LET'S RIDE
LET'S RIDE is a Paris-based boutique indoor cycling fitness studio founded in 2015, offering intense 45-minute full-body fixed-bike classes to urban fitness consumers. It was co-founded by Jonathan Garret and Nicolas Chabrier and raised ~$2.23M from Otium Capital in 2016.
- Company typePrivate
- Founded2015
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What LET'S RIDE does
LET'S RIDE is a Paris-based boutique indoor cycling fitness studio founded in 2015. The company operates a defined class format — a "classy, intense and liberating" 45-minute session built around full-body conditioning on fixed bikes — targeting urban fitness consumers seeking premium cycling-based cardio. The firm is structured as a private, for-profit business headquartered in Paris, France, with a workforce in the 11–50 range, consistent with a small-to-mid-sized single- or limited-location studio operator.
The business was co-founded by Jonathan Garret and Nicolas Chabrier. In October 2016, LET'S RIDE raised approximately $2.23 million in external capital from Otium Capital, the only disclosed funding event on record. The company sells classes directly to individual fitness consumers through its own studio channels; there is no evidence of licensing, franchising, at-home digital product lines, or B2B wellness partnerships.
A significant data integrity issue must be flagged: the official domain letsride.fr currently resolves to a Nameshift.com (Rijswijk, Netherlands) landing page listing the unrelated "sveltekit-prerender" domain for sale via escrow. This appears to be either an aggregation artifact, a domain parking event, or signal that the company has wound down primary digital operations. Operating status as of the input's reference period cannot be confirmed from the available evidence.
LET'S RIDE firmographics
Firmographics- Name
- LET'S RIDE
- Legal name
- Nameshift.com
- Website
- https://letsride.fr
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LET'S RIDE is a Paris-based boutique indoor cycling fitness studio founded in 2015, offering intense 45-minute full-body fixed-bike classes to urban fitness consumers. It was co-founded by Jonathan Garret and Nicolas Chabrier and raised ~$2.23M from Otium Capital in 2016.
- Ownership category
- akta.pro rank
LET'S RIDE industry classification
Industry- Product category
- Indoor Cycling Fitness
- NAICS
- Fitness and Recreational Sports Centers (71394), Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Cycling/Spin Classes (HSADABAE)
- akta.pro secondary industries
- Endurance & Running/Cycling Training (HSADAAAG), Bike Fit, Performance & Training Retail/Studios (CRAMAHAI)
Keywords
Where LET'S RIDE is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
LET'S RIDE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Seller Commission: Nameshift.com charges commission to domain sellers for facilitating the transaction. Buyers pay no fees for using the service - only the purchase price of the domain.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Buyer service - free |
| Transaction based/ take rate | Pay-as-you-go | Seller commission - fee-based |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
LET'S RIDE product offering
Product offeringCore offering
LET'S RIDE operates a boutique fitness studio that delivers 45-minute indoor cycling (spin) classes on fixed stationary bikes. Each session is described as classy, intense, and liberating, providing a full-body workout in a structured group class format for individual consumers in Paris.
Product overview
Nameshift operates a domain marketplace where buyers can purchase domain names through an escrow-protected process. The service is free for buyers—sellers pay the commission. Key features include free domain transfer service, free assistance, and free VAT invoices. The average domain transfer time is 24 hours. The platform supports multiple payment methods including VISA, Mastercard, American Express, Discover, Bank transfer, and region-specific options like Bancontact (Belgium), iDEAL (Netherlands), EPS (Austria), and UnionPay/JCB (Asia).
Differentiator
Problem solved
Functional benefit
Products and services
- Indoor Cycling (Spin) Classes 45-minute high-intensity indoor cycling (spin) classes on fixed stationary bikes, designed as classy, intense, and liberating full-body group workouts. Targeted at individual fitness consumers in Paris.
Companies that use LET'S RIDE
Customer profileSegments2 records
Ideal customer profiles1 record
LET'S RIDE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
LET'S RIDE partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
LET'S RIDE competitors and assessment
Company assessmentBroad incumbents
- SoulCycle: Iconic US-based premium indoor cycling chain with a single 45-minute fixed-bike class format, near-identical positioning to LET'S RIDE, but operating as a multi-city national brand rather than a single-market operator.
- Barry's Bootcamp: Global premium boutique fitness operator with a 'red room' cycling/treadmill interval concept. Comparable premium positioning and member economics, but a broader multi-format brand.
- Peloton: Connected fitness platform combining indoor cycling hardware with live and on-demand classes. Represents the most material digital substitute for studio operators like LET'S RIDE, and the dominant force shaping demand for fixed-bike workouts.
Direct peers
- Flywheel Sports: Premium indoor cycling studio concept built around a 45–60 minute fixed-bike class with performance metrics. Closely comparable business model and rider experience to LET'S RIDE.
- CycleBar: US-based premium indoor cycling franchise operating single-format 45-minute classes. Highly comparable unit economics and member-class product to LET'S RIDE.
- Le Wagga: Paris-based boutique fitness studio mixing indoor cycling and dance-cardio formats. Directly comparable premium positioning, Paris geography, and instructor-led group experience to LET'S RIDE.
- Le Peloton de Paris: Paris-based indoor cycling studio operating a similar premium, fixed-bike class format with comparable instructor-led group sessions. The most direct geographic and product overlap with LET'S RIDE.
Emerging players
- 1Rebel: London-based premium boutique fitness brand offering 'Ride' (indoor cycling) alongside 'Reshape' (HIIT) classes. Comparable premium positioning and single-format class structure, though geographically focused on the UK.
Others
- Keiser France: Manufacturer of indoor cycling bikes widely used in French boutique studios, including those with concepts like LET'S RIDE's. Functions as an equipment ecosystem participant rather than a direct competitor, but their hardware is foundational to the format.
Regional players
- Ride Republic: German premium indoor cycling studio concept with single-format 45-minute rides. Comparable class design and premium member model, though operating in the German market rather than France.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key highlights5 records
Customer concentration
LET'S RIDE social profiles
Digital presenceLET'S RIDE financial estimates
Financial estimateRevenue estimate
Valuation estimate
LET'S RIDE leadership team
Management profileNumber of profiles
Profiles2 records
LET'S RIDE funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LET'S RIDE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LET'S RIDE
What does LET'S RIDE do?
LET'S RIDE operates a boutique fitness studio that delivers 45-minute indoor cycling (spin) classes on fixed stationary bikes. Each session is described as classy, intense, and liberating, providing a full-body workout in a structured group class format for individual consumers in Paris.
When was LET'S RIDE founded?
LET'S RIDE was founded in 2015. It employs 11 to 50 people.
Where is LET'S RIDE based?
LET'S RIDE is headquartered in Paris, France, in the Europe region.
How does LET'S RIDE make money?
One revenue line is on record: seller Commission.
Who are LET'S RIDE's main competitors?
Broad incumbents on record are SoulCycle, Barry's Bootcamp and Peloton. Direct peers are Flywheel Sports, CycleBar, Le Wagga and Le Peloton de Paris. 1Rebel is listed as an emerging player. Keiser France is listed as an others. Ride Republic is listed as a regional player.
Does LET'S RIDE have an API?
No public API is recorded for LET'S RIDE.
What industry is LET'S RIDE in?
LET'S RIDE's product category is Indoor Cycling Fitness. Its primary akta.pro industry code is HSADABAE, Cycling/Spin Classes, with a secondary code of HSADAAAG, Endurance & Running/Cycling Training. Its NAICS code is 71394 and its SIC code is 7997.