SouthPoint Bank

What SouthPoint Bank does

SouthPoint Bank is an Alabama-chartered community bank founded in October 2005 in Birmingham by former SouthTrust Corporation executives, operating as the banking subsidiary of publicly traded SouthPoint Bancshares, Inc. (OTC: SOUB). The bank serves consumers, small-to-medium businesses, professionals, entrepreneurs, and owner-occupied real estate developers across central and north Alabama, operating 11 full-service branches in Birmingham (Grandview, Liberty Park), Homewood, Gardendale, Trussville, Wilsonville, Cullman, Hanceville, and Arab, plus six mortgage branches and a Mortgage Operations Center. Following the January 2022 strategic merger with Merchants Bank of Alabama (founded 1907), SouthPoint also runs the Merchants Bank of Alabama division in North Alabama. Total assets stand at approximately $1.7 billion.

The bank offers a full personal and business banking product suite: personal checking tiers (Premium, Value, Essential), savings, money market, IRAs, CDs, home equity lines, Visa personal credit cards, business checking and money market accounts, Mastercard business debit cards, business credit cards (Platinum, Platinum with Cash Back, Commercial Purchase Card), SBA lending up to $5 million, treasury management (Positive Pay, ACH, wires, lockbox, merchant card services), and a comprehensive mortgage offering (fixed rate, construction-permanent, USDA, VA, FHA, jumbo, portfolio, plus SouthPoint Affordable Choice 100). Technology is built on third-party infrastructure: an online banking platform, a mobile app with the Card Suite debit management module, Ellie Mae mortgage origination, and QuickBooks/Quicken integrations. Distribution combines physical branches with online and mobile self-service channels, commercial lender direct sales, and builder/real-estate-agent referral partnerships.

The business model is a traditional community-bank net-interest-margin model, supplemented by transaction fees. Primary revenue comes from interest income on commercial loans, residential mortgages, SBA loans, and consumer credit, with the spread between lending and deposit rates as the core earnings driver. Non-interest income streams include monthly account service fees ($7–$10 tiers, typically waived with minimum balances), ATM and wire fees, mortgage origination fees across six mortgage branches, and credit card fees (annual fees, merchant interchange). The bank targets relationship banking with local decision-making authority, positioning itself as a full-service alternative to national banks for the Alabama SMB and professional segment.

Name

SouthPoint Bank

Legal name

SouthPoint Bancshares, Inc.

Website

https://southpoint.bank

Company type

Public

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

SouthPoint Bank is a Birmingham, Alabama-based community bank founded in 2005, operating 11 branches and 6 mortgage offices across central and north Alabama with approximately $1.7 billion in assets, serving consumers, small-to-medium businesses, and professionals with deposit, lending, mortgage, and SBA products.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211), Credit Card Issuing (52221)

SIC

State Commercial Banks (6022)

akta.pro primary industry

SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)

akta.pro secondary industries

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Credit Cards & Revolving Credit (FSABAAAC)

Keywords

• Community banking
• Commercial lending
• Mortgage lending
• SBA lending
• Treasury management

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Interest Income: Primary revenue from interest earned on loans including commercial loans, residential mortgages, SBA loans, and consumer credit. Bank earns spread between lending rates and deposit rates.
2. Account Fees and Service Charges: Monthly service fees on checking and savings accounts, ATM fees, wire transfer fees, and other banking service charges.
3. Mortgage Lending: Revenue from mortgage originations including home purchases, refinances, and home equity products. Operates six mortgage branches throughout Alabama.
4. Credit Card Fees: Annual fees on credit card products including Platinum and Platinum with Cash Back cards, merchant transaction fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

SouthPoint Bank is a community bank providing personal and business banking products including checking, savings, money market, IRAs, CDs, credit cards, home equity, and home mortgage loans, along with commercial lending, SBA lending, and treasury management services. The bank operates 11 branches and 6 mortgage offices across central and north Alabama through its main brand and the Merchants Bank of Alabama division.

Product overview

SouthPoint Bank is a community bank offering a comprehensive suite of banking products and services through multiple delivery channels. The bank's offerings include personal banking (checking, savings, money market, IRA, CD, credit cards, home equity), business banking (checking, money market, debit/credit cards, SBA lending), mortgage lending (fixed rate, construction-permanent, government-backed loans), and treasury management services. Key digital banking platforms include Online Banking, Mobile Banking, Card Suite (debit card management), and Mortgage Portal (powered by Ellie Mae). The bank operates Merchants Bank of Alabama as a division following the 2022 acquisition. Products are accessible through 11 physical branches, mobile apps, and online banking platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Premium Checking
• Value Checking
• Essential Checking
• Savings Account
• First Savings Account
• Money Market Account
• IRA (Traditional and Roth)
• Certificate of Deposit
• Home Equity Line of Credit
• Personal Credit Cards (Platinum, Platinum with Cash Back)
• Business Checking
• Value Business Checking
• Business Money Market
• Business Debit Card (Mastercard)
• Business Credit Cards
• SBA Lending
• Treasury Management
• Home Mortgage Lending
• SouthPoint Affordable Choice 100
• Merchants Bank of Alabama (Division)

Quantifiable outcome

• $1.7 billion in assets under management
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

One partnership is on record.

• Merchants Bank of AlabamacoreStrategic or Co-development Partner · 1 January 2022Strategic merger completed January 2022. Merchants Bank of Alabama, founded in 1907, became a division of SouthPoint Bank. This acquisition established SouthPoint's North Alabama market with 5 full-service branches in Cullman, Hanceville, Hwy 157, Fairview, and Arab. CEO Charles R. NeSmith transitioned to lead the combined North Alabama operations.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• SmartFinancial: Tennessee-based community bank holding company with a similar size and branch/community banking model, pursuing growth through M&A in the Southeast — a direct comparable in scale, geography, and acquisition-led growth strategy.
• Pinnacle Financial Partners: Tennessee-based bank holding company with a community banking model emphasizing relationship banking, commercial lending, and SMB focus — directly comparable to SouthPoint in strategy, sales motion, and customer segments.
• BankFirst Capital Corp: Southeast-focused community bank with similar size, deposit-funded balance sheet, and commercial/SMB lending emphasis — a relevant comparable in scale and operating model for SouthPoint's community banking strategy.
• ServisFirst Bancshares: Birmingham, Alabama-based bank holding company founded in 2005 with a similar community/commercial banking focus, commercial lending emphasis, and Birmingham market presence — a near-direct comparable to SouthPoint in geography, era, and business model.

Broad incumbents

• Cadence Bank: Mid-sized Southeast and Texas-focused commercial bank offering commercial lending, treasury management, and consumer banking — a relevant comparable for SouthPoint's commercial and SMB lending strategy in overlapping regional markets.
• SouthState Corporation: Large Southeast-focused bank holding company resulting from the CenterState/Wingate merger with operations in Alabama, Florida, Georgia, and the Carolinas — a relevant scale and geographic comparable given SouthPoint's Southeastern footprint.
• Trustmark Corporation: Mississippi-headquartered community/commercial bank with similar size, deposit-driven funding model, and Southeast footprint — comparable to SouthPoint in operating geography (adjacent states), customer mix, and product set.
• Regions Financial: Also headquartered in Birmingham, Alabama, Regions is a top-20 U.S. commercial bank offering the full suite of consumer, commercial, and wealth products — the dominant incumbent in SouthPoint's home market against which SouthPoint must compete for deposits and SMB relationships.
• National Bank Holdings Corp: Multi-state community bank holding company operating across the Midwest, Southwest, and Southeast with comparable SMB and consumer banking model — relevant peer for size and community-banking operating benchmarks.
• Synovus Financial: Southeast-focused regional bank holding company with comparable community/commercial banking model, deposit gathering, and commercial real estate exposure across Georgia, Alabama, Florida, and the Carolinas — a relevant scale comparable operating in overlapping Southeastern markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SouthPointBank
• Facebookfacebook.com/SouthPointBank/?ref=br_rs
• LinkedInlinkedin.com/company/southpointbank
• Instagraminstagram.com/southpointbank

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SouthPoint Bank