Adsun
Adsun (ADSUN Group) is a New Delhi, India-based for-profit company that manufactures and sells mobile accessories, operating a manufacturing unit and a retail storefront (AdSunStore.com).
- Company typePrivate
- Founded2016
- HeadquartersNew Delhi, India
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Adsun does
Adsun (ADSUN Group) is a for-profit, privately held company headquartered in New Delhi, India, operating in the mobile accessories industry. According to its firmographic profile, the company runs an in-house manufacturing unit and employs between 1,001 and 5,000 people, indicating a mid-to-large scale hardware operation with a decade of stated industry experience. Its go-to-market combines manufacturing with a direct retail presence via the AdSunStore.com storefront.
The company's commercial footprint as documented is thin: no management team, product catalog, partnerships, certifications, regulatory actions, M&A activity, or named customer accounts are reported in the input data. The only pricing detail available pertains to the AdSunStore.com domain being offered for resale on HugeDomains at $2,395 (or $99.79/month over 24 months), which is a domain transaction rather than a product/service pricing signal. A single capital event is documented—a $10,000,000 funding round dated 2017-03-04 with undisclosed investors and lead.
The most material evidence in the input is the listing of AdSunStore.com for sale on HugeDomains, which the sole corroborating source frames as suggestive that the business may be closed or have exited branded retail. This signal is in tension with the firmographic scale (1,001–5,000 employees), and the input does not resolve the contradiction. For diligence purposes, the absence of active operational evidence—no customers, no leadership, no recent funding, no product detail—means any investment thesis would need to independently verify manufacturing status, current customer pipeline, and the disposition of the retail brand.
Adsun firmographics
Firmographics- Name
- Adsun
- Legal name
- AdSunStore
- Website
- https://adsunstore.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Closed
- Headcount range
- 1,001–5,000 employees
- Short description
- Adsun (ADSUN Group) is a New Delhi, India-based for-profit company that manufactures and sells mobile accessories, operating a manufacturing unit and a retail storefront (AdSunStore.com).
- Ownership category
- akta.pro rank
Adsun industry classification
Industry- Product category
- Mobile Accessories
- akta.pro primary industry
- Mobile Device Accessories (Cases, Screen Protectors, Mounts) (CRACALAH)
Keywords
Where Adsun is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Markets served
Adsun business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Domain purchase - full payment |
| Other | Monthly | Domain purchase - payment plan |
Distribution channels1 record
Adsun product offering
Product offeringCore offering
ADSUN Group manufactures mobile accessories through its own production facility, leveraging a decade of industry experience. The company operates the adsunstore.com retail domain and serves the consumer mobile accessories market from its base in New Delhi, India. Its offering covers physical mobile phone accessories produced in-house for distribution to end customers and channel partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile phone accessories Physical mobile phone accessories manufactured in-house at ADSUN Group's production unit in India, sold through the company's adsunstore.com retail channel and via distribution to retailers and resellers. Products are intended for end consumers and channel buyers in the mobile accessories market.
Companies that use Adsun
Customer profileIdeal customer profiles1 record
Adsun technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Adsun partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
Adsun competitors and assessment
Company assessmentDirect peers
- pTron: Indian mobile accessories brand covering cases, chargers, audio and cables; comparable to Adsun as a price-competitive India-based accessories player with similar product breadth.
- Zebronics: India-based IT and mobile accessories brand with broad product portfolio including chargers, cables, cases and audio; comparable as a domestic accessories manufacturer/brand serving similar mass-market retail channels.
- Stuffcool: Indian mobile accessories brand selling cases, chargers, cables and audio; comparable as an India-based accessories company operating across similar SKUs and channels.
- Ambrane: India-headquartered mobile accessories and power solutions manufacturer with in-house production; directly comparable as a domestic accessories OEM/brand operating in the same category.
- boAt (Imagine Marketing): India-based D2C mobile accessories and audio brand; directly comparable to Adsun as a domestic mobile accessories manufacturer/brand targeting the same Indian retail and online channels.
- Portronics: India-based digital and mobile accessories maker with its own manufacturing and brand presence; directly comparable in product mix and go-to-market focus.
Broad incumbents
- OtterBox: Leading global mobile device protection and accessories brand; comparable as a category incumbent competing for the same retail shelf space and end-consumer wallet share in mobile accessories.
- Anker Innovations: Global mobile charging and accessories brand; competes with Adsun in the charging and mobile accessories category with substantially greater scale, brand investment, and R&D footprint.
- Spigen: Global mobile case and accessories brand with established IP and brand; comparable to Adsun as a competitor in the same mobile accessories category, though it is a much larger branded incumbent.
- Belkin: Global consumer electronics accessories brand with strong retail distribution; comparable to Adsun across chargers, cables, and mobile accessories, though at significantly larger scale and brand recognition.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights2 records
Customer concentration
Adsun social profiles
Digital presenceAdsun financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adsun leadership team
Management profileNumber of profiles
Adsun funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adsun M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adsun
What does Adsun do?
ADSUN Group manufactures mobile accessories through its own production facility, leveraging a decade of industry experience. The company operates the adsunstore.com retail domain and serves the consumer mobile accessories market from its base in New Delhi, India. Its offering covers physical mobile phone accessories produced in-house for distribution to end customers and channel partners.
When was Adsun founded?
Adsun was founded in 2016. It employs 1,001 to 5,000 people.
Where is Adsun based?
Adsun is headquartered in New Delhi, India, in the Asia region.
Who are Adsun's main competitors?
Direct peers on record are pTron, Zebronics, Stuffcool, Ambrane, boAt (Imagine Marketing) and Portronics. Broad incumbents are OtterBox, Anker Innovations, Spigen and Belkin.
Does Adsun have an API?
No public API is recorded for Adsun.
What industry is Adsun in?
Adsun's product category is Mobile Accessories. Its primary akta.pro industry code is CRACALAH, Mobile Device Accessories (Cases, Screen Protectors, Mounts).