NeuroTrend
NeuroTrend is a Singapore-based, privately held neuroscience marketing firm founded in 2011. It applies neuroscience-derived measurement to marketing research for brand and advertising clients, operating with a 1-10 person founder-led team.
- Company typePrivate
- Founded2011
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingServices
What NeuroTrend does
NeuroTrend is a Singapore-based, privately held firm self-described as a neuroscience marketing company, founded in 2011 with a headcount of 1-10 employees. Its category positioning implies the application of neuroscience-derived measurement techniques (such as biometrics, eye-tracking, or EEG) to consumer and marketing research questions for brand and advertising clients, though no specific product, service, technology stack, or case studies are disclosed in the available data. The company completed a single disclosed capital event: a $1,500,000 round on 2018-11-20 led by TRIVE VC. No further funding rounds, partnerships, customers, pricing, or revenue figures are recorded.
The operating footprint is small and founder-led, with Natalia Galkina as Founder & CEO alongside co-founders Sim Quek and Vladimir Galkin, supplemented by Manfred Lee (Associate Director, Business Development) and Victor Levin (Director). No office locations beyond Singapore, no customer logos, no certifications, no patents, and no regulatory actions are documented. Notably, the firm's primary corporate domain, NeuroTrend.com, is currently listed for sale on HugeDomains at $15,995 (or $666.46/month over 24 months), which is consistent with either a dormant/inactive entity, a domain that has lapsed and been re-listed by a registrar, or a company that has migrated to an alternative web presence. This signal materially constrains any current-state revenue or growth assessment.
NeuroTrend firmographics
Firmographics- Name
- NeuroTrend
- Website
- https://neurotrend.com
- Company type
- Private
- Founded year
- 2011
- Headcount range
- 1–10 employees
- Short description
- NeuroTrend is a Singapore-based, privately held neuroscience marketing firm founded in 2011. It applies neuroscience-derived measurement to marketing research for brand and advertising clients, operating with a 1-10 person founder-led team.
- Ownership category
- akta.pro rank
NeuroTrend industry classification
Industry- Product category
- Neuromarketing Services
- NAICS
- Marketing Research and Public Opinion Polling (541910), Marketing Consulting Services (541613)
- SIC
- Services-Advertising (7310), Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing) (MPAAALAN)
Keywords
Where NeuroTrend is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Markets served
NeuroTrend business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
NeuroTrend product offering
Product offeringCore offering
NeuroTrend is a Singapore-based neuroscience marketing company founded in 2011 that applies brain science and neuromarketing techniques to help brands understand consumer decision-making and optimize marketing effectiveness. The firm leverages consumer neuroscience research methods to deliver marketing insights grounded in how the brain responds to brand stimuli, advertising, and product experiences.
Product overview
NeuroTrend.com is currently a domain name listed for sale on HugeDomains.com. The available source data contains no product, service, or company information for an actual NeuroTrend company or its offerings. This record reflects a domain for sale listing with a price of $15,995 (or $666.46/month for 24 months), not an active technology product or company.
Differentiator
Problem solved
Functional benefit
Products and services
- Neuromarketing Research Services Neuroscience-based marketing research services that analyze consumer brain responses to brand stimuli, advertising, packaging, and product experiences for brand and marketing teams seeking objective behavioral insights.
- Consumer Neuroscience Consulting Consulting engagements applying brain science research to brand strategy, advertising creative evaluation, and consumer decision-making analysis for marketing and brand managers.
Companies that use NeuroTrend
Customer profileIdeal customer profiles1 record
NeuroTrend technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NeuroTrend partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
NeuroTrend competitors and assessment
Company assessmentBroad incumbents
- Tobii Pro: Leading provider of eye-tracking hardware and analytics used heavily in neuromarketing and consumer research. Comparable to NeuroTrend as a foundational infrastructure and analytics provider within the same neuroscience-marketing workflow.
- Ipsos: Major research group with an established neuromarketing offering. Comparable to NeuroTrend because it bundles neuroscience methodologies with traditional brand and advertising research for the same enterprise clients.
- GfK (now part of NIQ): Global market-research group with consumer-behaviour and neuroscience capabilities integrated into brand and product studies. Comparable to NeuroTrend as a large-scale alternative for neuroscience-informed marketing insight work.
- Kantar (Millward Brown): Global research giant with established neuroscience and pre-testing solutions (e.g., Link, AdReaction). Comparable to NeuroTrend as a major incumbent that brand advertisers benchmark specialist neuromarketers against.
- Nielsen (Consumer Neuroscience): Global market-research incumbent operating a dedicated Nielsen Consumer Neuroscience practice using EEG and biometrics. Comparable to NeuroTrend as the dominant scaled provider of neuroscience-based consumer insights, against which a small specialist must differentiate.
Direct peers
- SPARKS Neuro: Neuroscience-based marketing research firm offering EEG, eye-tracking and biometrics to brands and agencies. Comparable to NeuroTrend as a specialist neuro-insight competitor with similar service mix.
- Neuro-Insight: Specialist neuromarketing firm using Steady-State Topography (SST) and related brain-imaging techniques to advise brands on advertising effectiveness. Highly comparable to NeuroTrend in methodology, customer base (FMCG, media, tech advertisers), and boutique scale.
Emerging players
- CoolTool (now part of DISQO): End-to-end consumer-research platform incorporating biometrics, facial coding, and implicit testing. Comparable to NeuroTrend in offering neuro- and behavioural-informed marketing research services to brand and agency clients.
- Realeyes: AI-driven attention and emotion-measurement company using facial coding and biometrics for ad and campaign effectiveness. Comparable to NeuroTrend as a technology-enabled neuromarketing vendor competing for the same brand and agency budgets.
- Behavioural Research Group (BRG): Specialist behavioural and consumer-research consultancy using biometrics and psychology-based methods. Comparable to NeuroTrend as a similarly sized, method-driven boutique serving enterprise marketing clients.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
NeuroTrend social profiles
Digital presenceNeuroTrend financial estimates
Financial estimateRevenue estimate
Valuation estimate
NeuroTrend leadership team
Management profileNumber of profiles
Profiles5 records
NeuroTrend funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NeuroTrend M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NeuroTrend
What does NeuroTrend do?
NeuroTrend is a Singapore-based neuroscience marketing company founded in 2011 that applies brain science and neuromarketing techniques to help brands understand consumer decision-making and optimize marketing effectiveness. The firm leverages consumer neuroscience research methods to deliver marketing insights grounded in how the brain responds to brand stimuli, advertising, and product experiences.
When was NeuroTrend founded?
NeuroTrend was founded in 2011. It employs 1 to 10 people.
Where is NeuroTrend based?
NeuroTrend is headquartered in Singapore, Singapore, in the Asia region.
Who are NeuroTrend's main competitors?
Broad incumbents on record are Tobii Pro, Ipsos, GfK (now part of NIQ), Kantar (Millward Brown) and Nielsen (Consumer Neuroscience). Direct peers are SPARKS Neuro and Neuro-Insight. Emerging players are CoolTool (now part of DISQO), Realeyes and Behavioural Research Group (BRG).
Does NeuroTrend have an API?
No public API is recorded for NeuroTrend.
What industry is NeuroTrend in?
NeuroTrend's product category is Neuromarketing Services. Its primary akta.pro industry code is MPAAALAN, Behavioral & Neuroscience Research (Biometrics, Eye-Tracking, Neuromarketing). Its NAICS code is 541910 and its SIC code is 7310.