East Bay SPCA
East Bay SPCA is an independent Oakland-based nonprofit founded in 1874 that provides cat and dog adoption, veterinary and spay/neuter care, behavior training, and community support services across Alameda and Contra Costa counties through municipal contracts with San Leandro and Livermore.
- Company typePrivate
- Founded1874
- HeadquartersOakland, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What East Bay SPCA does
East Bay Society for the Prevention of Cruelty to Animals (East Bay SPCA) is an independent, locally governed California nonprofit public benefit corporation founded in 1874, operating two adoption centers (Oakland and Dublin), the Theodore B. Travers Family Veterinary Clinic, an Oakland Spay/Neuter Surgery Center, and a California-wide telehealth service. Headquartered in Oakland with 51-100 employees, the organization delivers the full spectrum of companion-animal welfare services for cats and dogs, including adoption, full-service and high-volume veterinary care, vaccine clinics, feral/community cat Trap-Neuter-Return (TNR), behavior and training programs (group classes, private sessions, Learning Labs, recorded webinars, and a behavior helpline built on the LIMA positive-reinforcement framework), youth education, lost-and-found reunification, and pet-owner financial assistance (pet food pantry, transitional boarding, disaster preparedness).
The business model is a hybrid nonprofit revenue mix: private donations and bequests from individuals, foundation grants (notably PetSmart Charities $1M in February 2025, PEDIGREE Foundation $15K in December 2024, Grey Muzzle Foundation in 2023), fees for service across adoption (dogs $175-$300, cats $125-$300, reduced Club Second Chance tier from $60-$90), veterinary and spay/neuter services (community-cat TNR pricing starting at $15 for pregnant/in-heat surgeries, $50 for standard spay/neuter), training classes and webinars (free to $285 for bundled sessions), and contracted municipal animal-sheltering services for the Cities of San Leandro (since January 2021) and Livermore (effective July 1, 2025). Distribution is primarily direct-to-consumer through the four physical locations plus telehealth, with awareness driven by organic social (Facebook, YouTube, LinkedIn, Instagram), earned media, and community/adoption events. Strategic positioning is articulated through the "More Than a Shelter 2027" plan and reinforced by AAHA accreditation (fourth renewal), Charity Navigator four-star rating, GuideStar Platinum participation, and a dense 2024-2025 regional award portfolio (Diablo Magazine, EBX/East Bay Magazine, Parents Press). The organization is not affiliated with the ASPCA or HSUS.
East Bay SPCA firmographics
Firmographics- Name
- East Bay SPCA
- Legal name
- East Bay Society for the Prevention of Cruelty to Animals
- Website
- https://eastbayspca.org
- Company type
- Private
- Founded year
- 1874
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- East Bay SPCA is an independent Oakland-based nonprofit founded in 1874 that provides cat and dog adoption, veterinary and spay/neuter care, behavior training, and community support services across Alameda and Contra Costa counties through municipal contracts with San Leandro and Livermore.
- Ownership category
- akta.pro rank
East Bay SPCA industry classification
Industry- Product category
- Animal Welfare Services
- NAICS
- Pet Care (except Veterinary) Services (812910), Veterinary Services (541940)
- akta.pro primary industry
- Animal Shelters & Adoption Services (BPAGAIAA)
- akta.pro secondary industry
- Animal Shelters & Rescue Operations (AFAEALAB)
Keywords
Where East Bay SPCA is headquartered
LocationHeadquarters
- HQ city
- Oakland
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
East Bay SPCA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Donations and Private Contributions: East Bay SPCA is funded entirely by private donations from individuals who support their mission to transform lives of cats and dogs through the human-animal bond.
- Foundation Grants: Received grants from foundations such as PetSmart Charities ($1 million), PEDIGREE Foundation ($15,000), and Grey Muzzle Fund for senior dog programs.
- Fees for Service: Revenue generated from adoption fees, veterinary clinic services, spay/neuter surgeries, training classes, and other service fees.
- Bequests: Funding from planned giving and bequests from supporters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Adoption Fees |
| One time/ perpetual license | Pay-as-you-go | Club Second Chance Adoption Fees |
| Unit Pricing | Pay-as-you-go | Feral/Community Cat TNR Pricing |
| Subscription | Pay-as-you-go | Cat Private Training Sessions |
| Subscription | Pay-as-you-go | Dog Training Classes |
| Usage-based | Pay-as-you-go | Recorded Webinars |
| Usage-based | Pay-as-you-go | Behavior & Training Helpline |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels10 records
East Bay SPCA product offering
Product offeringCore offering
East Bay SPCA is a nonprofit animal welfare organization that operates pet adoption centers in Oakland and Dublin, a full-service veterinary clinic, a high-volume spay/neuter surgery center, and a behavior and training program for cats and dogs. It also delivers community support services such as pet care financial assistance, a pet food pantry, transitional boarding, youth education programs, and a telehealth service.
Product overview
East Bay SPCA is a nonprofit animal welfare organization offering a comprehensive suite of shelter and community services rather than a technology product. The core offerings center on animal adoption, veterinary care (Theodore B. Travers Family Veterinary Clinic), and spay/neuter services (Spay/Neuter Surgery Center). Supporting services include Behavior & Training programs with dog and cat training classes, Learning Labs seminars, Recorded Webinars, and a Behavior Helpline. Additional community resources encompass Youth Programs, Foster & Volunteer Programs, Lost/Found Pet Services, Feral/Community Cat TNR Program, Pet Care Financial Assistance, Telehealth Services, and Pharmacy. The organization operates adoption centers in Oakland and Dublin, CA, and provides services across Alameda and Contra Costa counties through municipal partnerships.
Differentiator
Problem solved
Functional benefit
Products and services
- Pet Adoption Services
- Theodore B. Travers Family Veterinary Clinic
- Spay/Neuter Surgery Center
- Vaccine Clinics
- Dog Training Classes
- Cat Training
- Learning Labs Seminars and Workshops
- Recorded Behavior Webinars
- Behavior & Training Helpline
- Lost/Found/Stray Pets Services
- Feral/Community Cat Program
- Youth Programs
- Pet Care Financial Assistance
- Foster & Volunteer Programs
- Telehealth Services
- Pharmacy
- Euthanasia/Cremation Services
Quantifiable outcome
- 374,043 meals for pets distributed to nearly 700 households
- +2 more outcomes
Companies that use East Bay SPCA
Customer profileSegments5 records
Ideal customer profiles6 records
East Bay SPCA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
East Bay SPCA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Bay Area Animal Welfare Groups CoalitioncoreBay Area animal welfare groups partnered to reduce shelter kitten intake, working collaboratively to address animal welfare challenges in the region.
- Livermore Police DepartmentcoreCity of Livermore partnered with East Bay SPCA through the Livermore Police Department to provide compassionate care and shelter for stray and abandoned animals starting July 1, 2025. East Bay SPCA provides specialized sheltering, medical care, and humane placement options.
- Greater Good CharitiescoreEast Bay SPCA joined Greater Good Charities to support overwhelmed shelters in the Greater LA area, particularly after LA wildfire emergencies displaced many animals. Bay Area shelters banded together to relieve overcrowding in LA after fires.
- City of San LeandrocoreCity of San Leandro moved its animal shelter services from Fremont to East Bay SPCA to better serve San Leandro residents. East Bay SPCA provides shelter services for strays or lost animals found in incorporated San Leandro without appropriate identification.
- American Red CrossminorEast Bay SPCA is an American Red Cross partner, equipped to support temporary sheltering or rescue deployment during disasters as requested by local jurisdictions.
Scale indicators8 records
Recent moves8 records
Expansion highlights5 records
East Bay SPCA competitors and assessment
Company assessmentDirect peers
- San Francisco SPCA: Fellow California SPCA serving an adjacent Bay Area metropolitan market with adoption, full-service veterinary, and behavior/training services. Most directly comparable organizational model—independent, AAHA-accredited, multi-program animal welfare nonprofit.
- Peninsula Humane Society & SPCA: Independent SPCA operating on the San Francisco Peninsula with adoption, veterinary clinic, and spay/neuter services. Most operationally analogous peer outside East Bay geography.
- Berkeley Humane: Local Bay Area animal welfare nonprofit operating in Alameda County with adoption, veterinary, and training programs. Direct geographic peer with overlapping community served and similar service mix.
- Humane Society Silicon Valley: Independent Bay Area animal welfare organization providing adoption, veterinary, and community services. Comparable multi-program nonprofit model in an adjacent Northern California market.
Broad incumbents
- The Humane Society of the United States (HSUS): Largest U.S. animal welfare organization with national advocacy and direct-service programs. Comparable donor base and mission scope; operates at far larger scale than East Bay SPCA.
- ASPCA: National animal welfare organization providing rescue, veterinary, and advocacy services across the U.S. Provides national-scale infrastructure and advocacy East Bay SPCA lacks while competing for donations in overlapping cause areas.
Regional players
- Tony La Russa's Animal Rescue Foundation (ARF): East Bay-based animal welfare nonprofit providing adoption and pet support services. Shares the same geographic market and pet-finance-assistance mission overlap.
- Oakland Animal Services: Municipal animal control agency serving Oakland with stray intake and adoption services. Operates in the same primary geography as East Bay SPCA and is a likely source/sink of municipal contract referrals.
- Contra Costa Humane Society: Local animal welfare nonprofit operating in Contra Costa County—the other primary county East Bay SPCA serves. Direct mission overlap in a sister territory.
- Marin Humane: Northern California animal welfare organization running adoption, behavior, and animal care services with municipal contracts. Comparable open-admission shelter model in a different Bay Area county.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
East Bay SPCA social profiles
Digital presenceEast Bay SPCA financial estimates
Financial estimateRevenue estimate
Valuation estimate
East Bay SPCA leadership team
Management profileNumber of profiles
Profiles5 records
East Bay SPCA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East Bay SPCA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East Bay SPCA
What does East Bay SPCA do?
East Bay SPCA is a nonprofit animal welfare organization that operates pet adoption centers in Oakland and Dublin, a full-service veterinary clinic, a high-volume spay/neuter surgery center, and a behavior and training program for cats and dogs. It also delivers community support services such as pet care financial assistance, a pet food pantry, transitional boarding, youth education programs, and a telehealth service.
Is East Bay SPCA a public or private company?
East Bay SPCA is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was East Bay SPCA founded?
East Bay SPCA was founded in 1874. It employs 51 to 100 people.
Where is East Bay SPCA based?
East Bay SPCA is headquartered in Oakland, United States, in the North America region.
How does East Bay SPCA make money?
Four revenue lines are on record. Donations and Private Contributions are the primary driver. The others are foundation Grants, fees for Service and bequests.
Who are East Bay SPCA's main competitors?
Direct peers on record are San Francisco SPCA, Peninsula Humane Society & SPCA, Berkeley Humane and Humane Society Silicon Valley. Broad incumbents are The Humane Society of the United States (HSUS) and ASPCA. Regional players are Tony La Russa's Animal Rescue Foundation (ARF), Oakland Animal Services, Contra Costa Humane Society and Marin Humane.
Does East Bay SPCA have an API?
No public API is recorded for East Bay SPCA.
What industry is East Bay SPCA in?
East Bay SPCA's product category is Animal Welfare Services. Its primary akta.pro industry code is BPAGAIAA, Animal Shelters & Adoption Services, with a secondary code of AFAEALAB, Animal Shelters & Rescue Operations. Its NAICS code is 812910.