Co-Properties

What Co-Properties does

Co-Properties (legally c/o Properties, doing-business-as "Care of Properties") is a privately held Swedish project management services firm headquartered in Stockholm, founded in 2016. Its core offering is a comprehensive marketing-and-sales management service for property developers and builders ("byggherrar") creating new residential housing projects in Sweden. Rather than the developer engaging multiple separate vendors — real estate agents, advertising agencies, production houses, web developers, 3D specialists and media buyers — Co-Properties assigns a single project manager who runs the entire engagement from initial brief through successful sales launch, coordinating all downstream specialists on the client's behalf.

The business model is professional services / project-based: pricing is quote-based and tailored to each housing project's scope, with multi-year engagements possible, and revenue is generated through project management fees for the full lifecycle (analysis, marketing, customer orientation and sales execution). The company operates with a sales-led go-to-market motion, direct outreach to property developers and builders, with a four-person operating team led by CEO and project manager Monika Pirslin. No proprietary technology platform, products, or software components are disclosed; the offering is execution-and-coordination rather than technology-driven.

The firm has limited disclosed financial signal: a single early-stage funding round of approximately $206,617 in November 2019, no subsequent raises in the available data, and no revenue, ARR or headcount trend disclosed. With 1–10 employees and a single-country domestic distribution footprint, Co-Properties is positioned as a boutique alternative to the traditional multi-vendor model for residential housing launches rather than a scaling platform business. Note: the firmographic description of Co-Properties as an "investment crowdfunding platform" is inconsistent with the first-party Swedish-language website and detailed product/service records, which consistently describe a project management service for housing developments; this analysis treats the first-party description as authoritative.

Name

Co-Properties

Legal name

c/o Properties

Website

https://coproperties.se

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Co-Properties is a Stockholm-based project management services firm that provides property developers and builders in Sweden with a single project manager to coordinate all marketing, customer orientation, and sales execution for new residential housing developments, replacing multiple specialist vendors.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Project Management Services: Comprehensive project management services for housing developments, encompassing analysis, marketing, customer orientation, and sales coordination. Revenue appears to be generated through professional service fees for managing the entire housing project lifecycle from brief to successful sales launch.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

c/o Properties (Care of Properties) provides comprehensive project management services for property developers and builders creating new residential housing in Sweden. Instead of engaging multiple specialized vendors (property agents, advertising agencies, production teams, web developers, 3D specialists, and media professionals), clients hire one project manager who analyzes their needs and delivers an integrated marketing, customer engagement, and sales solution from initial brief through successful sales launch.

Product overview

Co-Properties offers a single, unified comprehensive service for property developers and builders creating new residential housing. Rather than separate products or modules, they provide an integrated project management offering that handles all aspects of a housing project—from initial analysis through marketing, customer engagement, and sales—through a dedicated project manager who coordinates with property agents, advertising agencies, production teams, web developers, 3D specialists, and media professionals. The service is designed as a one-brief solution where clients receive everything needed for a successful sales launch, managed entirely by Co-Properties.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Marketing and Sales Project Management Service A full-service, integrated project management offering for property developers and builders creating new residential housing projects in Sweden. The service encompasses needs analysis, marketing, customer orientation, and sales coordination, delivered through a single dedicated project manager who coordinates all specialized vendors including property agents, advertising agencies, production teams, web developers, 3D specialists, and media professionals.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• CBRE Group: Global real estate services firm offering project management, advisory, and transaction services to property owners and developers. Comparable to Co-Properties via its project management and development services lines, but at vastly larger scale and broader portfolio than Co-Properties' Swedish residential sales-launch focus.
• Cushman & Wakefield: Global commercial real estate services firm offering project management, valuation, and advisory services for property owners and developers. Comparable to Co-Properties through developer-facing project management services, though Cushman & Wakefield's core strength is commercial office rather than residential sales-launch.
• Colliers International: Global real estate professional services and investment management firm offering project management, valuation, and advisory services. Comparable to Co-Properties as a real estate professional services peer, though Colliers emphasizes investment sales, leasing, and corporate advisory over residential developer marketing coordination.
• Knight Frank: Global real estate consultancy providing agency, advisory, and project management services for property developers, investors, and occupiers. Comparable to Co-Properties through its residential development marketing and project management offerings, though Knight Frank is globally diversified and luxury-tilted.
• JLL (Jones Lang LaSalle): Global real estate services firm providing project management, leasing, capital markets, and advisory services to developers and property owners. Comparable to Co-Properties through its project management and development consulting offerings, though JLL's portfolio spans commercial, residential, and hospitality at a global scale.

Regional players

• Svefa: Stockholm-based property advisory and valuation firm serving Swedish real estate owners, investors, and developers. Comparable to Co-Properties as a Swedish-headquartered specialist services partner to property developers and owners, though Svefa centers on valuations and capital-markets advisory rather than sales-launch project management.
• Newsec: Nordic-focused real estate services firm offering property management, advisory, and transaction services across Sweden, Denmark, Norway, Finland, and the Baltics. Comparable to Co-Properties as a Northern European specialist serving residential and commercial property owners, though Newsec operates at much larger scale and broader scope than Co-Properties' developer sales-launch focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Co-Properties