Simplefin

What Simplefin does

Simplefin (legal entity: UAB "Išmanusis finansavimas") is a privately held Lithuanian alternative finance provider founded in 2016 and headquartered in Vilnius. The company targets small and medium enterprises (SMEs) in Lithuania that face working capital shortages caused by long customer payment terms and are unable to obtain financing from major national banks. Simplefin offers four core products under a single platform: factoring (accounts receivable financing), unsecured business loans, real estate-backed loans, and financial leasing. A distinguishing feature is its cooperation agreement with INVEGA, the Lithuanian state-owned financial development institution, which allows qualifying borrowers to recover a portion of paid interest under the 'Alternatyva' (Alternative) program.

The business operates as a direct-to-consumer lender: applications are submitted through the company's website (simplefin.lt) free of charge, with financing proposals delivered within 24 hours of receiving complete documentation and funds disbursed immediately upon agreement signing. Pricing is bespoke per borrower with no hidden fees, and revenue is generated through interest income on loans and transaction fees on factoring and leasing activity. Distribution is entirely domestic, relying on the company website plus LinkedIn and Facebook for top-of-funnel awareness. The firm operates with a 1-10 person team and has raised approximately $55,291 in disclosed seed funding (November 2016) with no subsequent rounds documented.

Core technology is not publicly disclosed, and there are no stated AI/ML capabilities, proprietary underwriting models, or platform integrations. The value proposition rests on three pillars: (1) speed relative to incumbent banks, (2) flexibility in serving SMEs that banks decline, and (3) the effective interest-rate reduction enabled by the INVEGA compensation program. Competitive positioning is local and niche: Simplefin is an explicitly Lithuanian alternative for a specific SME segment rather than a scalable fintech platform, and no management team, customer logos, or revenue disclosures are available to assess operating scale or portfolio quality.

Name

Simplefin

Legal name

UAB "Išmanusis finansavimas"

Website

https://simplefin.lt

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Simplefin is a Vilnius-based alternative finance provider founded in 2016 that offers factoring, business loans, real estate-backed loans, and leasing to Lithuanian SMEs underserved by major banks, leveraging an INVEGA partnership to reduce effective borrowing costs.

Ownership category

akta.pro rank

Product category

Alternative SME Financing

NAICS

Nondepository Credit Intermediation (5222), Other Nondepository Credit Intermediation (52229), Sales Financing (52222)

SIC

Short-Term Business Credit Institutions (6153), Finance Lessors (6172)

akta.pro primary industry

SME Term Loans & Growth Capital (FSAKAGAB)

akta.pro secondary industries

Microloans & Working Capital Loans (FSAKAGAA), SME Credit Underwriting, Scoring & Risk Analytics (FSAKAGAL)

Keywords

• SME business loans
• Accounts receivable factoring
• Financial leasing services
• Alternative business financing
• Real estate secured lending

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Business Loans: Loans provided to SMEs for investment financing and working capital. Interest income generated from lending activities.
2. Factoring: Accounts receivable factoring services for SMEs facing cash flow gaps due to long customer payment terms.
3. Financial Leasing: Leasing services for equipment and assets, generating income through lease payments.
4. Real Estate-Backed Loans: Loans secured by real estate collateral, providing alternative financing for SMEs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Simplefin provides alternative financing solutions to small and medium enterprises (SMEs) in Lithuania that cannot obtain funding from major banks. Its core offerings include business loans for investment and working capital, accounts receivable factoring, real estate-backed loans, and equipment leasing. The company also enables qualifying borrowers to recover part of their interest through a partnership with the state-owned INVEGA institution under the 'Alternatyva' program.

Product overview

Simplefin is a unified financial services platform offering alternative financing solutions for small and medium enterprises (SMEs) in Lithuania. The core portfolio consists of four main products: Factoring (for accounts receivable financing), Business Loans (for investments and working capital), Real Estate-Backed Loans (collateral-secured financing), and Leasing (equipment acquisition). These products share a common platform focused on providing faster, simpler access to capital than traditional banks. An additional benefit is the INVEGA-backed Interest Compensation program, which allows qualifying businesses to recover a portion of interest paid, reducing the overall cost of financing.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Financing proposals delivered within 24 hours of receiving all required documents
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves2 records

Expansion highlights4 records

Direct peers

• Capitalia: Capitalia is a Lithuanian-founded fintech offering working capital, factoring, and SME lending in the Baltics. It directly competes with Simplefin in the same underbanked Lithuanian SME segment with overlapping product lines.
• Finora Capital: Finora Capital provides factoring and working-capital financing to SMEs across the Nordics and Baltics. It competes with Simplefin's factoring product and serves a similar SME cash-flow-financing use case.

Broad incumbents

• Bigbank: Bigbank is an Estonia-headquartered bank offering SME and consumer lending across the Baltics. It is a broader incumbent operating in Lithuania with substantially larger balance-sheet capacity than Simplefin.
• Funding Circle: Funding Circle is a global SME lending marketplace with European operations. It is a broad incumbent in the alternative SME financing category where Simplefin operates, with far greater scale and capital access.
• Luminor Bank: Luminor is one of the largest banks in the Baltic states offering SME lending products. It competes head-on with Simplefin for SME financing demand but with full banking license and deposit funding.
• SEB Bankas: SEB Bankas is a major commercial bank in Lithuania serving SMEs with traditional loan and factoring products. It is the type of incumbent Simplefin positions itself as an alternative to.
• Swedbank Lithuania: Swedbank Lithuania is one of the dominant banks in the country providing SME financing, cash management, and leasing. It is a primary incumbent competing for Simplefin's target SME segment.

Emerging players

• iwoca: iwoca is a UK-based fintech providing flexible working-capital loans to small businesses. While primarily UK-focused, it represents the digital-first SME lending model Simplefin is replicating locally.
• Invoice2go: Invoice2go provides invoicing and factoring-adjacent working capital tools to small businesses globally. While technology-focused, it represents an emerging digital player in the SME cash-flow space Simplefin addresses via factoring.

Others

• European Investment Fund (INVEGA equivalent): European Investment Fund is an EU-level development finance institution that, like INVEGA, provides guarantees and counter-guarantees to financial intermediaries. It is thematically related as the policy infrastructure that enables alternative SME lenders.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/10468372
• Facebookfacebook.com/simplefinLT

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simplefin