Canadian Mental Health Association, North Bay and District

Name

Canadian Mental Health Association, North Bay and District

Legal name

Canadian Mental Health Association, North Bay and District

Website

https://nbd.cmha.ca

Company type

Private

Founded year

1918

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Community Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Individual and Family Services (6241), Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Social Services (8300)

akta.pro primary industry

Community Mental Health Centers (CMHCs) & Public Behavioral Health Providers (HLAFACAI)

Keywords

• Community mental health
• Addictions treatment
• Peer support services
• Supportive housing
• Suicide prevention training

Headquarters

HQ city

North Bay

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government Funding: Core operational funding from Ontario Ministry of Health and Long-Term Care and other government sources through Multi-Sector Service Accountability Agreements (MSAA). Services are publicly funded including OSP, case management, housing programs, and crisis intervention.
2. Charitable Donations: Charitable donations help meet demand for services not funded by government. Donations support programs like suicide grief support groups, The Kindness Project, and other community initiatives. Tax-deductible donations accepted online through CanadaHelps, by phone, or by mail.
3. Grants: Grant funding from organizations like Bell Let's Talk ($20,000 for youth crisis response and mental health promotion courses) and Chat4Chad ($28,000 donation for suicide-safe community initiatives) to support specific mental health initiatives and programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels10 records

Core offering

CMHA North Bay and District provides community-based mental health, addictions, peer support, and housing services to residents of North Bay, the Nipissing District, and broader Northeastern Ontario. Core offerings include clinical psychotherapy (Ontario Structured Psychotherapy using CBT), crisis intervention and mobile crisis response, residential addictions treatment, intensive and brief case management, peer-led drop-in programs and emergency department peer navigation, specialized and supportive housing, and suicide prevention education/training. Services are delivered through direct office access, phone-based crisis lines, virtual/teletherapy, mobile community teams, and partner referrals, and are primarily free to clients through public funding.

Product overview

CMHA North Bay and District is a community-based mental health, addictions, and peer support agency providing a comprehensive portfolio of services. The organization operates as a direct service provider offering clinical programs (Ontario Structured Psychotherapy), education and training (LivingWorks ASIST, LivingWorks safeTalk, Living Life to the Full workshops), case management services (intensive, brief intervention, and transitional), crisis intervention, addictions treatment (residential and supportive housing), peer support services (centres and navigators), and specialized housing programs. Key initiatives include the Gateway Hub cross-sector partnership, Coordinated Access Nipissing housing system, The Kindness Project awareness campaign, and Talk Today athlete mental health program. The organization also delivers justice-related services (adult, youth, forensic) and developmental disabilities services in partnership with North Bay Regional Health Centre.

Differentiator

Problem solved

Functional benefit

Brands

• The Kindness Project: A week-long community initiative led by CMHA North Bay and District that promotes mental health awareness and positive change, guided by the message 'Do good. Feel good.'

Products and services

• Ontario Structured Psychotherapy Program (OSP) Free mental health support for adults (18+) experiencing mild-to-moderate depression, anxiety, and anxiety-related concerns based on cognitive behavioral therapy (CBT); delivered virtually, by phone, or in person through self-paced tools with coach/clinician guidance or one-on-one and group therapy; self-referral accepted, no Ontario health card required.
• Mobile Crisis Response Team Community-based immediate crisis response pairing a registered mental-health nurse with an Ontario Provincial Police officer to support individuals experiencing a mental health or substance use crisis, diverting them from emergency departments or police custody.
• Residential Addictions Treatment Structured 90-day live-in therapeutic program addressing core issues of substance use and addiction through individualized psychotherapy and mandatory groups.
• Addiction Supportive Housing (ASH) Community-based case management for individuals with substance use who have frequently accessed residential treatment, the correctional system, or emergency services.
• Intensive Case Management Long-term support for individuals living with serious mental illness requiring ongoing assistance to live independently in the community.
• Brief Intervention Case Management Short-term support (up to six months) for individuals experiencing mental health challenges related to specific issues or life circumstances.
• Bridges Financial Trusteeships Voluntary trusteeship program supporting individuals who need help managing finances as part of their mental health and recovery journey.
• Peer Connections Drop-In Centre Peer-led drop-in centre at 333 Fraser Street, North Bay, providing a safe welcoming space for people 16+ to connect, learn, and support one another through peer support groups and social/recreational activities.
• Peer Support Navigator Peer support offered to people presenting to the North Bay Regional Health Centre emergency department for mental health or substance use concerns, providing emotional support, information, advocacy, and practical assistance.
• Specialized Housing Four specialized housing locations providing 24-hour higher-level care: Percy Place (11 beds for complex care), Lakeshore Home 1 (8 beds, including ABI), Lakeshore Home 2 (8 beds transformational), and 501 Morris (8 beds, with 4 TRHP forensic beds).
• Coordinated Access Nipissing (CAN) Coordinated system bringing together 10+ partner agencies to support people who are homeless or at risk, matching individuals to appropriate housing services through centralized intake and referral.
• LivingWorks ASIST Applied Suicide Intervention Skills Training — a 2-day intensive suicide first aid course that prepares participants to recognize suicide risk and intervene; minimum 16 participants; cost available by contacting [email protected].
• LivingWorks safeTalk 4-hour suicide alertness training teaching participants to notice and respond to situations where suicide thoughts may be present; minimum 10 participants; available in-person or virtual; cost available by contacting [email protected].
• Living Life to the Full An 8-week group-based interactive course teaching self-management skills using CBT principles, covering self-confidence, problem-solving, stress management, and other topics; 90 minutes per week; available in-person or virtual; contact for pricing.
• Suicide Grief Support Group Free 8-week support group offering suicide loss survivors a safe place to gain insight into the suicide grieving process, learn tools to navigate loss, and connect with others.
• Mastering the Moment Workshop introducing mindfulness practices to support overall mental health, wellness, resiliency, and quality of life through present-moment awareness.
• Changing the Narrative on Suicide Workshop exploring suicide impact, risk and protective factors, promoting life-affirming approaches and encouraging help-seeking behaviour through compassionate language.
• Stronger Together: Supporting Mental Health Through Connection Workshop exploring the importance of social connection and belonging, teaching skills to foster connection and differentiating between social isolation and loneliness.
• Person-First: Beyond the Stigma Workshop clearing up misconceptions about mental illness and teaching person-first language, while providing tools for mental health literacy.
• The Working Mind Employer-focused workshop fostering psychologically safe work environments, teaching staff to recognize burnout signs and approach difficult conversations.
• Mental Health 101 Introduction to mental health literacy covering definitions of mental health versus mental illness, wellness areas, and how to access help.
• Gateway Hub Cross-sector partnership with police, educators, and health/human services agencies delivering coordinated support for individuals and families at high risk of harm, victimization, justice involvement, or relapse; modelled on the Prince Albert, Saskatchewan SPIRIT/P.A.L.S. approach.
• The Kindness Project Week-long community initiative promoting mental health awareness and positive change, guided by the message 'Do good. Feel good.'
• Talk Today Mental health and suicide awareness program for amateur athletes delivered in partnership with the North Bay Battalion (OHL), including Team Up education for players/coaches/staff, a dedicated CMHA representative, and Talk Today Game Day events.

Quantifiable outcome

• OSP provides free mental health support for adults (18+) with mild to moderate depression and anxiety at no cost
• +1 more outcomes

Named customers2 records

Segments10 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Health Sciences NorthcoreStrategic or Co-development PartnerHealth Sciences North manages OSP intake for Northeastern Ontario. Services are delivered through local partner sites including CMHA North Bay and District, with regional contact at 1-833-496-3677.
• North Bay Regional Health CentrecoreStrategic or Co-development PartnerPartnership for Peer Support Navigator in emergency department, Community Treatment Order program, Transitional Case Management (Forensic Outreach Rehabilitation Team - FORT), Developmental Disabilities Services (DDS), and crisis intervention services.
• North Bay Regional Health Centre Emergency DepartmentcoreStrategic or Co-development PartnerPeer Support Navigators work as part of the emergency department's multidisciplinary team, offering emotional support, information, advocacy, and practical assistance to patients waiting to be seen for mental health/substance use concerns.
• North Bay BattalioncoreStrategic or Co-development PartnerTalk Today partnership with local Ontario Hockey League team includes three core components: Team Up mental health education for players, coaches and staff; dedicated CMHA representative providing resources; and Talk Today Game Day awareness events.
• Gateway Hub PartnerscoreStrategic or Co-development PartnerCross-sector partnership bringing together police, educators, and local health and human services agencies to provide coordinated support for individuals and families at high risk of harm, victimization, justice involvement, or relapse. Based on Prince Albert, Saskatchewan model.
• North Bay Regional Health Centre (Community Treatment Order)coreStrategic or Co-development PartnerCTO Program delivered through partnership where CTO Coordinator works under hospital direction and CTO Case Manager from CMHA supports individuals and connects hospital and community services. Covers Nipissing, Timiskaming, and northeast Muskoka/Parry Sound.
• Coordinated Access Nipissing (CAN) PartnerscoreStrategic or Co-development PartnerMultiple access points including AIDS Committee of North Bay and Area, Brain Injury Association of North Bay, Crisis Centre North Bay, District of Nipissing Social Services Administration Board, Legion Service Bureau, Low Income People Involvement of Nipissing, North Bay Indigenous Friendship Centre, Salvation Army North Bay, The Gathering Place North Bay, True Self Debwewendizwin Program.
• North Bay Regional Health Centre (Developmental Disabilities Services)coreStrategic or Co-development PartnerPartnership provides community-based psychiatric support for adults living with both developmental and mental health disabilities through DDS program working with individuals, families, caregivers, family physicians, and Developmental Services Ontario.
• Agriculture Wellness OntariominorChannel Partner/ Reseller/ DistributorFree mental health supports designed for Ontario's farming community including Farmer Wellness Initiative (24/7 counselling), The Guardian Network (suicide prevention), and In the Know mental health literacy workshop.
• Centre for Innovation in Campus Mental Health (CICMH)minorChannel Partner/ Reseller/ DistributorResource hub helping colleges and universities strengthen supports for student mental health through resources, training, and webinars.
• Resilient MindsminorChannel Partner/ Reseller/ DistributorPeer-led psychological health and resilience training program for first responders and frontline community workers to recognize and manage occupational stress, trauma, and burnout.
• Ontario Provincial Police (OPP)coreStrategic or Co-development PartnerMobile Crisis Response Team partnership where registered nurse with mental health training and OPP officer respond together in community to mental health/substance use crises.
• Mattawa HospitalcoreStrategic or Co-development PartnerCrisis Intervention program at Mattawa Hospital provides immediate telephone or in-person crisis support to individuals with serious/persistent mental illness.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Centre for Addiction and Mental Health (CAMH): Canada's largest mental health and addiction teaching hospital, providing specialized tertiary psychiatric care, research, and system leadership. The national reference point for evidence-based practice standards that smaller community agencies like CMHA NBD follow in delivering CBT, harm reduction, and recovery-oriented care.
• Ontario Shores Centre for Mental Health Sciences: Public specialty mental health hospital in Whitby providing inpatient and outpatient psychiatric services, including structured psychotherapy programs that parallel CMHA NBD's OSP delivery. Comparable as a public-sector mental health provider, though at greater scale and clinical complexity.
• St. Joseph's Care Group: Large multi-site Catholic health and social services organization in Thunder Bay providing mental health and addictions, housing, and rehabilitative care across Northwestern Ontario. Operates at greater scale with hospital affiliation, offering a broader incumbent comparable in Northern Ontario.
• North Bay Regional Health Centre (NBRHC): Regional hospital providing inpatient psychiatric care, emergency mental health services, and outpatient mental health and addictions programs across Nipissing. Strategic partner and clinical referrer, but operates the hospital-based end of the care continuum rather than community services.

Regional players

• Hands TheFamilyHelpNetwork.ca: Multi-service nonprofit providing mental health, developmental services, and community support across Northern Ontario including Nipissing and Parry Sound districts. Direct regional peer with overlapping mental health, housing, and justice-diversion service lines in the same catchment.

Others

• ConnexOntario: Provincial health services navigation service connecting Ontario residents to mental health, addiction, and problem gambling services. Functions as a referral pipeline and system partner for CMHA NBD, routing callers to its programs.
• 211 Ontario: Province-wide helpline and online directory connecting residents to community, social, health, and government services including mental health and housing. Functions as an upstream referral channel and system complement to CMHA NBD's direct service delivery.
• Canadian Centre on Substance Use and Addiction (CCSA): National not-for-profit providing evidence-based guidance on substance use, with a focus on addiction policy, research, and harm reduction frameworks that complement CMHA NBD's addiction treatment programming. Indirect peer as a knowledge and policy partner rather than a direct service competitor.
• Addictions and Mental Health Ontario (AMHO): Provincial association representing Ontario's addiction and mental health service providers including CMHA branches. Functions as a sector advocate and capacity-builder rather than a direct service provider, but is structurally connected to CMHA NBD's funding and policy environment.

Direct peers

• Canadian Mental Health Association - Other Branches (e.g., CMHA Toronto, CMHA Ottawa): Other branches of the same national CMHA network, providing the same community-based mental health, addictions, peer support, and housing service model across different Ontario and Canadian regions. Directly comparable in service mix, funding model, and brand identity, but serving different geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CMHANBD
• Instagraminstagram.com/cmhanbd
• Xx.com/cmhanbd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canadian Mental Health Association, North Bay and District