

Kinesis Integrated is a Boulder, Colorado-based strength training platform that serves endurance athletes (runners, cyclists, triathletes, trail and ski mountaineering competitors) from recreational to Olympic level. The company operates a hybrid model: an adaptive Kinesis mobile app for individual athletes and a For Coaches module for teams and organizations, anchored by a 5,000 sq ft in-person performance center at 1756 38th St in Boulder. Programming is built around a proprietary 90–120 minute Comprehensive Assessment (Global → Local → Global with force-plate jump testing, manual muscle testing, and video gait analysis) and a 16-week periodized strength progression aligned to endurance race calendars.

The core technology is the adaptive Kinesis App, which ingests athlete inputs (how they feel, how they perform, and goals) to deliver dynamic, individualized strength programs, and includes an Advanced Real Time Load Management Tool on the Premium tier and a Train Anywhere companion app for travel continuity. The methodology is taught as an educational resource inside TrainingPeaks certification modules, providing third-party validation. Coaching is delivered by a five-person team led by Founder & Strength Director Chris Lee, with publicly cited Olympic experience (10+ athletes coached to three Olympic Games) and testimonials from Olympic medalists Morgan Pearson, Adam Goucher, Kara Goucher, Ruth Winder, and Elise Cranny.

Kinesis monetizes through multiple recurring and transactional streams: Remote Strength Coaching at $145/4 weeks (Signature) and $375/4 weeks (Premium); Endure-PR group training with $50 drop-ins, $320 8-packs, $560 16-packs, and a $239/month unlimited subscription; in-person 1-on-1 coaching and Comprehensive Assessments; a Youth Athletic Development program (Endurance and Team sport tracks) priced as a paid offering; and a freemium app tier that funnels into paid coaching. Distribution is direct-to-consumer via the app and an application-based remote coaching flow (inside sales), with the 2025 UESCA partnership extending reach into UESCA-certified endurance coaches globally. Revenue is not disclosed.

Name

Kinesis Integrated

Legal name

Kinesis Integrated

Website

https://kinesisintegrated.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Kinesis Integrated is a Boulder, Colorado-based platform delivering adaptive, individualized strength training to endurance athletes (runners, cyclists, triathletes) via a mobile app, remote coaching subscriptions, and a 5,000 sq ft in-person performance center, with an Olympic-credentialed coaching team.

Ownership category

akta.pro rank

Product category

Strength training coaching for endurance athletes

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Strength & Conditioning Personal Training (HSADAAAB)

akta.pro secondary industries

Online/Remote Personal Training & Programming (HSADAAAM), Strength & Conditioning / Athletic Performance Training (HSADAEAB)

Keywords

• Strength training coaching
• Endurance athlete programming
• Remote strength coaching
• Athletic performance training
• Youth athletic development

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Remote Strength Coaching (Signature and Premium): Recurring subscription billed every 4 weeks. Signature $145/4 weeks; Premium $375/4 weeks with Olympic-level integration, unlimited video reviews, Real Time Load Management Tool, free gym access, and priority text communication. Includes a one-time onboarding fee bundled into the first month.
2. Group training (Endure-PR) at Boulder performance center: Hybrid of one-time drop-ins ($50), class packs (8-pack $320, 16-pack $560), and monthly unlimited subscription ($239/month) for year-round structured strength classes targeting endurance athletes.
3. Drop-in and class-pack group training purchases: One-time purchases for drop-in sessions and never-expiring 8/16-pack class bundles used inside the Boulder gym.
4. In-person 1-on-1 coaching and Comprehensive Assessments: Professional services including 90–120 minute in-person assessments, individualized programming, technique instruction, and in-person strength coaching sessions delivered at the Boulder performance center.
5. Youth Athletic Development program: Paid program offerings (Endurance sport and Team sport tracks) for middle and high school athletes combining GPP-based strength and conditioning with sport-specific progressions.
6. Kinesis mobile app (freemium tier): Free in-app movement assessment acts as a freemium acquisition funnel into paid remote coaching subscriptions and in-person services.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Kinesis Integrated delivers personalized, sport-specific strength training for endurance athletes (runners, cyclists, triathletes, trail and skimo athletes) through a hybrid of an adaptive mobile app and an in-person Boulder, Colorado gym. The core deliverable is individualized, periodized strength programming that adapts to athlete feedback (how they feel, how they perform, their goals) and is synchronized to endurance race calendars, supported by the proprietary 90–120 minute Kinesis Comprehensive Assessment. Revenue-generating offerings include the Kinesis App (consumer and coach editions), Remote Strength Coaching subscriptions, Individual Training at the Boulder performance center, Endure-PR Group Training, and a Youth Athletic Development program.

Product overview

Kinesis Integrated operates a hybrid platform-plus-services architecture centered on its adaptive Kinesis App and an in-person Boulder, CO gym. The Kinesis App is the core product, offered as a guided app for individual athletes and as a coach platform (For Coaches) for teams and organizations. Surrounding the app is a portfolio of in-person and remote services that share the same assessment-first, periodized methodology: Individual Training (with the 90–120 minute Kinesis Comprehensive Assessment), Group Training (Endure-PR plus specialty classes like 4 The Girls, High School Athletic Development, and Boulder Skimo), Remote Strength Coaching (Signature and Premium tiers), and a Youth Athletic Development Program. Educational content (articles, podcasts, videos) and community Events round out the offering, and a partnership with UESCA extends the coach platform into endurance coaching education.

Differentiator

Problem solved

Functional benefit

Brands

• EndurePR: Group training program for endurance athletes covering running, cycling, triathlon, trail, and ski mountaineering, with classes such as 4 The Girls, High School Athletic Development, and Boulder Skimo.

Products and services

• Kinesis App Adaptive mobile app for individual endurance athletes (runners, cyclists, triathletes) that builds individualized strength programs around user inputs (how they feel, how they perform, goals) and includes a free comprehensive movement assessment as a conversion point to paid coaching.
• Kinesis Coach Platform (For Coaches) Coach-facing platform for endurance coaching teams and organizations that delivers adaptive Kinesis strength programming to rosters of athletes, designed to integrate with existing endurance coaching businesses (e.g., UESCA-certified coaches) without the coach having to program strength manually.
• Endure-PR Group Training Structured, season-adapted group strength training for endurance athletes (run, ride, tri, trail, skimo) at the Boulder performance center, with programming synced to the endurance training year (base, build, taper, peak). Sold via drop-in ($50), 8-pack ($320), 16-pack ($560), and Unlimited ($239/month) options, plus app access.
• Remote Strength Coaching (Signature and Premium) Remote delivery of Kinesis's periodized strength programming, offered as two tiers: Kinesis Signature ($145 every 4 weeks) with weekly program updates, app delivery, monthly 30-min video check-in, and one video analysis upload; and Kinesis Premium ($375 every 4 weeks) with weekly 30-min video check-ins, unlimited video reviews, the Advanced Real-Time Load Management Tool, free use of the Kinesis Gym, and priority text communication.
• Individual Training (Boulder Gym) Personalized in-person strength coaching at Kinesis Integrated's ~5,000 sq ft performance center in Boulder, CO, including the 90–120 minute Kinesis Comprehensive Assessment (manual muscle testing, force-plate jump testing, video gait analysis) followed by individualized programming and technique instruction.
• Youth Athletic Development Program Age-specific strength coaching for middle and high school athletes with two tracks: Endurance Sport (runners, cyclists, triathletes) and Team Sport. Built around General Physical Preparedness (GPP), injury prevention, and progressive loading tailored to youth athletes.

Quantifiable outcome

• Runners who incorporate structured strength training are 85% less likely to sustain future injuries
• +4 more outcomes

Named customers14 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature5 records

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TrainingPeaks: The dominant endurance training planning platform. Directly comparable because Kinesis's Comprehensive Assessment is embedded inside TrainingPeaks certification modules and TrainingPeaks serves the same endurance-coach ecosystem that Kinesis is targeting via UESCA.
• Peloton: Connected-fitness platform with strength and endurance content. Overlaps with Kinesis on subscription strength content for general consumers but does not specialize in periodized endurance-athlete programming.
• Tonal: Connected strength-training hardware platform. Comparable on premium strength training and adaptive programming, though focused on general strength/hypertrophy rather than sport-specific endurance work.
• WHOOP: Fitness/recovery wearable with a coaching layer. Comparable as a premium endurance-athlete subscription product (Chris Lee has consulted for WHOOP); overlapping buyer persona and freemium-to-premium funnel mechanics.
• Strava: Endurance-athlete activity and community platform with embedded coaching and deeplinks into third-party apps. Comparable as the social/training backbone of the endurance community that Kinesis markets into.

Direct peers

• TrueCoach: Coach-client platform delivering personalized strength and conditioning programs with mobile delivery. Closely comparable to Kinesis's 'For Coaches' platform on business model (coach-licensed delivery of adaptive programming) and core functionality (app-based, individualized strength programming).
• Wahoo SYSTM: Endurance-focused training app with structured strength, cycling and triathlon content. Comparable as a subscription app combining endurance training with structured strength work targeting the same road/triathlon athlete buyer.
• Future: Personal-training app pairing individuals with remote coaches who deliver adaptive programming via mobile. Closely aligned with Kinesis's remote coaching model on technology (adaptive app), business model (subscription + coach), and target buyer (premium-paying individual athletes).

Emerging players

• Runna: Adaptive running training app with strength integration. Comparable on app-based adaptive endurance programming for individual runners, though primarily running-plan focused rather than strength-first like Kinesis.
• The Ready State: Mobility and strength-coaching platform for endurance and tactical athletes. Comparable on the niche of sport-specific strength/mobility programming delivered via digital coaching to high-performing adults.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=KuL80wrjiJw
• Instagraminstagram.com/kinesisintegrated
• Facebookfacebook.com/kinesisintegrated
• LinkedInlinkedin.com/company/kinesis-integrated

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kinesis Integrated