RepairPal
RepairPal is a San Francisco-based auto services platform that connects vehicle owners with a nationwide network of 4,300+ certified repair shops, using a proprietary Fair Price Estimator and warranty-backed estimates, now operating as a subsidiary of Yelp Inc.
- Company typePrivate
- Founded2007
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What RepairPal does
RepairPal, Inc. is a San Francisco-based auto services platform founded in 2007 that connects vehicle owners with a national network of more than 4,300 certified independent repair shops and dealerships across the United States. The company was acquired by Yelp Inc. in November 2024 for approximately $80 million in cash and now operates as a wholly-owned subsidiary of Yelp. Its core product is the RepairPal Certified Shops Network, paired with a proprietary Fair Price Estimator developed by ASE-certified mechanics since 2008 that combines industry-standard parts and labor data with a proprietary location-based labor rate model to produce fair price ranges backed by a 30-day Fair Price Guarantee.
The platform extends to business users through ShopHub (for independent repair shops seeking certification and leads) and DealerHub (for dealership fixed operations). Additional consumer tools include a free VIN-based Safety Recall Checker, car research resources (reviews, reliability ratings, maintenance schedules), and troubleshooting content. RepairPal has built business-to-business integration partnerships with financial institutions and extended warranty providers (USAA, CarMax MaxCare, Endurance Vehicle Services, Auto Link) and, more recently, with electric vehicle startups Slate Auto and Aptera Motors to provide certified service networks for vehicles sold without traditional dealership infrastructure. The Yelp Assistant integration, launched as part of Yelp's spring 2026 product release, allows consumers to book RepairPal certified shop appointments directly through Yelp's conversational AI interface.
Revenue is generated primarily through certification and membership fees from shops joining the network and lead generation/referral fees when consumers book services through the platform, supplemented by B2B enterprise contracts with automotive manufacturers and financial institutions. Consumers access repair estimates and shop booking for free; pricing for shops and enterprise partners is not publicly disclosed.
RepairPal firmographics
Firmographics- Name
- RepairPal
- Legal name
- RepairPal, Inc.
- Website
- https://repairpal.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RepairPal is a San Francisco-based auto services platform that connects vehicle owners with a nationwide network of 4,300+ certified repair shops, using a proprietary Fair Price Estimator and warranty-backed estimates, now operating as a subsidiary of Yelp Inc.
- Ownership category
- akta.pro rank
RepairPal industry classification
Industry- Product category
- Auto Repair Services Marketplace
- NAICS
- General Automotive Repair (811111), Specialized Automotive Repair (811114)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- General Automotive Repair & Maintenance (TLAKAAAA)
- akta.pro secondary industry
- Preventive Maintenance & Inspections (Oil, Fluids, Tune-Ups) (TLAKAAAB)
Keywords
Where RepairPal is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RepairPal business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Certified Shop Network & Lead Generation: RepairPal certifies independent repair shops and dealerships, earning revenue through lead generation and referral fees when consumers book services through the platform. Shops pay for certification and receive customer referrals.
- B2B Enterprise Partnerships: Partnerships with automotive manufacturers (EV startups like Slate Auto, Aptera), financial institutions (USAA, CarMax, Endurance), and Yelp to provide branded or integrated service solutions. Revenue likely includes setup fees and per-transaction or subscription charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free consumer access to estimates and shop booking |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
RepairPal product offering
Product offeringCore offering
RepairPal operates a marketplace that connects car owners with a nationwide network of 4,300+ independently certified auto repair shops and dealerships. Consumers receive free, location-based fair price repair estimates developed by ASE-certified mechanics since 2008 and can book appointments at certified shops covered by a 12-month/12,000-mile warranty and a 30-day Fair Price Guarantee. Additional consumer tools include a free VIN-based safety recall checker and car research resources.
Product overview
RepairPal operates as a consumer-facing auto services platform that connects vehicle owners with a network of certified repair facilities across the United States. The core offering consists of the RepairPal Certified Shops Network (4,300+ locations) paired with the Fair Price Estimator tool, which together provide fair pricing, quality assurance, and warranty coverage for auto repairs. The platform extends to business users through ShopHub (for independent repair shops) and DealerHub (for dealerships), while integrations with CarMax (MaxCare plans), Slate Auto, and Aptera Motors expand service reach for specific OEM customers. Additional consumer tools include a Safety Recall Checker and car research resources.
Differentiator
Problem solved
Functional benefit
Products and services
- RepairPal Certified Shops Network A nationwide network of 4,300+ certified auto repair shops and dealerships evaluated for quality, customer satisfaction, and fair pricing standards. Certified shops offer a 12-month/12,000-mile limited warranty on repairs backed by a 30-day Fair Price Guarantee. Targeted at US vehicle owners seeking trustworthy auto repair and at independent shops and dealerships seeking certification and customer leads.
- Fair Price Estimator Auto repair estimate tool that provides fair price ranges for common repairs and services based on location and vehicle information. Estimates are backed by a 30-day Fair Price Guarantee. Targeted at US vehicle owners seeking transparent, location-based repair cost estimates.
- Safety Recall Checker Free VIN-based and license plate recall lookup tool that allows consumers to check if their vehicle has open safety recalls and connect with dealerships to schedule free repairs. Targeted at US vehicle owners.
- ShopHub Platform for independent repair shop owners to get certified by RepairPal, receive new customer leads, and build trust through the RepairPal Certified® network. Targeted at independent auto repair shop owners.
- DealerHub Tools for automotive dealership fixed operations designed to generate more profit from dealership service departments. Targeted at automotive dealership service departments and fixed operations managers.
Companies that use RepairPal
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles5 records
RepairPal technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
RepairPal partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Aptera MotorscoreAptera Motors partnered with RepairPal to provide service coverage through over 4,300 certified repair shops across the United States. The agreement certifies independent garages for Aptera-specific work covering lightweight composite body panels, integrated solar arrays, and high-voltage battery systems.
- Slate AutocoreSlate Auto partnered with RepairPal to provide customers access to a national network of certified service centers for accessory installation and warranty service, including high-voltage EV repairs. This enables Slate to offer nationwide service without building proprietary service centers.
- Auto LinkminorRepairPal announced partnership with Auto Link to enhance auto-lending solutions for financial institutions. The collaboration integrates RepairPal's vehicle maintenance support and Auto Link's auto-lending platform to improve customer experience and vehicle servicing.
- Yelp Inc.coreYelp Inc. completed the acquisition of RepairPal for approximately $80 million in cash. RepairPal now operates as a subsidiary of Yelp, providing Yelp users access to certified auto repair services through Yelp's platform.
- YelpcoreRepairPal is integrated into Yelp's AI assistant, allowing users to book auto repair appointments directly through Yelp's conversational interface. This is part of Yelp's repositioning as an 'answers and action platform' alongside partners like DoorDash, GrubHub, Vagaro, and Zocdoc.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
RepairPal competitors and assessment
Company assessmentDirect peers
- YourMechanic: YourMechanic is a direct competitor operating an online marketplace connecting car owners with mobile mechanics who come to the customer. Like RepairPal, it provides upfront pricing, certified/mechanic-vetted professionals, and warranty-backed service, competing for the same consumer intent around trustworthy auto repair.
- Openbay: Openbay is an online marketplace that lets consumers request quotes from local auto repair shops and book service online. It is comparable to RepairPal as a platform aggregating certified shops and providing transparent pricing and booking functionality for vehicle owners.
- RepairSmith: RepairSmith (acquired by Yelp in 2022) operates a mobile auto repair service that brings certified mechanics directly to the customer's home or office. While RepairPal focuses on shop-based certifications, both companies address the same consumer pain point of trustworthy, convenient auto repair under Yelp's corporate umbrella.
- Wrench: Wrench is a mobile mechanic service that provides on-demand vehicle repair and maintenance at the customer's location. It is comparable to RepairPal in targeting consumers seeking convenient, vetted auto repair service, though Wrench employs its own mechanics rather than certifying independent shops.
- AutoMD: AutoMD is an auto repair resource that provides repair cost estimates, shop directories, and DIY maintenance information. It is comparable to RepairPal in providing fair price estimation tools and connecting consumers with repair shops, though with less emphasis on shop certification rigor.
- Mechanic Advisor: Mechanic Advisor (now part of Elite Worldwide) operates a marketplace connecting consumers with certified auto repair shops and providing upfront pricing estimates. It is comparable to RepairPal in offering certified shop directories and cost estimation for consumers seeking trustworthy auto repair.
Broad incumbents
- Cars.com: Cars.com is a major automotive marketplace that also offers service shop listings and was an early investor in RepairPal. It is comparable as a broader automotive platform with overlapping service directory functionality, though Cars.com's core focus is vehicle research and shopping rather than repair pricing.
- Yelp: Yelp Inc. is RepairPal's parent company and operates the dominant local business review platform. Yelp is the broader incumbent in local services discovery and now integrates RepairPal's certified auto repair booking into its AI Assistant, making it both the parent and the dominant distribution channel for RepairPal's certified shop network.
Emerging players
- AutoLeap: AutoLeap is a shop management software platform for auto repair shops that includes customer communication, workflow, and digital vehicle inspection tools. It is comparable to RepairPal on the B2B side, serving independent repair shops (a key RepairPal constituency) with technology that helps them operate more efficiently and connect with consumers.
- Shop-Ware: Shop-Ware is a cloud-based shop management system for independent auto repair shops that provides digital inspection, customer communication, and workflow tools. It is comparable to RepairPal in targeting independent auto repair shops with technology solutions, though Shop-Ware focuses on shop operations rather than consumer-facing marketplace services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
RepairPal social profiles
Digital presenceRepairPal financial estimates
Financial estimateRevenue estimate
Valuation estimate
RepairPal leadership team
Management profileNumber of profiles
Profiles3 records
RepairPal funding detail
Funding detailFunding overview
Funding rounds6 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RepairPal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RepairPal
What does RepairPal do?
RepairPal operates a marketplace that connects car owners with a nationwide network of 4,300+ independently certified auto repair shops and dealerships. Consumers receive free, location-based fair price repair estimates developed by ASE-certified mechanics since 2008 and can book appointments at certified shops covered by a 12-month/12,000-mile warranty and a 30-day Fair Price Guarantee. Additional consumer tools include a free VIN-based safety recall checker and car research resources.
Is RepairPal a public or private company?
RepairPal is a private company. It is classified as corporate owned and is currently operating.
When was RepairPal founded?
RepairPal was founded in 2007. It employs 51 to 100 people.
Where is RepairPal based?
RepairPal is headquartered in San Francisco, United States, in the North America region.
How does RepairPal make money?
Two revenue lines are on record. Certified Shop Network & Lead Generation is the primary driver. The others are B2B Enterprise Partnerships.
Who are RepairPal's main competitors?
Direct peers on record are YourMechanic, Openbay, RepairSmith, Wrench, AutoMD and Mechanic Advisor. Broad incumbents are Cars.com and Yelp. Emerging players are AutoLeap and Shop-Ware.
Does RepairPal have an API?
No public API is recorded for RepairPal.
What industry is RepairPal in?
RepairPal's product category is Auto Repair Services Marketplace. Its primary akta.pro industry code is TLAKAAAA, General Automotive Repair & Maintenance, with a secondary code of TLAKAAAB, Preventive Maintenance & Inspections (Oil, Fluids, Tune-Ups). Its NAICS code is 811111 and its SIC code is 7500.