SWFTCharge
SWFTCharge is a Toronto-founded, private Canadian company that runs a direct-to-consumer portable charger exchange and locker rental service at 100+ music festivals across North America, serving individual festival attendees with universal fast-charge power banks and on-site swap logistics.
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SWFTCharge does
SWFTCharge is a Toronto-based, privately held Canadian company founded in fall 2016 that operates a direct-to-consumer portable charger exchange program at music festivals and live events across North America. The company's core service allows festival attendees to pre-order or buy on-site a fast-charge power bank (5,000–20,000 mAH, universal Lightning/micro-USB/USB-C compatibility), pick it up at a branded SWFTCharge booth, swap it unlimited times during the event for a fresh unit, and keep the charger afterward for home use or cross-festival exchange (subject to a CA$20 service fee at subsequent events in the network). The platform also offers secured combination-lock festival locker rentals (CA$50, GA and VIP variants) and is marketed as the only festival charging network powered by 100% green energy via a Bullfrog Power renewable energy certificate partnership that covers total network load 2x over.
The business runs on a hybrid DTC and event-driven go-to-market. Online pre-orders via swftcharge.com (with a 15% discount vs. in-person pricing) drive upfront hardware sales, while on-site booths at 100+ North American festivals serve as physical retail, charger pickup, and unlimited-swap exchange points. Revenue is generated through three streams: one-time hardware sales of chargers (CA$35+), per-event transaction fees for cross-festival swaps (CA$20), and locker rentals (CA$50). The company has cumulatively charged 500,000+ devices across 100+ festivals over a 10-year operating history and has been funded primarily by a CA$400,000 angel round from the Southern Ontario Angel Network in 2018; headcount remains small (1–10 employees) with a distributed venue team supporting on-site operations.
SWFTCharge firmographics
Firmographics- Name
- SWFTCharge
- Legal name
- SWFTCharge Inc.
- Website
- https://swftcharge.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SWFTCharge is a Toronto-founded, private Canadian company that runs a direct-to-consumer portable charger exchange and locker rental service at 100+ music festivals across North America, serving individual festival attendees with universal fast-charge power banks and on-site swap logistics.
- Ownership category
- akta.pro rank
SWFTCharge industry classification
Industry- Product category
- Mobile Charging Services
- SIC
- Wholesale-Hardware (5072)
- akta.pro primary industry
- Power Banks & Portable Power (Battery Packs, MagSafe Packs) (CRACATAD)
Keywords
Where SWFTCharge is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
SWFTCharge business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Charger Hardware Sales (Festival Pre-Order & In-Person): One-time sale of fast-charge portable power banks (5,000 mAH unit pre-ordered at festivals from CA$35.00; range up to 20,000 mAH) via own e-commerce site and on-site festival booths. Pre-order customers receive a 15% discount vs in-person pricing.
- Cross-Festival Swap Service Fee: Customers who bring a previously purchased charger to a different festival in the exchange program pay a $20 service fee for unlimited swapping during that festival — a usage/transaction-based recurring revenue stream tied to the installed base.
- Festival Locker Rentals: Per-event rental of secured combination-lock lockers at festivals (e.g., CA$50.00 at Boots & Hearts 2026, general admission and VIP variants), with 15% pre-order discount online.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Boots & Hearts 2026 Charger Pre-Order: portable charger for pick-up at festival |
| One time/ perpetual license | Pay-as-you-go | Boots & Hearts 2026 Locker Pre-Order: secured combination locker at festival venue |
| Transaction based/ take rate | Pay-as-you-go | Cross-festival swap service fee (existing SWFT charger at a new festival) |
| Other | Pay-as-you-go | Review-driven loyalty discount |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
SWFTCharge product offering
Product offeringCore offering
SWFTCharge sells fast-charge portable power banks (5,000–20,000 mAH) and operates a Festival Exchange Program at 100+ North American music festivals, where attendees pre-order or buy on-site a charger, swap it unlimited times for a fresh unit at branded booths, and keep the charger afterward. The company also rents secured combination-lock lockers at festival venues as an add-on service.
Product overview
SWFTCharge operates a single core service, the Festival Exchange Program, which is a portable-charger swap-and-keep offering anchored by its proprietary line of SWFTCharge Portable Chargers (5,000 mAH to 20,000 mAH fast-charge power banks). The Festival Charger Pre-order storefront is the entry point into that program, letting attendees reserve and pick up chargers at festival booths; the Festival Lockers product is an add-on module that gives attendees a secure place to store valuables alongside the charging service. Together these offerings (Festival Charger Pre-order, Festival Exchange Program, SWFTCharge Portable Chargers, and Festival Lockers) form a unified festival-experience bundle available across 100+ North American music festivals.
Differentiator
Problem solved
Functional benefit
Products and services
- SWFTCharge Portable Chargers Fast-charge portable power banks ranging from 5,000 mAH to 20,000 mAH, compatible with all smartphones (iPhone, Android, Google Pixel) via micro-USB and USB-C, and capable of charging vape devices. The 5,000 mAH pre-order unit provides 1–2 full phone charges.
- Festival Exchange Program Portable-charger swap service for music festivals where attendees pre-order or buy on-site a fast-charge power bank, pick it up at a SWFTCharge booth, and return to swap unlimited times for a fresh unit when the battery dies. The charger is the customer's to keep after the festival and can be brought to any other festival in the exchange program.
- Festival Lockers Festival locker rentals offering attendees a secure combination lock and 24-hour access to store valuables. Currently available for Boots and Hearts 2026 in General Admission (next to Lost and Found) and VIP (inside the Barn) tiers at CA$50.00, with dimensions of 12" x 18" x 18".
Quantifiable outcome
- 500,000+ devices charged across 100+ festivals over 10 years
- +2 more outcomes
Companies that use SWFTCharge
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
SWFTCharge technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
SWFTCharge partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and operational (back-office).
- Bullfrog PowerflagshipBullfrog Power supplies 100% green/renewable electricity and renewable energy certificates (RECs) covering SWFTCharge's total network energy load 2x over. Power sources include dams, wind turbines, and solar farms across Canada. Marketed as a core sustainability differentiator ('SWFTCharge powered by 100% green energy').
- Stripeoperational (back-office)Stripe is used as a PCI-DSS compliant third-party payment processor for purchases on swftcharge.com; SWFTCharge does not store or collect payment card details.
- PayPaloperational (back-office)PayPal is used as a PCI-DSS compliant third-party payment processor for purchases on swftcharge.com.
- Cloveroperational (back-office)Clover is used as a PCI-DSS compliant third-party payment processor for purchases on swftcharge.com.
Scale indicators6 records
Recent moves6 records
Expansion highlights3 records
SWFTCharge competitors and assessment
Company assessmentDirect peers
- FuelRod: FuelRod operates a swap-based portable charger service at theme parks and major venues (notably Disney properties) — the closest direct analog to SWFTCharge's festival swap/exchange program, with a near-identical 'buy, swap, keep' user experience.
- Frenzy: Frenzy offers shared power-bank stations for rent in venues, restaurants, and events with a per-minute pricing model — directly comparable to SWFTCharge's per-festival swap service and on-site distribution.
- goCharge: goCharge builds and rents phone-charging kiosks, stations, and lockers for events, hotels, and public venues — overlapping with SWFTCharge's hardware + venue-deployment stack.
- ChargeItSpot: ChargeItSpot provides phone charging kiosks and lockers in retail stores, malls, and event venues across North America — directly overlapping SWFTCharge's locker-rental and on-site venue charging offerings.
- Veloxity: Veloxity (rebrand of ChargedUp US) provides phone-charging lockers and kiosks at events and venues across North America, closely mirroring SWFTCharge's festival booth + locker offering.
Emerging players
- BatteryXchange: BatteryXchange operates free, ad-supported phone-charging kiosks at bars, restaurants, and events — a partial-overlap competitor to SWFT's venue-based charging footprint with a different monetization model.
- Rent2Charge: Rent2Charge offers event-based portable charger rentals for corporate events, conferences, and festivals — a smaller-scale, emerging direct peer in the festival/event charging space.
Broad incumbents
- Anker: Anker is the dominant portable charger and power bank brand globally; its consumer products are the primary alternative to SWFTCharge's own-brand chargers and define the price/quality benchmark SWFT must compete against.
- EcoFlow: EcoFlow is a larger portable power and energy-storage company whose charging products compete in the same portable-power category SWFT operates in, with broader consumer and prosumer reach.
Regional players
- ChargedUp: ChargedUp runs a portable power-bank rental and swap network at UK and European festivals, conferences, and venues — a near-identical operating model to SWFTCharge but focused on European geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SWFTCharge social profiles
Digital presenceSWFTCharge compliance and trust
Trust signalCompliance3 records
SWFTCharge financial estimates
Financial estimateRevenue estimate
Valuation estimate
SWFTCharge leadership team
Management profileNumber of profiles
Profiles2 records
SWFTCharge funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SWFTCharge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SWFTCharge
What does SWFTCharge do?
SWFTCharge sells fast-charge portable power banks (5,000–20,000 mAH) and operates a Festival Exchange Program at 100+ North American music festivals, where attendees pre-order or buy on-site a charger, swap it unlimited times for a fresh unit at branded booths, and keep the charger afterward. The company also rents secured combination-lock lockers at festival venues as an add-on service.
Is SWFTCharge a public or private company?
SWFTCharge is a private company. It is classified as venture growth investor backed and is currently operating.
When was SWFTCharge founded?
SWFTCharge was founded in 2016. It employs 11 to 50 people.
Where is SWFTCharge based?
SWFTCharge is headquartered in Toronto, Canada, in the North America region.
How does SWFTCharge make money?
Three revenue lines are on record. Charger Hardware Sales (Festival Pre-Order & In-Person) is the primary driver. The others are cross-Festival Swap Service Fee and festival Locker Rentals.
Who are SWFTCharge's main competitors?
Direct peers on record are FuelRod, Frenzy, goCharge, ChargeItSpot and Veloxity. Emerging players are BatteryXchange and Rent2Charge. Broad incumbents are Anker and EcoFlow. ChargedUp is listed as a regional player.
Does SWFTCharge have an API?
No public API is recorded for SWFTCharge.
What industry is SWFTCharge in?
SWFTCharge's product category is Mobile Charging Services. Its primary akta.pro industry code is CRACATAD, Power Banks & Portable Power (Battery Packs, MagSafe Packs). Its SIC code is 5072.