What Datapoints does

Datapoints Limited is a New Zealand-based data and AI consultancy founded in 2013, headquartered at Level 17, Spaces, Commercial Bay, Auckland. The firm sells a four-pillar service portfolio — Data Engineering, Data Governance, Reporting & Insights, and AI & Machine Learning — wrapped in two delivery models: Consulting Services (data roadmap, solution architecture and implementation support) and Managed Delivery Services (ongoing BAU and project-based data engineering, platform support, governance and AI/ML execution across onshore, near-shore and hybrid models).

The underlying technology stack is deliberately multi-platform and vendor-neutral, covering Snowflake, Databricks, Azure, AWS, Informatica IICS/AXON, Wherescape, Power BI, Tableau, Looker, MicroStrategy, Qlik, Oracle, SAP BusinessObjects, Splunk, Kafka, Azure Data Factory and AI/ML tooling (TensorFlow, R, Python, Scala). This breadth is paired with tier-one technology partnerships (AWS, IBM, Informatica Gold Partner, Microsoft Azure, Databricks) that provide co-sell leverage and credibility. The firm explicitly avoids vendor-aligned recommendations, positioning itself to maximize value from clients' existing technology investments rather than driving upgrade cycles.

Commercially, Datapoints runs a sales-led enterprise field-sales motion targeting data and technology leadership in large NZ, Australian and Singaporean organizations. Customer concentration spans financial services, insurance, telecommunications, retail, energy, logistics, aviation and government, with named engagements including a Global Bank in Singapore, an ANZ wealth service provider, a NZ telecom/insurance group, and a large multi-brand Auckland insurer. Pricing is quote-based and bespoke; no public tiers or ARR are disclosed. The firm is privately held, discloses 1-10 employees, and has not raised institutional venture funding — a NZ$15,392 Callaghan Innovation grant in November 2023 represents its only recorded capital event.

Name

Datapoints

Legal name

Datapoints Limited

Website

https://datapoints.co.nz

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Datapoints Limited is a New Zealand-based data and AI consultancy that delivers consulting and managed services across data engineering, governance, reporting and AI/ML to enterprise clients in New Zealand, Australia and Singapore via a vendor-neutral, multi-cloud delivery model.

Ownership category

akta.pro rank

Product category

Data & AI Consulting and Managed Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Strategy & Governance Services (BPAEAHAA)

akta.pro secondary industries

Data Platforms & Modern Data Stack Services (Lakehouse, DW, MDM) (BPAEAHAC), Data Governance Platforms (Policies, Stewardship, Workflows) (HDAEADAB)

Keywords

• Data engineering services
• Data governance consulting
• Managed data services
• Business intelligence consulting
• AI machine learning services

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Managed Services: Ongoing managed delivery services providing data engineering, platform support, data management, and governance capabilities. Delivered through hybrid onshore/nearshore model with accountability framework.
2. Consulting Services: Consulting engagement model for data roadmap development, solution architecture, and implementation support. Includes access to highly-skilled data and technology experts as extension of client organizations.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Datapoints is a Data Engineering and Data Technology services provider based in Auckland, New Zealand. It helps enterprise organizations build and evolve data and AI capabilities across four service pillars — Data Engineering, Data Governance, Reporting & Insights, and AI & Machine Learning — delivered through Consulting engagements and ongoing Managed Delivery services with onshore, near-shore, and hybrid delivery models.

Product overview

Datapoints is a Data Engineering and Data Technology Services Provider offering a portfolio of four core service pillars—Data Engineering, Data Governance, Reporting & Insights, and AI & Machine Learning—complemented by Consulting Services and Managed Delivery Services. The company operates as a services firm rather than a packaged software vendor, providing strategic consulting, solution design, and ongoing managed services across the data lifecycle. Their service model includes onshore, near-shore, and hybrid delivery options to support clients' data and AI initiatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Data Engineering Data engineering services focused on storing, organising, processing, interpreting, transferring, and preserving data, including infrastructure setup, data pipeline building, monitoring, and platform support for enterprise clients.
• Data Governance Data quality and metadata platform management focused on business deliverables, including data acquisition, cleansing, conversion, de-duplication, and maintaining data conformity for enterprise clients.
• Reporting & Insights Business intelligence and analytics services providing visual reports and dashboards to communicate key metrics to executives and stakeholders, supporting both bespoke and commercial off-the-shelf reporting solutions.
• AI & Machine Learning Cost-efficient artificial intelligence and machine learning solutions including prototype building, model development, supervised model training, digital app integration, and workflow automation.
• Consulting Services Strategic consulting services including data roadmap and strategy development, solution design, and ongoing data asset management, providing access to data analytics experts and architects to support mission-critical initiatives for enterprise clients.
• Managed Delivery Services End-to-end managed services covering data engineering and platform support, data management and governance, reporting and analytical insights, and AI/machine learning implementation, including BAU/run workload management, delivered through an onshore, near-shore, and hybrid model.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• AWScoreTechnology or IntegrationTechnology partnership for cloud infrastructure and data platform services. AWS is one of the major cloud platforms supported by Datapoints for data engineering and analytics workloads.
• IBMcoreTechnology or IntegrationIBM Business Partner status for enterprise data solutions. IBM technologies are part of Datapoints' supported technology stack.
• InformaticacoreTechnology or IntegrationGold Partner status for Informatica's data integration and governance solutions including IICS (Intelligent Cloud Services), AXON, and MetaDex. Provides data quality, metadata management, and enterprise data catalogue capabilities.
• Microsoft AzurecoreTechnology or IntegrationMicrosoft technology partnership supporting Azure cloud platform, Azure Data Factory, and related Azure services for data engineering and analytics workloads.
• DatabrickscoreTechnology or IntegrationTechnology partnership for Databricks lakehouse platform providing data engineering and machine learning capabilities on both on-premises and cloud environments.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Accenture (ANZ Data & AI practice): Global SI with a large ANZ data and AI practice serving the same banking, insurance, and telecom clients as Datapoints. Competes for the same large enterprise data transformation mandates but at vastly greater scale and breadth.
• Capgemini Invent (ANZ): Global SI with a strong data engineering and AI offering and established ANZ presence. Competes for similar enterprise data platform and governance engagements across financial services and telco.
• Deloitte (ANZ): Big Four firm with substantial analytics, AI, and risk data practices across Australia and NZ. Competes for the same regulated-vertical data work, with EY already visible among Datapoints' listed partners/clients on the website.

Emerging players

• Slalom: US-origin consultancy that has expanded into ANZ with a heavy focus on data, AI, and modern data platform delivery. Comparable boutique-style positioning with strong vendor partnerships (Snowflake, AWS, Microsoft), though larger and earlier-mover in the region.

Direct peers

• Qrious: NZ data and AI consultancy (Spark subsidiary) offering data platform, analytics, and managed services. Comparable in geographic focus, service portfolio, and enterprise customer base.
• Insource: NZ-based boutique data and analytics consultancy with a comparable vendor-neutral positioning and enterprise client mix in financial services. Highly relevant peer given overlapping service model and target verticals.
• Datacom: Large NZ-headquartered IT services provider with a substantial data, analytics, and cloud practice across NZ and Australia. Directly comparable as a full-service data and managed delivery competitor targeting the same enterprise and government client base.
• Fronde (now part of Spark Business Group): NZ-based IT consultancy with deep expertise in data, integration, and enterprise platforms across AWS and IBM ecosystems. Closely comparable in size, geography, vendor partnerships, and enterprise client focus.

Regional players

• Vivanti Consulting: Australia-based data and analytics consultancy serving enterprise clients with data platform, governance, and AI work. Comparable in service mix and vendor-neutral positioning, though focused primarily on the Australian market.
• Revera (now CCL/Compudigm): NZ-focused IT services and infrastructure firm with overlapping data and cloud delivery capabilities. Relevant comparable for the NZ enterprise market, though with a stronger infrastructure-services tilt than Datapoints.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/datapointsnz
• LinkedInlinkedin.com/company/datapoints

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Datapoints