What Infobric Group does

Infobric Group AB, founded in 2004 and headquartered in Jönköping, Sweden, is a private software company that provides cloud-based digital solutions to the construction industry across the Nordics, the United Kingdom, and the United States. Its platform connects all construction stakeholders — from owners, developers, and general contractors to subcontractors, individual workers, regulators, and financial institutions — into a unified digital ecosystem covering workforce management, contractor management, quality/health/safety/environment (QHSE), vehicle management, equipment and machinery management, rental management, and project management. The company serves more than 12,000 companies and 450,000 unique users, with named enterprise customers including Skanska, NCC, Peab, Morgan Sindall, and Balfour Beatty.

The business operates a subscription-based SaaS model distributed through direct enterprise field sales, supplemented by acquired specialty brands (Jobsafe, HMSREG, Infobric Time, Wincar) that retain their identities within the group. The product suite is built on a platform-plus-modules architecture anchored by the core Infobric Platform, with integrations focused on interoperability between stakeholder-facing workflows. In January 2023 the company acquired Hyrma Administration, a rental software provider, to deepen its rental-management offering, and in September 2025 it received an investment from KKR and Stirling Square Capital Partners to support continued expansion.

Monetization is entirely SaaS subscription-based, with no publicly disclosed pricing. The go-to-market is enterprise-led, targeting tier-one general contractors and extending downstream to subcontractors and workers on those projects. With over 350 employees, localized websites for Sweden, Norway, the UK, and the US, and a multi-brand portfolio built through acquisition, Infobric functions as a horizontal infrastructure layer for construction compliance, safety, and operational efficiency in Northern Europe and the UK.

Name

Infobric Group

Legal name

Infobric Group AB

Website

https://infobricgroup.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

251–500 employees

Short description

Infobric Group provides cloud-based digital solutions — workforce, contractor, QHSE, vehicle, equipment, rental, and project management — to the construction industry, serving 12,000+ companies and 450,000+ users across the Nordics, UK, and US.

Ownership category

akta.pro rank

Product category

Construction Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions) (HDABAAAL)

Keywords

• Construction management software
• Workforce management systems
• Contractor compliance software
• Rental management software
• QHSE management

Headquarters

HQ city

Jönköping

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscriptions: Subscription-based digital solutions for construction management. Serves more than 12,000 companies with 450,000 unique users across the Nordics and UK.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Infobric Group develops and sells a cloud-based digital ecosystem for the construction industry, connecting owners, developers, general contractors, subcontractors, and workers. The platform comprises integrated solutions covering workforce management, contractor management, QHSE (Quality, Health, Safety, Environment), vehicle management, equipment & machinery, rental management, and project management. The offering is delivered as a SaaS subscription product serving more than 12,000 companies and 450,000 unique users across the Nordics and the UK.

Product overview

Infobric Group offers a unified platform-plus-modules architecture for the Nordic and UK construction industry. The core Infobric Platform connects all construction stakeholders—from owners and developers to general contractors, subcontractors, and individual workers—into a digital ecosystem. The solution portfolio comprises seven integrated modules: Workforce Management, Contractor Management, QHSE Management, Vehicle Management, Equipment & Machinery, Rental Management, and Project Management. Additionally, Infobric Group has acquired several complementary brands including Jobsafe (safety solutions), HMSREG (health and safety registration), Infobric Time (time tracking), and Wincar (rental program management), which extend the platform's capabilities for specific market segments.

Differentiator

Problem solved

Functional benefit

Brands

• Jobsafe: Brand operating under Infobric Group
• HMSREG
• Infobric Time
• Wincar

Products and services

• Workforce Management Workforce management solution that enables construction companies to manage their workers, track time, and ensure proper workforce allocation across projects, providing structure and support for workers in high-risk, high-demand environments.
• Contractor Management Contractor management solution that helps manage contractor qualifications, safety standards, and site compliance while connecting all stakeholders throughout construction projects.
• QHSE Management Quality, Health, Safety, and Environmental management solution for ensuring compliance and safety standards on construction sites.
• Vehicle Management Vehicle management solution for tracking and managing vehicles and mobile assets used in construction operations.
• Equipment & Machinery Equipment and machinery management solution for tracking, maintaining, and optimizing construction equipment and machinery utilization.
• Rental Management Rental management solution enabling rental companies to centralize rental agreements, fleet availability, and contract management with real-time control using cloud-based solutions.
• Project Management Project management solution for managing construction projects, enabling better control, efficiency, and compliance from ground to completion.
• Infobric Platforms Core technology platforms that connect all construction stakeholders into a digital ecosystem, fostering better control, increased efficiency, and improved compliance.

Quantifiable outcome

• Empowering more than 12,000 companies to gain better control, work more efficiently, and ensure stronger compliance
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• HyrmacoreStrategic or Co-development Partner · 5 January 2023Infobric Group acquired Hyrma, a rental industry software provider, to strengthen Infobric's offerings and facilitate the digital transformation of rental companies. This acquisition enhances Infobric's capabilities in rental management solutions.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• PlanRadar: European-headquartered SaaS for construction defect management, inspections, and task tracking. Most directly comparable in geographic focus (DACH, Nordics, UK) and target buyer (GCs and subcontractors), competing for similar workforce and QHSE workflows.
• Buildertrend: SaaS platform for residential and light-commercial construction covering project management, scheduling, and customer communication. Comparable in vertical focus and SMB/mid-market subscription model, though more skewed to residential builders than Infobric's commercial/industrial base.
• Procore Technologies: Leading global construction management SaaS platform covering project management, workforce, quality, and safety. Direct competitor to Infobric's suite, with comparable multi-stakeholder workflow and enterprise sales motion, though at much larger scale.

Broad incumbents

• Autodesk Construction Cloud: Autodesk's construction portfolio (BIM 360, Build, PlanGrid) competes across design, project management, and field workflows. A broad incumbent with deeper design/BIM roots and global reach that overlaps with Infobric's project and contractor modules.
• Trimble: Construction technology incumbent spanning estimating, project management, and equipment/asset tracking. Competes with Infobric on equipment & machinery and project management, and has absorbed LetsBuild to bolster European field execution.
• Oracle Construction and Engineering: Oracle's Primavera, Aconex, and Textura portfolios serve large project owners and contractors globally. Overlaps with Infobric on project management, contractor compliance, and workforce/payment management for enterprise accounts.

Emerging players

• Fieldwire: Field execution platform for task management, inspections, and plan viewing on construction sites. Competes on the field-management and QHSE workflow layer, with a narrower product set than Infobric but overlapping trade and GC buyer personas.
• Raken: Mobile-first daily reporting, time tracking, and safety solutions for construction crews. Overlaps with Infobric's workforce management and QHSE modules for the subcontractor and field-supervisor persona.

Regional players

• Thinkproject: European provider of Common Data Environment (CDE), project controls, and asset management software for large infrastructure and construction projects. Overlaps with Infobric on document/contractor compliance and project management for enterprise European clients.
• Sablono: Berlin-based construction execution and progress-tracking platform focused on European GCs. Comparable in target buyer and vertical SaaS positioning, but primarily serves German-speaking markets rather than competing directly in Infobric's Nordic/UK stronghold.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/infobric-group

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infobric Group