Dekon Group

What Dekon Group does

Dekon Group (德康集团), formally Sichuan Dekang Agriculture and Animal Husbandry Food Group Co., Ltd., is a vertically integrated Chinese livestock and poultry agribusiness headquartered in Chengdu, Sichuan Province, and listed on the Hong Kong Stock Exchange main board (stock code 2419.HK) since December 6, 2023. The company operates a complete farm-to-table value chain spanning proprietary breeding stock development (Dekon E Series and Z Series pig lines, plus Dekon Chicken varieties including Imperial Phoenix Bearded Chicken), feed production (with 50万吨 annual capacity at Wanzhou project), ecological breeding of pigs and yellow-feathered broilers (ranked 6th and 3rd in China respectively in 2022), high-standard slaughtering and meat processing (300万 head annual capacity at Yibin facility, built with German partner Toennies Group to EU standards in Yibin, Meishan, and Suqian), and terminal branded sales to consumers.

Dekon's core technology stack is its AI-driven Smart Breeding Cloud Platform (德康智养云平台), which combines computer vision image recognition, IoT sensors, and AI analytics to automate breeding data collection, monitor animal health, manage biosecurity, and optimize production parameters across its farm network. The platform is supported by strategic partnerships with Alibaba Cloud (2018) and Huawei (2021), and is protected by a national invention patent for computer vision-based data acquisition.

The business model centers on a 'Company + Family Farm' cooperative model in which Dekon supplies breeding stock, feed, veterinary products, technology, and guaranteed buy-back contracts to a distributed network of small farmers who provide land and labor, while Dekon captures value across breeding, feed, slaughtering, and branded retail. The company operates through 160+ subsidiary enterprises across 14 provinces and serves three primary customer segments: family farmers (SMB production partners), government entities (for rural revitalization and food safety programs), and end consumers (through branded pork and chicken products). Revenue is generated through transactional sales across each value chain layer, with pigs as the largest business segment and yellow-feathered broilers as a secondary growth segment.

Name

Dekon Group

Legal name

四川德康农牧食品集团股份有限公司 (Sichuan Dekang Agriculture and Animal Husbandry Food Group Co., Ltd.)

Website

https://dekanggroup.com

Company type

Public

Founded year

2011

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Dekon Group is a vertically integrated Chinese livestock and poultry agribusiness (listed on HKEX as 2419.HK) operating proprietary pig and yellow-feathered broiler breeding, feed production, AI-enabled farming, and EU-standard meat processing, serving family farmers, government partners, and end consumers across 14 provinces.

Ownership category

akta.pro rank

Product category

Livestock Breeding and Farming

NAICS

Poultry and Egg Production (1123), Broilers and Other Meat Type Chicken Production (112320), Poultry Processing (311615)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)

akta.pro primary industry

Nucleus Herd/Flock Breeding & Multiplier Stock Supply (AFAEAJAF)

akta.pro secondary industries

Livestock Performance Monitoring Services (Weighing Programs, BCS, Data Capture) (AFACAEAL), Genomic Testing & Genetic Evaluation Services (AFAEAJAC), Genetic Trait Selection (e.g., polled, disease resistance) Services (AFAEAJAJ), Farm Finance, Input Procurement & Risk Tools (Budgeting, Inventory, Insurance Links) (AFAAAFAO)

Keywords

• Pig breeding genetics
• Poultry farming operations
• Animal feed production
• Meat processing services
• Smart breeding technology

Headquarters

HQ city

Chengdu

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Live Pig Sales (Primary Business): Dekon's largest business sector, focusing on breeding and farming of pigs. Pig sales volume has increased over 100 times in the past decade, ranking 6th in China for pig sales in 2022.
2. Yellow-Feathered Broiler Sales: Dekon ranks 3rd in China for yellow-feathered broiler sales in 2022. The company operates national core broiler breeding farms and supplies high-quality parental stock.
3. Feed Processing and Raw Material Organization: Dekon produces safe and efficient feed products as part of its vertically integrated value chain, supporting both internal farm operations and external sales.
4. Food Processing and Terminal Sales: High-quality slaughtering and food processing projects have been successfully established in Yibin City and Meishan City (Sichuan Province) and Suqian City (Jiangsu Province). Projects include 300万头 pig slaughtering and meat processing capacity.
5. Family Farm Partnership Model: Revenue from commissioned breeding fees from family farmers who raise pigs and broilers using Dekon's breeding stock, feed, and technical support, with guaranteed purchase at agreed prices.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Dekon Group operates a vertically integrated livestock and poultry agribusiness spanning proprietary pig and chicken breeding genetics, large-scale ecological farming, animal feed production, and high-quality slaughtering and food processing built in partnership with Germany's Toennies Group. It runs a "company + family farm" partnership model in which the company provides breeding stock, feed, disease control, animal nutrition, and production management while family farmers provide land and labor, with finished livestock purchased by Dekon for downstream sale. The offering also includes the Dekon Intelligent Breeding Cloud Platform, an AI-driven smart breeding system combining computer vision, IoT, and AI for real-time data collection, disease monitoring, and biosecurity management.

Product overview

Dekon Group is a vertically integrated livestock and poultry agribusiness offering breeding pigs and chickens as its two core product lines. The pig breeding division operates a Southwest China large-scale breeding pig supply system with multiple proprietary pig lines (Dekon Landrace, Yorkshire, Duroc, E Series, Z Series). The chicken division covers several native and specialty breeds including Imperial Phoenix Bearded Chicken, Dexiang Chicken, Green Feet Chicken, Tibetan Chicken, and Yellow Feather Chicken. Supporting the core breeding products is the Dekon AI Smart Breeding Cloud Platform (德康智养云平台), which applies AI and IoT technologies for automated breeding management, disease monitoring, and biosecurity. Downstream, Dekon runs high-quality slaughtering and food processing operations in partnership with Germany's Toennies Group, operating under EU standards. All production is supported by a company+family farm cooperative model.

Differentiator

Problem solved

Functional benefit

Brands

• 德康种猪 (Dekon Breeding Pigs): Dekon E Series, Dekon Z Series, Dekon Danish Landrace, Dekon Yorkshire, Dekon Duroc, Dekon二元 (Dekon Crossbred)
• 德康鸡 (Dekon Chicken)
• 御品鳯胡须鸡 (Imperial Phoenix Bearded Chicken)
• 德康智养云平台 (Dekon Intelligent Breeding Cloud Platform)

Products and services

• Dekon Breeding Pigs (德康种猪) A large-scale pig breeding supply system in Southwest China offering multiple proprietary pig breeds including Dekon Landrace, Dekon Yorkshire, Dekon Duroc, Dekon E Series (100kg age of 122.6 days, feed conversion ratio of 1.84, lean meat rate over 66%), and Dekon Z Series (total piglets per litter of 18.5, 14.7 healthy piglets per litter average). Bred for high fertility, fast growth, meat quality, feed efficiency, and stress resistance for partner farms and large-scale operations.
• Dekon Chicken (德康鸡) Dekon breeds and supplies multiple chicken varieties including Imperial Phoenix Bearded Chicken (御品凤须须鸡, a nationally protected livestock genetic resource with firm meat, crisp skin, and unique flavor), Dexiang Chicken (德乡鸡), Green Feet Chicken (青脚鸡), Tibetan Chicken (藏鸡), and Yellow Feather Chicken (土皇鸡), covering native and specialty breeds for partner farms and the premium consumer market.
• Dekon Feed Processing and Raw Material Organization (德康饲料加工与原料组织) Production of safe and efficient feed products for both internal farm operations and external sales, supporting the vertically integrated value chain with annual feed production capacity (e.g., 500,000 tonnes at the Wanzhou project).
• Dekon High-Quality Slaughtering and Food Processing (德康高品质屠宰及食品加工) High-quality slaughtering and food processing operations at EU standards, operated through the Toennies-Dekon joint venture (Sichuan Dekon Toennies Food Co., Ltd.) in Yibin, Meishan, and Suqian, with pig slaughtering and meat processing capacity such as the 3 million head pig slaughtering and meat processing project at Yibin.

Quantifiable outcome

• Pig sales volume increased over 100 times in 10 years
• +6 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered major, core and minor.

• China Electric Engineering Consulting Group (中电工程集团)majorStrategic or Co-development Partner · 9 December 2021Dekon Group and China Electric Engineering Consulting Group signed a strategic cooperation agreement for green development and beautiful countryside construction. The collaboration focuses on deep integration of planting and breeding, continuous soil improvement, and energy conservation and emission reduction initiatives.
• Dalian Commodity Exchange (大连商品交易所)majorStrategic or Co-development Partner · 21 October 2021Dekon Group and Dalian Commodity Exchange established a futures-industry integration base at the 2021 China Agriculture and Animal Husbandry Industry Derivatives Conference and First China Pig Trading Conference. Dekon was among the first batch of enterprises to conduct pig futures trading.
• Huawei (华为)coreTechnology or Integration · 24 May 2021Dekon and Huawei reached comprehensive cooperation on big agricultural ecosystem. The partnership covers platform construction, cloud services, digital agriculture integrated solutions, smart agriculture applications, and global smart agriculture ecosystem services. The collaboration aims to promote the development of smart agriculture ecosystem.
• Toennies Group (德国通内斯集团)coreStrategic or Co-development Partner · 20 September 2019Dekon Group and Toennies Group (Germany's largest comprehensive meat food processing company) signed a strategic cooperation agreement to build a high-quality food system following 'EU standards, local characteristics'. The partnership includes joint ventures for pig slaughtering and meat processing in Yibin, Meishan (Sichuan Province), and Suqian (Jiangsu Province). The Meishan project is Toennies' first overseas investment, planned to become one of the largest and highest-standard pig slaughtering and meat processing projects in China. Total planned investment of 5 billion RMB.
• Boehringer Ingelheim (勃林格殷格翰)minorStrategic or Co-development Partner · 24 November 2018Boehringer Ingelheim team visited Dekon Group for in-depth exchanges on smart breeding development. Both parties discussed the application of veterinary pharmaceuticals and disease prevention technologies in modern pig farming.
• Alibaba Cloud (阿里云)coreTechnology or Integration · 6 February 2018Dekon Group and Alibaba Cloud reached 'AI Agriculture Strategic Cooperation' agreement. Alibaba Cloud provides cloud computing infrastructure and AI capabilities for Dekon's smart breeding system. Dekon showcased its AI breeding technology at the 2018 China Animal Husbandry Expo alongside Alibaba Cloud.
• Italian Enterprises (意大利企业)coreStrategic or Co-development Partner · 14 October 2014Under the witness of Chinese Premier Li Keqiang and Italian Prime Minister Renzi, Dekon Group signed a 500 million euro (approximately 4 billion RMB) food safety industry chain project cooperation意向书 with Italian partners. The project aims to build a food safety industry chain following EU standards, developing pig breeding and establishing safe production systems for food safety.
• Canadian Pig Genetic Improvement Center (CCSI) (加拿大种猪改良中心)majorStrategic or Co-development Partner · 1 March 2014Dekon Group signed a strategic cooperation agreement with CCSI, Canada's largest pig genetic improvement support and service center. Through this international cooperation, Dekon's pig genetics are compared against global elite pig genetics, ensuring Dekon's high-end breeding stock maintains stable and excellent production performance and addresses China's core pig germplasm technology.
• Canadian FAST Company (加拿大FAST公司)majorTechnology or Integration · 7 March 2013Dekon Group signed a breeding stock import agreement with Canadian FAST Company. In July 2013, Dekon imported Canadian breeding pigs via chartered flight, marking the company's entry into world-class pig breeding level through international genetic resources.

Scale indicators22 records

Recent moves10 records

Expansion highlights7 records

Broad incumbents

• Tyson Foods: US-listed global protein producer with integrated chicken, beef, and pork operations. Broad incumbent reference for vertically integrated meat industry economics, though operating in different regulatory and consumer markets than Dekon.
• WH Group: Global pork leader (listed HKEX: 0288) and parent of Smithfield Foods. Major industry incumbent and competitor in Chinese pork processing and breeding stock, with broader geographic reach and deeper international supply chain than Dekon.
• Charoen Pokphand Foods: Thailand-based global integrated agribusiness and one of the world's largest animal feed and livestock producers. Comparable vertically integrated model spanning feed, breeding, farming, and food processing across Asia.

Direct peers

• Wens Foodstuff Group: Major Chinese integrated poultry and pig producer (listed SZSE: 300498) operating a similar 'company + farmer' cooperative model. Closest comparable to Dekon given its dual pig/poultry focus, family farmer network, and southern China geographic concentration.
• New Hope Liuhe: Major Chinese integrated agribusiness (listed SZSE: 000876) with feed, pig farming, poultry, and food processing operations. Direct competitor across multiple Dekon business lines including feed production, pig farming, and meat processing.
• Muyuan Foods: China's largest pig producer (listed SZSE: 002714) and the dominant player in vertically integrated pork production. Direct competitor to Dekon's pig breeding and farming operations, with significantly larger scale, similar integrated business model, and same Chinese pork cycle exposure.
• Sunner Development: Leading Chinese white-feathered broiler producer (listed SZSE: 002299) with vertically integrated operations from breeding to processing. Comparable to Dekon's poultry business segment, though focused on white-feathered broilers versus Dekon's yellow-feathered broilers.
• Tangrenshen Group: Chinese pig farming and feed producer (listed SZSE: 002567) operating in Hunan and other southern provinces. Direct competitor in pig production and feed milling, with similar mid-scale positioning relative to industry leaders.

Regional players

• Jiangxi Zhengbang Technology: Major Chinese pig and feed producer with significant scale in southern China. Comparable integrated pig farming and feed operations, with overlap in pork production but more regional southeastern focus versus Dekon's southwestern stronghold.

Emerging players

• Shandong Yisheng Livestock & Poultry Breeding: Chinese breeding stock supplier (listed SZSE: 002458) focused on grandparent and parent stock for broilers and pigs. Comparable to Dekon's breeding stock operations but more focused on upstream genetic supply rather than full integrated farming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries33 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dekon Group