LeadingAge
LeadingAge Kentucky is a nonprofit membership association serving nursing facilities, assisted living, senior housing, and home- and community-based providers across Kentucky, delivering advocacy, professional training, and an annual conference through affiliation with LeadingAge National.
- Company typePrivate
- Founded1977
- HeadquartersLouisville, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What LeadingAge does
LeadingAge Kentucky is a nonprofit membership association headquartered in Louisville, Kentucky, affiliated with LeadingAge National. Founded in 1977, the organization represents aging services providers across the care continuum, including nursing facilities, assisted living communities, senior housing providers, continuing care retirement communities (CCRCs), intermediate care facilities for individuals with intellectual and developmental disabilities (ICF/IID), and home and community-based service (HCBS) programs. Its core function is advocacy at the state and federal level, combined with professional education and training for member organizations operating in long-term and post-acute care.
The association's product portfolio centers on a recurring training series: the DON Playbook for Directors of Nursing, Survey & Clinical Risk Management, Management Training, Life Safety Boot Camp, and Advancing Nutrition in Long-Term Care, supplemented by state-sponsored free training for certified nursing facilities. The annual conference, rebranded in 2026 as 'EngAGE' with a 'Changemakers' theme, is a primary engagement and revenue vehicle, drawing hundreds of aging services professionals. Additional resources include the KY All Hazards Long Term Care Planning & Resource Manual for emergency preparedness and HUD Handbook 4350.3 elder housing resources.
The business model is membership-based with three revenue streams: annual membership dues from provider organizations, conference and event registration fees, and fee-based or state-sponsored training programs. Pricing is not publicly disclosed and is quote-based by provider type and size. Distribution is direct, primarily through the leadingageky.org website, member portal, email, and in-person events. The organization has 1-10 employees and operates exclusively within Kentucky, with no disclosed revenue figures. A modest $49,500 grant was received from the Appalachian Regional Commission in October 2024.
LeadingAge firmographics
Firmographics- Name
- LeadingAge
- Legal name
- LeadingAge Kentucky
- Website
- https://leadingageky.org
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LeadingAge Kentucky is a nonprofit membership association serving nursing facilities, assisted living, senior housing, and home- and community-based providers across Kentucky, delivering advocacy, professional training, and an annual conference through affiliation with LeadingAge National.
- Ownership category
- akta.pro rank
LeadingAge industry classification
Industry- Product category
- Senior Care Association Services
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities (623311)
- SIC
- Services-Skilled Nursing Care Facilities (8051), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Senior & Assisted Living Residential Property Management (BPAJAFAE)
Keywords
Where LeadingAge is headquartered
LocationHeadquarters
- HQ city
- Louisville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LeadingAge business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Dues: LeadingAge Kentucky generates revenue through annual membership fees from provider organizations including nursing facilities, personal care homes, assisted living communities, and senior housing providers across Kentucky.
- Conference and Event Fees: Revenue generated from annual conferences, training events, and educational programs including the LeadingAge Kentucky Annual Conference and various webinar series.
- Training Programs: Revenue from state-sponsored training programs, professional development courses, and certification programs for nursing home and senior living professionals.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
LeadingAge product offering
Product offeringCore offering
LeadingAge Kentucky is a membership association that serves providers of aging services in Kentucky, including nursing facilities, personal care, assisted living, independent housing, continuing care retirement communities, and ICF/IID facilities. It provides advocacy at the state and federal levels, professional education and training programs, regulatory compliance guidance, networking events, and resources that help member organizations address operational and strategic challenges in senior care.
Product overview
LeadingAge Kentucky is a membership association representing over 5,400 nonprofit aging services providers, offering a portfolio of professional development and training products including the DON Playbook Series, Survey & Clinical Risk Management Series, Management Training Series, Life Safety Boot Camp, and Advancing Nutrition in Long-Term Care. The organization hosts an Annual Conference featuring the EngAGE platform for interactive engagement, along with an Annual Awards Program recognizing excellence across the aging services field. Additional offerings include emergency preparedness resources, elder housing resources, and state-sponsored training programs for Certified Nursing Facilities. The organization focuses on providing tools, resources, and knowledge to help members address challenges in nursing facilities, personal care, assisted living, and continuing care retirement communities.
Differentiator
Problem solved
Functional benefit
Products and services
- LeadingAge Kentucky Membership A membership offering for aging services providers that delivers advocacy, education, training, and access to a peer network across the care continuum in Kentucky.
- DON Playbook Series Training series for Directors of Nursing covering leadership skills, coaching, accountability, team development, QAPI implementation, and regulatory compliance for skilled nursing facilities.
- Survey & Clinical Risk Management Series Training series covering regulatory updates, compliance trends, infection control, documentation excellence, adverse drug event prevention, and survey readiness for long-term care facilities.
- Management Training Series Training for supervisors and emerging leaders to improve communication, accountability, engagement, and performance across aging services organizations.
- Life Safety Boot Camp Two-day intensive training focused on Life Safety Code and Health Care Facilities Code requirements for skilled nursing centers, approved for NAB credits.
- Advancing Nutrition in Long-Term Care Series Three-part webinar series exploring nutrition, clinical care, and quality of life for adults across the care continuum, covering mental health nutrition, food cost management, and end-of-life nutrition.
- State-Sponsored Training Programs Free training opportunities for Certified Nursing Facilities including Activities Director Leadership Academy, Wound Care Certification, Nursing Mentorship Training, and Recruitment & Retention Training.
- Annual Conference (EngAGE) Annual conference bringing together aging services professionals for education, networking, and engagement, held at Hyatt Regency Louisville in Louisville, Kentucky, with the 2026 theme 'Changemakers.'
- KY All Hazards Long Term Care Planning & Resource Manual Emergency preparedness template and resource manual for long-term care facilities, covering basic plan elements, vulnerability assessment, emergency response, and recovery.
- Elder Housing Resources HUD Handbook 4350.3 resources including chapters on civil rights, eligibility, waiting lists, rent determination, lease requirements, and termination for senior housing providers.
Quantifiable outcome
- Provides free state-sponsored training programs for certified nursing facilities including Activities Director Leadership Academy, Wound Care Certification, Nurse Mentorship Training, and Recruitment & Retention Training.
- +1 more outcomes
Companies that use LeadingAge
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles2 records
LeadingAge technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LeadingAge partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- ZieglerminorZiegler, a specialty investment bank, announced Nancy Hooks as Catholic Elder Care and Post-Acute Specialist, joining from LeadingAge National. This represents a personnel connection and referral relationship between the two organizations in senior living finance.
- Ziegler and LeadingAge Center for Aging Services TechnologiescoreZiegler and the LeadingAge Center for Aging Services Technologies jointly released findings from an inaugural survey of senior living and care technology leaders, revealing technology priorities including operational efficiency (75%) and resident care/experiences (51% and 33%) as primary drivers.
- Senior Living Coalition (Argentum, ASHA, LeadingAge, NARA, NCAL)coreLeadingAge participates in the Senior Living Coalition with Argentum, ASHA, NARA, and NCAL. In July 2025, the coalition announced the release of proposed emergency preparedness guidelines for assisted living communities, open for 45-day public comment period to enhance safety standards across the sector.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
LeadingAge competitors and assessment
Company assessmentDirect peers
- Florida Health Care Association (FHCA): State-level affiliate of AHCA serving Florida nursing and assisted living providers. Comparable state-level mission and structure delivering education, advocacy, and quality improvement programming to aging services members.
- LeadingAge National: The national parent organization of LeadingAge Kentucky and other state chapters. Directly comparable as the apex membership association for nonprofit aging services providers, offering advocacy, education, and shared services through a federated state-chapter model.
- American Health Care Association / National Center for Assisted Living (AHCA/NCAL): National trade association for skilled nursing and assisted living providers, with state affiliates in every state including Kentucky. Closely comparable mission - advocacy, education, and member services for the same provider base that LeadingAge Kentucky serves.
- Argentum: Senior living industry association representing assisted living and memory care providers. Direct coalition partner of LeadingAge in the Senior Living Coalition, with overlapping member base in assisted living and similar advocacy/education programming.
- LeadingAge Pennsylvania: Sister state chapter of LeadingAge National, providing advocacy, education, and member services to nonprofit aging services providers in Pennsylvania. Closest structural peer - same chapter template, same mission, slightly larger geographic scale.
- American Seniors Housing Association (ASHA): National trade association for the seniors housing industry, covering independent living, assisted living, and memory care. Coalition partner in the Senior Living Coalition and overlap in senior housing provider member base.
- Massachusetts Senior Care Association: Massachusetts state trade association for nursing facilities, assisted living, and senior housing providers. Comparable member-base, mission, and program structure to LeadingAge Kentucky.
- California Assisted Living Association (CALA): California state association for assisted living providers, offering advocacy, education, and member services comparable in mission to LeadingAge Kentucky, though operating in a different regulatory and demographic environment.
Regional players
- Kentucky Association of Health Care Facilities (KAHCF): State-level health care facilities association in Kentucky representing nursing facilities and assisted living providers in the same geography as LeadingAge Kentucky. Competes for the same Kentucky member facilities and offers parallel advocacy and education programming.
Others
- Ziegler (senior living investment banking & CAST): Specialty investment bank serving senior living and aging services providers, and co-publisher of the LeadingAge CAST technology survey. Adjacent rather than competitive - provides capital markets, financing, and research that supports LeadingAge Kentucky's provider members.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
LeadingAge social profiles
Digital presenceLeadingAge financial estimates
Financial estimateRevenue estimate
Valuation estimate
LeadingAge leadership team
Management profileNumber of profiles
LeadingAge funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LeadingAge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LeadingAge
What does LeadingAge do?
LeadingAge Kentucky is a membership association that serves providers of aging services in Kentucky, including nursing facilities, personal care, assisted living, independent housing, continuing care retirement communities, and ICF/IID facilities. It provides advocacy at the state and federal levels, professional education and training programs, regulatory compliance guidance, networking events, and resources that help member organizations address operational and strategic challenges in senior care.
Is LeadingAge a public or private company?
LeadingAge is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was LeadingAge founded?
LeadingAge was founded in 1977. It employs 1 to 10 people.
Where is LeadingAge based?
LeadingAge is headquartered in Louisville, United States, in the North America region.
How does LeadingAge make money?
Three revenue lines are on record. Membership Dues are the primary driver. The others are conference and Event Fees and training Programs.
Who are LeadingAge's main competitors?
Direct peers on record are Florida Health Care Association (FHCA), LeadingAge National, American Health Care Association / National Center for Assisted Living (AHCA/NCAL), Argentum, LeadingAge Pennsylvania, American Seniors Housing Association (ASHA), Massachusetts Senior Care Association and California Assisted Living Association (CALA). Kentucky Association of Health Care Facilities (KAHCF) is listed as a regional player. Ziegler (senior living investment banking & CAST) is listed as an others.
Does LeadingAge have an API?
No public API is recorded for LeadingAge.
What industry is LeadingAge in?
LeadingAge's product category is Senior Care Association Services. Its primary akta.pro industry code is BPAJAFAE, Senior & Assisted Living Residential Property Management. Its NAICS code is 6233 and its SIC code is 8051.