Jungo
Jungo is a Salesforce-native CRM and marketing automation platform serving U.S. mortgage and real estate professionals with lead management, LOS integrations, compliant SMS, marketing automation, and post-close retention tools.
- Company typePrivate
- Founded2013
- HeadquartersSan Diego, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Jungo does
Jungo is a privately held, Salesforce-native customer relationship management (CRM) and marketing automation platform purpose-built for U.S. mortgage and real estate professionals. Founded in 2013 (formerly operated as 'The Mortgage App') and headquartered in San Diego, the company delivers two core products — a Mortgage CRM for loan officers and a Real Estate CRM for real estate agents — extended by an ecosystem of tightly integrated add-on modules including LOS Sync (Encompass, Calyx Point, Velocity, LendingPad, Byte), Jungo SMS for compliant business texting, DocsBar for encrypted loan document storage, Reffinity for referral partner management, the Concierge Program for post-close gifting, Co-Marketing tools, and the Closing Email of the Week marketing content library.
Jungo firmographics
Firmographics- Name
- Jungo
- Legal name
- Jungo
- Website
- https://ijungo.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Jungo is a Salesforce-native CRM and marketing automation platform serving U.S. mortgage and real estate professionals with lead management, LOS integrations, compliant SMS, marketing automation, and post-close retention tools.
- Ownership category
- akta.pro rank
Jungo industry classification
Industry- Product category
- Mortgage CRM Software
- NAICS
- Computer Systems Design Services (541512)
- akta.pro primary industry
- Industry-Specific CRM (Vertical CRM Suites) (HDAEAFAH)
- akta.pro secondary industries
- Marketing Automation & Campaign Management CRM (HDAEAFAB), Customer Engagement & Messaging (Email, SMS, Push, In-App) (BPAFAFAI)
Keywords
Where Jungo is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Markets served
Jungo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription - Core CRM Platform: Jungo's primary revenue stream is subscription-based CRM software pricing. The platform starts at $96/month when billed annually, with different packages available for various team sizes.
- SMS Text Messaging Add-on: Additional revenue from Jungo SMS feature at $15-25/month per user depending on team size. 1-9 users at $25/month, 10-25 users at $15/month, 25+ users contact sales.
- Concierge Program: Post-close marketing service delivering branded gifts and cards to closed clients. Packages start at $35 for concierge services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Base CRM package starting price |
| Per seat | Monthly | Jungo SMS for small teams (1-9 users) |
| Per seat | Monthly | Jungo SMS for mid-size teams (10-25 users) |
| Per seat | Monthly | Jungo SMS for large teams (25+ users) |
| Subscription | Monthly | Concierge Program |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Jungo product offering
Product offeringCore offering
Jungo provides an all-in-one Salesforce-based CRM platform built specifically for mortgage and real estate professionals. The core platform centralizes lead management, marketing automation, loan pipeline tracking, referral partner management, and client communication, with deep integrations to the leading loan origination systems (Encompass, Calyx Point, Velocity, LendingPad, Byte). It serves loan officers, mortgage brokers, real estate agents, and branch operations through subscription-based software with add-on modules for SMS, video email, document management, and rate quoting.
Product overview
Jungo is a comprehensive Salesforce-powered CRM platform for mortgage and real estate professionals, comprising a core Mortgage CRM and Real Estate CRM, with an ecosystem of integrated add-on modules. The core platform provides lead management, marketing automation, and client relationship tools, while add-on modules extend capabilities including LOS Sync for loan origination system integration, Jungo SMS for business texting, Video Emails via BombBomb integration, Product & Pricing Engine, Digital POS Platform, Loan Document Management (DocsBar), Reports & Dashboards, Loan Milestone Alerts, Property Listing websites, Mobile App, Mortgage Reviews via Mortgage Coach, Email Integration, Agent Portal, Reffinity referral management, The Concierge Program, and various marketing tools including Email Marketing, Closing Email of the Week, and Real Estate Flyers.
Differentiator
Problem solved
Functional benefit
Brands
- Jungo SMS: Business text messaging solution integrated with CRM
- Jungo Agent Portal
- The Property Listing
- DocsBar
- Reffinity
- Concierge Program
- PrintPub
Quantifiable outcome
- 27% increase in sales for lenders using mortgage CRMs
- +3 more outcomes
Companies that use Jungo
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Jungo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
AI capability2 records
Feature12 records
Jungo partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- SalesforcecoreJungo is built on Salesforce and operates as a Salesforce partner. The company leverages Salesforce's cloud infrastructure and is listed on the Salesforce AppExchange marketplace. Jungo holds a Salesforce Partner badge and integrates deeply with Salesforce features including the mobile app.
- Encompass (Ellie Mae)coreDirect integration with Encompass loan origination system, enabling automatic sync of loan data and contact information to eliminate double data entry for mortgage professionals.
- Calyx PointcoreDirect integration with Calyx Point loan origination system for seamless data synchronization between the LOS and Jungo CRM.
- VelocitycoreDirect integration with Velocity loan origination system for automated loan data sync and workflow automation.
- LendingPadcoreDirect integration with LendingPad loan origination system enabling contact and loan data synchronization.
- ByteSoftwarecoreDirect integration with ByteSoftware loan origination system for automated data mapping and sync.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Jungo competitors and assessment
Company assessmentBroad incumbents
- Salesforce Financial Services Cloud: Salesforce Industries' Financial Services Cloud is the broader enterprise CRM (and Jungo's underlying platform) that natively targets banks, lenders, and financial advisors — it competes with Jungo while also serving as its foundation, creating both partnership leverage and platform risk.
- HubSpot: HubSpot is a broad general-purpose CRM and marketing automation platform used by some mortgage and real estate professionals for marketing, deal pipeline, and email automation — it competes with Jungo as a horizontal alternative for customers who don't need vertical-specific LOS/milestone features.
- ICE Mortgage Technology (Encompass): ICE Mortgage Technology's Encompass LOS and adjacent CRM/production tools serve mortgage lenders and serve as Jungo's largest integration partner; as a vertically integrated incumbent, ICE is both a partner and the largest competitive threat to Jungo's workflow-embedded CRM position.
Direct peers
- Bonzo: Bonzo is a mortgage CRM focused on relationship management, automated follow-up, and referral tracking for individual loan officers, operating in the same vertical niche as Jungo with comparable subscription pricing and feature focus.
- Total Expert: Total Expert is a customer engagement and marketing platform purpose-built for mortgage lenders and banks, offering CRM, automated journeys, and consumer engagement — directly overlapping Jungo's mortgage CRM and marketing automation offering for loan officers and mid-market lenders.
- Follow Up Boss: Follow Up Boss is a leading CRM for real estate agents and teams with lead routing, drip campaigns, and referral partner tools — directly comparable to Jungo's Real Estate CRM offering for the agent/realtor segment Jungo also serves.
- Inside Real Estate (kvCORE): Inside Real Estate's kvCORE platform provides CRM, lead generation, and marketing automation for real estate brokerages and agents, overlapping with Jungo's Real Estate CRM and marketing solutions in the same buyer-seller-lead workflow niche.
- Maxwell: Maxwell provides a CRM and engagement platform focused on mortgage lenders and loan officers, with lead conversion, marketing automation, and LOS integration capabilities that closely mirror Jungo's core feature set and target persona.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Jungo social profiles
Digital presenceJungo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jungo leadership team
Management profileNumber of profiles
Profiles1 record
Jungo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jungo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jungo
What does Jungo do?
Jungo provides an all-in-one Salesforce-based CRM platform built specifically for mortgage and real estate professionals. The core platform centralizes lead management, marketing automation, loan pipeline tracking, referral partner management, and client communication, with deep integrations to the leading loan origination systems (Encompass, Calyx Point, Velocity, LendingPad, Byte). It serves loan officers, mortgage brokers, real estate agents, and branch operations through subscription-based software with add-on modules for SMS, video email, document management, and rate quoting.
Is Jungo a public or private company?
Jungo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jungo founded?
Jungo was founded in 2013. It employs 51 to 100 people.
Where is Jungo based?
Jungo is headquartered in San Diego, United States, in the North America region.
How does Jungo make money?
Three revenue lines are on record. Subscription - Core CRM Platform is the primary driver. The others are SMS Text Messaging Add-on and concierge Program.
Who are Jungo's main competitors?
Broad incumbents on record are Salesforce Financial Services Cloud, HubSpot and ICE Mortgage Technology (Encompass). Direct peers are Bonzo, Total Expert, Follow Up Boss, Inside Real Estate (kvCORE) and Maxwell.
Does Jungo have an API?
No public API is recorded for Jungo.
What industry is Jungo in?
Jungo's product category is Mortgage CRM Software. Its primary akta.pro industry code is HDAEAFAH, Industry-Specific CRM (Vertical CRM Suites), with a secondary code of HDAEAFAB, Marketing Automation & Campaign Management CRM. Its NAICS code is 541512.