Comcast RISE
Comcast RISE is a Comcast Corporation program that distributes cash grants, marketing services, technology upgrades, connectivity solutions, and business consultation to U.S. small businesses at no cost, having delivered over $160 million in support to nearly 15,000 businesses since 2020.
- Company typePrivate
- Founded2020
- HeadquartersPhiladelphia, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Comcast RISE does
Comcast RISE is a small business support program established in 2020 and operated by Comcast Corporation, headquartered in Philadelphia, Pennsylvania. The program distributes grants and in-kind services to small businesses across the United States, including $5,000 cash grants, technology makeovers, creative production services, media scheduling, connectivity solutions, and business consultation. Over its first five years of operation, Comcast RISE has delivered more than $160 million in support to nearly 15,000 small businesses nationwide.
The program is not a standalone commercial product and does not generate revenue; it functions as a corporate impact initiative funded by Comcast. Technology solutions within the grant package are powered by Comcast Business, and advertising/media scheduling services are delivered through Comcast Advertising. Comcast RISE is positioned as a core component of Project UP, Comcast Corporation's $1 billion commitment to expand digital opportunity for people, businesses, and communities.
The go-to-market model is application-based and community-led: small businesses learn about the program through the comcastrise.com website, earned media, and corporate communications, then apply for selection. Recipients include general small businesses as well as targeted cohorts such as AAPI and minority-owned businesses and veteran-owned businesses. Recipients are not customers in a traditional commercial sense; the program's economics are determined by Comcast's discretionary funding decisions under Project UP rather than market pricing.
Comcast RISE firmographics
Firmographics- Name
- Comcast RISE
- Legal name
- Comcast RISE
- Website
- https://comcastrise.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Short description
- Comcast RISE is a Comcast Corporation program that distributes cash grants, marketing services, technology upgrades, connectivity solutions, and business consultation to U.S. small businesses at no cost, having delivered over $160 million in support to nearly 15,000 businesses since 2020.
- Ownership category
- akta.pro rank
Where Comcast RISE is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Markets served
Comcast RISE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Program Funding Distribution: Comcast RISE is a grant and support program that distributes funds and services to small businesses, rather than generating revenue. The program has delivered over $160 million in support to nearly 15,000 small businesses nationwide through cash grants, marketing services, technology upgrades, and connectivity solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time/ perpetual license | Grant package including $5,000 and comprehensive business support services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Comcast RISE product offering
Product offeringCore offering
Comcast RISE is a Comcast Corporation program that delivers grant packages to qualifying U.S. small businesses. Each selected recipient receives a bundle that includes a $5,000 cash grant, a technology makeover, creative production services, media scheduling, and business consultation. The program is funded internally by Comcast as part of its Project UP initiative and is provided at no cost to recipients.
Product overview
Comcast RISE is a grant and support program (not a traditional software product) that delivers support to small businesses through a combination of cash grants, marketing and advertising services, technology upgrades, connectivity solutions, and business consultation. The program has delivered over $160 million in support to nearly 15,000 small businesses nationwide over five years. The individual support components include cash grants (direct monetary awards), marketing and advertising services (creative production, media scheduling), technology makeovers and upgrades, connectivity solutions via Comcast Business, and business consultation. These services are provided as a unified support package to help small businesses modernize and grow.
Differentiator
Problem solved
Functional benefit
Products and services
- Comcast RISE Grant Package
Quantifiable outcome
- Over $160 million in support delivered to nearly 15,000 small businesses nationwide
Companies that use Comcast RISE
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Comcast RISE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Comcast RISE partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Project UPcoreProject UP is Comcast's $1 billion initiative to expand digital opportunity, connecting people, businesses, and communities to the internet. Comcast RISE is a key component of Project UP, delivering grants and support services to small businesses as part of this broader initiative to open doors to innovation and help build a future of unlimited possibilities.
- Comcast BusinesscoreComcast Business provides technology solutions that power small businesses across America. The technology makeovers and connectivity solutions offered through Comcast RISE are powered by Comcast Business, enabling recipients to access advanced business technology services.
- Comcast AdvertisingminorComcast Advertising is referenced as a partner entity on the Comcast RISE website, providing advertising and media scheduling services as part of the comprehensive grant packages offered to small business recipients.
- Goldman SachsminorWhile Goldman Sachs is not a direct partner of Comcast RISE, recipient Apryl Beverly (BAAB CEO) graduated from the Goldman Sachs One Million Black Women: Black in Business program, demonstrating cross-program support for minority entrepreneurs.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Comcast RISE competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat3 records
Customer concentration
Comcast RISE financial estimates
Financial estimateRevenue estimate
Valuation estimate
Comcast RISE leadership team
Management profileNumber of profiles
Comcast RISE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Comcast RISE M&A and investment
M&A and investmentM&A
Investments537 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Comcast RISE
What does Comcast RISE do?
Comcast RISE is a Comcast Corporation program that delivers grant packages to qualifying U.S. small businesses. Each selected recipient receives a bundle that includes a $5,000 cash grant, a technology makeover, creative production services, media scheduling, and business consultation. The program is funded internally by Comcast as part of its Project UP initiative and is provided at no cost to recipients.
Is Comcast RISE a public or private company?
Comcast RISE is a private company. It is classified as corporate owned and is currently operating.
When was Comcast RISE founded?
Comcast RISE was founded in 2020.
Where is Comcast RISE based?
Comcast RISE is headquartered in Philadelphia, United States, in the North America region.
How does Comcast RISE make money?
One revenue line is on record: program Funding Distribution.
Does Comcast RISE have an API?
No public API is recorded for Comcast RISE.