M:7 Sports

What M:7 Sports does

M:7 Sports, operating as M7 Sports, Inc., is a privately held youth-athletic development company headquartered at a 40,000 sq. ft. multi-sport complex in Aliquippa, Pennsylvania, serving the greater Pittsburgh area. The company's core offering is a single physical facility that integrates three operational pillars — a Youth Psychology Center (mental skills), a Performance Center (physical training), and a Brand Lab (recruiting and Name, Image, Likeness advisory) — alongside indoor sports amenities including 3 basketball/volleyball courts, 4 volleyball courts, 2 batting cages, an indoor turf field, and a Nike-equipped weight room. It supports training and competition across soccer, flag football, lacrosse, baseball, softball, basketball, and volleyball, and operates a proprietary iOS and Android mobile app for schedule viewing, class sign-up, and membership management, with MindBody Online used as the underlying booking and membership platform.

The business operates a direct-to-consumer, membership-based model targeting youth athletes (approximately ages 5-18) and their families, supplemented by pay-as-you-go camps, hourly private team reservations, birthday party hosting, and quote-based recruitment and NIL consulting services. Pricing is not publicly disclosed and varies by day, hour, and program; memberships are billed monthly with discounts on private reservations, while camps and events are billed per session. Distribution is primarily local: walk-in traffic at the Aliquippa facility, word-of-mouth within the Pittsburgh youth sports community, organic social channels (Facebook, Instagram, Twitter/X, LinkedIn), and a network of corporate sponsorship and community partnerships including Gatorade, Shell Polymers Monaca, Chick-fil-A, Erie Insurance, Dick's Sporting Goods, Heritage Valley Health System, and the Community College of Beaver County.

The company has filed an SEC Form D for an exempt securities offering of up to $1 million, with $250,000 sold as of December 6, 2023, and is led by CEO Jim Christiana. It is early-stage, with 11-50 employees, no disclosed revenue, and a single-site footprint that constrains near-term scale but supports a tightly integrated, community-driven operating model.

Name

M:7 Sports

Legal name

M7 Sports, Inc.

Website

https://m7sports.agency

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

M:7 Sports operates a 40,000 sq. ft. indoor multi-sport complex in Aliquippa, PA, serving youth athletes and families in the Pittsburgh metro with integrated physical training, mental skills development, and NIL/recruiting advisory services via membership, camps, and private reservations.

Ownership category

akta.pro rank

Product category

Youth Athletic Training Facility

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

akta.pro secondary industries

Strength & Conditioning / Athletic Performance Training (HSADAEAB), NIL Representation & Compliance Services (Student-Athletes) (MPAKAMAE)

Keywords

• Youth athletic training
• Indoor multi-sport facility
• Sports membership programs
• Athlete development services
• NIL recruitment support

Headquarters

HQ city

Beaver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Membership Subscriptions: Recurring membership fees providing unlimited access to facility amenities, classes, and member discounts on private reservations.
2. Classes and Camps: Revenue from various one-day camps, practice sessions, and exclusive turf events for young athletes across multiple sports including soccer, flag football, lacrosse, baseball, softball, basketball, and volleyball.
3. Private Reservations: Private team reservations for courts, cages, and turf with special membership discounts. Revenue varies by day and hour.
4. Birthday Party Packages: Private event hosting for birthday celebrations at the sports complex.
5. Recruitment and NIL Support Services: Expert consulting services for athletes navigating recruitment processes and monetizing their personal brands through NIL (Name, Image, Likeness) opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

M:7 Sports operates a 40,000 sq. ft. indoor multi-sport complex in Aliquippa, PA, providing year-round athletic training facilities including basketball/volleyball courts, batting cages, an indoor turf field, and a Nike weight room. The company sells memberships, youth sports programs, camps, private reservations, and birthday party packages, and layers in a Youth Psychology Center for mental skills development and a Brand Lab for college recruitment and NIL (Name, Image, Likeness) guidance. The experience is supported by a proprietary mobile app and MindBody-based membership management.

Product overview

M:7 Sports is a 40,000 sq. ft. multi-sport indoor complex that offers a unified platform for youth athletic development. The facility integrates three core pillars—Youth Psychology Center (mental training), Performance Center (physical training), and Brand Lab (personal brand development)—alongside diverse sports facilities including basketball courts, volleyball courts, batting cages, and indoor turf. The ecosystem is supported by the M:7 Sports mobile app for scheduling and membership management, and services include college recruitment support and NIL guidance. The company operates on a membership model with programs for all ages and skill levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Program Tiered monthly membership program providing unlimited access to M:7 Sports' indoor courts, batting cages, turf field, Nike weight room, and wellness spaces, plus member discounts on private team reservations, app-based class sign-ups, and schedule management. Targeted at youth athletes and families in the greater Pittsburgh area.
• Performance Center Year-round indoor athletic training and competition space featuring a turf field, 3 hardwood basketball courts, 4 volleyball courts, 2 batting cages, and a Nike weight room. Used for practices, camps, leagues, and private reservations.
• Youth Psychology Center Mental health and psychology services delivered by licensed professionals to help youth athletes build mental skills, resilience, and confidence that support their physical performance. Sold as part of the broader M:7 Sports development offering for young athletes and their families.
• Brand Lab Personal brand and NIL (Name, Image, Likeness) development service for young athletes, including support for college recruiting goals, brand building, and introductions to coaches, brands, and sponsor networks. Positioned for high school athletes and brand-minded content creators.
• Jr. Cavs Basketball Program Recurring youth basketball development program with team-based training and competition, designed to build basketball skills, game knowledge, and competitive experience for young athletes.
• Summer Camps Seasonal day camps for youth athletes to develop skills in soccer, flag football, lacrosse, baseball, softball, basketball, and volleyball, offered as single-day or multi-day programs each summer.
• College Recruitment & NIL Support Expert consulting services that help athletes and their parents navigate the college recruitment process and monetize personal brands through NIL opportunities, including guidance from M:7 Sports staff and exposure to the corporate sponsor network.
• Birthday Party Packages Private event hosting at the M:7 Sports complex for birthday celebrations, using the facility's courts, turf, and cages as the venue.
• Private Reservations and Team Rentals Usage-based private reservations of courts, batting cages, and turf field for team practices, games, and exclusive turf events, available to members at special discounted rates and priced by day and hour.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• GatoradecoreGTM or Marketing PartnerMajor sports beverage brand serving as a corporate sponsor. Gatorade provides brand association and likely product supply for hydration needs at the facility.
• Shell (Shell Polymers Monaca)coreGTM or Marketing PartnerEnergy company with nearby Monaca, PA operations sponsoring the sports complex. Provides financial support and brand association through local polymer manufacturing presence.
• Chick-fil-AminorGTM or Marketing PartnerNational fast food chain providing corporate sponsorship and brand association at the Western Pennsylvania sports facility.
• Erie InsuranceminorGTM or Marketing PartnerRegional insurance provider offering corporate sponsorship and local brand presence in the Pittsburgh/Aliquippa market.
• Panhandle Cleaning & RestorationminorGTM or Marketing PartnerLocal cleaning and restoration services company providing facility maintenance support and sponsorship.
• Pittrace Race ComplexminorGTM or Marketing PartnerLocal racing facility partner providing cross-promotional opportunities and community connection.
• Staybridge Suites (IHG)minorGTM or Marketing PartnerInterContinental Hotels Group extended-stay hotel brand offering accommodation options for out-of-town athletes and families visiting the facility.
• Heritage Valley Health SystemminorGTM or Marketing PartnerRegional healthcare provider partnership potentially offering wellness services and health-related programming at the facility.
• Community College of Beaver County (CCBC)minorGTM or Marketing PartnerLocal community college providing educational partnerships and potential pathway programs for student-athletes.
• Fairfield Inn & Suites MonacaminorGTM or Marketing PartnerMarriott hotel property providing lodging options for traveling teams and out-of-town families.
• Dick's Sporting GoodsminorGTM or Marketing PartnerMajor sporting goods retailer offering promotional deals and brand association through CRM marketing campaigns.
• Liberty Federal Credit UnionminorGTM or Marketing PartnerRegional credit union providing financial services partnership and community banking relationship.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Life Time Fitness: National operator of large indoor multi-sport athletic clubs with basketball courts, turf, training, and youth programming. Overlaps with M:7 Sports on facility breadth and youth programming but serves a much broader premium-fitness customer base.
• IMG Academy: Premium youth sports academy offering multi-sport training, performance, and academic programming. Comparable to M:7 Sports on integrated athlete development but at a national/boarding-school scale and price point.
• Overtime Elite: Youth athlete development league brand combining competition, media, and NIL monetization. Comparable to M:7 Sports' Brand Lab/NIL component and youth-basketball emphasis, though OTE operates at a much larger national scale.

Direct peers

• Skyhawks Sports Academy: National youth sports instruction franchise offering multi-sport camps and clinics. Comparable to M:7 Sports' summer camp and youth class programming across multiple sports.
• Parisi Speed School: Franchise network of speed, strength, and athletic performance training centers primarily serving youth athletes. Highly comparable Performance Center offering and youth development positioning to M:7 Sports.
• i9 Sports: Youth sports league and clinic operator with a franchise model across multiple sports. Comparable to M:7 Sports in its youth/family focus, multi-sport programming, and local-market community-based delivery.
• D1 Training: National franchise operating athletic performance training centers for youth and adults, offering group and one-on-one strength and conditioning. Closest direct peer to M:7 Sports' Performance Center and overall facility-based youth training model.

Others

• Sports Facilities Companies (SFC): Management and advisory firm operating and consulting for sports complexes, tournaments, and recreation venues. Comparable to M:7 Sports on the facility-management dimension of the business rather than direct consumer services.

Emerging players

• DICK's House of Sport: DICK's Sporting Goods' experiential flagship concept combining retail with indoor multi-sport fields, batting cages, and golf simulators. Comparable to M:7 Sports on the multi-sport indoor experience but anchored to a national retail brand.

Regional players

• JCC (Jewish Community Center) Association: Network of community recreation centers offering indoor courts, fitness, swim, and youth programming. Comparable to M:7 Sports' indoor multi-sport facility and youth/family programming model, but operated as nonprofit community hubs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xtwitter.com/m7sports_agency?lang=en
• Facebookfacebook.com/m7sports.agency
• LinkedInlinkedin.com/company/m-7-sports-inc
• Instagraminstagram.com/m7sports.agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about M:7 Sports