Glamy

What Glamy does

Glamy was a Turkish fashion rental marketplace launched in 2017, targeting women consumers through a mobile application that enabled users to rent fashion products rather than purchase them outright. The company was based in Sisli, Turkey, and operated with a micro-team of 1-10 employees, indicative of an early-stage, bootstrapped-leaning startup. Its business model was a two-sided marketplace connecting fashion owners/lenders with female renters, monetizing presumably through transaction fees, listing fees, or subscription structures, though specific pricing and revenue mechanics were never disclosed in the available sources.

The company secured a single priced funding round of $18,735 from Turk Telekom PILOT in July 2018, preceded by a non-cash accelerator engagement with Hackquarters, İşbank, Kolektif House, and Workup in December 2017. Total disclosed capital raised is approximately $18,735 — a figure too small to support sustained marketplace growth, inventory acquisition, or customer acquisition at scale. No subsequent funding, partnerships, product launches, hiring milestones, or operational updates have been documented since 2018.

The most current signal regarding Glamy's status is that its primary digital asset, heyglamy.com, is listed for sale on the HugeDomains marketplace at $4,295, with the option of a $178.96/month 24-month payment plan. The absence of an active company website, combined with the seven-year funding gap and no reported operating metrics, strongly indicates that Glamy is no longer an operating business. No management team, employee count beyond the 1-10 band, customer base, technology stack, or financial disclosures exist in the input data to contradict this conclusion.

Name

Glamy

Website

https://heyglamy.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Glamy is a Turkish fashion rental marketplace app launched in 2017, enabling women to rent clothing items from other users or providers, headquartered in Sisli with 1-10 employees.

Ownership category

akta.pro rank

Product category

Fashion Rental Marketplace

NAICS

Formal Wear and Costume Rental (532281)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Fashion & Accessories Marketplaces (CRAFABAA)

akta.pro secondary industry

Virtual Styling & Outfit Planning (HSACAJAF)

Keywords

• Fashion rental marketplace
• Women's clothing rental
• Apparel rental app
• Fashion sharing platform
• Rental e-commerce app

Headquarters

HQ city

Sisli

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Pricing tiers

Distribution channels1 record

Marketing channels1 record

Core offering

Glamy operates a marketplace accessible via an app that allows women to rent fashion products. The platform connects providers and renters of clothing and fashion items, offering an alternative to outright purchase.

Product overview

The source data pertains to a domain name listing (HeyGlamy.com) for sale on a domain marketplace (HugeDomains.com), not an active company with product/service offerings. No substantive information about Glamy's products, services, or technology portfolio is available in the provided sources.

Differentiator

Problem solved

Functional benefit

Products and services

• Glamy Fashion Rental App A mobile application that functions as a marketplace allowing women to rent fashion and apparel items rather than purchasing them. Targeted at individual female consumers seeking affordable, varied access to fashion.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Direct peers

• Rent the Runway: The US-based pioneer and largest player in women's fashion rental, offering apparel and accessories via subscription and one-off rentals. Most directly comparable in target customer (women) and product category (fashion rentals).
• HURR: UK-based peer-to-peer fashion rental marketplace enabling lenders to monetize their wardrobes and renters to access designer pieces. Closest peer to Glamy's described marketplace model targeting women.
• By Rotation: UK-based peer-to-peer fashion rental app focused on designer and contemporary womenswear. Operates an app-based marketplace model very similar to Glamy's described approach.
• Nuuly: URBN-owned subscription-based women's fashion rental service in the US. Comparable in target customer (women) and rental product category, though structured as subscription rather than marketplace.
• StyleLend: Peer-to-peer designer fashion rental marketplace enabling lenders to rent out garments. Direct comparable in marketplace structure and women's fashion focus.
• Le Closet: French fashion rental subscription service focused on women's wardrobe essentials. Comparable in customer demographic and rental format.
• Gwynnie Bee: US-based women's plus-size focused fashion rental subscription. Comparable target customer (women) and rental-based business model.

Regional players

• The Ms. Greek-based fashion rental service for women. Operates in a neighboring market to Turkey with similar cultural context, making it a useful regional peer for the geography Glamy serves.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights3 records

Customer concentration

• Xx.com/heyglamy
• Facebookfacebook.com/HeyGlamy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glamy