Shield of Odin
Shield of Odin is a private telehealth medical practice delivering independent medical documentation — nexus letters, DBQs, IMEs, and TDIU evaluations — to U.S. veterans pursuing VA disability claims across all 50 states, monetized via one-time fees and tiered memberships.
- Company typePrivate
- Founded2019
- HeadquartersSt. Petersburg, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Shield of Odin does
Shield of Odin is a privately held, veteran-focused telehealth medical practice delivering independent clinical documentation that supports U.S. veterans pursuing VA disability claims. The company's core products are Independent Medical Evaluations (IMEs), evidence-based Nexus Letters (priced at $1,299), Disability Benefits Questionnaires (DBQs), TDIU Vocational Evaluations (completed in 30–60 days), functional medicine assessments, and medical record reviews — all delivered remotely via telehealth across all 50 U.S. states. Underlying the service offering is an M21-1-aligned clinical methodology that emphasizes chronological health history review, service treatment record analysis, objective evidence correlation, and peer-reviewed literature backing, with the company explicitly maintaining separation from the VA claims process (no claims preparation, filing, or advocacy). The clinical team includes a Harvard-trained CMO, military-experienced nurse practitioners, and PTSD/mental health specialists, with credentials and state licensure disclosed as part of the company's compliance posture.
The business operates on a hybrid revenue model combining one-time service fees (e.g., $1,299 per Nexus Letter) with tiered recurring memberships: Diamond Membership at $299/month (medical, vocational, and wellness bundle), Vocational Membership at $99/month, Wellness programs at $99/month, and Concierge Telehealth at $149/month through a partnership with Bespoke Concierge MD. Initial veteran onboarding carries a $149 setup fee. Customer acquisition is direct-to-consumer via content marketing, Instagram, SEO, and a referral program for veteran coaches and VSO partners; there are no resellers or enterprise channels. The company reports 85% TDIU claim success, 98% customer retention, and 90% veteran membership satisfaction, and has publicly committed to serving over 5,000 veterans by 2026 through its National Veterans' Access Initiative.
The company was founded in 2019 by Ryan Hawley (a Registered Nurse with global healthcare and air ambulance experience) and is co-led by COO Dean Johnston, a retired U.S. Coast Guard officer with 21 years of service. The current entity emerged from the mid-2025 acquisition and rebranding of A Doc on Wheels, with a prior acquisition of Sherwood Advisory Group in February 2024. Headcount is reported at 1–10 employees, the company is headquartered in Elizabeth City, North Carolina, and it carries no disclosed institutional funding, parent company, or external investors — appearing to be founder- and operator-owned.
Shield of Odin firmographics
Firmographics- Name
- Shield of Odin
- Legal name
- Shield of Odin
- Website
- https://shieldofodin.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shield of Odin is a private telehealth medical practice delivering independent medical documentation — nexus letters, DBQs, IMEs, and TDIU evaluations — to U.S. veterans pursuing VA disability claims across all 50 states, monetized via one-time fees and tiered memberships.
- Ownership category
- akta.pro rank
Shield of Odin industry classification
Industry- Product category
- Veterans Healthcare Services
- NAICS
- Services for the Elderly and Persons with Disabilities (62412), Vocational Rehabilitation Services (624310)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM)
Keywords
Where Shield of Odin is headquartered
LocationHeadquarters
- HQ city
- St. Petersburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Shield of Odin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Subscriptions: Recurring membership programs providing ongoing access to telehealth services, medical consultations, and support. Includes Diamond Membership at $299 for comprehensive support and Vocational Membership at $99/month for ongoing claim support.
- One-Time Medical Service Fees: Individual service payments for specific medical documentation including Nexus Letters at $1,299, DBQ reports, and Independent Medical Evaluations. TDIU Vocational Evaluations offered as standalone services.
- Concierge Telehealth Services: Monthly concierge medical care at $149/month providing unlimited virtual visits with extended appointment times in partnership with Bespoke Concierge MD.
- Wellness Programs: Health and wellness support services including personalized fitness programs, nutrition planning, and weight management at $99/month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Diamond Membership - Comprehensive veteran support including medical, vocational, and wellness services |
| Unit Pricing | Pay-as-you-go | Nexus Letter - Evidence-based medical opinion connecting veteran condition to military service |
| Unit Pricing | Pay-as-you-go | TDIU Vocational Evaluation - Professional assessment for unemployability claims |
| Subscription | Monthly | Vocational Membership - Ongoing career support and claim management |
| Subscription | Monthly | Health & Wellness - Physical and mental optimization services |
| Subscription | Monthly | Concierge Telehealth - Monthly comprehensive virtual medical care |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Shield of Odin product offering
Product offeringCore offering
Shield of Odin is a veteran-focused multidisciplinary medical group that delivers independent medical evaluations, nexus letters, DBQs, functional medicine assessments, medical record reviews, and TDIU vocational evaluations via telehealth across all 50 U.S. states. Services are rendered by licensed clinicians to produce defensible, M21-1-aligned medical documentation that supports veterans pursuing VA disability claims, without providing legal advice or claims management.
Product overview
Shield of Odin is a veteran-focused multidisciplinary medical group offering a portfolio of telehealth and medical documentation services designed to support veterans navigating VA disability claims. The core offering consists of Independent Medical Evaluations (IMEs), Nexus Letters, DBQs, Functional Medicine Evaluations, and Medical Record Reviews—all delivered by licensed clinicians via telehealth. These core clinical services are complemented by TDIU Vocational Evaluations and Career Transition Support for veterans seeking to prove unemployability. The company operates on a membership model, with a Diamond Membership ($299) bundling comprehensive medical, vocational, and wellness support, and a lower-cost Vocational Membership ($99/month) for ongoing career services. All services are strictly clinical and independent, with no claims preparation or legal advice offered.
Differentiator
Problem solved
Functional benefit
Products and services
- Independent Medical Evaluations (IMEs)
Quantifiable outcome
- 85% of TDIU evaluations result in successful claims
- +3 more outcomes
Companies that use Shield of Odin
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Shield of Odin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Shield of Odin partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Bespoke Concierge MDcoreStrategic partnership expanding access to private, concierge medical care across the United States. The collaboration merges Shield of Odin's veteran medical expertise with Bespoke Concierge MD's nationwide physician network. Services include disability claims support, elite concierge care, and high-performance medical programs. The partnership allows access to licensed physicians through a nationwide network with services provided through private-pay arrangements, separate from government healthcare programs. Both organizations emphasize ethical, patient-centered practices and clear separation from VA benefits and claims processes.
Scale indicators4 records
Recent moves9 records
Expansion highlights6 records
Shield of Odin competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Shield of Odin social profiles
Digital presenceShield of Odin compliance and trust
Trust signalCompliance2 records
Shield of Odin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shield of Odin leadership team
Management profileNumber of profiles
Profiles8 records
Shield of Odin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shield of Odin M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shield of Odin
What does Shield of Odin do?
Shield of Odin is a veteran-focused multidisciplinary medical group that delivers independent medical evaluations, nexus letters, DBQs, functional medicine assessments, medical record reviews, and TDIU vocational evaluations via telehealth across all 50 U.S. states. Services are rendered by licensed clinicians to produce defensible, M21-1-aligned medical documentation that supports veterans pursuing VA disability claims, without providing legal advice or claims management.
Is Shield of Odin a public or private company?
Shield of Odin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shield of Odin founded?
Shield of Odin was founded in 2019. It employs 1 to 10 people.
Where is Shield of Odin based?
Shield of Odin is headquartered in St. Petersburg, United States, in the North America region.
How does Shield of Odin make money?
Four revenue lines are on record. Membership Subscriptions are the primary driver. The others are one-Time Medical Service Fees, concierge Telehealth Services and wellness Programs.
Does Shield of Odin have an API?
No public API is recorded for Shield of Odin.
What industry is Shield of Odin in?
Shield of Odin's product category is Veterans Healthcare Services. Its primary akta.pro industry code is BPAGALAM, Disability Services & Assistive Solutions (Accessibility, Assistive Tech). Its NAICS code is 62412 and its SIC code is 8000.