Almanatura

What Almanatura does

AlmaNatura is a Spanish social enterprise founded in 1997 in Arroyomolinos de León, a town of fewer than 1,000 inhabitants in Huelva province, that designs and executes rural-impact projects for large corporations' CSR and sustainability programs alongside Spanish regional public administrations. Its clients include Coca-Cola, Red Eléctrica de España, IKEA España, Danone, Vodafone, Correos, HP, Acciona, Enel, Mahou-San Miguel, Reale, and Pirulo (Nestlé), and its public-sector partners include Junta de Andalucía, Gobierno de Cantabria, Diputación de Huesca, GDR Sierra Minera, Mancomunidad Sierra Minera, and Ayuntamiento de Arroyomolinos de León. The company's intervention framework is structured around five axes — employment, education, health, technology, and culture — and is operationalized through named programs including GIRA (Coca-Cola), HolaPueblo (Red Eléctrica), Ruraltic (Fundación Vodafone), RED Relevo (generational succession, launched 2026), Agenda Diversión (Pirulo/Nestlé, 2026), and the Regénesis rural-territory methodology (announced 2026).

The "core technology" of AlmaNatura is its rural-activation methodology and on-the-ground program execution, anchored by owned physical infrastructure. This includes the Espacios AlmaNatura event venue in Arroyomolinos de León (Sala de Molienda at 180 m² / 90–150 pax, Patio del Aljibe at 160 m² / 80–100 pax, Las terrazas del huerto at 160 m², La Abacería de Amelia at 90 m² / 25 pax, and the AlmaNatura HOME coworking space at 200 m² / 50 pax); the AlmaNatura LAB innovation laboratory inaugurated in 2022; and the affiliated Fundación AlmaNatura (created 2020), which operates the Regenera Cultura cultural agenda across more than 25 municipalities in the Sierra de Aracena y Picos de Aroche region. The integrated structure routes 100% of profits from commercial event-rental revenue into Fundación AlmaNatura's cultural programming. No public API, SDK, or proprietary software platform exists; the technology footprint consists of Google Forms, Canva, Spotify, YouTube, and Google Maps integrations, plus standard email, organic social, and a Spotify-hosted podcast.

AlmaNatura operates two GTM motions: long-cycle enterprise field sales, led personally by the co-founders and Director General of Projects and framed around UN SDGs, and channel partnerships with public administrations, foundations (Ashoka, impactHUB, Fundación Caja Rural, google.org), and impact networks that co-fund and co-design projects. Revenue is generated from (i) project-based CSR consulting engagements under multi-year contracts, (ii) quote-based event-space rentals and coworking, and (iii) donations to Fundación AlmaNatura. Pricing is not publicly disclosed; all engagements begin via a "¿Hablamos?" contact form. The company is privately held (Sociedad Limitada) with co-founders Juanjo Manzano and Israel Manzano still leading operations; no venture capital, private equity, or institutional shareholders are disclosed. Operational funding is driven by corporate project contracts and event rentals, supplemented by a single disclosed grant of $100,000 from the Digital Equity Accelerator in April 2025.

Name

Almanatura

Legal name

ALMANATURA SOCIAL, S.L.

Website

https://almanatura.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

AlmaNatura is a Spanish social enterprise founded in 1997 that designs and executes rural CSR and sustainability projects for large corporations and public administrations across Spain's depopulated interior, anchored in Arroyomolinos de León (Huelva).

Ownership category

akta.pro rank

Headquarters

HQ city

Arroyomolinos De León

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Corporate CSR & sustainability project services: Design and execution of rural-impact projects for large companies (e.g., GIRA with Coca-Cola, HolaPueblo with Red Eléctrica, Ruraltic with Fundación Vodafone, Agenda Diversión with Pirulo/Nestlé). Project-based, contractual engagements tied to CSR/sustainability budgets.
2. Corporate event space rental (AlmaNatura Espacios): Rental of recovered traditional spaces in Arroyomolinos de León (Sala de Molienda, Patio del Aljibe, Las terrazas del huerto, La Abacería de Amelia) and the AlmaNatura HOME coworking space for team events, brand events, retreats, and press presentations. 100% of profits are earmarked to fund Fundación AlmaNatura's Regenera Cultura program.
3. Donations to Fundación AlmaNatura: Fundraising channel via the foundation, accepting donations to support cultural activation of rural areas, scholarships, and research on rural depopulation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

AlmaNatura is a Spanish social enterprise that designs, executes, and co-funds corporate CSR and sustainability projects in rural Spain across five intervention axes (employment, education, health, technology, and culture), with named programs such as GIRA, HolaPueblo, Ruraltic, RED Relevo, Agenda Diversión, and the Regénesis methodology. It also rents out recovered traditional event spaces and a coworking venue (AlmaNatura Espacios + HOME) in Arroyomolinos de León, operates AlmaNatura LAB as a rural innovation laboratory, and runs Fundación AlmaNatura's year-round Regenera Cultura cultural agenda in more than 25 municipalities.

Product overview

Almanatura (ALMA NATURA SOCIAL, S.L.) is a Spanish social enterprise based in Arroyomolinos de León (Huelva) with a portfolio structured around a core consulting/program-design offering plus several operational sub-products. The core offering is a CSR & sustainability consulting program for large companies that designs rural-impact projects across five axes (Empleo, Educación, Salud, Uso de la tecnología, Cultura), running named initiatives such as GIRA, HolaPueblo, Ruraltic, RED Relevo and the Regénesis methodology. This is complemented by the Espacios AlmaNatura event/coworking venue (with the sub-spaces Sala de Molienda, Patio del aljibe, Las terrazas del huerto, La Abacería de Amelia and AlmaNatura HOME), the AlmaNatura LAB innovation laboratory, and the Fundación AlmaNatura foundation, which runs the Regenera Cultura program and El Molino cultural space. The commercial Espacios offering is structured so that 100% of its profits fund Fundación AlmaNatura's Regenera Cultura program.

Differentiator

Problem solved

Functional benefit

Brands

• AlmaNatura LAB: A rural immersion laboratory that drives innovative, sustainable and meaningful initiatives. Inaugurated in 2022.
• AlmaNatura HOME

Products and services

• Espacios AlmaNatura (Event & Coworking Spaces) Rental of recovered traditional rural spaces in Arroyomolinos de León (Sala de Molienda, Patio del Aljibe, Las terrazas del huerto, La Abacería de Amelia) and the AlmaNatura HOME coworking space, for corporate team events, brand events, retreats, and press presentations, with in-house streaming, catering, photography, and accommodation coordination. 100% of profits fund Fundación AlmaNatura's Regenera Cultura program.
• Corporate CSR & Sustainability Program (Five-Axis Intervention) Consulting and program-design offering for large companies: end-to-end design, co-funding, and execution of rural-impact CSR and sustainability projects across employment (training, entrepreneurship support, job search), education, health, technology (digital literacy for the elderly), and culture. Engagements are quote-based, multi-year, and tied to UN SDG outcomes, with named flagship projects GIRA, HolaPueblo, and Ruraltic.
• AlmaNatura LAB Rural innovation laboratory launched in 2022 that hosts sustainable and meaningful projects and acts as a cultural and collaborative space, operated jointly with regional entities.
• Fundación AlmaNatura (Regenera Cultura Program) Non-profit foundation running the Regenera Cultura program, a permanent live cultural agenda (flamenco, cinema, music, debates, art) anchored in the El Molino cultural space in Arroyomolinos de León and reaching 25+ municipalities in the Sierra de Aracena y Picos de Aroche / Sierra Minera region, financed by 100% of the profits from the corporate event-space business.
• Regénesis Methodology Proprietary consulting methodology that helps discover and activate the unique potential of rural territories, strengthening community capacities so they can build their own future. Used as the framework for AlmaNatura's CSR and rural-activation projects.
• RED Relevo Program Rural generational-relay program that tours Andalusian municipalities to prevent closure of small rural businesses by linking urban entrepreneurs willing to relocate with succession candidates, supporting training, employment, and rural economic reactivation.
• Agenda Diversión Open-call initiative co-developed with Pirulo (Nestlé) offering €3,500 grants to associations in rural municipalities under 3,000 inhabitants to design activity agendas that keep villages alive beyond the high season.

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

14 partnerships are on record, tiered flagship and core.

• Coca-Cola (Coca-Cola European Partners Iberia)flagshipStrategic or Co-development PartnerMulti-year strategic ally featured as a flagship corporate partner. Co-developed the GIRA project on rural employment and education in Spain. Sustainability lead Carmen Gómez-Acebo publicly endorses AlmaNatura as an "imprescindible partner."
• Red Eléctrica de España (Redeia)flagshipStrategic or Co-development PartnerLong-term corporate ally co-developing the HolaPueblo employment program for rural Spain, led from Redeia's Sustainability direction (Antonio Calvo Roy). Listed as one of the six headline corporate partners that have shaped AlmaNatura's growth.
• IKEA EspañacoreStrategic or Co-development PartnerNamed corporate ally on rural sustainability and social-impact projects in Spain; listed among AlmaNatura's six headline long-term corporate partners.
• Fundación Vodafone EspañaflagshipStrategic or Co-development PartnerCo-developed the "Ruraltic" project to deliver digital literacy for elderly people in rural areas, reaching 5,000+ #mayoresconecta2 beneficiaries in Huelva, Sevilla, and Huesca. Javier Viejo publicly endorses the work.
• DanonecoreStrategic or Co-development PartnerListed as one of AlmaNatura's headline corporate allies for rural-impact projects in Spain, including employment, education, and sustainability.
• Correos EspañacoreStrategic or Co-development PartnerStrategic public-sector ally on rural development and sustainability initiatives in Spain.
• Pirulo (Nestlé brand)coreStrategic or Co-development PartnerCo-developed the "Agenda Diversión" initiative with Fundación AlmaNatura, providing €3,500 grants to rural associations in municipalities of fewer than 3,000 inhabitants to design community cultural activities.
• AccionacoreStrategic or Co-development PartnerCorporate ally on rural sustainability projects in Spain; logo featured in the site's partner and ally wall.
• EnelcoreStrategic or Co-development PartnerEnergy-sector corporate ally on rural sustainability projects; logo featured alongside other major Spanish and European brands.
• Reale SeguroscoreStrategic or Co-development PartnerInsurance-sector corporate ally listed among partners; logo featured on AlmaNatura's website ally wall.
• HPcoreStrategic or Co-development PartnerTechnology-sector corporate ally on rural impact projects in Spain.
• Mahou-San MiguelcoreStrategic or Co-development PartnerBeverage-sector corporate ally on rural sustainability projects in Spain.
• AshokacoreStrategic or Co-development PartnerGlobal social-entrepreneur network partnering with AlmaNatura to amplify impact on rural community development.
• impactHUBcoreStrategic or Co-development Partner

Scale indicators9 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Fundación CODESPA: Spanish non-profit foundation that designs and executes economic-development and rural-inclusion projects in partnership with corporations. Closely comparable in mission (rural economic activation), funding model (corporate alliances + grants) and Spanish geography.
• Fundación Carasso: Spanish foundation operating programs on sustainable food systems, arts and culture with a strong rural and territorial focus. Comparable in combining foundation structure, rural cultural activation and corporate partnership-driven impact delivery.
• Worldcoo: Barcelona-based impact-tech platform that lets e-commerce companies fund social and environmental causes at checkout. Comparable as a Spanish company enabling corporates to operationalize purpose-driven projects with measurable outcomes.
• Fundación Santa María la Real: Spanish foundation running rural employment, heritage and population-fixation programs (e.g., Lanzaderas, Útiles). Directly comparable in mission (combating Spain's rural depopulation) and Spanish public-private partnership model.
• Forética: Spanish business-led CSR and sustainability network that helps large companies design, measure and report on sustainability programs aligned with the SDGs. Highly comparable to AlmaNatura's enterprise CSR advisory role and shared Spanish corporate buyer base.
• Ecooo Revolución Solar: Spanish renewable energy cooperative and B Corp that channels citizen and corporate investment into sustainability projects. Comparable as a Spanish BCorp-era social enterprise monetizing purpose through corporate partnerships.

Broad incumbents

• Triodos Bank Spain: Spanish subsidiary of Triodos Bank, a pan-European sustainable bank financing positive-impact enterprises. Comparable as a larger, established player in the Spanish sustainable/impact economy that shares BCorp-adjacent values and rural-impact clientele.

Others

• Ashoka Spain: Spanish arm of Ashoka, the global social-entrepreneur network and named AlmaNatura partner. Comparable as ecosystem validator and amplifier for high-impact social entrepreneurs working on systemic rural and social challenges.

Emerging players

• Impact Hub Madrid: Madrid hub of the global Impact Hub network supporting impact entrepreneurs, also a publicly listed AlmaNatura partner. Comparable as an ecosystem player that bridges corporates, social entrepreneurs and impact networks in Spain.
• El Hueco: Spanish social incubator and coworking space in Soria (also 'España Vaciada') supporting rural social entrepreneurs. Comparable as a small-scale rural-rooted social enterprise combining coworking, incubation and cultural activation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/almanatura
• YouTubeyoutube.com/watch?v=iDlceZfMVYY
• LinkedInlinkedin.com/company/almanatura
• Instagraminstagram.com/almanatura

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Almanatura