Mitto
Mitto is a Barcelona-based fintech, founded in 2019, that offers a debit card and mobile app designed for Spanish-speaking Generation Z teenagers, operating as a youth-focused neobank with backing from Banco Sabadell and youth-culture investors.
- Company typePrivate
- Founded2019
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mitto does
Mitto is a Barcelona-based fintech founded in 2019 that provides a debit card and companion mobile application specifically designed for Generation Z teenagers. The product is positioned as a youth-oriented neobank offering, combining a payment card with an app interface tailored to the financial habits and expectations of Spanish-speaking teen users. The company operates as a for-profit private entity with an estimated 11 to 50 employees, headquartered in Barcelona, Spain, and markets its offering at getmitto.com.
The company's go-to-market centers on capturing the under-18 / young-adult demographic, a segment underserved by traditional banks and characterized by high digital-native expectations. Its investor base is notable for including Banco Sabadell, a major Spanish incumbent bank, alongside youth-culture-aligned investors such as AuronPlay and Wismichu, suggesting both a regulated banking rails partnership and an influencer-driven distribution strategy. The company has raised approximately $3.5M across four funding events between 2019 and 2020, including a Crowdcube crowdfunding round that broadened its retail investor base.
The underlying business model appears to be a card-based consumer fintech with revenue mechanics typical of teen debit products: interchange fees on card transactions, potential premium subscription tiers, and parents-as-payers upsell dynamics. However, the input data is sparse on pricing, technology stack, partnerships beyond investors, regulatory licensing structure, and active customer count. No revenue figures, management team beyond the co-founder/CEO Marcos Cuevas, or detailed product feature set is disclosed in the available source material.
Mitto firmographics
Firmographics- Name
- Mitto
- Website
- https://getmitto.com
- Company type
- Private
- Founded year
- 2019
- Headcount range
- 11–50 employees
- Short description
- Mitto is a Barcelona-based fintech, founded in 2019, that offers a debit card and mobile app designed for Spanish-speaking Generation Z teenagers, operating as a youth-focused neobank with backing from Banco Sabadell and youth-culture investors.
- Ownership category
- akta.pro rank
Mitto industry classification
Industry- Product category
- Youth Banking
- akta.pro primary industry
- Youth/Student Neobanks (FSABAFAD)
- akta.pro secondary industry
- Youth / Family Wallets & Allowance Payments (FSAMAEAK)
Keywords
Where Mitto is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Markets served
Mitto business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Mitto product offering
Product offeringCore offering
Mitto provides a debit card and companion mobile application designed for Generation Z teens, enabling young users to spend, save, and learn personal finance basics through a digital-first product. The offering is positioned as an entry-level banking experience tailored to teens, typically operated with parental consent and oversight.
Differentiator
Problem solved
Functional benefit
Products and services
- Mitto Debit Card and Mobile App A branded debit card paired with a mobile application built for Generation Z teens, enabling young users to spend, save, and manage money in a digital-first interface, typically under parental authorization.
Companies that use Mitto
Customer profileIdeal customer profiles1 record
Mitto technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mitto partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Mitto competitors and assessment
Company assessmentBroad incumbents
- N26: European incumbent neobank with consumer accounts across the EU including Spain — broad-scope competitor that could easily extend a youth offering where Mitto operates.
- Revolut (Revolut Junior / <18): Global neobank whose Junior sub-product offers a teen card backed by a parent account — broad incumbent overlapping Mitto's niche but not specialized.
- Bunq: Dutch/EU-wide neobank offering consumer and family accounts across multiple European markets — comparable broad incumbent against Mitto within the EU neobank competitive set.
Direct peers
- GoHenry: UK-origin debit card and educational money app for 6–18 year olds with parental controls — directly comparable to Mitto in product, age band, and parental co-user model.
- Osper: UK prepaid debit card and mobile banking app for teens (8–18) under parental oversight — direct comparable for Mitto's teen card + app model in Europe.
- Copper: US teen/teaching-focused debit card and banking app — a direct Gen-Z-focused competitor serving the same niche with very similar mechanics.
- Step: US teen-focused debit card and banking app with no fees and early credit-building — closely matches Mitto's product, target user, and value proposition.
- Greenlight: US debit card + app for kids/teens with parental controls and financial education — the category-defining direct peer for Mitto's Gen-Z debit-card proposition.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Mitto social profiles
Digital presenceMitto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mitto leadership team
Management profileNumber of profiles
Profiles1 record
Mitto funding detail
Funding detailFunding overview
Funding rounds4 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mitto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mitto
What does Mitto do?
Mitto provides a debit card and companion mobile application designed for Generation Z teens, enabling young users to spend, save, and learn personal finance basics through a digital-first product. The offering is positioned as an entry-level banking experience tailored to teens, typically operated with parental consent and oversight.
When was Mitto founded?
Mitto was founded in 2019. It employs 11 to 50 people.
Where is Mitto based?
Mitto is headquartered in Barcelona, Spain, in the Europe region.
Who are Mitto's main competitors?
Broad incumbents on record are N26, Revolut (Revolut Junior / <18) and Bunq. Direct peers are GoHenry, Osper, Copper, Step and Greenlight.
Does Mitto have an API?
No public API is recorded for Mitto.
What industry is Mitto in?
Mitto's product category is Youth Banking. Its primary akta.pro industry code is FSABAFAD, Youth/Student Neobanks, with a secondary code of FSAMAEAK, Youth / Family Wallets & Allowance Payments.