Cab Guru
Cordic provides dispatch software and the SuperYes cross-fleet job-sharing network for UK independent private hire operators, with an AI assistant (Miles) and a contracted work module, enabling small and mid-sized fleets to compete against ride-hail platforms.
- Company typePrivate
- Founded2015
- HeadquartersCambridge, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Cab Guru does
Cordic is a UK-based, operator-owned provider of fleet dispatch software for independent private hire taxi companies. Its core platform, Cordic Dispatch, enables small and mid-sized private hire operators to manage bookings, drivers, vehicles, and workflows with configurable pricing and setup that mirrors how each fleet already runs its business. The product portfolio is anchored by three complementary modules: SuperYes, an open cross-dispatch network that allows independent fleets to share jobs with one another to prevent passenger and driver leakage to ride-hail platforms such as Uber; Miles, an AI-powered assistant positioned as a 'wingman' for fleet controllers to reduce operational crises; and Regular Work, a module for bidding on and managing recurring school transport, non-emergency patient transport, and other contracted local jobs.\n\nThe business model is a hybrid of recurring subscription revenue from the Dispatch and Regular Work products and transaction-based fees generated when jobs are shared across the SuperYes network. The company sells primarily through a direct enterprise sales motion (a 'Book a Demo' call-to-action) supplemented by event-driven demand generation (July 2025 roadshows) and organic network referrals between SuperYes participants. Pricing is quote-based and tailored to fleet size and customization requirements rather than published in tiers.\n\nCordic positions itself explicitly as an alternative to Uber and other multinational ride-hail aggregators, emphasizing that it is owned by operators rather than outside capital. The company's most material disclosed scale signal is that more than 1,000,000 jobs have been shared between independent private hire firms through the SuperYes network, keeping that volume of work outside ride-hail platforms. The company is privately held, UK-focused, and shows no public listing, parent entity, or institutional investor footprint in the available data.
Cab Guru firmographics
Firmographics- Name
- Cab Guru
- Legal name
- Cordic
- Website
- https://cabguru.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cordic provides dispatch software and the SuperYes cross-fleet job-sharing network for UK independent private hire operators, with an AI assistant (Miles) and a contracted work module, enabling small and mid-sized fleets to compete against ride-hail platforms.
- Ownership category
- akta.pro rank
Cab Guru industry classification
Industry- Product category
- Fleet Dispatch Software
- NAICS
- Taxi and Ridesharing Services (485310)
- SIC
- Transportation Services (4700), Services-Management Services (8741)
- akta.pro primary industry
- Taxi Dispatch & Fleet Management Operators (Radio/Call Center) (TLAFAHAG)
- akta.pro secondary industries
- Ride-Hailing & Taxi Aggregation Platforms (BPAMAIAE), Taxi-Hail Aggregators & Dispatch Platforms (E-Hail for Licensed Taxis) (TLAFAIAD)
Keywords
Where Cab Guru is headquartered
LocationHeadquarters
- HQ city
- Cambridge
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Cab Guru business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Dispatch Software Subscription: Subscription-based fleet dispatch software with customizable pricing and workflows. Operators pay for access to Cordic Dispatch platform enabling management of private hire operations.
- SuperYes Network Fees: Transaction-based revenue from job sharing network. When fleets cover bookings from other fleets in the network, fees may apply for facilitating cross-dispatch job allocation.
- Regular Work Contract Management: Revenue from facilitating school transport, patient transport, and other contracted local work contracts. Tools provided for managing complex transportation contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom enterprise pricing based on fleet size and requirements |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Cab Guru product offering
Product offeringCore offering
Cab Guru (operating as Cordic) sells fleet dispatch management software to independent private hire and taxi companies. The platform (Cordic Dispatch) handles bookings, drivers, and vehicles with customizable workflows and pricing, and is complemented by SuperYes — an open network for cross-fleet job sharing — and Miles, an AI-powered assistant for fleet operations.
Product overview
Cordic is a fleet dispatch solutions provider offering a unified platform centered around Cordic Dispatch, complemented by SuperYes (an open network enabling cross-dispatch job sharing between fleets), Miles (an AI-powered operational assistant), and Regular Work tools for managing school and patient transport contracts. The portfolio is operator-owned and designed to help independent fleets compete against ride-hail services.
Differentiator
Problem solved
Functional benefit
Brands
- Cordic Dispatch: The primary dispatch platform for private hire fleets, featuring AI-powered tools and the Miles AI assistant for fleet operations.
- SuperYes
Products and services
- Cordic Dispatch A fleet dispatch platform that enables taxi and private hire operators to manage passengers, drivers, and jobs with configurable pricing, workflows, and setup options that match how each operator runs their business. Sold via subscription to independent private hire fleet operators.
- SuperYes An open network connecting independent fleets across different dispatch systems, enabling job sharing, increased booking coverage, and passenger retention across platforms. Available to independent private hire fleet operators.
- Regular Work Tools for winning and managing regular-income contracts for school and non-emergency patient transport, providing predictable income and easy contract management for transport operators.
Quantifiable outcome
- Over 1 million jobs saved from ride-hail through job sharing network
Companies that use Cab Guru
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Cab Guru technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Cab Guru partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SuperYes Network ParticipantscoreSuperYes is an open network connecting independent private hire fleets across any dispatch platform. Participating fleets share jobs, enabling coverage when busy and access to additional work. The network is the core competitive differentiator enabling 1M+ jobs saved from ride-hail.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Cab Guru competitors and assessment
Company assessmentBroad incumbents
- Addison Lee: Large London private-hire operator with in-house dispatch technology and its own fleet. Sits adjacent to Cordic — both compete for the same UK corporate and consumer point-to-point demand, though Addison Lee operates its own supply rather than selling software.
- Gett: Global taxi and black-car aggregator with UK corporate ground-transport operations. Comparable as a taxi-aggregation incumbent whose corporate-channel and supplier-network approach overlaps with Cordic's contracted-work ambitions.
- Curb Mobility: US-headquartered taxi-hail and fleet dispatch platform that aggregates licensed taxi supply across multiple cities. Overlaps with Cordic on cross-fleet dispatch aggregation, though broader-geography and app-led rather than operator-led.
- FREENOW (formerly mytaxi/Hailo): European multi-vertical ride-hail and taxi aggregator backed by BMW and Daimler, operating in the UK. A broader incumbent that competes for the same taxi-fleet demand Cordic serves, while also bringing consumer-side scale Cordic lacks.
Direct peers
- iCabbi: UK-founded taxi and private-hire dispatch platform now serving global fleets with booking, dispatch, and driver management software. Comparable SaaS + operator-network model targeting the same customer profile as Cordic Dispatch / SuperYes.
- TaxiCaller: Cloud taxi dispatch and private-hire booking platform used by SMB and mid-market taxi fleets worldwide. Competes head-to-head with Cordic Dispatch on subscription-based dispatch software for independent operators.
- Autocab: UK-based provider of dispatch and booking software to private hire and taxi operators, with a network that aggregates supply across licensed taxi companies. Most direct overlap with Cordic's UK independent-fleet dispatch + cross-fleet job-sharing positioning.
Emerging players
- Karhoo: UK-originated B2B ground-transport aggregation platform connecting corporate demand with licensed taxi and private-hire fleets. Comparable on the 'aggregating independent fleets' thesis and on UK presence, with a corporate-buyer angle Cordic does not currently emphasize.
- Grid (formerly Gridpoint / Greentomatocabs): London black-cab e-hail app operating its own driver supply on the city's taxi trade. Comparable as a UK-only taxi-hail platform with operator-style positioning, addressing the same passenger demand Cordic's fleets serve.
- Cab Guru (passenger comparison app): A separate, passenger-facing taxi price-comparison app also based in Cambridge, UK. Adjacent rather than directly competitive — sits upstream of the dispatch layer Cordic serves, but operates in the same UK consumer taxi-hail funnel.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cab Guru social profiles
Digital presenceCab Guru financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cab Guru leadership team
Management profileNumber of profiles
Cab Guru funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cab Guru M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cab Guru
What does Cab Guru do?
Cab Guru (operating as Cordic) sells fleet dispatch management software to independent private hire and taxi companies. The platform (Cordic Dispatch) handles bookings, drivers, and vehicles with customizable workflows and pricing, and is complemented by SuperYes — an open network for cross-fleet job sharing — and Miles, an AI-powered assistant for fleet operations.
Is Cab Guru a public or private company?
Cab Guru is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cab Guru founded?
Cab Guru was founded in 2015. It employs 1 to 10 people.
Where is Cab Guru based?
Cab Guru is headquartered in Cambridge, United Kingdom, in the Europe region.
How does Cab Guru make money?
Three revenue lines are on record. Dispatch Software Subscription is the primary driver. The others are superYes Network Fees and regular Work Contract Management.
Who are Cab Guru's main competitors?
Broad incumbents on record are Addison Lee, Gett, Curb Mobility and FREENOW (formerly mytaxi/Hailo). Direct peers are iCabbi, TaxiCaller and Autocab. Emerging players are Karhoo, Grid (formerly Gridpoint / Greentomatocabs) and Cab Guru (passenger comparison app).
Does Cab Guru have an API?
No public API is recorded for Cab Guru.
What industry is Cab Guru in?
Cab Guru's product category is Fleet Dispatch Software. Its primary akta.pro industry code is TLAFAHAG, Taxi Dispatch & Fleet Management Operators (Radio/Call Center), with a secondary code of BPAMAIAE, Ride-Hailing & Taxi Aggregation Platforms. Its NAICS code is 485310 and its SIC code is 4700.