U-Haul
U-Haul is North America's largest DIY moving and storage operator, renting trucks, trailers, and U-Box containers while running self-storage, moving supplies, propane, hitches, and a Moving Help labor marketplace across 25,000+ US and Canadian locations serving residential, student, military, and small-business customers.
- Company typePrivate
- Founded1945
- HeadquartersCapitol Heights, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What U-Haul does
U-Haul International, Inc., founded in 1945 and headquartered in Phoenix, Arizona, is North America's largest do-it-yourself moving and storage operator, running a hybrid distribution network of 1,500+ company-owned U-Haul Centers and 15,000+ independent dealers for a total of more than 25,000 locations across the US and Canada. The company's core product is a fleet of 10ft to 26ft moving trucks, cargo vans, pickup trucks, trailers, and towing equipment rented either locally (In-Town) or intercity (One-Way), priced via flat fees plus per-mile charges and bundled with optional Safemove/Safemove Plus, Safetow, SafeTrip, and Safestor damage and roadside coverage products. Underpinning the network is the Truck Share 24/7 self-service platform with a mobile app and Live Verify remote identity check, enabling pickup and return at 22,000+ locations without a representative present.
Beyond equipment rental, U-Haul operates a self-storage business with subscription monthly billing and a 1-Year Price Lock pricing guarantee, plus the U-Box portable container service that supports both domestic and international moves. Ancillary revenue streams include moving supplies (described as the largest box and moving-supply retail operation in North America), propane refills, trailer hitch sales and installation, used-truck sales from the rental fleet, Patriot Truck Leasing for commercial customers, and the Moving Help Marketplace that connects customers with independent labor providers on a commission basis. The company serves individual residential movers as the primary segment, with secondary segments in business/fleet (corporate accounts, Patriot Truck Leasing), college students (Collegeboxes), military personnel, and vehicle/RV/boat owners needing seasonal storage, and monetizes across transactional fees, recurring subscriptions, hardware sales, and marketplace commissions.
U-Haul firmographics
Firmographics- Name
- U-Haul
- Legal name
- U-Haul International, Inc.
- Website
- https://uhaul.com
- Company type
- Private
- Founded year
- 1945
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- U-Haul is North America's largest DIY moving and storage operator, renting trucks, trailers, and U-Box containers while running self-storage, moving supplies, propane, hitches, and a Moving Help labor marketplace across 25,000+ US and Canadian locations serving residential, student, military, and small-business customers.
- Ownership category
- akta.pro rank
U-Haul industry classification
Industry- Product category
- Truck Rental and Self-Storage Services
- NAICS
- Used Household and Office Goods Moving (484210), Automotive Equipment Rental and Leasing (5321), General Freight Trucking, Long-Distance (48412)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510), Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Box Truck & Moving Truck Rentals (THADAJAB)
- akta.pro secondary industries
- Local Storage-to-Home / Home-to-Storage Moves (HSAKAAAL), Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE), Loading/Unloading Labor (Truck/Trailer) (HSAKAMAA)
Keywords
Where U-Haul is headquartered
LocationHeadquarters
- HQ city
- Capitol Heights
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
U-Haul business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Supply Chain, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Equipment Rental (Trucks, Trailers, Towing): Core revenue stream from renting moving trucks, cargo vans, pickup trucks, trailers, and towing equipment. Includes both In-Town (local) and One-Way (intercity) rentals. Pricing includes flat fees plus per-mile charges for In-Town moves, while One-Way moves are priced based on truck size, origin, destination, and rental duration with allowed mileage.
- Self-Storage: Monthly rental of self-storage units at U-Haul facilities and affiliated storage locations. Offers climate-controlled, drive-up, indoor, and vehicle storage options.
- U-Box Containers: Portable moving and storage container service where customers fill containers that can be stored or shipped domestically and internationally.
- Moving Supplies & Accessories: Sale of boxes, packing supplies, tape, covers, bags, moving and lifting tools. U-Haul is described as the largest retailer of boxes and moving supplies in North America, combining buying power of 1,500 company-owned and 15,000 independent dealers.
- Propane Sales: Propane refilling services at U-Haul locations. All locations are full-service with certified attendants. Also includes propane tank exchange at select locations.
- Used Truck Sales: Sale of used U-Haul trucks from the rental fleet. All box trucks sold 'as is' with free 30-day maintenance and support included.
- Trailer Hitches & Installation: Sale and professional installation of trailer hitches, bike racks, cargo carriers, hitch balls, and related accessories.
- Moving Labor Services: Moving Help Marketplace connecting customers with local moving professionals for loading, unloading, packing, unpacking, and driving services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Moving Truck Rentals - In-Town |
| Transaction based/ take rate | Pay-as-you-go | Moving Truck Rentals - One-Way |
| Transaction based/ take rate | Pay-as-you-go | Cargo Van and Pickup Truck |
| Subscription | Monthly | Self-Storage Units |
| One time/ perpetual license | Pay-as-you-go | Truck Sales |
| Unit Pricing | Pay-as-you-go | Propane Refill |
| Subscription | Pay-as-you-go | Safemove/Safemove Plus Coverage |
| Subscription | Pay-as-you-go | SafeTrip Coverage |
| Other | Pay-as-you-go | Administrative Fees |
| Other | Pay-as-you-go | Cash Deposits |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels6 records
U-Haul product offering
Product offeringCore offering
U-Haul rents moving trucks (10ft-26ft), cargo vans, pickup trucks, trailers, and towing equipment through a network of 25,000+ company-owned and independent dealer locations in the US and Canada. The company also operates self-storage facilities, sells moving supplies, propane, and trailer hitches with installation, and runs the Moving Help Marketplace that connects customers with independent local moving labor providers.
Product overview
U-Haul operates as a diversified moving and storage platform offering both equipment rentals and self-storage services. The core offering includes a fleet of moving trucks (10ft-26ft), cargo vans, pickup trucks, trailers, and towing equipment available for one-way and in-town rentals through the Truck Share 24/7 self-service platform. Supporting this are U-Box portable containers for moving and storage, over 25,000 self-storage locations with various unit types, and a comprehensive suite of add-on services including Moving Help labor marketplace, propane refills, trailer hitch installation, damage coverage programs (Safemove, Safemove Plus, Safetow, Safestor, SafeTrip), and moving supplies retail. The company also sells used trucks through its Truck Sales division and offers Patriot Truck Leasing for commercial customers. The portfolio is accessible via the U-Haul Mobile App and website, with services available 24/7 through self-service technology.
Differentiator
Problem solved
Functional benefit
Brands
- U-Box: Portable moving and storage containers for domestic and international moves
- Moving Help
- SuperGraphics
- Collegeboxes
- Patriot Truck Leasing
- Truck Share 24/7
- Safemove
- Safemove Plus
- Safetow
- Safestor
Products and services
- Moving Truck Rentals
Quantifiable outcome
- 25,000+ locations across US and Canada
- +3 more outcomes
Companies that use U-Haul
Customer profileSegments5 records
Ideal customer profiles5 records
U-Haul technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
U-Haul partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- U-Haul Storage AffiliatescoreU-Haul partners with independent storage facilities through its Self-Storage Affiliate Network. These independently owned facilities operate under the U-Haul brand umbrella, offering customers additional storage options beyond company-owned locations. Each facility maintains its own unique offerings while benefiting from U-Haul's national brand recognition and customer referral system.
- Moving Help ProviderscoreLocal moving professionals and companies that provide loading, unloading, packing, unpacking, and driving services through U-Haul's Moving Help Marketplace. Providers are independent contractors who connect with customers needing moving labor assistance.
- U-Haul Independent Dealerscore15,000+ independent businesses (neighborhood dealers) that offer U-Haul truck and trailer rentals as part of their existing operations. These dealers benefit from adding rental services without startup costs and U-Haul provides expanded geographic distribution through established local businesses.
- U-Box Freight CarrierscoreIndependent freight carriers who transport U-Box containers for customers moving between locations. These partners enable the U-Box container shipping service by providing transportation logistics.
- Patriot Truck LeasingminorMonthly truck leasing program for businesses wanting to add vehicle rental capabilities or use trucks for business purposes. Trucks can be customized with business branding. Website: patriottruckleasing.com, Phone: 877-844-7446.
- CollegeboxesminorSpecialized service brand (collegeboxes.com) focused on student moving and shipping needs, including storage during school breaks and shipping belongings to/from college.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
U-Haul competitors and assessment
Company assessmentDirect peers
- CubeSmart: CubeSmart is a top self-storage REIT in the US operating hundreds of facilities across major metros. Direct competitor to U-Haul's self-storage business with overlapping unit sizes and customer segments.
- PODS: PODS is a leading portable moving and storage container company in North America. Directly comparable to U-Haul's U-Box portable container service for residential and small-business moves, including local and long-distance relocations.
- Penske Truck Rental: Penske is a leading commercial and consumer truck rental company in North America operating its own fleet and locations. Directly comparable to U-Haul across truck rental fleet, one-way and local move services, and consumer/business customer segments.
- 1-800-Pack-Rat: 1-800-Pack-Rat provides portable moving and storage containers with nationwide delivery. Directly comparable to U-Haul's U-Box service for both local and long-distance container-based moves.
- Budget Truck Rental: Budget Truck Rental is a major North American consumer truck rental brand operated by Avis Budget Group. Competes head-to-head with U-Haul in local and one-way moving truck rentals for residential and small-business customers.
- Public Storage: Public Storage is the largest self-storage REIT in the US, operating thousands of facilities. Directly comparable to U-Haul's self-storage segment on unit types, climate control, and vehicle storage across the same geographies.
- Enterprise Truck Rental: Enterprise Truck Rental, part of Enterprise Mobility, offers commercial and consumer truck rental across the US. Direct competitor to U-Haul in truck rental, with overlap in one-way, local, and commercial fleet services.
- Extra Space Storage: Extra Space Storage is a major US self-storage REIT with thousands of facilities. Direct competitor to U-Haul's self-storage segment across drive-up, climate-controlled, and vehicle storage unit types.
- Ryder System: Ryder is a major North American provider of commercial truck leasing, rental, and fleet management. Comparable to U-Haul's Patriot Truck Leasing and Corporate Sales offerings in serving business customers with medium and heavy-duty trucks.
Broad incumbents
- Home Depot Truck Rental: Home Depot offers hourly and daily truck rentals (pickup and cargo vans) at its US store locations. Comparable to U-Haul's in-town truck rental for short-duration, DIY moves and home improvement transport.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
U-Haul social profiles
Digital presenceU-Haul financial estimates
Financial estimateRevenue estimate
Valuation estimate
U-Haul leadership team
Management profileNumber of profiles
U-Haul subsidiaries and ownership
Company hierarchySubsidiaries3 records
U-Haul funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
U-Haul M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about U-Haul
What does U-Haul do?
U-Haul rents moving trucks (10ft-26ft), cargo vans, pickup trucks, trailers, and towing equipment through a network of 25,000+ company-owned and independent dealer locations in the US and Canada. The company also operates self-storage facilities, sells moving supplies, propane, and trailer hitches with installation, and runs the Moving Help Marketplace that connects customers with independent local moving labor providers.
Is U-Haul a public or private company?
U-Haul is a private company. It is classified as unknown and is currently operating.
When was U-Haul founded?
U-Haul was founded in 1945. It employs 5,001 to 10,000 people.
Where is U-Haul based?
U-Haul is headquartered in Capitol Heights, United States, in the North America region.
How does U-Haul make money?
Eight revenue lines are on record. Equipment Rental (Trucks, Trailers, Towing) is the primary driver. The others are self-Storage, U-Box Containers, moving Supplies & Accessories, propane Sales, used Truck Sales, trailer Hitches & Installation and moving Labor Services.
Who are U-Haul's main competitors?
Direct peers on record are CubeSmart, PODS, Penske Truck Rental, 1-800-Pack-Rat, Budget Truck Rental, Public Storage, Enterprise Truck Rental, Extra Space Storage and Ryder System. Home Depot Truck Rental is listed as a broad incumbent.
Does U-Haul have an API?
No public API is recorded for U-Haul.
What industry is U-Haul in?
U-Haul's product category is Truck Rental and Self-Storage Services. Its primary akta.pro industry code is THADAJAB, Box Truck & Moving Truck Rentals, with a secondary code of HSAKAAAL, Local Storage-to-Home / Home-to-Storage Moves. Its NAICS code is 484210 and its SIC code is 7510.