FioulReduc

What FioulReduc does

FioulReduc, founded in 2012 in Paris, is the first online marketplace in France connecting residential and small-business heating oil buyers with a network of more than 100 local fuel distributors. The company operates a web-based e-commerce platform through which customers enter a postal code, select a product (standard Fioul Domestique, FioulEco biofuel, or GNR off-road diesel), and order a specified volume at a daily-negotiated price. A grouped ordering service allows neighbors to aggregate demand for shared delivery costs and volume discounts. Payment is processed online via CIC, Hipay, and Alma (supporting 1 to 10 installments) or on delivery.

The core transactional fuel business is augmented by a portfolio of adjacent energy services: annual boiler maintenance from €189 through RGE-certified technicians, oil tank servicing, residential insulation, boiler replacement (including heat pumps and solar), and a connected-tank telemetry service (FioulConnect) developed with Veolia and HomeRider Systems. A sister brand, Boisreduc (launched 2024), extends the platform to firewood and wood pellets. The technology stack is a conventional e-commerce platform with integrated price comparison, order management, and payment processing; no proprietary AI or ML capabilities are disclosed.

FioulReduc earns revenue primarily through transaction fees on fuel sales intermediated between buyers and distributors, supplemented by unit-priced boiler maintenance and insulation services. Its primary customer segment is price-sensitive French homeowners using oil heating, with secondary segments in agriculture (GNR) and small commercial users. The company is privately held, with Guillaume Bort as President and Herve Degreve as co-founder & CEO; the only disclosed institutional funding is a 2016 round of approximately $3.37 million led by Day One Entrepreneurs & Partners, Generis Capital Partners, and Network Finances.

Name

FioulReduc

Legal name

FioulReduc

Website

https://fioulreduc.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

FioulReduc is a French online marketplace, founded in 2012, that aggregates residential and small-business demand for heating oil and routes it to a network of 100+ local distributors, and has expanded into boiler maintenance, insulation, and adjacent wood-heating products via the Boisreduc sister brand.

Ownership category

akta.pro rank

Product category

Heating Oil Marketplace

NAICS

Fuel Dealers (4572), Petroleum and Petroleum Products Merchant Wholesalers (4247)

SIC

Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)

akta.pro primary industry

Auto-Switching & Price Comparison Platforms (EUAGAEAD)

akta.pro secondary industry

Fuel Pricing, Loyalty & Payments Platforms (POS, Mobile Pay, Fleet Cards, Loyalty Programs) (EUALAIAK)

Keywords

• Heating oil marketplace
• Fuel price comparison
• Boiler maintenance services
• Home energy renovation
• Heating fuel delivery

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Personnel, Technology or R&D, Operations, Supply Chain

Revenue model

1. Fuel Sales Commission: FioulReduc acts as an intermediary between customers and local fuel distributors, earning revenue through negotiated prices with distributors. The platform aggregates demand and negotiates volume discounts on behalf of customers.
2. Boiler Maintenance Services: The company offers boiler maintenance services starting from €189 TTC, with additional options available from €30 TTC. These services are delivered through a network of certified local technicians.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

FioulReduc operates an online marketplace that aggregates heating-oil demand from residential, agricultural, and professional customers across France and negotiates discounted prices with a network of more than 100 local fuel distributors who handle physical delivery. The platform also resells and intermediates boiler maintenance, oil tank servicing, home insulation, and boiler replacement services through certified RGE technicians, and distributes a smart fuel gauge (FioulConnect) developed with Veolia/HomeRider.

Product overview

FioulReduc operates as an online fuel ordering marketplace connecting consumers with local distributors across France. The core platform offers household heating oil (Fioul Domestique), eco-friendly fuel (FioulEco), and off-road diesel (GNR) through individual or grouped ordering. Additional services include boiler maintenance and repair, oil tank services, insulation installation, and boiler replacement consulting through certified RGE partners. The company has expanded into wood heating products via the Boisreduc sub-brand and offers smart tank monitoring through the FioulConnect service.

Differentiator

Problem solved

Functional benefit

Brands

• BoisReduc: Related brand for purchasing firewood, wood pellets, and compressed wood logs.

Products and services

• Fioul Domestique (Household Heating Oil) Standard household heating oil for residential heating systems, sold to individual French consumers through the FioulReduc marketplace at distributor-negotiated prices with delivery handled by 100+ local partners.
• FioulEco (Eco-compatible Fuel) Eco-friendly fuel option containing renewable energy components, compatible with standard heating systems, offered to consumers through the FioulReduc online ordering platform.
• Gazole Non Routier (GNR) Off-road diesel fuel for agricultural tractors, harvesters, and construction equipment, sold to French farmers and agricultural businesses via FioulReduc's online ordering flow with tax refund support.
• Grouped Fuel Ordering Service Service enabling neighboring customers to combine heating oil orders to share delivery costs, reduce environmental impact of multiple truck deliveries, and access better volume pricing from local distributors.
• Boiler Maintenance Service Annual mandatory boiler maintenance service for fuel-heated homes, performed by certified RGE technicians and including cleaning, burner maintenance, nozzle replacement, filter service, and smoke measurements, with add-ons such as chimney sweeping and 48-hour troubleshooting available from €30 TTC.
• Oil Tank Services Maintenance and repair services for residential fuel storage tanks, including leak detection and water infiltration treatment, delivered through FioulReduc's certified local technician network.
• Home Insulation Services Energy insulation services for attics, walls, floors, and facades delivered through FioulReduc's certified RGE partner network, aimed at reducing household heating consumption and improving thermal and acoustic comfort.
• Boiler Replacement Services Turnkey consulting, financing support, and installation services for replacing fuel heating systems with alternative energy options such as heat pumps and solar panels, delivered through FioulReduc's vetted technician network.
• FioulConnect Smart Fuel Gauge Connected smart gauge service for residential fuel tanks, developed with Veolia and HomeRider Systems, enabling remote monitoring of fuel levels and integration with FioulReduc's online ordering and group purchasing features.
• Boisreduc Wood Heating Products Sister-brand e-commerce offering for wood heating products including logs, wood pellets, and compressed wood logs, operated by FioulReduc with cross-promotion to the main heating oil platform.

Quantifiable outcome

• Customers report savings of €72 for 1200 liters compared to traditional suppliers
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• VEOLIA / HomeRider SystemsminorStrategic or Co-development Partner · 1 January 2015Partnership to launch FioulConnect, a smart fuel meter service combining HomeRider Systems' innovative fuel level measurement technology with FioulReduc's online purchasing service. This intelligent service networks fuel tanks to enable group purchasing between neighbors.
• Local Distributor PartnerscoreChannel Partner/ Reseller/ DistributorFioulReduc works with over 100 local distributor partners across France who handle the physical delivery of fuel products. These partners are selected for their reliability and service quality, enabling nationwide coverage with local expertise.
• AlmacoreTechnology or IntegrationAlma provides payment processing services enabling customers to pay in 3, 4, or 10 installments for fuel orders. This partnership enables flexible payment options for customers.
• CIC and HipaycoreTechnology or IntegrationPayment processing partners ensuring secure online transactions for fuel purchases.
• EkomiminorOthersIndependent customer review collection service that provides transparent customer feedback and ratings for FioulReduc.
• boisreducminorOthersRelated brand operated by the same company for wood heating products (logs, pellets, compressed wood). Cross-promotional relationship between the two brands.
• RGE Certified TechnicianscoreChannel Partner/ Reseller/ DistributorNetwork of local artisans qualified and RGE certified (Reconnu Garant de l'Environnement) for boiler maintenance services, ensuring quality standards for heating equipment servicing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/fioulreduc
• Facebookfacebook.com/fioulreduc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FioulReduc