What Staffing Industry Analysts does

Staffing Industry Analysts (SIA) is a global research and advisory firm exclusively focused on the staffing and workforce solutions ecosystem, operating as a wholly-owned subsidiary of Crain Communications Inc since its founding in 1989. Headquartered in Mountain View, California with European operations in London, SIA serves three primary customer segments: staffing firms, contingent workforce management professionals/buyers, and workforce solutions suppliers. The company provides subscription-based corporate memberships, custom and syndicated research reports, segment-specific studies (Engineering, Healthcare, Industrial, IT), and editorial publications including the Staffing Industry Review, CWS 3.0, and the Staffing Stream blog.

SIA's core technology platform centers on the joint SIA | Bullhorn Staffing Indicator, which tracks weekly hours for over 150,000 temporary and contract workers across hundreds of staffing firms using AI-based occupational classification. In June 2026, SIA launched the Staffing Confidence Index, a forward-looking sentiment indicator measuring executive confidence across gross margin, bill rates, and new orders. The company operates a portfolio of major industry events including CollaborationX (AI & Tech in Staffing), CWS Summit, and Executive Forum events in North America and Europe, and administers widely recognized industry awards such as Staffing 100, 40 Under 40, Best Staffing Firms to Work For, and Global Power 150 Women in Staffing. Professional development is delivered through the Certified Contingent Workforce Professional (CCWP) certification and associated training programs.

SIA's revenue model combines recurring membership subscriptions (Corporate Membership and CWS Council Membership), event registration and conference fees, and certification/training program fees, distributed through direct sales channels and its website. The firm has partnerships with Bullhorn (core data infrastructure) and Quantum Workplace (engagement survey administration for Best Staffing Firms to Work For). SIA is privately held and does not disclose standalone revenue figures; its parent Crain Communications Inc is headquartered in Detroit, Michigan.

Name

Staffing Industry Analysts

Legal name

Staffing Industry Analysts (SIA) - a Crain Communications Inc company

Website

https://staffingindustry.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

Staffing Industry Analysts (SIA) is a global research and advisory firm exclusively focused on staffing and workforce solutions, serving staffing firms, contingent workforce professionals, and workforce solutions suppliers through subscription research, data products, conferences, and certification programs.

Ownership category

akta.pro rank

Product category

Staffing Industry Research and Advisory

NAICS

Management Consulting Services (54161), Management, Scientific, and Technical Consulting Services (5416), Other Scientific and Technical Consulting Services (54169)

SIC

Services-Membership Organizations (8600), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Independent Contractor Compliance & Classification (IC vs Employee) (BPACAGAA)

Keywords

• Staffing industry research
• Workforce solutions advisory
• Contingent workforce analysis
• Staffing market intelligence
• Workforce industry data

Headquarters

HQ city

Mountain View

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership Subscriptions: SIA operates primarily as a subscription-based membership organization, offering various membership tiers including Corporate Membership and CWS Council Membership. Members gain exclusive access to industry expertise, business intelligence, research reports, market data, and analysis tools.
2. Events and Conferences: SIA generates revenue through industry conferences and events including CollaborationX, CWS Summit, Executive Forum North America, and Executive Forum Europe. These events feature workshops, panels, roundtables, and competitions.
3. Certification and Training Programs: SIA offers certification and training programs including Certified Contingent Workforce Professional (CCWP), Risk Management & Compliance Workshop, Sales & Recruitment Training, and Contingent Workforce Program Management training.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels10 records

Core offering

Staffing Industry Analysts (SIA) is a global research and advisory firm that provides subscription-based industry intelligence, proprietary data indicators, editorial publications, certification programs, and industry conferences exclusively for the staffing and workforce solutions ecosystem. Its core deliverables include the joint SIA | Bullhorn Staffing Indicator tracking temp worker hours, the SIA Staffing Confidence Index, segment-specific research reports (Engineering, Healthcare, Industrial, IT), recognition lists, and the CCWP professional certification.

Product overview

Staffing Industry Analysts (SIA) is a research and advisory firm offering a platform of interconnected products and services for the staffing and workforce solutions ecosystem. The core offerings include the SIA | Bullhorn Staffing Indicator (joint data product tracking temp worker hours) and the newly launched SIA Staffing Confidence Index (market sentiment indicator). Editorial publications include the Staffing Industry Review, Staffing Stream blog, and CWS 3.0 contingent workforce publication. Research capabilities span segment-specific reports (Engineering, Healthcare, Industrial, IT) along with recognition lists (Staffing 100, 40 Under 40, Best Staffing Firms to Work For, Global Power 150 Women in Staffing). Professional development includes CCWP certification and training programs. The firm hosts major conferences including CollaborationX, CWS Summit, and Executive Forum. Membership provides access to proprietary research, news, editorial content, and data tools.

Differentiator

Problem solved

Functional benefit

Products and services

• SIA | Bullhorn Staffing Indicator A joint data product with Bullhorn that tracks weekly hours worked for over 150,000 temporary and contract workers across hundreds of US staffing firms, with dedicated IT, Light Industrial, and Office/Clerical segments, providing real-time labor market intelligence for staffing firms and workforce buyers.
• SIA Staffing Confidence Index A forward-looking index that measures staffing executive confidence and signals where the market is heading, capturing performance and future expectations across gross margin, bill rates, and new orders.
• Staffing Industry Review SIA's award-winning publication covering the entire staffing and workforce solutions ecosystem with editorial content, analysis, and industry news.
• Global Daily News Complimentary daily news and editorial coverage from around the globe with regional editions for Americas, EMEA, and APAC covering staffing industry developments.
• CWS 3.0 (Contingent Workforce Strategies) Editorial publication focused on contingent workforce management strategies, programs, and best practices for workforce solutions buyers and program managers.
• Staffing Segment Reports Segment-specific research reports covering Engineering, Healthcare, Industrial, and IT staffing sectors with market data, sizing, and analysis.
• Certified Contingent Workforce Professional (CCWP) Professional certification program for contingent workforce management professionals covering program management, risk management, and compliance.
• Staffing 100 North America Annual list celebrating remarkable leaders whose influence and accomplishments elevate the workforce solutions ecosystem in North America.
• 40 Under 40 in Staffing Annual list honoring emerging leaders under 40 making significant contributions in the staffing and workforce solutions industry.
• Best Staffing Firms to Work For Annual list recognizing staffing firms that consistently put people at the center of decision-making, making culture a competitive advantage, with separate North America and UK & Ireland editions.
• Global Power 150 Women in Staffing

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered supporting and core.

• Quantum WorkplacesupportingTechnology or Integration · 25 March 2026SIA partnered with Quantum Workplace to administer employee surveys for the Best Staffing Firms to Work For program, which evaluates organizations based on associate feedback measuring key engagement drivers including communication, leadership effectiveness, resources, and alignment with company values.
• BullhorncoreTechnology or Integration · 6 January 2026SIA and Bullhorn have an ongoing partnership to produce the SIA | Bullhorn Staffing Indicator, which tracks weekly hours worked for over 150,000 temporary and contract workers across hundreds of staffing firms nationwide. The partnership was expanded in January 2026 to include a dedicated IT Staffing Indicator segment, and further expanded in March 2026 to add Light Industrial and Office/Clerical reporting segments with AI-based worker classification.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Forrester Research: Global research and advisory firm covering technology, marketing, and workforce. Its HR and Future of Work practice overlaps with SIA's contingent workforce research, though Forrester serves a broader buyer audience.
• IDC (International Data Corporation): Global market intelligence firm with IT staffing, services, and emerging technology research. Comparable to SIA's segment reports (IT, Engineering) and operates a similar subscription-plus-advisory model.
• Gartner: Large global research and advisory firm with dedicated HR and workforce research practices. Competes with SIA in the HR/workforce buyer segment but at vastly greater scale and breadth; not niche-focused on staffing.
• Aberdeen Research: Research firm producing benchmark reports on workforce, HR, and talent acquisition. Overlaps with SIA's contingent workforce buyer research and operational benchmarking offerings.

Direct peers

• Source Global Research: Independent research and advisory firm focused exclusively on the professional services and staffing/workforce solutions industry. Closest direct competitor to SIA in terms of niche focus, subscription research, and advisory engagement model.
• NelsonHall: Research and advisory firm specializing in IT services, BPO, and digital transformation with NEAT vendor assessments. Comparable to SIA in offering subscription research and vendor evaluations to enterprise buyers and staffing suppliers.
• HfS Research: Research and analyst firm covering IT and business services, with deep coverage of the Future of Work and services-as-software. Overlaps with SIA's contingent workforce and IT staffing research.
• Everest Group: Research and consulting firm covering IT services, BPO, and staffing markets with subscription research, PEAK Matrix assessments, and advisory. Directly comparable to SIA's IT staffing segment reports and enterprise advisory model.

Others

• Bullhorn: Staffing technology provider and SIA's data partner for the joint Staffing Indicator. Adjacent rather than competitive: Bullhorn sits in the staffing tech stack while SIA sits in research/advisory, but the partnership produces shared product value.
• LinkedIn (Talent Insights / Economic Graph): Provides free and paid workforce market data, talent insights, and recruiting benchmarks. Not a direct research/advisory competitor but represents an alternative data source that constrains SIA's pricing power on commoditized data.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/siaeurope
• YouTubeyoutube.com/channel/UC_vIj8e1cQ3a_ZHatFOcQKA
• LinkedInlinkedin.com/company/29944
• Instagraminstagram.com/sianalysts
• Facebookfacebook.com/companysia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Staffing Industry Analysts