Clover
Clover is a cloud-based, Android-powered point-of-sale platform serving roughly 700,000 small and mid-sized businesses across restaurants, retail, services, healthcare, and sports venues with proprietary hardware, integrated software, payment processing, merchant financing, and a 300+ app marketplace, operating as a wholly-owned subsidiary of Fiserv Inc. (NYSE: FISV).
- Company typePrivate
- Founded2010
- HeadquartersSunnyvale, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What Clover does
Clover, headquartered in San Jose, California, is a cloud-based point-of-sale and commerce platform that serves approximately 700,000 small and mid-sized businesses across restaurants, retail, services, healthcare, and sports and entertainment venues, with over 4 million POS devices shipped globally. The platform combines proprietary Clover-branded hardware (Station Solo/Duo, Mini, Flex, Flex Pocket, Compact, Go, Kiosk, and Kitchen Display System) with integrated software modules for payments, online ordering, inventory, employee and payroll management, customer engagement, gift cards, and invoicing, all anchored to Fiserv's underlying financial technology infrastructure and processing $337B+ in annualized transaction volume. Revenue is generated through a multi-stream model: payment processing fees (in-person rates as low as 2.3% + 10 cents), hardware sales and 36-month hardware subscriptions ($349 to $1,899 per device), tiered software subscriptions ($14.95 to $129.85 monthly by segment), marketplace commission on 300+ App Market integrations, merchant cash advances via Clover Capital, and instant payout fees on Rapid Deposit (1.75%). Distribution is omnichannel: direct e-commerce and field sales through clover.com, 1,000+ financial institution partners (Citi, PNC, Wells Fargo, Washington Trust), retail distributors (Restaurant Depot, Sam's Club, Walmart Business), and country-specific channel partners (Sumitomo Mitsui in Japan, with Australia launched in 2025).
Clover is a wholly-owned subsidiary of Fiserv Inc. (NYSE: FISV), acquired through Fiserv's 2019 acquisition of First Data Corporation, and operates as Fiserv's flagship SMB commerce platform. The product surface has expanded materially across 2025-2026 into healthcare (Clover PracticePay with Rectangle Health, integrated with 450+ payers), upscale full-service dining (Clover Hospitality by BentoBox), and biometric checkout (Wink multimodal face and palm recognition). Vertically specialized solutions include Clover Sport (deployed across 300+ US sports and entertainment venues including the Minnesota Wild and Cleveland Browns stadiums with ~300 devices per venue) and Clover Dining for table management. The platform is recognized by Javelin Strategy & Research as 'Best in Class' in its 2025 Small-Business POS Scorecard, by Business.com as the best all-in-one POS (9.7/10), and by Baird Equity Research as holding approximately 20% US share of the small-restaurant POS market (175,000 locations). Clover has pursued aggressive international expansion, launching in Australia in March 2025 as its first non-North American market and announcing Japan entry via Sumitomo Mitsui for late 2026, while continued ecosystem expansion includes Lydian crypto payments, Klarna BNPL, Avalara/DAVO sales tax automation, ADP payroll, and Homebase workforce management.
Clover firmographics
Firmographics- Name
- Clover
- Legal name
- Clover Network, LLC
- Website
- https://clover.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Clover is a cloud-based, Android-powered point-of-sale platform serving roughly 700,000 small and mid-sized businesses across restaurants, retail, services, healthcare, and sports venues with proprietary hardware, integrated software, payment processing, merchant financing, and a 300+ app marketplace, operating as a wholly-owned subsidiary of Fiserv Inc. (NYSE: FISV).
- Ownership category
- akta.pro rank
Clover industry classification
Industry- Product category
- Cloud-based Point-of-Sale (POS) Systems
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Finance Services (6199)
- akta.pro primary industry
- POS Terminal Hardware (Countertop, Mobile, PIN Pads) (FSAMADAA)
- akta.pro secondary industries
- POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC), Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)
Keywords
Where Clover is headquartered
LocationHeadquarters
- HQ city
- Sunnyvale
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Clover business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Operations
Revenue model
- Payment Processing / Transaction Fees: Transaction fee revenue from payment processing on all card transactions. Fees consist of a percentage of transaction amount plus a flat per-transaction fee. In-person processing rates as low as 2.3% + 10 cents per transaction. Keyed/card-not-present transactions charged at slightly higher rates. Rates vary by business type, transaction volume, and card type accepted. All cards including AMEX and rewards cards carry the same low rates.
- Hardware Sales and Subscriptions: POS hardware sold through subscription (36-month terms) or one-time purchase. Hardware devices range from Compact at $349 (or $16/mo) to Station Duo at $1,899 (or $180/mo). Full-service restaurant plans include additional monthly software fees of $89.95-$129.85. Subscriptions include equipment protection program and warranty.
- Software Subscriptions: Monthly software subscription plans (Starter, Standard, Advanced) varying by business type. Full-service restaurant software plans range from $89.95/month to $129.85/month. Professional services starter packages at $14.95/month. Virtual Terminal at $29.95/month. 90-day free trial available for new merchants on select plans.
- Clover App Market / Ecosystem Revenue: Revenue share from third-party apps in the Clover App Market. The marketplace offers over 300 apps including Yelp, QuickBooks, Homebase, Shopify, OLO, Chowly, and others. App developers build on Clover's platform, generating ecosystem revenue through app purchases and subscriptions.
- Clover Capital (Merchant Cash Advances): Non-loan revenue advance product where Clover advances funds based on future merchant card sales. A fixed additional amount is paid back as a percentage of daily card sales. Generates revenue through the fixed payback amount set at time of advance. Eligible merchants must be 6+ months old with $1,000+/month processing for 3 months.
- Rapid Deposit (Instant Payouts): Same-day or immediate deposit service for merchants. A 1.75% fee applies for Rapid Deposit transfers, with up to $10,000 per request and no limit on requests per day. Generates revenue through the instant transfer fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter / Base Plan |
| Subscription | Monthly | Standard / Mid-Tier Plan |
| Subscription | Monthly | Advanced / Premium Plan |
| Transaction based/ take rate | Pay-as-you-go | Transaction Processing Rates |
| Usage-based | Pay-as-you-go | Rapid Deposit Instant Payout |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels9 records
Clover product offering
Product offeringCore offering
Clover is a cloud-based point-of-sale (POS) operating system for small and medium businesses, combining proprietary Android-based hardware devices (Station Solo/Duo, Mini, Flex, Compact, Go, Kiosk, KDS) with software modules for payment processing, inventory, employee management, online ordering, customer engagement, and financial services. The platform processes over $337 billion in annualized transaction volume across approximately 700,000 businesses globally and is supported by a 300+ app marketplace and developer platform.
Product overview
Clover is a cloud-based POS platform providing integrated hardware devices and software solutions for small businesses across restaurants, retail, and service industries. The platform consists of a portfolio of hardware devices (Station Solo/Duo, Mini, Flex, Flex Pocket, Compact, Go, Kiosk, KDS) combined with software modules for payments, online ordering, inventory, employee management, customer engagement, gift cards, invoicing, and financial services (Capital, Rapid Deposit). The ecosystem is extended through the Clover App Market with 300+ third-party apps and a Developer Platform for API integrations. Key vertical solutions include Clover Sport for venues, Clover Dining for restaurants, and Clover PracticePay for healthcare. Clover processes over $337B annually across its merchant network and is named 'Best in Class' by Javelin.
Differentiator
Problem solved
Functional benefit
Brands
- Clover Station Solo: Full-featured countertop POS system with 14-inch touchscreen for restaurants and retail
- Clover Station Duo
- Clover Mini
- Clover Flex
- Clover Flex Pocket
- Clover Go
- Clover Compact
- Clover KDS
- Clover Kiosk
- Clover Capital
- Clover Sport
- Clover PracticePay
- Clover Dining
Products and services
- Clover POS Platform Cloud-based POS platform combining proprietary Android-based hardware devices with software modules for payment processing, inventory, employee management, online ordering, customer engagement, and financial services. Named 'Best in Class' by Javelin's 2025 Small-Business POS Scorecard with $337B+ annualized processing volume.
- Clover Station Solo Full-featured countertop POS terminal with 14-inch touchscreen for full-service restaurants and high-volume retail operations. Supports tableside ordering, dual-screen configurations, and full restaurant management.
- Clover Station Duo Dual-screen POS system featuring merchant-facing controls and customer-facing ordering/payment screens. Powers both sides of the counter.
- Clover Mini Compact countertop POS system in one complete package for restaurants and retail with full POS functionality.
- Clover Flex Handheld POS device with built-in receipt printer for tableside ordering, payment, and barcode scanning.
- Clover Flex Pocket Lightweight handheld POS system, 25% lighter than the original Flex, designed for portability with tableside ordering and barcode scanning.
- Clover Compact Budget-friendly essential countertop payment terminal for quick-service restaurants, retail, salons, and professional services.
- Clover Go Mobile card reader paired with smartphone for taking payments anywhere, supporting chip, tap, and mobile wallet payments.
- Clover Kiosk All-in-one self-ordering device with 24-inch display, versatile payment terminal, and built-in printer for quick-service restaurants and retail self-checkout.
- Clover Kitchen Display System (KDS) Kitchen display system connecting front-of-house with back-of-house operations with real-time order management and firing capabilities. Available in 24-inch and 14-inch sizes.
- Clover Virtual Terminal Web-based payment processing for accepting credit card payments via computer, tablet, or smartphone without POS hardware. Pre-loaded on Clover dashboard.
- Clover Online Ordering Commission-free online ordering system with built-in menu management, order processing, and integration with third-party delivery platforms. Creates dedicated ordering webpage synced with Clover POS.
- Clover Capital Merchant cash advance based on future credit and debit card sales. No credit impact, no personal guarantee, automated payments through processing. Approval in 1-2 business days with funding in 2-3 days.
- Clover Rapid Deposit Same-day or next-day deposit acceleration service enabling merchants to access sales proceeds faster than traditional settlement. 1.75% fee with up to $10,000 per request.
- Clover App Market Third-party app ecosystem with over 300 applications extending Clover POS functionality. Includes Yelp, QuickBooks, Shopify, MailChimp, Homebase, and specialized vertical solutions.
- Clover Developer Platform API and developer tools for building integrations and extensions. Supports app development for the Clover App Market with REST APIs and webhooks.
- Clover Sport Specialized POS solution for sports and entertainment venues. Deployed in 300+ sports and entertainment venues including Minnesota Wild (NHL) and Cleveland Browns (NFL) stadiums with approximately 300 devices per venue for concession operations.
- Clover PracticePay Healthcare payment solution powered by Rectangle Health for provider payment modernization. Integrates with 450+ payers for automated claims payment processing with SOC 2 Type II and HITRUST certifications.
- Clover Dining Restaurant-specific POS features including seating management, table tracking, coursing control, and menu modifications with Scan to Pay feature for tableside payments.
- Clover Care Equipment protection program and extended warranty covering defects, accidental damage, theft, or loss throughout the subscription contract life.
Quantifiable outcome
- AI-assisted development reduced software development life cycle from 2-3 weeks to under half a day (Clover reported at Snowflake Summit 2026)
- +7 more outcomes
Companies that use Clover
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles5 records
Clover technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
AI capability3 records
Feature7 records
Clover partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Sumitomo Mitsui Card CompanycoreUS fintech Fiserv partnered with Japan's Sumitomo Mitsui Card Company to introduce Clover POS platform to the Japanese market by late 2026. The platform will be customized for Japan's business environment, supporting multistore operations and smartphone-based services for local small businesses. This marks Clover's expansion into Japan's highly regulated payments market.
- WinkcoreFiserv-owned Clover partnered with Texas-based Wink to integrate multimodal biometric identity and payments technology into Clover's POS ecosystem, enabling identity-based payments using facial, palm, and voice recognition. Supports transactions, loyalty enrollment, and age verification without passwords, physical cards, or additional hardware. Processed through Wink's PCI Level 1 and SOC 2-compliant payment gateway. Rollout throughout 2026 for QSRs, sports venues, and retailers, with unveiling at NRF 2026 in New York City.
- Rectangle HealthcoreRectangle Health partnered with Clover for healthcare payment modernization through its PayerSync platform, which integrates with over 450 payers to reduce payment cycles by an average of 12 days. Clover PracticePay powered by Rectangle Health enables HIPAA-compliant payment processing for healthcare providers. Rectangle Health achieved SOC 2 Type II and HITRUST certifications in October 2025. Partnership expanded throughout 2025.
- Washington TrustminorWashington Trust incorporated Clover technology into its business banking services to enhance digital payment options for merchants. The integration provides various Clover products for secure, PCI-compliant transactions including contactless, mobile, and online payment methods, with deposits available as early as the next business day.
- Rectangle Health (Clover PracticePay)coreClover expanded to healthcare with Clover PracticePay powered by Rectangle Health, a seamless payment solution for healthcare providers enabling HIPAA-compliant payment processing integrated into the Clover POS ecosystem. Rectangle Health integrated with over 450 payers for automated claims payment processing.
- BentoBox (Clover Hospitality)minorClover launched Clover Hospitality by BentoBox, an initiative expanding Clover's commitment to the restaurant industry with specialized solutions for upscale restaurants. BentoBox provides digital ordering and restaurant marketing capabilities integrated with Clover's POS platform.
- KlarnacoreKlarna partnered with Clover to enable its buy now, pay later payment options at over 100,000 in-store merchant locations across the US, marking significant expansion of BNPL from online-only into brick-and-mortar retail. Integration appears on Clover payment terminals, allowing customers to choose flexible payment options including four-installment plans and interest-free financing. Broader rollout scheduled for early 2026.
- Sony Pictures Television (Shark Tank)coreClover and Sony Pictures Television announced the first-ever live Clover x Shark Tank Summit, debuting in Las Vegas September 28-30, 2025, featuring Shark Tank entrepreneurs Mark Cuban, Barbara Corcoran, Robert Herjavec, Daymond John, and Kevin O'Leary. The event aimed to champion small businesses by offering pitch opportunities and expert feedback. Entrepreneurs could enter to win an Access Pass through August 11 by visiting Clover.com. Clover donated $1 million to the SBA Patriot Pitch Competition as part of this initiative.
- Walmart BusinesscoreWalmart Business partnered with Fiserv to bring Clover to business and nonprofit customers, leveraging Walmart's retail footprint to reach small businesses and nonprofits with Clover POS solutions.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Clover competitors and assessment
Company assessmentDirect peers
- Toast: Cloud-based POS platform purpose-built for restaurants, holding 17% US small-restaurant POS share (145K locations) per Baird 2026. Closest direct competitor to Clover in the restaurant vertical with software-only architecture.
- Block (Square): All-in-one payments and POS platform serving SMBs across retail, services, and restaurants with hardware (Square Reader, Terminal) and software bundles. Competes head-to-head with Clover in retail and service verticals.
- SpotOn: POS and payments platform for restaurants and SMBs with bundled software, payments, and marketing. Direct SMB POS competitor with similar bundled hardware-plus-software model.
- TouchBistro: iPad-based POS platform for full-service restaurants. Directly comparable to Clover's Clover Dining and full-service restaurant hardware lineup (Station Solo, Flex).
- Revel Systems: Cloud-based iPad POS platform for restaurants, retail, and enterprise. Comparable to Clover's all-in-one POS offering across multiple verticals with similar pricing structure.
- PAR Technology (PAR POS): Restaurant technology company offering POS hardware and software for enterprise chains (Brink, PixelPoint). Comparable to Clover Sport and Clover's larger restaurant chain deployments.
- Lightspeed Commerce: Cloud-based POS and commerce platform for retail and restaurants serving SMB and mid-market merchants. Comparable multi-vertical POS competitor with international footprint.
Broad incumbents
- Stripe Terminal: Developer-first POS hardware and payments infrastructure from Stripe. Competes in card-present processing with Clover's transaction processing layer, though focuses on platform/SaaS integrations rather than full-stack POS.
- PayPal (Zettle): Global payments giant offering Zettle POS hardware and software for SMBs. Comparable to Clover's compact mPOS hardware and bundled payment processing.
- Shopify POS: Retail-focused POS extension of Shopify's commerce platform. Comparable to Clover's retail vertical solutions and eCommerce integrations, especially through Clover's Shopify integration.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Clover social profiles
Digital presenceClover compliance and trust
Trust signalCompliance4 records
Clover financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clover leadership team
Management profileNumber of profiles
Profiles6 records
Clover funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clover M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clover
What does Clover do?
Clover is a cloud-based point-of-sale (POS) operating system for small and medium businesses, combining proprietary Android-based hardware devices (Station Solo/Duo, Mini, Flex, Compact, Go, Kiosk, KDS) with software modules for payment processing, inventory, employee management, online ordering, customer engagement, and financial services. The platform processes over $337 billion in annualized transaction volume across approximately 700,000 businesses globally and is supported by a 300+ app marketplace and developer platform.
Is Clover a public or private company?
Clover is a private company. It is classified as corporate owned and is currently operating.
When was Clover founded?
Clover was founded in 2010. It employs 1,001 to 5,000 people.
Where is Clover based?
Clover is headquartered in Sunnyvale, United States, in the North America region.
How does Clover make money?
Six revenue lines are on record. Payment Processing / Transaction Fees are the primary driver. The others are hardware Sales and Subscriptions, software Subscriptions, clover App Market / Ecosystem Revenue, clover Capital (Merchant Cash Advances) and rapid Deposit (Instant Payouts).
Who are Clover's main competitors?
Direct peers on record are Toast, Block (Square), SpotOn, TouchBistro, Revel Systems, PAR Technology (PAR POS) and Lightspeed Commerce. Broad incumbents are Stripe Terminal, PayPal (Zettle) and Shopify POS.
Does Clover have an API?
Yes. Clover offers a developer platform with tools for building integrations and extensions. The developer section (clover.com/developers) provides API access, SDKs, and integration capabilities for third-party developers. The platform supports app development through the Clover App Market where developers can build POS apps, payment integrations, and business management extensions. Developer documentation is at www.clover.com/developers.
What industry is Clover in?
Clover's product category is Cloud-based Point-of-Sale (POS) Systems. Its primary akta.pro industry code is FSAMADAA, POS Terminal Hardware (Countertop, Mobile, PIN Pads), with a secondary code of FSAMADAC, POS Payment Software & Middleware (Terminal OS, Apps, Device Management). Its NAICS code is 54151 and its SIC code is 7370.