New Orleans Pelicans
The New Orleans Pelicans are an NBA professional basketball franchise based in New Orleans, Louisiana, playing home games at the Smoothie King Center and serving basketball fans, ticket buyers, and merchandise customers through the nba.com/pelicans digital platform.
- Company typePrivate
- Founded2002
- HeadquartersLa Métairie, France
- Headcount51–100
- GTM typeB2C
- OfferingServices
What New Orleans Pelicans does
The New Orleans Pelicans are a professional basketball franchise and a member of the National Basketball Association (NBA), based in New Orleans, Louisiana and playing home games at the Smoothie King Center. As one of 30 member franchises in the league, the team operates within a closed, regulated league structure that provides territorial exclusivity within its designated market and access to the NBA's centralized national revenue pools (media rights, league sponsorships, merchandise) while generating franchise-level revenue from gate receipts, local sponsorships, premium seating, concessions, and merchandise.
The franchise's primary consumer-facing product is its official digital platform hosted at nba.com/pelicans, which functions as the team's content, ticketing, and merchandise hub. The platform distributes team news, game schedules, player rosters, and ticketing services to a global audience through the NBA's digital infrastructure. This channel sits within a broader technology stack managed at the league level (NBA.com, NBA League Pass, mobile apps) rather than being independently built.
The team's commercial model is typical of an NBA franchise: gate/arena revenue (tickets, suites, concessions), local and regional sponsorship inventory, jersey and league-wide sponsor allocations, merchandise sales through NBA and team channels, and a share of league-level national media and licensing income. The franchise does not publicly trade and is treated as a privately held entity; specific ownership, capital structure, investor composition, or financial disclosures are not available from the source data. The addressable customer base is fans and ticket buyers in the New Orleans metropolitan area and the broader Gulf Coast region, alongside the NBA's national and international audience.
New Orleans Pelicans firmographics
Firmographics- Name
- New Orleans Pelicans
- Website
- https://Pelicans.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The New Orleans Pelicans are an NBA professional basketball franchise based in New Orleans, Louisiana, playing home games at the Smoothie King Center and serving basketball fans, ticket buyers, and merchandise customers through the nba.com/pelicans digital platform.
- Ownership category
- akta.pro rank
Where New Orleans Pelicans is headquartered
LocationHeadquarters
- HQ city
- La Métairie
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
New Orleans Pelicans business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Distribution channels1 record
Marketing channels1 record
New Orleans Pelicans product offering
Product offeringCore offering
The New Orleans Pelicans are a professional NBA basketball franchise that sells live sports entertainment through home games at the Smoothie King Center in New Orleans, Louisiana. The franchise distributes game tickets, team merchandise, and related content through its official digital platform at nba.com/pelicans, serving basketball fans and the local Gulf Coast community.
Differentiator
Problem solved
Functional benefit
Products and services
- New Orleans Pelicans Official Website The official digital platform of the NBA's New Orleans Pelicans basketball team, providing team news, game schedules, player information, and ticketing services to basketball fans and the local New Orleans community.
Companies that use New Orleans Pelicans
Customer profileSegments1 record
Ideal customer profiles1 record
New Orleans Pelicans technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Orleans Pelicans partnerships and signals
Strategic signalRecent moves1 record
New Orleans Pelicans competitors and assessment
Company assessmentDirect peers
- Indiana Pacers: NBA franchise in a comparably sized mid-sized market. Operates the same league-driven business model with similar small-market revenue and sponsorship profile.
- Oklahoma City Thunder: Small-market NBA franchise structurally comparable to the Pelicans in market size, sponsorship ceiling, and regional fan base. Competes within the same league for media rights, talent, and corporate partnerships.
- Charlotte Hornets: NBA franchise serving a similar mid-sized southeastern market. Operates within the same league economics, ticket-buyer demographics, and digital distribution framework as the Pelicans, making it a close direct comparable.
- Memphis Grizzlies: Another NBA franchise in a smaller southeastern/southern market, comparable in size, market dynamics, and revenue profile to the New Orleans Pelicans. Both target regional basketball fans and operate under the same NBA media and distribution structure.
- Orlando Magic: NBA franchise in a comparable mid-sized market with similar tourist- and local-driven fan base dynamics. Operates under the same league economics and revenue model.
- Minnesota Timberwolves: Small-market NBA franchise with similar revenue constraints and regional sports market dynamics. Direct comparable in league economics, market size, and operational scope.
- Sacramento Kings: Small-market NBA franchise with comparable market dynamics and revenue constraints. Direct comparable in terms of league economics, ticket pricing, and regional sponsorship potential.
- San Antonio Spurs: Southern-market NBA franchise with similar demographic and economic profile. Operates the same league-driven business model (tickets, media, merchandise, sponsorships) and serves a regional fan base.
- Detroit Pistons: NBA franchise in a similar small/mid-sized market with comparable league economics, sponsorship dynamics, and regional fan base profile.
Broad incumbents
- New Orleans Saints: NFL franchise sharing the same New Orleans market and historically the same ownership group. Compares on local market dynamics, venue economics, shared regional sponsorship base, and Gulf Coast fan base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
New Orleans Pelicans social profiles
Digital presenceNew Orleans Pelicans financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Orleans Pelicans leadership team
Management profileNumber of profiles
Profiles1 record
New Orleans Pelicans funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Orleans Pelicans M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Orleans Pelicans
What does New Orleans Pelicans do?
The New Orleans Pelicans are a professional NBA basketball franchise that sells live sports entertainment through home games at the Smoothie King Center in New Orleans, Louisiana. The franchise distributes game tickets, team merchandise, and related content through its official digital platform at nba.com/pelicans, serving basketball fans and the local Gulf Coast community.
Is New Orleans Pelicans a public or private company?
New Orleans Pelicans is a private company. It is classified as unknown and is currently operating.
When was New Orleans Pelicans founded?
New Orleans Pelicans was founded in 2002. It employs 51 to 100 people.
Where is New Orleans Pelicans based?
New Orleans Pelicans is headquartered in La Métairie, France, in the Europe region.
Who are New Orleans Pelicans's main competitors?
Direct peers on record are Indiana Pacers, Oklahoma City Thunder, Charlotte Hornets, Memphis Grizzlies, Orlando Magic, Minnesota Timberwolves, Sacramento Kings, San Antonio Spurs and Detroit Pistons. New Orleans Saints is listed as a broad incumbent.
Does New Orleans Pelicans have an API?
No public API is recorded for New Orleans Pelicans.