TORICO

What TORICO does

株式会社TORICO is a Tokyo-headquartered, publicly listed (TSE Growth, ticker 7138) entertainment commerce company founded in 2005 by Takuro Ando. Its core business is the operation of specialized manga e-commerce platforms — Mangazenkan (full-set manga sales), Mangaoh (male-oriented and rare goods), Horin Love Books (BL genre), and a cross-platform e-book reader app — supported by a 300,000-volume logistics warehouse in Adachi-ku and physical manga exhibition venues in Shibuya, Tennoji, and Taipei. The technology stack is conventional modern web (Django/Python, Nuxt.js/React/Next.js, PostgreSQL/MySQL, Redis, OpenSearch) with Flutter-based mobile clients and Docker/Kubernetes on AWS, including a few proprietary touches such as custom Django ORM index hints and an EPUB processing pipeline.

The company's revenue mix combines transaction-based physical and digital manga sales, subscription/recurring digital content delivery, event ticket and merchandise revenue, and (per company materials) manga publishing, bookstore operations, and food delivery. Distribution is multi-channel: owned web/apps plus marketplaces (Rakuten, Yahoo Shopping, au PAY Market, d shopping, LINE Gift). GTM is a hybrid of product-led digital content delivery and event-driven physical retail, supplemented by technical content marketing through a public engineering blog and internal study sessions.

The most consequential recent development is a strategic pivot into digital asset treasury. In late 2025/early 2026, TORICO established the wholly-owned subsidiary 株式会社TORICO Ethereum to acquire and manage ETH holdings via staking, restaking, DeFi yield farming, and put option selling. The pivot is anchored by a capital and business alliance with Mint Town (led by gumi co-founder Hironao Kunimitsu, slated as outside director), operational partnerships with Coincheck Prime and SBI VC Trade, a DeFi partnership with Morpho, and an advisor appointment of Sami Tannir. TORICO now self-positions as a hybrid entertainment and Ethereum treasury company, with the manga business funding and brand-anchoring the new crypto-financial operation.

Name

TORICO

Legal name

株式会社TORICO

Website

https://torico-corp.com

Company type

Public

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

TORICO is a Tokyo-listed (TSE Growth: 7138) entertainment commerce company operating specialized manga e-commerce platforms, physical manga exhibitions across Japan and Taiwan, and, since 2026, an Ethereum treasury subsidiary pursuing institutional-grade ETH yield strategies.

Ownership category

akta.pro rank

Product category

Online manga and comic retail

NAICS

Hobby, Toy, and Game Retailers (459120)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Manga Publishing (Japanese & Global) (MPAJAGAA)

akta.pro secondary industries

Digital Comics, Manga & Serialized Reading Platforms (BPAMAJAJ), Comic Books, Graphic Novels & Manga Retail (CRALAAAF), Adult/Seinen/Josei Comics Publishing (MPAJAGAJ)

Keywords

• Manga e-commerce platforms
• Digital comic distribution
• Manga exhibition services
• Ethereum treasury management
• Physical manga retail

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. E-commerce Sales (Physical Manga): Sale of physical manga books and collectibles through owned e-commerce platforms including 漫画全巻ドットドットコム, まんが王, and ホーリンラブブックス. Revenue from online retail sales of comic collections.
2. Digital Content Delivery: E-book and digital manga content distribution through dedicated apps and web platforms. The company operates digital reading services with EPUB format support.
3. Manga Events and Exhibitions: Physical manga exhibition events (マンガ展) held at venues like MAGNET by SHIBUYA109 and天王寺ミオ, as well as international expansion with Manga展 in Taiwan.
4. Ethereum Treasury Operations: Strategic acquisition and management of Ethereum (ETH) as treasury asset, including staking, restaking, put option selling, and DeFi yield farming operations through subsidiary 株式会社TORICO Ethereum.
5. Food Delivery Operations: Food delivery business operated as part of diversified entertainment and lifestyle services.
6. Manga Publishing: Manga publishing operations for comic book distribution.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

株式会社TORICO sells physical and digital manga through multiple owned Japanese e-commerce storefronts — primarily 漫画全巻ドットコム (Mangazenkan) for full manga series sets, まんが王 (Mangaoh) for male-oriented manga and rare collectibles, and ホーリンラブブックス (Horinlovebooks) for BL (Boys' Love) content — complemented by the マンガ展 (Mangaten) brand of physical manga exhibitions in Shibuya, Osaka, and Taipei and a newly launched Ethereum treasury subsidiary that holds ETH and runs staking, DeFi, and put-option strategies.

Product overview

TORICO operates a multi-platform manga and entertainment ecosystem. The core e-commerce business centers on 漫画全巻ドットコム (Mangazenkan), a comprehensive manga/comic sales platform available as both a web service and mobile apps (iOS/Android) with an integrated e-book reader. Supporting e-commerce sub-brands include まんが王 (male-oriented comics and rare goods), ホーリンラブブックス (BL specialty), and マンガ展 (manga event brand with physical venues in Shibuya, Tennoji, and Taipei). TORICO also operates in event management, bookstore operations, and food delivery businesses. Additionally, the company launched a new Ethereum treasury subsidiary (株式会社TORICO Ethereum) focused on strategic ETH holdings, staking, restaking, DeFi operations, and put option strategies. The company also maintains a technology development blog documenting internal AI/RAG research including LangChain, Weaviate vector databases, and OpenSearch implementations.

Differentiator

Problem solved

Functional benefit

Brands

• 漫画全巻ドットコム: Online store for selling full sets of manga/comic books and e-books.
• まんが王
• ホーリンラブブックス
• マンガ展
• TORICO Tech ブログ
• TORICO Ethereum

Products and services

• Mangazenkan (漫画全巻ドットコム) Owned e-commerce storefront (web + iOS + Android) selling complete physical manga series sets and individual volumes, plus digital manga via an in-house EPUB-based reader app. Manga/Comic readers (general consumers) collect full series in one transaction.
• Mangaoh (まんが王) Owned e-commerce site specializing in male-oriented manga and rare out-of-print collector items, targeting individual male manga collectors in Japan.
• Horinlovebooks (ホーリンラブブックス) Owned e-commerce site specialized in BL (Boys' Love) manga, providing a curated catalog targeted to BL genre readers in Japan.
• Mangaten (マンガ展) Physical manga exhibition brand operating exhibition spaces at MAGNET by SHIBUYA109 (Tokyo), Tennoji Mio (Osaka), and Ximending (Taipei), where individual manga readers and event attendees experience immersive manga exhibitions.
• Mangazenkan e-book reader application iOS and Android Flutter-based comic reader application supporting digital manga purchases on Mangazenkan, targeted at individual manga readers who consume manga on mobile devices.
• TORICO Ethereum (株式会社TORICO Ethereum) Wholly owned subsidiary of 株式会社TORICO that strategically acquires and manages Ethereum (ETH) as a corporate treasury asset, executing staking, restaking, DeFi yield farming, and put-option strategies. Crypto-native investors and on-chain partners access TORICO's institutional Ethereum treasury operations.

Quantifiable outcome

• Over 100億円 cumulative comic sales
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Coincheck PrimecoreTechnology or Integration · 16 February 2026Partnership with Coincheck Prime for Ethereum trading, custody, and management services. Enables institutional-grade digital asset operations for TORICO's Ethereum treasury business.
• SBI VC Trade (SBI VCトレード株式会社)coreStrategic or Co-development Partner · 12 February 2026Strategic collaboration with SBI VC Trade for Ethereum treasury operations and cryptocurrency business development in Japan.
• Sami TannirminorStrategic or Co-development Partner · 12 February 2026Sami Tannir, founder of Redacted and Dinero DeFi projects, appointed as ETH operation advisor to support TORICO's Ethereum DAT strategy.
• Mint Town (株式会社Minttown)coreStrategic or Co-development Partner · 17 December 2025Strategic partnership with Mint Town, led by gumi founder 國光 宏尚, for Ethereum treasury operations. Mint Town operates Shooting Star No. 1 Fund and has invested in Binance portfolio companies. Provides strategic guidance and ecosystem connections for TORICO's digital asset treasury business.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Piccoma (Kakao Piccoma): One of Japan's largest manga/webtoon reading apps, operated by Kakao Japan. Directly comparable to TORICO's manga e-commerce and digital reading apps (Mangazenkan, Horin Love Books) for Japanese manga consumers on mobile.
• LINE Manga (LINE Corporation / LY Corporation): Major Japanese digital manga platform with mobile-first reading experience, part of the LY Corporation (formerly Z Holdings) ecosystem. Directly competes with TORICO's digital manga distribution channels for consumer reading time and subscriptions.
• Comic Cmoa (NTT Solmare): NTT Solmare's manga reading app is one of Japan's established digital manga platforms, offering subscription and per-volume pricing. Comparable to TORICO's Mangazenkan in digital manga distribution and pricing models.
• ebookjapan (Yahoo Japan / LY Corporation): Yahoo Japan's manga e-book store with web and app reading functionality. Directly competes with TORICO's digital manga store and offers overlapping catalog and pricing.
• BookOff Corporation: Japan's largest used-book and manga retail chain with a strong online presence. Competes with TORICO's physical manga sales and e-commerce platforms for the same value-conscious manga collectors and readers.

Broad incumbents

• Kadokawa Corporation: Major Japanese publisher with a deep manga catalog, bookstores (Bunkyo-shoten direct stores), and digital distribution via BOOK WALKER. Overlaps with TORICO across publishing, retail, and digital manga distribution but operates at significantly larger scale.
• DMM.com: Large diversified Japanese e-commerce and digital content platform with manga, books, and digital media products. Overlaps with TORICO's manga retail and digital media distribution, but broader in scope.
• Rakuten Kobo: Rakuten's e-book platform offering digital books including manga in Japan. Comparable to TORICO's digital manga distribution as part of Rakuten's broader e-commerce and content ecosystem.

Emerging players

• SharpLink Gaming: U.S. public company that pivoted into an Ethereum-focused treasury strategy. Comparable to TORICO Ethereum as a publicly traded vehicle whose equity narrative is tied to ETH accumulation and DeFi yield, though TORICO is still in early stages.
• BitMine Immersion Technologies: Public company pursuing an Ethereum treasury strategy with staking and on-chain yield strategies. Comparable to TORICO's Ethereum subsidiary model of accumulating ETH and generating yield via staking/restaking.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/torico_prhr
• Facebookfacebook.com/mangazenkan

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TORICO