What HopeLine does

HopeLine, doing business as HopelineNC, is a North Carolina-based private organization headquartered in Raleigh that provides free, confidential crisis intervention, suicide prevention, and mental health support services. Its core service is a telephone-based crisis hotline that delivers immediate emotional support, crisis de-escalation, safety planning, and referrals to ongoing mental health resources, primarily serving individuals experiencing mental health crises, emotional distress, or suicidal ideation. The service is offered at no cost to callers, positioning the organization in the nonprofit / charitable sector rather than a commercial transaction model.

The organization's core technology is the crisis hotline telephone support service itself; no proprietary software platform, mobile application, or AI-driven tools were identified in the available data. The website (hopeline-nc.org) operates on Wix and serves primarily as an informational and fundraising presence, with navigation to About, Programs, Get Involved, Resources, and Donate pages, plus an email newsletter subscription option. No APIs, SDKs, integrations, or digital product modules are disclosed.

From a business model perspective, HopeLine does not generate revenue from service users. The only disclosed funding event is a $40,000 grant from the SECU Foundation in October 2024, with the broader revenue mix — including individual donations, other grants, or any government contracts — not disclosed. The organization operates with a headcount of 1-10 employees and has approximately 55 years of continuous operational history, as evidenced by a 55th Anniversary Campaign. The go-to-market is service-delivery (call intake) rather than commercial sales, and there are no named customers, no enterprise contracts, and no disclosed pricing or revenue model beyond the free-to-caller structure.

Name

HopeLine

Legal name

Hopeline

Website

https://hopeline-nc.org

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1–10 employees

Short description

HopeLine (HopelineNC) is a Raleigh, North Carolina-based nonprofit organization that provides free, confidential telephone-based crisis intervention, suicide prevention, and mental health support to individuals in distress, funded primarily through donations and grants.

Ownership category

akta.pro rank

Product category

Mental Health Crisis Intervention Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190), Emergency and Other Relief Services (62423)

SIC

Services-Social Services (8300)

akta.pro primary industry

Mental Health & Crisis Support Services (BPAGACAD)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGAEAH), Crisis Support, Suicide Prevention & Acute Behavioral Triage Platforms (HLALAEAI)

Keywords

• Crisis intervention services
• Suicide prevention hotline
• Mental health support
• Emotional support hotline
• Crisis counseling

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Distribution channels1 record

Marketing channels2 records

Core offering

HopeLine provides free, confidential crisis intervention and suicide prevention support via telephone and text to individuals in North Carolina experiencing mental health crises, emotional distress, or suicidal thoughts. The organization delivers immediate emotional support, crisis de-escalation, safety planning, and referrals to ongoing mental health services and local community resources. The service is offered at no cost to callers and is supported through donations.

Product overview

HopeLineNC is a crisis support hotline organization offering free crisis support services to individuals in need. The organization provides programs, resources, and opportunities for community involvement. Based on the available source data, no specific named digital products, modules, or SaaS offerings are identified — the organization operates primarily as a crisis hotline service with charitable/donation functionality rather than a technology product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Telephone Crisis Hotline
• Text-Based Crisis Support Crisis intervention support delivered via text messaging for individuals who prefer or require text-based communication during a mental health crisis.
• Community Programs Community-based programs supporting mental health, awareness, and engagement activities in North Carolina, delivered alongside the core crisis hotline service.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• The Trevor Project: National nonprofit providing crisis intervention and suicide prevention for LGBTQ+ youth via phone, text, and chat. Directly comparable service model (free, confidential, crisis-line-based) with a narrower demographic focus.
• Crisis Text Line: National nonprofit providing free, confidential crisis support via text message. Highly comparable to HopeLine in mission and service delivery (free emotional support, de-escalation, referrals), but operates at national scale and digital-first.
• Trans Lifeline: Peer-run hotline offering emotional and logistical support specifically to trans people in crisis. Same category of free crisis intervention and emotional support, narrower population focus.
• IMAlive: Online crisis chat network staffed by trained volunteers, offering free real-time emotional support. Directly comparable mission (free, confidential crisis support) with a digital chat delivery model.
• Samaritans USA: U.S. branch of the international Samaritans organization providing 24/7 emotional support to people in distress. Same free, confidential crisis-line model; broader U.S. scope but smaller operational footprint than HopeLine regionally.

Regional players

• Mental Health America of the Triangle: Regional NC mental health nonprofit offering support groups, education, and advocacy in the Triangle area. Comparable as a free, regional mental health resource provider in North Carolina.
• Lifeline Australia: Australia's national 24-hour crisis support and suicide prevention service. Comparable service model (free confidential crisis line, emotional support, referrals) but operates in Australia rather than NC.
• NAMI North Carolina: North Carolina affiliate of the National Alliance on Mental Illness, providing support groups, education, and resource referral for individuals and families affected by mental illness. Comparable as a regional mental-health support provider serving the same NC population.

Broad incumbents

• Veterans Crisis Line: Government-operated crisis line for Veterans, service members, and their families. Closely comparable service model (free crisis intervention, phone/text/chat) but federally funded and tied to VA.
• 988 Suicide & Crisis Lifeline: The federally backed national three-digit crisis line, operated as a network of local crisis centers. HopeLine operates in the same crisis intervention category and is potentially an NC-embedded call center partner; both deliver confidential 24/7 emotional support and suicide prevention.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/HopeLineNC
• LinkedInlinkedin.com/company/hopeline-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HopeLine