DIGITAL360

What DIGITAL360 does

DIGITAL360 S.p.A. is an Italian publicly listed (AIM Italia, ticker DIGITAL) B2B services group founded in 2012 and headquartered in Milan, organized into three operational business units: Digital360 Advisory (digital transformation strategy and implementation consulting for enterprises), Digital360 Connect (marketing, communications, events, and demand-generation services), and Digital360 GOV (digitalization of public administration and healthcare). The company combines professional advisory services with proprietary digital assets — software products (MarTech360 marketing automation for SMEs, GRC360 compliance management combining GDPR/Decree 231 advisory with an IT platform, 360DigitalSkill e-learning) and a network of vertical content portals (ESG360, HealthTech360, PropTech360, EnergyUp.tech, Cybersecurity360, AI4Business, BigData4Innovation, Blockchain4Innovation, Innovation Post, People&Change 360) used for top-of-funnel demand generation and SEO authority.

The business model is a hybrid of (a) project-based and retainer advisory/consulting engagements, (b) recurring subscription revenue from Digital-as-a-Service branded software and content offerings, (c) events and demand-generation services anchored by ForumPA (the longest-running Italian public administration conference, in its 37th edition in 2026) and the Digital360 Awards / CIO Summit / Cybersecurity360 Summit, and (d) communication and marketing agency work delivered through majority-owned acquired entities (Inside Comunicazione, Imageware Group, Delmonte & Partners, ServicePro, Methodos, Meridiana Italia). Pricing is custom/quote-based with multi-year contracts in advisory and subscriptions in the SaaS layer; specifics are not publicly disclosed.

Geographic expansion has been executed primarily through bolt-on acquisitions of marketing agencies, content publishers, and cybersecurity firms, taking the company from a purely Italian footprint (Milan HQ + Rome) to operations in 8 countries: Iberian Peninsula (Spain — Madrid regional HQ; Portugal — Lisbon) and Latin America (Argentina, Mexico, Colombia, Chile). The company serves 1,600+ clients across 13 industries with 1,300+ professionals and reported / projected €140 million revenue for 2025 with double-digit CAGR. Key financing includes an illimity Bank €14 million facility (2022), a €8 million bond loan (August 2023), and a strategic investment agreement with Three Hills Capital Partners PE fund (closing July 2023). Benefit Corporation status since June 2021 and UNI PdR 125:2022 gender equality certification are distinct ESG positioning assets in the Italian market.

Name

DIGITAL360

Legal name

Digital360 S.p.A.

Website

https://digital360.it

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

DIGITAL360 is an Italian-listed B2B services group operating three integrated business units — Advisory, Connect, and GOV — that deliver digital transformation consulting, marketing and communications services, and public-sector digitalization to 1,600+ enterprise and government clients across 8 countries.

Ownership category

akta.pro rank

Product category

Digital Transformation Consulting

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182), Graphic Design Services (541430)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372), Services-Advertising Agencies (7311)

akta.pro primary industry

Digital & Technology Transformation Consulting (BPAHACAH)

akta.pro secondary industries

Digital Strategy & Transformation (BPAHAEAA), Government Digital Service & eGovernment (Service Delivery, IDs, Portals) (BPAIAAAE), Workplace Accessibility, Adoption & Change Management (Digital Adoption, training, comms) (BPAEAIAN), Digital Workplace & Collaboration Consulting (BPAHAEAH), Digital Inclusion & Public Tech Access Training (Device/Internet/Basic IT) (EDAAAFAE)

Keywords

• Digital transformation consulting
• B2b advisory services
• Marketing communication services
• Public sector digitalization
• Martech software platforms

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Advisory & Consulting Services: Digital transformation advisory, change management, governance and compliance consulting provided to enterprises and public administration. Revenue generated through project-based engagements and retainer contracts.
2. Subscription Services (Digital-as-a-Service): Recurring subscription revenue from digital marketing and sales platforms including MarTech360, content portals, and marketing automation services. Growth in recursive revenues has been highlighted in press releases.
3. Events & Marketing Services: Organization of events including ForumPA, CIO Summit, Cybersecurity360 Summit, Digital360 Awards, and management of demand generation and lead generation campaigns through ServicePro
4. Communication & Marketing Services: Brand positioning, digital communication, PR, and MarTech services through various acquired agencies including Inside Comunicazione, Imageware Group, Delmonte & Partners

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

DIGITAL360 helps enterprises and public administrations innovate and compete in the digital age through three business units: Digital360 Advisory (digital transformation and innovation consulting including cybersecurity, GDPR, data protection, and digital skills), Digital360 Connect (B2B communication, marketing, events, and proprietary vertical digital portals), and Digital360 GOV (digitalization support for public administration). It complements advisory services with proprietary software platforms (MarTech360, GRC360, 360DigitalSkill) delivered under a Digital-as-a-Service model, and operates a network of vertical editorial portals.

Product overview

DIGITAL360 is an Italian consulting and services group organized into three main business units: Digital360 Advisory, Digital360 Connect, and Digital360 GOV. The company operates a platform-plus-services model, offering strategic consulting across digital transformation, marketing, and public sector innovation alongside proprietary software products including MarTech360 (marketing automation for SMEs), GRC360 (compliance management), and 360DigitalSkill (e-learning platform). DIGITAL360 also operates a network of vertical digital media portals covering topics such as AI (AI4BUSINESS), big data (BIGDATA4INNOVATION), blockchain (BLOCKCHAIN4INNOVATION), energy (EnergyUp.tech), sustainability (ESG360.it), healthcare (HealthTech360.it), and real estate (PropTech360.it). The group delivers services spanning brand communication, CRM, enterprise risk management, cybersecurity, AI & data analytics, governance & compliance, and sustainability consulting, primarily serving enterprises and public administration in Italy and expanding internationally across Iberian Peninsula and Latin American markets.

Differentiator

Problem solved

Functional benefit

Brands

• Digital360 Advisory: Business unit focused on supporting enterprises in defining and implementing digital transformation strategies and deployment plans.
• Digital360 Connect
• Digital360 GOV

Products and services

• MarTech360 Proprietary B2B software platform for marketing automation, lead generation and digital marketing operations, targeted at enterprises and SMEs that need to systematize their B2B demand generation and marketing processes.
• GRC360 Governance, Risk and Compliance (GRC) software platform designed to help organizations manage cybersecurity, regulatory and data protection compliance requirements on an ongoing basis.
• 360DigitalSkill Digital learning and skills assessment platform supporting enterprise upskilling, reskilling, and digital culture programs for employees, with structured pathways for ICT and emerging technology competencies.
• EmpowerCare Advisory service line supporting healthcare organizations with digital transformation strategy, innovation scouting and process digitalization projects.
• Cookies360 Advisory service line for cookie, tracking and digital consent compliance under GDPR and ePrivacy, providing assessments, remediation roadmaps and ongoing compliance support.
• ForumPA Annual flagship event dedicated to the digital innovation of public administration, bringing together Italian PA leaders, technology providers and policy makers.
• Digital360 Awards Annual awards program recognizing the most innovative digital transformation projects in Italian enterprises and public administration.
• Cybersecurity360 Summit Annual B2B summit focused on enterprise cybersecurity, bringing together CISOs, security vendors and Italian public and private organizations.
• CIO Summit Annual summit for Italian CIOs and senior IT leaders to discuss IT governance, cloud, security, and digital transformation strategies.

Quantifiable outcome

• Digital360 anticipates 2022 pro-forma turnover up 85% driven by acquisitions, pro-forma EBITDA up 75%
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Tech TargetcoreStrategic or Co-development Partner · 23 February 2021Strategic partnership renewal to offer innovative digital services for B2B marketing and sales. Combines DIGITAL360's Italian market expertise with Tech Target's targeting technology.
• ClusitminorStrategic or Co-development Partner · 10 September 2020Collaboration for presentation of Clusit report on cybersecurity, with DIGITAL360 providing its platform for online event during health emergency.
• HubSpotcoreChannel Partner/ Reseller/ Distributor · 30 January 2020DIGITAL360 ranked first among HubSpot's new EMEA partners, reselling and implementing HubSpot's inbound marketing and sales platform for Italian businesses.
• Beaconforce ItaliaminorStrategic or Co-development Partner · 20 January 2020Strategic agreement for HR advisory services, enabling DIGITAL360 to offer enhanced human resources and change management capabilities to clients.
• CyberoominorGTM or Marketing Partner · 10 January 2020Joint cyber security offer aimed at insuring data protection in medium and large enterprises, combining Cyberoo's security technology with DIGITAL360's advisory services.
• PoliMI ObservatoriesminorStrategic or Co-development PartnerResearch collaboration with Politecnico di Milano Observatories for analysis and thought leadership development in digital transformation.

Scale indicators10 records

Recent moves9 records

Expansion highlights8 records

Direct peers

• Reply S.p.A. Italian-listed digital transformation and IT consulting group (€1.8B+ revenue) with comparable three-pillar model covering digital services, connected products, and customer experience. Closest publicly listed Italian peer to DIGITAL360 by business model and vertical focus.
• Tinexta S.p.A. Italian-listed group offering digital trust, cybersecurity, advisory, and public sector services. Comparable profile to DIGITAL360's GOV and Advisory units, with similar exposure to Italian PA digitalization.
• SeSa S.p.A. Italian IT solutions and services distributor/consultancy serving enterprises with digital transformation, cybersecurity, and software solutions. Comparable to DIGITAL360's enterprise advisory and IT/cybersecurity offerings.
• Engineering Group: Large Italian IT services and digital transformation group with public sector exposure, providing consulting, software, and managed services across Italy and internationally. Direct competitor for both enterprise and PA contracts.
• BIP (Business Integration Partners): European management and technology consultancy with strong Italian roots, offering digital transformation, data analytics, and enterprise advisory. Closely comparable to Digital360 Advisory's consulting portfolio.
• Lutech Group: Italian IT services and solutions provider (cloud, cybersecurity, ERP, CRM) serving enterprises and public sector. Comparable mid-market Italian competitor for IT services and digital transformation engagements.

Broad incumbents

• Accenture: Global consulting and digital transformation leader. Competes for the same enterprise digital transformation wallet in Italy and across DIGITAL360's LATAM/Iberian markets, but at vastly larger scale and with broader service portfolio.
• Publicis Sapient: Global digital transformation arm of Publicis Group combining strategy, consulting, and technology services. Comparable to Digital360 Advisory + Connect combined offering, particularly for enterprise marketing transformation.
• Capgemini Invent: Digital transformation and innovation consulting arm of Capgemini. Overlaps with DIGITAL360 Advisory and GOV business units, especially for large enterprise and public sector digital programs in Europe.
• Deloitte Digital: Global consulting firm's digital transformation practice offering strategy, creative, and technology services. Competes for enterprise and PA digital transformation mandates across Italy, Iberia, and LATAM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/digital360-it
• Xx.com/Digital360Group

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries20 records

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A19 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DIGITAL360