urbanData Analytics
urbanData Analytics (uDA), now Accumin Intelligence, is a Madrid-based proptech that builds the Pulse SaaS platform for automated real estate valuation, asset alerts, and portfolio analytics, serving brokers, banks, servicers, SOCIMIs, family offices, developers, and investment funds.
- Company typePrivate
- Founded2015
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What urbanData Analytics does
urbanData Analytics (uDA), now operating within Accumin Intelligence, is a Madrid-based Spanish proptech company that builds data and analytics software for the real estate sector. Founded over a decade ago and structured as UDA Real Estate Data, S.L., the company has developed the Pulse platform, a modular SaaS suite comprising Pulse Asset (automated property valuation and customizable reporting), Pulse Capture (12-hour real-time asset alerts and duplicate identification), and Pulse Desktop (multi-user professional valuation environment with Excel integration and backups), along with an API for embedding uDA data into customer systems. Underlying technology combines AI, automation, predictive models, Big Data, and geolocation across a 120,000+ data point corpus spanning public and private sources, with all geographic levels covered.
uDA monetizes primarily through subscription-based SaaS contracts on the Pulse suite, supplemented by professional services: RICS-accredited independent valuations for any asset or portfolio, advisory for NPA (non-performing asset) transactions and portfolio analysis (300+ portfolios delivered), and Big Data services. The go-to-market is sales-led with direct demo requests via the website, targeting brokers and agencies at the SMB level and family offices, developers, SOCIMIs, servicers, banks, and investment funds at the enterprise level. Distribution combines a self-serve web platform (pulse.urbandataanalytics.com) with enterprise direct sales and OEM/API integrations.
Customer engagement signals include 10,462+ users who have tried Pulse Asset, 5,129+ agents and brokers using the platform, and 300+ portfolios analyzed under advisory. The company holds an Information Security Management System based on ISO/IEC 27001:2022 and is GDPR/LOPDGDD-compliant. In 2024, uDA was integrated into Accumin Intelligence, the new data and intelligence division of Accumin Group, broadening its stated international coverage and sector reach into insurance and public administration alongside banking and investment. Headcount sits in the 11-50 band, with offices in Madrid (Calle Orense 6, 28020).
urbanData Analytics firmographics
Firmographics- Name
- urbanData Analytics
- Legal name
- UDA REAL ESTATE DATA, S.L.
- Website
- https://urbandataanalytics.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- urbanData Analytics (uDA), now Accumin Intelligence, is a Madrid-based proptech that builds the Pulse SaaS platform for automated real estate valuation, asset alerts, and portfolio analytics, serving brokers, banks, servicers, SOCIMIs, family offices, developers, and investment funds.
- Ownership category
- akta.pro rank
urbanData Analytics industry classification
Industry- Product category
- Real Estate Analytics Software
- NAICS
- Software Publishers (513210), Offices of Real Estate Agents and Brokers (5312), Portfolio Management and Investment Advice (52394)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Investment Advice (6282)
- akta.pro primary industry
- Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)
- akta.pro secondary industries
- Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Real Estate Market Research & Economic Advisory (Demand/Supply, Location Analytics) (BPAJANAD)
Keywords
Where urbanData Analytics is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
urbanData Analytics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Software Subscriptions (Pulse Suite): SaaS platform with multiple product modules (Asset, Capture, Desktop) offered through subscription model. Professional property valuation, real-time asset alerts, and multi-user enterprise solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Pulse Asset - Property valuation and report generation |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
urbanData Analytics product offering
Product offeringCore offering
urbanData Analytics sells the Pulse SaaS platform — a modular real estate analytics suite providing automated property valuation (Pulse Asset), real-time investment opportunity alerts every 12 hours (Pulse Capture), and a multi-user professional valuation workspace with Excel integration (Pulse Desktop). The company also delivers professional services including RICS-accredited independent property valuations, advisory for NPA transactions and portfolio analysis, and Big Data analytics services for real estate decision-making.
Product overview
urbanData Analytics (uDA), now integrated into Accumin Intelligence, operates as a proptech company offering a unified real estate SaaS data platform called Pulse. The platform follows a modular architecture with three specialized modules: Pulse Asset (automated valuation and reporting), Pulse Capture (property acquisition alerts), and Pulse Desktop (multi-user professional valuation). Users can employ individual modules for specific needs or combine them for comprehensive real estate analysis. The company also provides professional services including RICS-accredited valuations, advisory for portfolio transactions, and Big Data analytics. The platform leverages advanced AI, automation, and predictive models to deliver market behavior forecasting, real-time asset tracking, and data-driven decision support across banking, investment, insurance, development, and public administration sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Pulse: Real estate SaaS data platform for valuation, analysis, and investment opportunity identification with modules for different professional profiles (Asset, Capture, Desktop).
Products and services
- Pulse Real estate SaaS data platform providing property valuation, analysis, and investment opportunity identification for real estate professionals, with a modular architecture of three specialized components that can be used individually or combined.
- Pulse Asset Automated property valuation and real estate analysis module providing precise automatic valuations, customizable downloadable reports, and access to public and private data sources for presenting reliable asset values to clients. Targeted at asset valuators and real estate professionals needing professional-grade valuation reports.
- Pulse Capture Investment opportunity acquisition software providing alerts for new real estate assets every 12 hours, with a captation dashboard, saved assets area, duplicate asset identification, data quality guarantees, and asset listing export in .xls format. Targeted at real estate professionals seeking new investment opportunities.
- Pulse Desktop Professional valuation tool for large teams with multi-user and multi-task capabilities, featuring a database connected to Excel, auto-save, backups, and user access control for managing valuations across an organization. Targeted at professional valuators and large real estate teams.
- Advisory and Solutions Services Expert advisory services for transaction assistance in NPA (Non-Performing Assets) and portfolio analysis, with solutions tailored to banking, investment, insurance, developers, and public administration sectors. Backed by a team that has analyzed over 300 portfolios.
- Valuation Services Independent real estate valuations for any asset, development, or portfolio, conducted by a RICS-accredited expert team. Services include market value assessments for financing decisions and asset management optimization.
- Data Services Big Data services enabling real-time tracking of real estate indicators at the asset level, helping users understand market evolution dynamics and make better-informed decisions based on comprehensive data analysis.
Quantifiable outcome
- 300+ portfolios analyzed for NPA and portfolio analysis advisory
- +2 more outcomes
Companies that use urbanData Analytics
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
urbanData Analytics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature4 records
urbanData Analytics partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
urbanData Analytics competitors and assessment
Company assessmentDirect peers
- Casafari: Casafari is a Lisbon-headquartered real estate data and analytics platform offering a property database, automated valuations, and market intelligence primarily across Iberia and wider Europe. It directly competes with urbanData Analytics' Pulse suite by aggregating listings, deduplicating assets, and providing comparable-property analytics to brokers, banks, and investors in the same geography.
- Tinsa: Tinsa is one of Spain's largest independent real estate valuation and advisory firms, providing RICS-style appraisals, portfolio analytics, and market indices for banks and investors. It overlaps directly with uDA's Valuation Services and Pulse Asset on Spain-focused residential and commercial valuation workflows.
- PriceHubble: PriceHubble is a Swiss-founded real estate analytics SaaS provider serving banks, asset managers, and insurance clients across Europe with automated valuation, market insights, and portfolio analytics. It competes head-to-head with uDA in the European AVM/property intelligence category for financial institution buyers.
- GeoPhy: GeoPhy is a Dutch commercial real estate data and analytics company that uses AI to value CRE assets and produces indices, market analytics, and API-accessible data feeds. It is comparable to uDA in serving institutional CRE investors and lenders with data-driven valuations, though tilted more toward commercial than residential.
- HouseCanary: HouseCanary is a US residential real estate analytics company offering an automated valuation model, property data, and market insights to lenders, investors, and proptech firms. It is a direct functional peer in the automated property valuation + SaaS data platform space, albeit focused on the US market.
Broad incumbents
- Altus Group: Altus Group is a Canadian-headquartered provider of CRE data, software (ARGUS), and valuation/consulting services globally. It is comparable to uDA as a broader incumbent offering analytics + advisory around real estate portfolios, though with a much wider product portfolio and CRE tilt.
- CoreLogic: CoreLogic is a large US-based real estate data and analytics platform serving mortgage lenders, capital markets, and government clients with property records, AVMs, and market analytics. It is comparable to uDA as a broad incumbent in the property data and valuation analytics space, though materially larger and primarily US-focused.
- CoStar Group: CoStar Group is the world's largest commercial real estate information, analytics, and online marketplace company (CoStar, LoopNet, Apartments.com). It overlaps with uDA in offering CRE data and analytics to investors, lenders, and brokers, but operates at far greater scale and with a much broader marketplace mandate.
- LightBox: LightBox is a US-based provider of commercial real estate data, analytics, and workflow software used by brokers, lenders, and environmental consultants. It is comparable to uDA's Pulse Desktop and API-led professional CRE data platform positioning for institutional users.
Others
- Idealista: Idealista is the leading Spanish real estate listing portal serving consumers, agents, and agencies across Iberia and Italy. While uDA's Pulse Capture also ingests new listings for asset alerts, Idealista is fundamentally a marketplace/advertising business rather than an analytics/AVM provider — comparable as an adjacent Iberian real estate data ecosystem player.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
urbanData Analytics social profiles
Digital presenceurbanData Analytics compliance and trust
Trust signalCompliance3 records
urbanData Analytics financial estimates
Financial estimateRevenue estimate
Valuation estimate
urbanData Analytics leadership team
Management profileNumber of profiles
Profiles4 records
urbanData Analytics funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
urbanData Analytics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about urbanData Analytics
What does urbanData Analytics do?
urbanData Analytics sells the Pulse SaaS platform — a modular real estate analytics suite providing automated property valuation (Pulse Asset), real-time investment opportunity alerts every 12 hours (Pulse Capture), and a multi-user professional valuation workspace with Excel integration (Pulse Desktop). The company also delivers professional services including RICS-accredited independent property valuations, advisory for NPA transactions and portfolio analysis, and Big Data analytics services for real estate decision-making.
Is urbanData Analytics a public or private company?
urbanData Analytics is a private company. It is classified as corporate owned and is currently operating.
When was urbanData Analytics founded?
urbanData Analytics was founded in 2015. It employs 11 to 50 people.
Where is urbanData Analytics based?
urbanData Analytics is headquartered in Madrid, Spain, in the Europe region.
How does urbanData Analytics make money?
One revenue line is on record: software Subscriptions (Pulse Suite).
Who are urbanData Analytics's main competitors?
Direct peers on record are Casafari, Tinsa, PriceHubble, GeoPhy and HouseCanary. Broad incumbents are Altus Group, CoreLogic, CoStar Group and LightBox. Idealista is listed as an others.
Does urbanData Analytics have an API?
Yes. urbanData Analytics offers an API that allows users to extract data from their databases and integrate their data bases into their own software. The API enables custom functionality integration, access to all geographic levels, and both public and private database access. The API is positioned as a data integration solution for users to connect to urbanData Analytics' data sources.
What industry is urbanData Analytics in?
urbanData Analytics's product category is Real Estate Analytics Software. Its primary akta.pro industry code is FSAEAJAH, Real Estate Advisory & Consulting (Strategy, Portfolio & Location), with a secondary code of BPAJANAA, Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation). Its NAICS code is 513210 and its SIC code is 6531.