What TERTIUM Technology does

TERTIUM Technology S.r.l. is an Italian private company founded in 2001 and headquartered in Pisa that designs and manufactures passive RFID readers and IoT wireless sensors enabling identification and interaction between people, objects, and places. Its product portfolio spans miniature mobile readers in keychain form factor (BlueBerry HS/LE/iS series for both UHF and HF, including specialized viewfinder-antenna variants for micro-tag reading), desktop and industrial fixed readers (IceKey, SmartAntenna, BlueRFID, and the 2024 RE40 generation built around Zebra's RE40 module), OEM electronic boards, the Zhaga Book25-certified NFC Scanner, and a battery-free NFC Passive UHF Converter that lets NFC smartphones read UHF tags. The IoT line includes MWS Fleet Sensors (temperature/humidity/door sealing with GPS-GPRS), GreenSensing PT100 Zero Power Wireless transponders, RedSensing ULPW three-axis acceleration sensors (co-developed with CNR Pisa), TAGps active GPS/GPRS tags, and the FixAndGo.cloud structural and infrastructure monitoring solution operated as a subsidiary platform. Underlying technology is rooted in proprietary protocols (ZPW, ULPW, TT-RFID) and miniaturized multi-standard RFID (HF 13.56 MHz and UHF 860–960 MHz) plus BLE 4.1/5.1 connectivity.

TERTIUM monetizes primarily through hardware unit sales of RFID readers and OEM boards, complemented by managed IoT monitoring services (cold-chain, fleet, structural, marina). It pursues a channel-partner-heavy go-to-market with nine named resellers across the US, Germany, Taiwan, Japan, Austria, South Africa, the Netherlands, Italy, and Norway, supplemented by technology integrations (TomTom App Center, Zebra IHV), co-development partnerships (Murata for MagicStrap, CNR for RedSensing, Temera for luxury brand protection), and direct enterprise engagement on larger IoT deployments. R&D is partially funded through EU and regional grant programs (POR FESR Toscana 2014–2020 across eight or more projects, plus an EISMEA grant in 2017), and the company exposes a developer-facing GTM with public SDKs (Java, Objective-C, Swift), a demo app on Google Play and the App Store, and a GitHub repository. Customer deployments span retail (Conad del Tirreno), fashion/luxury (Braccialini), electronics manufacturing (Murata), logistics (Kuehne+Nagel Italia for Maserati), healthcare (Memorial Medical Center, Texas), horticulture (Sierteelt Direct/FloraHolland), staffing (Atempo), industrial process control (CERACARTA, ITALPROGETTI), maritime/marinas, and construction/infrastructure monitoring, indicating a deliberately horizontal, vertical-diversified sales mix.

Name

TERTIUM Technology

Legal name

TERTIUM Technology S.r.l.

Website

https://tertiumtechnology.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

TERTIUM Technology is an Italian RFID and IoT sensor manufacturer (founded 2001, Pisa) producing miniature passive UHF/HF readers, OEM boards, and battery-free wireless sensors for asset tracking, cold chain, brand protection, fleet, marina, and structural monitoring, sold globally via channel partners and integrators.

Ownership category

akta.pro rank

Product category

RFID Readers and IoT Sensors

NAICS

Communications Equipment Manufacturing (3342), Other Measuring and Controlling Device Manufacturing (334519)

SIC

Communications Equipment, Nec (3669), Measuring & Controlling Devices, Nec (3829)

akta.pro primary industry

Condition Monitoring Sensors & IoT (online/offline monitoring, edge devices) (EUADAJAD)

akta.pro secondary industry

Thermistors & Temperature Sensors (NTC/PTC/RTD Elements) (HDAHANAH)

Keywords

• Passive RFID readers
• RFID hardware
• IoT wireless sensors
• RFID asset tracking
• UHF HF readers

Headquarters

HQ city

Pisa

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. RFID Hardware Sales: TERTIUM Technology generates revenue primarily through the sale of passive RFID readers and IoT wireless sensors. Product lines include mobile readers (BlueBerry series), desktop/industrial readers (IceKey, SmartAntenna), OEM boards (BlueRFID), and wireless sensing systems (MWS Fleet Sensors, GreenSensing, RedSensing).
2. IoT Solutions and Services: The company provides complete IoT monitoring solutions including FixAndGo structural monitoring service, MWS Fleet Sensors for cold chain and logistics, and specialized sensing platforms for industrial, marine, and environmental monitoring applications.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

TERTIUM Technology S.r.l. designs and manufactures passive RFID readers (HF at 13.56 MHz and UHF at 860-960 MHz) and IoT wireless sensors enabling identification, tracking, and environmental monitoring of objects, people, and places. Its portfolio includes mobile keychain-form readers (BlueBerry series), desktop/industrial fixed readers (IceKey, SmartAntenna), OEM boards (BlueRFID), an NFC Scanner, the NFC Passive UHF Converter, and IoT sensing platforms (MWS Fleet Sensors, GreenSensing, RedSensing, TAGps, FixAndGo). The company sells primarily through a global channel partner/reseller network and direct OEM/enterprise engagements.

Product overview

TERTIUM Technology offers an integrated portfolio of passive RFID readers (UHF and HF frequencies) and IoT wireless sensors. The product lineup includes: mobile readers in keychain form (BlueBerry series: HS, LE, iS variants for both UHF and HF, including specialized MS4/MS9/MS14/MS15 models with viewfinder antennas for micro tag reading), desktop/industrial fixed readers (IceKey, SmartAntenna, BlueRFID series), OEM board solutions, and the NFC Scanner. IoT offerings include MWS Fleet Sensors for logistics, GreenSensing (Zero Power Wireless) for temperature monitoring, RedSensing for marina monitoring, and TAGps for GPS tracking. The company also provides the NFC Passive UHF Converter enabling NFC smartphones to read UHF tags, and FixAndGo for structural monitoring. Development is supported via public APIs (Java, Objective-C, Swift) on GitHub.

Differentiator

Problem solved

Functional benefit

Brands

• FixAndGo.cloud: IoT-based smart monitoring solutions for structural, infrastructure, and geotechnical monitoring

Products and services

• Mobile UHF RFID Readers (BlueBerry UHF series) Mini portable UHF RFID readers in keychain form factor with Bluetooth (2.1+ EDR, BLE, iAP) and USB interfaces, supporting iOS, Android, Windows Mobile, and other OS platforms. The BlueBerry UHF series includes HS (keyboard emulation), LE (SDK-based), iS (iOS iAP), and MS4/MS14 (viewfinder antenna for micro tags on metal or in plastic) variants. Used by enterprises for mobile reading of UHF RFID tags across logistics, retail, fashion, and asset-tracking workflows.
• Mobile HF RFID Readers (BlueBerry HF series) Mobile HF RFID readers in keychain format with Bluetooth (2.1+ EDR, BLE, iAP) and USB interfaces, supporting ISO 15693 and ISO 14443-A protocols. Includes HS, LE, and MS9/MS15 variants with viewfinder antennas for reading micro tags embedded in metal or molded in plastic. Used for staff/worker identification, micro-tag reading, and consumer-facing HF workflows.
• Desktop UHF RFID Readers (IceKey UHF series) Desktop and industrial fixed UHF RFID readers with USB, Bluetooth 5.1, Wi-Fi, or Ethernet interfaces. The family includes the IceKey UHF, IceKey UHF IP65 Industrial (IP65-rated for harsh environments), IceKey UHF Snake14 (flexible antenna, micro tags in plastic), IceKey UHF Snake4 (4mm ring loop, micro tags on metal), and the 2024 UHF Desktop RE40 (Zebra RE40 module, BLE 5.1, up to 4m reading distance). Used at fixed ID-control stations in retail, industrial, and office environments.
• Desktop HF RFID Readers (IceKey HF series) Desktop and industrial fixed HF RFID readers/writers supporting ISO 15693 and ISO 14443-A protocols. The family includes IceKey HF (USB, embedded antenna, up to 10cm) and IceKey HF IP65 Industrial (IP65, USB/Wi-Fi/Ethernet, up to 25cm with extended interface). Used at fixed ID-control and process-control stations.
• SmartAntenna Long-range UHF RFID desktop reader/writer with embedded antenna, up to 400cm (4m) reading distance, USB interface, and IP54 protection. Supports major UHF RFID standard tags. Designed for fixed installations needing extended read range such as dock doors, workstations, and inventory portals.
• OEM RFID Reader Boards (BlueRFID series) OEM electronic board RFID readers sold to system integrators and product manufacturers for embedding into their own solutions. Includes BlueRFID UHF (TTL serial or USB, 2 digital I/O, up to 1.2m), BlueRFID HF (TTL serial or USB, ISO 15693/14443-A), and the 2024 BlueRFID UHF RE40 (Zebra RE40 module, BLE 5.1, USB). Designed for industrial/process integration.
• NFC Scanner

Quantifiable outcome

• Battery life up to 10 years for MWS Fleet Sensors
• +4 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles7 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• TomTomcoreTechnology or IntegrationIntegration partnership for MWS Fleet Sensors with TomTom fleet management system. MWS Fleet Sensors are listed on TomTom App Center as approved integration for fleet monitoring including temperature, humidity, and door sealing detection.
• ZebracoreTechnology or IntegrationZebra IHV (Independent Hardware Vendor) partnership for integration of Zebra RFID modules (RE40) in TERTIUM products including BlueRFID UHF RE40 and UHF Desktop RE40 readers.
• Murata Manufacturing Co. LtdcoreStrategic or Co-development PartnerTechnology partnership for MagicStrap SMD RFID UHF reading. TERTIUM developed customized BlueBerry UHF readers specifically designed to read Murata MagicStrap tags embedded in circuit boards.
• Zhaga ConsortiumcoreStrategic or Co-development PartnerNFC Scanner certified to Zhaga Book25 specification, enabling interoperability with Zhaga-compliant devices in lighting and IoT ecosystems.
• CNR - Istituto di Scienze e Tecnologie dell'Informazione (Pisa)coreStrategic or Co-development PartnerJoint development of RedSensing platform with CNR for ULPW (Ultra Low Power Wireless) technology used in marina management and boat monitoring systems.
• Pizzi Instrument S.r.l., Pizzi Terra s.r.l., Universita di FirenzeminorStrategic or Co-development PartnerCollaboration for FixAndGo structural monitoring solution deployment in post-collapse infrastructure monitoring at Lungarno Torrigiani, Florence.
• Kuehne+Nagel ItaliacoreTechnology or IntegrationTechnology partnership for Maserati traceability project. TERTIUM provided TAGps devices while Kuehne+Nagel developed logistics management platform using Google Maps API integration.
• TemeracoreStrategic or Co-development PartnerCollaboration with Temera for Braccialini brand protection solution. Temera specializes in RFID technology for Fashion & Luxury sectors.
• InteraxicoreChannel Partner/ Reseller/ DistributorSolution provider partnership for Sierteelt Direct container tracking. Interaxi provides solutions based on automatic identification technology and developed custom software for the project.
• SHG 4.0 Project ConsortiumminorStrategic or Co-development PartnerSmart High-Security Gateway project co-financed by POR FESR Toscana 2014-2020. Consortium includes Lifetronic Srl, Istituto di Informatica e Telematica (IIT-CNR), Mgalabs s.r.l., Silarch s.r.l.
• VodafonecoreTechnology or IntegrationM2M connectivity provider for MWS Fleet Sensors and TAGps tracking solutions. Vodafone SIM cards provide GPRS connectivity for data transmission in logistics and fleet applications.
• FixAndGocoreOthersRelated company providing smart monitoring IoT solutions for structural, infrastructural, and geotechnical monitoring. Operated through fixandgo.cloud platform.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• CAEN RFID: Italian RFID reader manufacturer specializing in UHF and HF readers, tags, and modules. Highly comparable to TERTIUM in geography, customer profile (mid-sized European enterprises), and product category (compact UHF/HF readers with industrial-grade variants).
• Feig Electronic: German specialist manufacturer of RFID readers and antennas (UHF, HF, NFC) for industrial, payment, and access control. Closely comparable to TERTIUM in multi-frequency RFID reader portfolio, integration focus, and European industrial customer base.
• MTI Wireless Edge: Israeli designer and manufacturer of RFID antennas and readers for retail, industrial, and IoT applications. Comparable to TERTIUM in antenna-integrated reader design and focus on specialized vertical deployments.
• Alien Technology: US-based UHF RFID reader and tag manufacturer with long-standing RAIN RFID presence. Comparable to TERTIUM in UHF reader portfolio and enterprise-focused product line, though at a larger scale.
• CSL (Convergence Systems Limited): Hong Kong-based manufacturer of UHF RFID readers and antennas serving retail, logistics, and industrial applications. Comparable to TERTIUM's UHF desktop and integrated reader lines targeting similar mid-market enterprise customers.
• Elatec: Multi-frequency (HF, NFC, BLE) RFID reader manufacturer focused on authentication, access control, and embedded reader modules. Comparable to TERTIUM in miniaturization, multi-standard support, and OEM/embedded reader positioning.

Broad incumbents

• Impinj: US-listed market leader in UHF RFID endpoint ICs and readers/ gateways. Comparable to TERTIUM as a broader RFID incumbent whose reader family overlaps with TERTIUM's UHF products, but with vastly greater scale and silicon ownership.
• Zebra Technologies: Global enterprise mobility and RFID solutions giant. Simultaneously TERTIUM's IHV partner (RE40 modules) and a broad RFID reader competitor across fixed and handheld categories.
• HID Global: Major provider of RFID readers, tags, and identity solutions across LF/HF/UHF for access control, logistics, and animal ID. Comparable as a broad RFID incumbent with overlapping reader portfolio, but at enterprise scale TERTIUM cannot match.

Emerging players

• Worldsensing: IoT wireless monitoring provider for infrastructure, mining, and rail with a SaaS platform. Comparable to TERTIUM's FixAndGo.cloud subsidiary in wireless structural/geotechnical monitoring, but with a more mature SaaS delivery model.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/tertiumtech
• GitHubgithub.com/tertiumtechnology
• YouTubeyoutube.com/user/TERTIUMtechnology
• Facebookfacebook.com/TERTIUMtechnology
• LinkedInlinkedin.com/company/tertium-technology-s-r-l-/?viewAsMember=true

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TERTIUM Technology