Mr Singh's

What Mr Singh's does

Mr Singh's is a London-based, privately-held sauce company founded in 2012 by co-founders Kuldip Singh Sahota and Popa Singh. The company operates at a micro/small scale, with a stated headcount band of 1-10 employees, and its brand presence is anchored on the domain mrsinghssauce.co.uk. Based on the domain and category context, the company appears to operate in the specialty/ethnic UK food sauce segment, though specific product SKUs, formulations, pricing, distribution channels, and customer segments are not disclosed in available sources.

The company's capital history is minimal: a single funding round of $69,275 was recorded in March 2019, with investors and lead investor undisclosed. No subsequent funding events, acquisitions, partnerships, product launches, certifications, patents, trademarks, or regulatory actions have been documented in the available data. The company's own website is currently inaccessible (displaying only a loading/verification page), and no social media profiles, app, or e-commerce storefronts are documented, limiting visibility into active commercial operations.

Operationally, Mr Singh's presents as an early-stage, founder-led CPG brand with limited public footprint. No management team beyond the two co-founders is listed, no revenue, ARR, or GMV figures are disclosed, and no customer logos or distribution partnerships are referenced. The company operates within the United Kingdom as its sole documented geography, with no signals of international expansion, category extension, or channel diversification. The combination of a single small 2019 raise, a 1-10 headcount band over more than a decade, and inaccessible primary digital properties suggests an operation that has either remained at artisan/local scale or has limited active commercial momentum.

Name

Mr Singh's

Website

https://mrsinghssauce.co.uk

Company type

Private

Founded year

2012

Headcount range

1–10 employees

Short description

Mr Singh's is a London-based privately-held sauce company founded in 2012 by Kuldip Singh Sahota and Popa Singh, operating at micro scale (1-10 employees) within the UK specialty food category with a single small funding round recorded in 2019.

Ownership category

akta.pro rank

Product category

Condiments and Sauces

NAICS

Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941)

SIC

Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Condiments, Sauces & Dressings (CRADAAAB)

akta.pro secondary industries

Hot Sauce & Chili Sauce Manufacturing (AFAKADAE), Fermented & Specialty Condiments Manufacturing (Kimchi Base, Gochujang, Miso-Based Sauces) (AFAKADAO)

Keywords

• Gourmet sauces
• Condiment manufacturing
• Indian sauces
• Food products
• Artisan condiments

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Core offering

Mr Singh's is a London-based sauce company that manufactures and sells sauce products under its own brand. Operating from the United Kingdom with a small team, the company produces condiment offerings distributed via its website at mrsinghssauce.co.uk, founded on a family-oriented entrepreneurial spirit.

Product overview

Mr Singh's appears to be a sauce company based on the domain mrsinghssauce.co.uk. No product or service information is available in the provided source data.

Differentiator

Problem solved

Functional benefit

Products and services

• Mr Singh's Sauce

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Broad incumbents

• Patak's: Patak's is the dominant UK Indian sauces and pickles brand (now owned by Associated British Foods); directly comparable as an Indian-style sauces CPG brand and the category benchmark Mr Singh's would compete against on UK shelves.
• Sarson's: Sarson's is a heritage UK condiments brand (vinegars, pickles); comparable as a UK heritage condiments CPG operating in overlapping grocery aisles.
• Blue Dragon: Blue Dragon is a UK-based Asian sauces and condiments brand owned by Associated British Foods; comparable in product category (sauces, condiments) and UK mass-market grocery positioning.
• Tabasco: Tabasco is the global benchmark hot sauce brand (McIlhenny Company); relevant as the category standard against which any specialty hot/chili sauce like Mr Singh's would compete for shelf and consumer attention.
• Sharwood's: Sharwood's is a major UK Indian/Asian sauces brand (Premier Foods); directly comparable in product format (curry sauces, condiments) and UK grocery distribution model.
• Nando's (retail sauces): Nando's PERi-PERi retail sauce line is a UK/global hot sauce brand; comparable as a specialty hot sauce CPG with strong founder/heritage identity and broad grocery distribution.

Emerging players

• Cholula Hot Sauce: Cholula is a premium-positioned Mexican hot sauce that scaled globally via ethnic authenticity and distinctive packaging; comparable as a founder/heritage-driven hot sauce brand pursuing premiumization.
• Secret Aardvark Trading Co. Secret Aardvark is an independent US craft hot sauce brand that scaled from founder-led beginnings into national distribution; comparable as a small specialty sauce brand navigating the same founder-to-shelf journey.

Direct peers

• Levi Roots: Levi Roots' Reggae Reggae Sauce is a founder-led, UK-based ethnic-inspired sauce brand built on a single charismatic story; highly comparable to Mr Singh's in scale, founder-driven go-to-market, and ethnic/heritage positioning.
• Encona: Encona is a UK-distributed hot sauce brand focused on Caribbean and ethnic chili sauces; directly comparable as a small-to-mid specialty hot sauce CPG selling into UK grocery.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key highlights4 records

Customer concentration

• Xx.com/mrsinghssauce
• LinkedInlinkedin.com/company/mr-singhs-sauces-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mr Singh's