Casey's General Stores

What Casey's General Stores does

Casey's General Stores operates 2,900+ convenience retail locations across 19 U.S. states, with 71% of stores in towns under 20,000 in population, making it the 3rd largest U.S. convenience store retailer and the 5th largest U.S. pizza chain. The company runs an integrated retail platform combining prepared food (handmade pizza, wings, breakfast, sandwiches), dispensed beverages, grocery and general merchandise, fuel (gasoline, diesel, E85, ethanol-free), and ancillary services (car wash subscriptions, EV charging, branded credit cards, gift cards). Approximately 70% of inside-store transactions occur without a related fuel purchase, evidencing a food-led differentiation strategy. Under CEO Darren M. Rebelez, who applies a restaurant-operator mindset to c-store retail, Casey's has delivered FY2026 revenue of $17.56 billion, net income of $714.4 million (up 30.7%), and ~$1.48 billion in EBITDA (up 23.6%), supported by 10+ million Casey's Rewards loyalty members and 27 consecutive years of dividend increases.

The technology stack includes the Casey's Rewards loyalty platform, mobile and web ordering, AI-powered voice ordering via SoundHound (deployed across 2,600+ locations and 21M+ interactions), and AI-driven forecasting and inventory planning that reduced distribution center working capital by 33%. Revenue is generated primarily through transactional retail (fuel, food, grocery, tobacco) with growing recurring streams from car wash subscriptions and co-branded credit cards. Distribution is through company-owned physical stores, direct digital ordering, and pump sales across a 19-state footprint concentrated in the Midwest and South.

Growth is driven by a three-year strategic plan targeting 400+ additional stores (via acquisitions and new builds, including the $1.145 billion Fikes/CEFCO acquisition and the Pak-A-Sak deal), expansion into Texas and the South, wings chain-wide rollout, and continued AI deployment. The company was added to the S&P 500 in April 2026 and trades on NASDAQ under CASY with a market capitalization of $31-33 billion.

Name

Casey's General Stores

Legal name

Casey's General Stores, Inc.

Website

https://caseys.com

Company type

Public

Founded year

1968

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Casey's General Stores operates 2,900+ convenience retail locations across 19 U.S. states, combining handmade pizza and prepared foods with fuel, groceries, and ancillary services. It serves individual consumers, fleet operators, and small-town Midwest communities via owned stores, digital ordering, and a 10M-member loyalty program.

Ownership category

akta.pro rank

Product category

Convenience Store and Fuel Retail

NAICS

Convenience Retailers and Vending Machine Operators (44513)

SIC

Retail-Convenience Stores (5412)

akta.pro primary industry

Traditional Convenience Stores (C-Stores) (CRAHABAA)

akta.pro secondary industries

Traditional Convenience Stores (Alcohol/Tobacco-led) (CRANAJAA), Rural & Remote Value Convenience Stores (CRAEAJAB)

Keywords

• Convenience store retail
• Prepared foods
• Fuel retail
• Made-from-scratch pizza
• Rural community retailing

Headquarters

HQ city

Ankeny

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Fuel Sales: Retail fuel sales including gasoline, diesel, E85, biodiesel, and ethanol-free options across 2,900+ store locations. Fuel margins of 46.9 cents per gallon reported in Q4 FY2026.
2. Prepared Foods and Pizza: In-store prepared foods including pizza, wings, breakfast items, sandwiches. Foodservice generates nearly 40% of gross profit in the channel. Casey's is the 5th largest pizza chain in the US.
3. Grocery and General Merchandise: Convenience retail including snacks, beverages, tobacco products, and household essentials. Same-store grocery and general merchandise sales grew 5.1%.
4. Car Wash Subscriptions: Express car wash with subscription tiers (Protect at $29.99/mo, Shine at $27.99/mo, Clean at $24.99/mo) offering up to two washes per day.
5. Private Label Credit Cards: Casey's Visa Signature Card offering 4% back on Casey's purchases and 2% elsewhere. Business Mastercard saving up to 8 cents per gallon on fuel.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Casey's General Stores operates 2,900+ company-owned convenience stores across 19 U.S. states, selling signature made-from-scratch pizza, prepared foods (chicken wings, breakfast items, sandwiches), dispensed beverages, snacks, tobacco, grocery and home essentials, plus retail fuel (gasoline, diesel, E85, ethanol-free). The integrated flywheel model combines prepared food, dispensed beverages, grocery/general merchandise, and fuel under one cost structure, complemented by ancillary services including Casey's Rewards loyalty program (10M+ members), car wash subscriptions, EV charging, gift cards, and branded Casey's Visa Signature and Business Mastercard credit cards.

Product overview

Casey's General Stores is a convenience retail platform combining prepared foods, fuel, and general merchandise across nearly 3,000 stores in 19 U.S. states. The core offering centers on handmade pizza (making Casey's the fifth largest pizza chain in the U.S.) complemented by chicken wings, breakfast items, sandwiches, snacks, and grocery/essential items. The business operates a flywheel model combining prepared food (pizza, wings, prepared items), dispensed beverages, grocery and general merchandise, and fuel under one cost structure. Ancillary services include EV charging stations, car wash subscriptions, gift cards, branded credit cards, and tobacco products. A loyalty program (Casey's Rewards, 10M+ members) and community initiative (Cash for Classrooms) support customer retention and brand differentiation. The company is expanding its technology footprint through AI-powered voice ordering (SoundHound AI) and AI-driven forecasting for inventory optimization.

Differentiator

Problem solved

Functional benefit

Brands

• Casey's General Stores, Inc. (US parent): Parent corporation of Casey's retail chain
• CEFCO

Products and services

• Pizza Handmade pizza prepared in-store daily; Casey's is the fifth-largest pizza chain in the U.S. Offerings include Single Topping, Specialty, Breakfast Pizza, Create Your Own, and gluten-free crust options, made-from-scratch dough with real mozzarella cheese.
• Wings Sauced chicken wings offered as a prepared food item, including a 20-piece wing combo with fries priced under $28.
• Sides (Apps and Sides) Appetizers and side dishes including Crispy Fries, loaded breadsticks, and accompaniments to pizza and main dishes.
• Sandwiches and Combos Sandwich offerings and meal combo deals combining pizza, sides, and beverages at bundled pricing.
• Breakfast
• Drinks
• Chips and Snacks
• Alcohol
• Candy and Chocolate
• Sweets and Bakery
• Grocery and Pantry
• Home and Health
• Fuels
• EV Charging Stations
• Casey's Express Car Wash
• Tobacco Products
• Truck Stops and Travel Centers
• Gift Cards
• Casey's Card Services (Visa Signature and Business Mastercard)
• Casey's Rewards Loyalty Program

Quantifiable outcome

• 10.2% inside sales growth in FY2026
• +5 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability5 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• SoundHound AIcoreTechnology or Integration · 28 April 2026Expanded partnership to deploy AI-powered voice ordering agents across 2,600+ Casey's locations. Technology handles incoming phone orders for pizza during peak times, reducing missed orders and wait times while allowing staff to focus on food preparation. Processed over 21 million guest interactions.
• Hy-VeeminorGTM or Marketing PartnerFuel Saver partnership allowing customers to use Hy-Vee Fuel Saver + Perks Card to save money on fuel purchased at Casey's locations.
• Coca-ColaminorGTM or Marketing PartnerCash for Classrooms campaign partnership where Coca-Cola contributes 5 cents per qualifying beverage up to $250,000 in matching contributions for school donations.
• NFL (Gennings Dunker)minorGTM or Marketing PartnerMarketing partnership featuring 2026 NFL Draft pick promoting Bacon Cheeseburger Pizza limited-time offer.

Scale indicators13 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• RaceTrac: Privately held Atlanta-based convenience store chain with strong Southern US presence, including Texas. Direct competitor in geographies where Casey's is expanding via CEFCO and Pak-A-Sak acquisitions.
• Kwik Trip: Privately held Midwest convenience and fuel retailer headquartered in Wisconsin. Operates primarily in states overlapping with Casey's footprint and competes for the same small-town, food-service-oriented consumer base.
• Murphy USA: Publicly traded (NYSE: MUSA) Walmart-adjacent fuel and convenience retailer. Smaller-format, fuel-led model that competes with Casey's in suburban and rural markets, though with less emphasis on prepared foods.
• Sheetz: Privately held Pennsylvania-based convenience chain with made-to-order food, fuel, and proprietary touch-screen ordering. Direct competitor in the food-led convenience segment with similar operational and technology investments.
• Wawa: Privately held Mid-Atlantic convenience store and fuel retailer known for strong foodservice (hoagies, coffee) and loyalty program. Competes with Casey's in adjacent markets with a similar food-led differentiation model.
• Alimentation Couche-Tard (Circle K): Canadian-based parent of Circle K and 7-Eleven (acquired 2024), the largest convenience store operator globally. Direct competitor with multi-format stores, fuel, and prepared food offerings across North America.
• QuikTrip: Privately held Tulsa-based convenience and fuel chain with strong presence in Midwest and South. Known for fresh-baked goods and prepared food, competing directly with Casey's on the food-led convenience model.
• 7-Eleven: World's largest convenience store chain, now under Couche-Tard. Operates thousands of US stores with similar product mix of fuel, prepared food, and grocery items, competing directly with Casey's.

Broad incumbents

• Pilot Travel Centers: Major US travel center operator (now Berkshire Hathaway-owned) focused on highway truck stops and fuel. Competes with Casey's Truck Stops & Travel Centers format and represents an adjacent scale competitor in fuel and food.
• Sunoco LP: Master limited partnership focused on fuel distribution and convenience retail (including 7-Eleven franchise stores). Competes with Casey's primarily on fuel volume and wholesale distribution scale rather than foodservice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/caseysgenstore
• Facebookfacebook.com/CaseysGenStore

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Casey's General Stores