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Alexis Bittar

Full company profile

uuid0005nne

Namestring
Alexis Bittar
Company typeenum
Private
Founded yearint
1990
Descriptiontext

Alexis Bittar is a Brooklyn-based luxury jewelry and accessories brand founded by designer Alexis Bittar in the early 1990s. Its core capability is a proprietary hand-carved and hand-painted Lucite technique—executed in Brooklyn—that originated with the founder's earliest pieces and remains the brand's signature. The product portfolio spans statement jewelry (earrings, bracelets, necklaces, rings) in 14k gold-plated brass, hand-carved Lucite, and Solanales crystals, plus Italian leather handbags (clutches, shoulder bags, crossbody) at $645–$745, and a curated antique fine jewelry program offering Victorian, Edwardian, mid-century, and sterling silver pieces from $800 to $12,000. Sub-brand architecture (Solanales + Asterales, Éclat, Bonbon, Liquid Lucite, Brut, Perla, Margeaux & Jules) supports mix-and-match merchandising and trend responses such as the Y2K Is Back collection.

The business model is direct-to-consumer: revenue is generated through one-time product purchases on the owned alexisbittar.com storefront (free U.S. ground shipping on orders over $200) and a single flagship boutique on Prince Street in SoHo, New York, supplemented by limited experiential partnerships (e.g., The Dominick NYC hotel add-on). Pricing is organized by gifting tiers (Under $155, Under $300, Over $300) and a high-end antique tier, with contemporary ASPs in the $300–$600 range. Distribution is intentionally narrow—global DTC e-commerce with multi-currency support but wholesale-light physical retail—and demand generation is driven by celebrity endorsement, fashion press coverage, annual theatrical New York Fashion Week presentations, and an owned social content series called Bittarverse.

The target customer is a fashion-conscious consumer seeking bold, sculptural, handcrafted jewelry and accessories for special occasions (weddings, gifting, evening events, mother-of-the-bride). The brand is privately held, employs 501–1,000 people, and is led by founder Alexis Bittar in the role of Founder, Creative Designer & Chief Executive Officer.

Short descriptiontext

Alexis Bittar is a Brooklyn-based luxury jewelry and accessories brand, founded in the early 1990s, known for proprietary hand-carved Lucite craftsmanship and 14k gold-plated brass metalwork. The company sells direct-to-consumer via its e-commerce site and SoHo flagship boutique to fashion-conscious consumers and bridal/gifting buyers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersBrooklyn, United States
HQ citystring
Brooklyn
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
handcrafted jewelry, designer accessories, Lucite jewelry, leather handbags, fashion lifestyle brand
Industry1 code
1Designer/Artisan Fashion Jewelry (Independent Brands)
CodeCRAKABACPrimaryYes
NAICS code2 codes
  • Jewelry Retailers458310
  • Jewelry and Silverware Manufacturing33991
SIC code3 codes
  • Costume Jewelry & Novelties3960
  • Jewelry, Precious Metal3911
  • Retail-Jewelry Stores5944
Product category
Fashion Jewelry and Accessories
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Direct Product Sales
TypeOne Time License
Description

Direct-to-consumer sales of handcrafted jewelry and leather handbags through owned e-commerce platform and physical retail locations. Revenue generated through one-time product purchases at price points ranging from $70 to $895 for contemporary collections and up to $12,000 for antique fine jewelry pieces.

alexisbittar.com
2Antique & Vintage Jewelry
TypeOne Time License
Description

Curated collection of antique and vintage jewelry spanning from 1800s to 1990s, including Victorian, Edwardian, and mid-century pieces. Higher price point products ranging from $800 to $12,000 for fine antique metal pieces.

alexisbittar.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Personnel, Operations, Marketing or Sales
Pricing details4 tiers
1Gifts Under $155
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Entry-level gift items including small earrings and stud pieces starting at $85-$145

alexisbittar.com
2Gifts Under $300
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Mid-range jewelry pieces including bracelets, necklaces, and statement earrings from $155-$275

alexisbittar.com
3Gifts Over $300
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Premium statement pieces and designer handbags from $300-$895

alexisbittar.com
4Antique Fine Jewelry
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Vintage and antique pieces from $800-$12,000, including Victorian, Edwardian, and mid-century jewelry in 14k-18k gold with precious gemstones

alexisbittar.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Alexis Bittar is a Brooklyn-based jewelry and lifestyle brand that designs, crafts, and sells handcrafted jewelry including earrings, bracelets, necklaces, rings, and signature Lucite pieces, as well as leather handbags. The company sells directly to consumers through its own e-commerce platform and a SoHo boutique in New York.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Products worn by high-profile celebrities including Meghan Markle, Sharon Stone, Cynthia Erivo, Doechii, and Angelina Jolie
Product overview1 text field

Alexis Bittar is a Brooklyn-based jewelry and lifestyle brand offering a diverse portfolio of hand-crafted accessories. The core product lines include statement jewelry (earrings, bracelets, necklaces, rings) hand-carved from Lucite and crafted with 14k gold-plated brass, alongside a leather handbag collection featuring clutches, shoulder bags, and crossbody purses with artistic metalwork. The brand operates a multi-collection architecture comprising signature sub-brands (Solanales + Asterales, Éclat Crystal, Bonbon, Liquid Lucite, Brut, Perla), specialized Lucite jewelry, antique/vintage fine jewelry curation (spanning Antique Fine, Costume, and Sterling Silver categories), and collaborative lines (Margeaux & Jules). Key differentiators include hand-painted Lucite pieces made in Brooklyn, sculptural metalwork, and mix-and-match collection designs that allow customers to build coordinated jewelry sets. The brand also offers seasonal trend collections like Y2K Is Back and curated marketing collections such as Celeb Loved and Best-Sellers.

Product and service6 records
1Handcrafted Earrings
2Bracelets
3Necklaces
4Rings
5Lucite Jewelry Collection
6Leather Handbags
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-03-02
Description

Limited-time partnership between Alexis Bittar and The Dominick luxury five-star hotel in NYC's SoHo neighborhood. Partnership offered guests curated jewelry experiences alongside hotel stays, running until June 1. Two options: bespoke jewelry box delivery with three price tiers ($500, $1,250, or $2,500 added to booking) or personal styling session at Alexis Bittar's Prince Street boutique with 15% off purchases. Complimentary jewelry pieces awaited guests upon arrival.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeOthers
Description

American accessible-luxury fashion house with a strong jewelry and handbag portfolio. Comparable to Alexis Bittar in leather handbag category overlap (convertible clutches, crossbody designs) and shared American luxury positioning with fashion-press-driven marketing.

TypeDirect peer
Description

Fashion-forward costume jewelry and accessories brand selling accessible statement pieces online and through retail partnerships. Comparable to Alexis Bittar in category (fashion/costume statement jewelry), price tier, and DTC-first digital marketing approach.

TypeBroad incumbent
Description

Global crystal jewelry and accessories giant with extensive retail and brand recognition. Listed as a direct market peer alongside Alexis Bittar in crystal jewelry market analysis, sharing the crystal-forward statement jewelry category at broader scale.

TypeDirect peer
Description

Designer fashion jewelry brand with strong DTC and boutique retail presence targeting fashion-forward female consumers. Comparable to Alexis Bittar in product category (statement earrings, necklaces, bracelets), gifting focus, and direct-to-consumer go-to-market.

TypeDirect peer
Description

California-based designer jewelry brand specializing in layering pieces, delicate gold-plated jewelry, and everyday statement accessories. Comparable to Alexis Bittar in price-point positioning ($50–$500), gold-plated brass material, and DTC-led distribution.

TypeBroad incumbent
Description

Swiss luxury jewelry and watch maison known for high jewelry and red-carpet glamour. Listed alongside Alexis Bittar in crystal jewelry market analysis; comparable as a luxury jewelry competitor with celebrity endorsement-driven brand building.

TypeDirect peer
Description

Independent American designer jewelry brand known for signature metalwork and cable motif. Comparable to Alexis Bittar as a founder-led designer jewelry house with DTC flagship retail and celebrity-driven brand positioning at similar contemporary-luxury price points.

TypeBroad incumbent
Description

Global jewelry brand specializing in charm bracelets and personalized fashion jewelry with massive retail footprint. Listed alongside Alexis Bittar in crystal jewelry market analysis; comparable as a fashion jewelry peer with strong personalization and gifting positioning.

TypeBroad incumbent
Description

Lifestyle and accessories brand offering designer fashion jewelry alongside handbags and apparel. Comparable to Alexis Bittar in combining statement jewelry with leather handbags under a single designer-lifestyle brand targeting fashion-conscious female consumers.

TypeBroad incumbent
Description

Iconic American luxury jewelry house (now part of LVMH) spanning fine and fashion jewelry. Listed alongside Alexis Bittar in market analysis; comparable as a higher-end jewelry competitor with shared American luxury heritage and bridal market focus.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Alexis Bittar

Fashion Jewelry and Accessoriesalexisbittar.com

Alexis Bittar is a Brooklyn-based luxury jewelry and accessories brand, founded in the early 1990s, known for proprietary hand-carved Lucite craftsmanship and 14k gold-plated brass metalwork. The company sells direct-to-consumer via its e-commerce site and SoHo flagship boutique to fashion-conscious consumers and bridal/gifting buyers.

What Alexis Bittar does

Alexis Bittar is a Brooklyn-based luxury jewelry and accessories brand founded by designer Alexis Bittar in the early 1990s. Its core capability is a proprietary hand-carved and hand-painted Lucite technique—executed in Brooklyn—that originated with the founder's earliest pieces and remains the brand's signature. The product portfolio spans statement jewelry (earrings, bracelets, necklaces, rings) in 14k gold-plated brass, hand-carved Lucite, and Solanales crystals, plus Italian leather handbags (clutches, shoulder bags, crossbody) at $645–$745, and a curated antique fine jewelry program offering Victorian, Edwardian, mid-century, and sterling silver pieces from $800 to $12,000. Sub-brand architecture (Solanales + Asterales, Éclat, Bonbon, Liquid Lucite, Brut, Perla, Margeaux & Jules) supports mix-and-match merchandising and trend responses such as the Y2K Is Back collection.

The business model is direct-to-consumer: revenue is generated through one-time product purchases on the owned alexisbittar.com storefront (free U.S. ground shipping on orders over $200) and a single flagship boutique on Prince Street in SoHo, New York, supplemented by limited experiential partnerships (e.g., The Dominick NYC hotel add-on). Pricing is organized by gifting tiers (Under $155, Under $300, Over $300) and a high-end antique tier, with contemporary ASPs in the $300–$600 range. Distribution is intentionally narrow—global DTC e-commerce with multi-currency support but wholesale-light physical retail—and demand generation is driven by celebrity endorsement, fashion press coverage, annual theatrical New York Fashion Week presentations, and an owned social content series called Bittarverse.

The target customer is a fashion-conscious consumer seeking bold, sculptural, handcrafted jewelry and accessories for special occasions (weddings, gifting, evening events, mother-of-the-bride). The brand is privately held, employs 501–1,000 people, and is led by founder Alexis Bittar in the role of Founder, Creative Designer & Chief Executive Officer.

Alexis Bittar firmographics

Firmographics
Name
Alexis Bittar
Website
https://alexisbittar.com
Company type
Private
Founded year
1990
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Alexis Bittar is a Brooklyn-based luxury jewelry and accessories brand, founded in the early 1990s, known for proprietary hand-carved Lucite craftsmanship and 14k gold-plated brass metalwork. The company sells direct-to-consumer via its e-commerce site and SoHo flagship boutique to fashion-conscious consumers and bridal/gifting buyers.
Ownership category
akta.pro rank

Alexis Bittar industry classification

Industry
Product category
Fashion Jewelry and Accessories
NAICS
Jewelry Retailers (458310), Jewelry and Silverware Manufacturing (33991)
SIC
Costume Jewelry & Novelties (3960), Jewelry, Precious Metal (3911), Retail-Jewelry Stores (5944)
akta.pro primary industry
Designer/Artisan Fashion Jewelry (Independent Brands) (CRAKABAC)

Keywords

  • Handcrafted jewelry
  • Designer accessories
  • Lucite jewelry
  • Leather handbags
  • Fashion lifestyle brand

Where Alexis Bittar is headquartered

Location

Headquarters

HQ city
Brooklyn
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Alexis Bittar business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

  1. Direct Product Sales: Direct-to-consumer sales of handcrafted jewelry and leather handbags through owned e-commerce platform and physical retail locations. Revenue generated through one-time product purchases at price points ranging from $70 to $895 for contemporary collections and up to $12,000 for antique fine jewelry pieces.
  2. Antique & Vintage Jewelry: Curated collection of antique and vintage jewelry spanning from 1800s to 1990s, including Victorian, Edwardian, and mid-century pieces. Higher price point products ranging from $800 to $12,000 for fine antique metal pieces.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goGifts Under $155
Unit PricingPay-as-you-goGifts Under $300
Unit PricingPay-as-you-goGifts Over $300
Unit PricingPay-as-you-goAntique Fine Jewelry

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Alexis Bittar product offering

Product offering

Core offering

Alexis Bittar is a Brooklyn-based jewelry and lifestyle brand that designs, crafts, and sells handcrafted jewelry including earrings, bracelets, necklaces, rings, and signature Lucite pieces, as well as leather handbags. The company sells directly to consumers through its own e-commerce platform and a SoHo boutique in New York.

Product overview

Alexis Bittar is a Brooklyn-based jewelry and lifestyle brand offering a diverse portfolio of hand-crafted accessories. The core product lines include statement jewelry (earrings, bracelets, necklaces, rings) hand-carved from Lucite and crafted with 14k gold-plated brass, alongside a leather handbag collection featuring clutches, shoulder bags, and crossbody purses with artistic metalwork. The brand operates a multi-collection architecture comprising signature sub-brands (Solanales + Asterales, Éclat Crystal, Bonbon, Liquid Lucite, Brut, Perla), specialized Lucite jewelry, antique/vintage fine jewelry curation (spanning Antique Fine, Costume, and Sterling Silver categories), and collaborative lines (Margeaux & Jules). Key differentiators include hand-painted Lucite pieces made in Brooklyn, sculptural metalwork, and mix-and-match collection designs that allow customers to build coordinated jewelry sets. The brand also offers seasonal trend collections like Y2K Is Back and curated marketing collections such as Celeb Loved and Best-Sellers.

Differentiator

Problem solved

Functional benefit

Products and services

  • Handcrafted Earrings
  • Bracelets
  • Necklaces
  • Rings
  • Lucite Jewelry Collection
  • Leather Handbags

Quantifiable outcome

  • Products worn by high-profile celebrities including Meghan Markle, Sharon Stone, Cynthia Erivo, Doechii, and Angelina Jolie

Companies that use Alexis Bittar

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Alexis Bittar technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Alexis Bittar partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • The Dominick NYC HotelminorGTM or Marketing Partner · 2 March 2026Limited-time partnership between Alexis Bittar and The Dominick luxury five-star hotel in NYC's SoHo neighborhood. Partnership offered guests curated jewelry experiences alongside hotel stays, running until June 1. Two options: bespoke jewelry box delivery with three price tiers ($500, $1,250, or $2,500 added to booking) or personal styling session at Alexis Bittar's Prince Street boutique with 15% off purchases. Complimentary jewelry pieces awaited guests upon arrival.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Alexis Bittar competitors and assessment

Company assessment

Others

  • Coach (Tapestry): American accessible-luxury fashion house with a strong jewelry and handbag portfolio. Comparable to Alexis Bittar in leather handbag category overlap (convertible clutches, crossbody designs) and shared American luxury positioning with fashion-press-driven marketing.

Direct peers

  • BaubleBar: Fashion-forward costume jewelry and accessories brand selling accessible statement pieces online and through retail partnerships. Comparable to Alexis Bittar in category (fashion/costume statement jewelry), price tier, and DTC-first digital marketing approach.
  • Kendra Scott: Designer fashion jewelry brand with strong DTC and boutique retail presence targeting fashion-forward female consumers. Comparable to Alexis Bittar in product category (statement earrings, necklaces, bracelets), gifting focus, and direct-to-consumer go-to-market.
  • Gorjana: California-based designer jewelry brand specializing in layering pieces, delicate gold-plated jewelry, and everyday statement accessories. Comparable to Alexis Bittar in price-point positioning ($50–$500), gold-plated brass material, and DTC-led distribution.
  • David Yurman: Independent American designer jewelry brand known for signature metalwork and cable motif. Comparable to Alexis Bittar as a founder-led designer jewelry house with DTC flagship retail and celebrity-driven brand positioning at similar contemporary-luxury price points.

Broad incumbents

  • Swarovski: Global crystal jewelry and accessories giant with extensive retail and brand recognition. Listed as a direct market peer alongside Alexis Bittar in crystal jewelry market analysis, sharing the crystal-forward statement jewelry category at broader scale.
  • Chopard: Swiss luxury jewelry and watch maison known for high jewelry and red-carpet glamour. Listed alongside Alexis Bittar in crystal jewelry market analysis; comparable as a luxury jewelry competitor with celebrity endorsement-driven brand building.
  • Pandora: Global jewelry brand specializing in charm bracelets and personalized fashion jewelry with massive retail footprint. Listed alongside Alexis Bittar in crystal jewelry market analysis; comparable as a fashion jewelry peer with strong personalization and gifting positioning.
  • Kate Spade New York: Lifestyle and accessories brand offering designer fashion jewelry alongside handbags and apparel. Comparable to Alexis Bittar in combining statement jewelry with leather handbags under a single designer-lifestyle brand targeting fashion-conscious female consumers.
  • Tiffany & Co. Iconic American luxury jewelry house (now part of LVMH) spanning fine and fashion jewelry. Listed alongside Alexis Bittar in market analysis; comparable as a higher-end jewelry competitor with shared American luxury heritage and bridal market focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Alexis Bittar social profiles

Digital presence

Alexis Bittar financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Alexis Bittar leadership team

Management profile

Number of profiles

Profiles1 record

Alexis Bittar funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Alexis Bittar M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alexis Bittar

What does Alexis Bittar do?

Alexis Bittar is a Brooklyn-based jewelry and lifestyle brand that designs, crafts, and sells handcrafted jewelry including earrings, bracelets, necklaces, rings, and signature Lucite pieces, as well as leather handbags. The company sells directly to consumers through its own e-commerce platform and a SoHo boutique in New York.

Is Alexis Bittar a public or private company?

Alexis Bittar is a private company. It is classified as private equity controlled and is currently operating.

When was Alexis Bittar founded?

Alexis Bittar was founded in 1990. It employs 501 to 1,000 people.

Where is Alexis Bittar based?

Alexis Bittar is headquartered in Brooklyn, United States, in the North America region.

How does Alexis Bittar make money?

Two revenue lines are on record. Direct Product Sales are the primary driver. The others are antique & Vintage Jewelry.

Who are Alexis Bittar's main competitors?

Coach (Tapestry) is listed as an others. Direct peers are BaubleBar, Kendra Scott, Gorjana and David Yurman. Broad incumbents are Swarovski, Chopard, Pandora, Kate Spade New York and Tiffany & Co..

Does Alexis Bittar have an API?

No public API is recorded for Alexis Bittar.

What industry is Alexis Bittar in?

Alexis Bittar's product category is Fashion Jewelry and Accessories. Its primary akta.pro industry code is CRAKABAC, Designer/Artisan Fashion Jewelry (Independent Brands). Its NAICS code is 458310 and its SIC code is 3960.

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Live signals
YahooLISA Wears Alexis Bittar Earrings for 2026 MTV Video Music Awards CeremonyLISA wore Alexis Bittar earrings at the 2026 MTV Video Music Awards on Sept. 27, styling by Georgia Pendlebury. The Asterales Gold Molten Front Back Earring retails for $155. She wore the piece while accepting the Moon Person award and performing 'SaWaDiKa.'Coveteur: Inside ClosetsThe NYC Jewelry Brands That Should Be On Your RadarThe article discusses NYC-based jewelry brands, highlighting their design inspirations, unique offerings, and sustainability efforts. It features brands such as Jennifer Fisher, Laura Lombardi, Alexis Bittar, and others, emphasizing their originality and connection to New York City's creative scene.WWDAlexis Bittar x The Dominick NYC Hotel Jewelry Experience Review 2026The Dominick, a luxury five-star hotel in NYC's Soho neighborhood, has launched a limited-time partnership with jewelry designer Alexis Bittar running until June 1, offering guests curated jewelry experiences alongside their hotel stay. The collaboration features two options: a bespoke jewelry box delivery with three price tiers ($500, $1,250, or $2,500 added to booking costs) or a personal styling session at Alexis Bittar's Prince Street boutique with 15 percent off purchases. The review describes the activation as an organic fit between The Dominick's upscale atmosphere and Bittar's high-end aesthetic, with complimentary jewelry pieces awaiting guests upon arrival.FashionnetworkElsewhere in NYFW: Altuzarra, Anna Sui, Alexis Bittar and TabbeFashion brands Altuzarra, Anna Sui, Alexis Bittar, and Tabbe presented their Fall-Winter 2026-2027 collections during New York Fashion Week. The events featured distinct creative themes, including Altuzarra's Spanish artistic influences, Anna Sui's 1980s New Romantic inspiration, Alexis Bittar's provocative jewelry presentations, and Tabbe's EEG-inspired wearable art.Sprout SocialThe rise of episodic content: Should your brand launch a social media content series?This article from Sprout Social examines the growing trend of brands creating episodic social media content series, describing it as a strategic response to saturated feeds where serialization creates audience loyalty and brand affinity. The piece references survey data showing 57% of over 2,000 global social media users want brands to prioritize original content series, and showcases examples including Alexis Bittar's 'Bittarverse,' Under Armour's Lab96 Studios, and Ramp's narrative-driven marketing. The article concludes with actionable advice for brands considering episodic content, emphasizing human connection, recurring characters, and audience feedback loops as key success factors.Business InsiderWhy your favorite brand is trying to make the next "Friends"Brands including Bilt, Alexis Bittar, and InStyle are investing in original mockumentary-style sitcom content for social media platforms as a new approach to marketing that prioritizes entertainment and storytelling over direct product promotion. Bilt's "Roomies" series on TikTok, which focuses on housing affordability themes relevant to its rent loyalty business, has garnered nearly 90,000 followers and 8 million views without overt brand mentions, signaling a shift in how brands attempt to build emotional connections with younger audiences. Industry experts note this represents an evolution in sponsored content designed to cut through increasingly cluttered social feeds dominated by AI-generated material and overt advertisements.GlobeNewswireALEXIS BITTAR X LIVING BEYOND BREAST CANCERAlexis Bittar launched a portrait campaign with seven women to raise awareness about breast cancer recovery, partnering with Living Beyond Breast Cancer. He will donate 50% of all sales from his six boutiques and website for 48 hours on October 19-20, 2022, to the charity.PhotobookmagazineALEXIS BITTAR FW26 NEW YORK FASHION WEEK PRESENTATION — PhotoBook MagazineAlexis Bittar presented his Fall Winter 2026 accessories collection at Performance Space New York on February 12, 2026, marking his third consecutive season presenting at New York Fashion Week through an immersive theatrical performance. The FW26 presentation featured a live reenactment of his mockumentary series "The Sexecutions of Amanda Gates" set in a fictional 1990s New York hotel room, combining true crime commentary with fashion in an experience designed to challenge societal injustices. The collection showcases handcrafted statement jewelry, sculptural handbags, and accessories featuring the brand's signature Liquid Lucite alongside 14k gold-plated and rhodium finishes.