What adam&eveDDB does

adam&eveDDB, now operating as adam&eve\TBWA, is a London-headquartered creative communications agency founded in 2008 and wholly owned by Omnicom Group (NYSE: OMC) following a 2024 network rebrand under the TBWA umbrella. The agency provides full-service creative and campaign development for global consumer brands, spanning strategy, creative development, and multi-channel production including film, digital, out-of-home, retail, and social, with a stated emphasis on emotionally resonant storytelling. Its client roster includes Columbia Sportswear, Puma, Disney, LEGOLAND, Twix, CALM, and Great Western Railway; it recently lost the Lloyds account after a ten-year relationship ended.

The agency employs between 251 and 500 people, operates from a single London office at 16 Old Bailey, and serves enterprise clients via direct senior-level business development and pitch processes under project or retainer commercial models. Following Omnicom's acquisition of IPG and subsequent network consolidation, the New York office was integrated into the newly formed Lola USA entity in April 2026, and the UK operation continues to operate under the adam&eve\TBWA brand. Industry recognition includes a 2025 Campaign Big Award and prominent Cannes Lions, IPA, AdAge, and British Arrows credentials, which the agency uses as a primary client acquisition signal alongside its portfolio website.

Name

adam&eveDDB

Legal name

adam&eveDDB

Website

https://adamandeveddb.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

251–500 employees

Short description

adam&eve\TBWA (formerly adam&eveDDB) is a London-based, Omnicom-owned creative advertising agency serving global consumer brands with full-service campaign development across digital, film, retail, and out-of-home channels.

Ownership category

akta.pro rank

Product category

Creative Advertising Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

akta.pro secondary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Creative advertising services
• Brand campaign development
• Integrated marketing campaigns
• Advertising agency services
• Creative content production

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Distribution channels1 record

Marketing channels2 records

Core offering

adam&eve\TBWA (formerly adam&eveDDB) is a London-based full-service creative advertising agency that develops brand platforms, integrated marketing campaigns, and multi-channel creative content (including film, digital, out-of-home, retail, and social) for global consumer-brand clients. The agency delivers work across strategy, creative development, and production, with named client engagements including Columbia Sportswear, LEGOLAND, Twix, CALM, Great Western Railway, Disney, and Puma. Services are contracted on a project or retainer basis.

Product overview

adam&eve\TBWA (formerly adam&eveDDB) is a creative advertising agency that provides marketing and advertising services to clients across various sectors. The agency creates campaign work for clients including Columbia Sportswear (Nature Calls campaign), LEGOLAND (Calling All Heroes), Twix (Harmoniser), CALM (Missed Birthdays), and Great Western Railway (A Thrilling Engagement). The company also created campaigns for Disney (holiday campaigns including 'The Boy and The Octopus' directed by Taika Waititi) and Puma (Go Wild campaign). As a creative services firm rather than a software product company, the agency's offerings consist of client-based creative and marketing services rather than discrete software products or modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Creative Advertising Campaigns
• Brand Refresh Campaigns
• Global Marketing Campaign Services
• Animated and Film Creative Production

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• PumacoreStrategic or Co-development Partneradam&eveDDB won Puma's global creative account in December 2024 and subsequently created the 'Go Wild' campaign — Puma's largest global marketing campaign to date. The campaign represents a strategic shift for Puma to better resonate with Gen Z audiences, with Puma simultaneously increasing marketing investments by 40% compared to the prior year.
• Columbia SportswearcoreStrategic or Co-development Partneradam&eveDDB partnered with Columbia Sportswear to develop 'Engineered for Whatever,' the brand's first major brand refresh in a decade. The campaign spans retail, digital, out-of-home, and other marketing channels, featuring over-the-top scenarios and highlighting Columbia's proprietary technologies Omni-Heat and Omni-Max. The campaign aims to differentiate Columbia from competitors perceived as creating a 'sea of sameness.'
• Hungry ManminorStrategic or Co-development PartnerHungry Man served as the production company for Disney's 2024 holiday campaign 'The Boy and The Octopus,' a four-minute animated short film directed by Taika Waititi. The campaign was developed by adam&eveDDB with production by Hungry Man, reflecting a collaborative creative production partnership.

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights6 records

Customer concentration

• Xx.com/aandeddb

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about adam&eveDDB