TOPDON US
TOPDON US designs and distributes professional and prosumer automotive diagnostic tools, ADAS calibration systems, battery service equipment, and Level 2 EV chargers across the United States through direct e-commerce and a national authorized reseller network, serving repair shops, technicians, collision shops, and DIY mechanics.
- Company typePrivate
- Founded2016
- HeadquartersRockaway, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What TOPDON US does
TOPDON US (legal entity TOPDON Technology USA, Inc) is a New Jersey-based automotive diagnostic equipment company that designs, markets, and distributes professional and prosumer-grade scan tools, battery service equipment, ADAS calibration systems, key programmers, thermal imaging cameras, and Level 2 EV chargers under the Phoenix, ONE, ArtiDiag, UltraDiag, TopScan, BT, Tornado, T-Ninja, and PulseQ product families. Its technology stack supports modern vehicle protocols (CAN-FD, DoIP), J2534 pass-thru programming, OE-level topology mapping, and a RAG-based AI assistant called TopFix AI that delivers fault code explanations and repair guidance in 100+ languages across more than 120 vehicle manufacturers. The platform-plus-module architecture pairs flagship diagnostic hardware with annual software subscriptions ($45–$990/year), add-on modules (T-Ninja key programmers, Phoenix Mobile ADAS packages, Phoenix Scope), and proprietary accessories that lock customers into the TOPDON ecosystem.\n\nThe company operates a multi-channel go-to-market combining direct e-commerce on topdon.us (free shipping over $45 within the U.S.), a national network of authorized resellers, and strategic partnerships such as the five-year Universal Technical Institute agreement (announced February 2025) that supplies EV training tools to California campuses and the November 2025 Shelby American strategic agreement. Primary customer segments are professional repair shops, dealerships, certified automotive technicians, collision shops requiring ADAS recalibration, and DIY/prosumer mechanics, with named enterprise engagements limited to Shelby American and UTI. Revenue mechanics rely primarily on hardware sales spanning $32 entry-level battery testers to $28,361 Phoenix Mobile ADAS Max packages, supplemented by recurring software subscriptions, accessories, and replacement parts.\n\nTOPDON US is the U.S. arm of the broader TOPDON organization; the entity is privately held, headquartered in Rockaway, NJ with warehouse operations in New Jersey, and operates as a for-profit corporation. The company maintains active product launches across 2025–2026 (ONE Series, TopFix AI, ONE Plus, RLink J2534 upgrade, TopScan Master) and holds UL, ETL, and FCC certifications on its PulseQ EV charging line, positioning itself across automotive diagnostics, EV charging, and the regulatory-driven ADAS recalibration wave expected ahead of model year 2029.
TOPDON US firmographics
Firmographics- Name
- TOPDON US
- Legal name
- TOPDON Technology USA, Inc
- Website
- https://topdon.us
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TOPDON US designs and distributes professional and prosumer automotive diagnostic tools, ADAS calibration systems, battery service equipment, and Level 2 EV chargers across the United States through direct e-commerce and a national authorized reseller network, serving repair shops, technicians, collision shops, and DIY mechanics.
- Ownership category
- akta.pro rank
TOPDON US industry classification
Industry- Product category
- Automotive Diagnostic Equipment
- NAICS
- Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Automotive Parts and Accessories Retailers (44133)
- SIC
- Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Vehicle Diagnostics & Fault Code Scanning Services (TLAKANAA)
- akta.pro secondary industries
- Aftermarket Battery, Charging & Power Accessories Manufacturing (12V Batteries/Jump Starters/Chargers/Inverters) (IMACANAL), Battery & EV/Hybrid Preventive Maintenance (Battery Health/High-Voltage Inspection) (TLAKAGAJ), ADAS Compute & Control Units Manufacturing (Domain Controllers/ECUs) (IMACAMAG)
Keywords
Where TOPDON US is headquartered
LocationHeadquarters
- HQ city
- Rockaway
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TOPDON US business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Hardware Sales: Primary revenue from selling diagnostic scanners, battery testers, jump starters, thermal cameras, ADAS calibration equipment, key programmers, and EV chargers. Products range from $32 (BT50 battery tester) to $28,360 (Phoenix Mobile ADAS Max Package).
- Software Subscriptions and Updates: Annual software updates and subscriptions for diagnostic tools. Products include TopScan Pro Online Update ($45-120/year), Phoenix series updates ($495-795/year), and ADAS software updates ($990). Warranty tied to active subscription for premium products.
- Accessories and Replacement Parts: Sales of accessories including cables, printer paper, replacement clamps, and specialized adapters for diagnostic equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level DIY diagnostic tools starting at $32 |
| One time/ perpetual license | Pay-as-you-go | Prosumer mid-level diagnostic tools ($150-500) |
| One time/ perpetual license | Pay-as-you-go | Professional diagnostic tools ($600-3000) |
| One time/ perpetual license | Pay-as-you-go | ADAS calibration packages ($1,000-28,000) |
| Subscription | Annual | Software subscriptions and updates |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
TOPDON US product offering
Product offeringCore offering
TOPDON US designs, manufactures, and sells a broad portfolio of automotive diagnostic and service equipment, including OBD2 scan tools (TopScan, ArtiDiag, Phoenix, ONE Series), battery testers and chargers (BT series, Tornado series), jump starters, ADAS calibration systems, key programmers (T-Ninja), thermal imaging cameras, and EV chargers (PulseQ). Products span entry-level DIY through dealer-grade professional tiers and are supported by TopFix AI, an AI-powered diagnostic assistant, plus optional subscription-based software updates.
Product overview
TOPDON US offers a comprehensive automotive diagnostic and service equipment portfolio organized across multiple product categories: Professional Diagnostic Tools (Phoenix series, ONE series, ArtiDiag, UltraDiag), Consumer/Prosumer Diagnostics (TopScan, ArtiLink, CarPal), ADAS Calibration Systems (Phoenix Mobile ADAS packages, Radar 3-in-1, targets, calibration kits), Battery Service Equipment (Tornado chargers, BT battery testers, V/JumpSurge jump starters), Key Programming Tools (T-Ninja Box/Pro, T-Darts), Thermal Imaging (TC001, TS004 Pro cameras), EV Charging Solutions (PulseQ AC Home/Portable, adapters, NEMA splitters), TPMS Tools (TP58), and Motorcycle Diagnostics (TopScan Moto, ArtiDiag Moto, UltraDiag Moto). The product architecture features a platform-plus-modules approach where core diagnostic platforms (Phoenix, ONE, ArtiDiag series) support interchangeable modules, software updates, and specialized accessories. TopFix AI integration across multiple product tiers provides intelligent fault code analysis using RAG technology accessing proprietary vehicle maintenance databases.
Differentiator
Problem solved
Functional benefit
Brands
- TopFix AI: AI-powered diagnostic technology integrated into TOPDON vehicle diagnostic tools, providing fault code explanations and repair path recommendations.
- TOPDON ONE Series
- Phoenix Series
- ArtiDiag Series
- TopScan
- PulseQ
- TOP-UP Program
Products and services
- TopScan Pocket-size Bluetooth scan tool available in Lite, Pro, and Master variants, providing bidirectional controls, OBD2 testing modes, and repair resources for over 120 global manufacturers.
- ArtiDiag Series Mid-level diagnostic scan tool series covering entry-level to professional grade with full system diagnostics, bidirectional control, ECU coding, and maintenance functions.
- UltraDiag 8-inch scan tool with full system diagnostics for 100+ brands, pro-level OBD2 capabilities, key programming functionality, and FCA Secure Gateway support.
- Phoenix Series Professional-grade diagnostic scan tool lineup including Phoenix Max (13.3-inch with docking station), Smart, Elite, Lite 3, Lite 2, Plus 2, Remote, XLink, and Nano models, featuring cloud-based programming, OE-level diagnostics, CAN-FD/DoIP protocol support, and topology mapping.
- ONE Series Diagnostic platform series including ONE, ONE Lite, and ONE Plus offering ECU coding, OE-level topology mapping, TopFix AI integration, 50+ maintenance functions, and J2534 pass-thru programming.
- Phoenix Mobile ADAS Foldable calibration frame system for ADAS radar and camera calibration, available in Basic ($8,596), Deluxe ($16,856), and Max ($28,360) packages. Compatible with Phoenix Series diagnostic scanners for collision shops and auto body work.
- ADAS Radar Level Calibration Kit Calibration tool supporting Bosch sensors LRR3, LRR4, MRR, and Toyota Sonar radar for base alignment checking, required for ADAS professionals.
- Tornado Battery Chargers Battery charger series including Tornado120000 (120A), Tornado90000 (90A), and Tornado30000 (30A) providing stable power supply, smart charging, ECU programming voltage stabilization, and supporting 6V/12V/24V batteries.
- BT Series Battery Testers Battery tester series including BT600 Plus, BT600, BT300P, BTMobile ProS, BT200, BT100W, BT100, and BT50, supporting 12V/24V systems and multiple battery chemistries with built-in printers on select models.
- Jump Starters Portable jump starters including V series (V4500Plus, V4000 HD, V3000, V2200Air, V2200Plus, V2200, V1500, V1200Air) and JumpSurge series (3000, 2000Pro, 1500, 1200Pro) ranging from 1200A to 4500A peak output with power bank functionality.
- T-Ninja Box Immobilizer box and key programmer for Phoenix line tools that reads/writes key chip data, generates special keys, supports Mercedes-Benz infrared key matching, engine gearbox computer cloning, and IMMO system functions.
- T-Ninja Pro 8-inch tablet key programming tool supporting PIN reading, key learning, remote control learning, delete keys, and all keys lost functions, including full OBD2 functions and 8 maintenance services.
- PulseQ AC Home 40A Level 2 EV charger with J1772 plug, RFID mode, Wi-Fi app control, and NEMA14-50 outlet requirement. UL certified with 16.4ft cable and NEMA Type 4 weather resistance.
- PulseQ AC Portable Portable Level 2 EV charger with LCD display, scheduled charging, adjustable current (8-32A), and multiple plug options (NEMA 6-20, 14-50, 6-50). ETL and FCC certified.
- TP58 TPMS Tool Advanced TPMS tool with OBDII, Wi-Fi, and 5-year update support covering OEM and aftermarket TPMS sensors, with touchscreen interface and ECU unlocking for Toyota and Tesla BLE.
Quantifiable outcome
- 73% of professional technicians cite limited OE data access as their biggest challenge
- +3 more outcomes
Companies that use TOPDON US
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
TOPDON US technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature6 records
TOPDON US partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Shelby AmericanminorStrategic agreement to exchange technical information and conduct product evaluations to support respective automotive businesses. Several TOPDON diagnostic tools will be integrated into Shelby American's production facilities and vehicles, including a jump starter and diagnostic scanner. The collaboration aims to enhance product capabilities and promote their relationship through various activities.
- Universal Technical Institute (UTI)coreFive-year partnership marking TOPDON's first agreement with a post-secondary educational institution focused on transportation programs. Partnership initially supports UTI's Electric Vehicle maintenance and repair training curriculum at three California campuses. TOPDON donates professional tools including Phoenix Max and Tornado120000, plus product discounts for students and alumni. The TOP-UP initiative, introduced in the U.S. in 2022, aims to foster the next generation of automotive and transportation professionals through support for trade schools and community colleges.
Scale indicators5 records
Recent moves5 records
Expansion highlights6 records
TOPDON US competitors and assessment
Company assessmentBroad incumbents
- Hella Gutmann Solutions: European provider of multi-brand diagnostic tools (mega macs series), ADAS calibration, and battery service. Competes broadly with TOPDON's professional Phoenix and ADAS product lines, especially in European vehicle coverage.
- Snap-on Incorporated: Established US incumbent providing professional diagnostic tools (Modis, Solus, Triton) and shop equipment to dealerships and independent repair shops through a franchise mobile van network. Sits at the premium end of the same market TOPDON targets with dealer-level pricing.
- Bosch Automotive Service Solutions: Division of Robert Bosch offering OE-grade diagnostic platforms (KTS series), ADAS calibration equipment, and battery service tools. Competes broadly across TOPDON's product categories with deep OEM relationships and recognized brand authority in European vehicles.
- Matco Tools: US professional tool brand distributing diagnostic scanners (MD-Max, MD-IAX) and shop equipment through a mobile franchise model. Competes with TOPDON in the independent repair shop segment with a strong US service footprint.
Direct peers
- Innova Electronics: US-based manufacturer of OBD2 diagnostic scanners (Innova 5610, 6100P) with strong retail distribution and DIY/prosumer positioning. Competes directly with TOPDON's TopScan and ArtiDiag lines in the entry- to mid-tier scan tool category.
- Launch Tech: China-based manufacturer of automotive diagnostic tools (X-431 series), key programmers, and TPMS service tools. Direct competitor in the professional and prosumer diagnostic scan tool market with similar product architecture and pricing strategy.
- ANCEL: China-based manufacturer of OBD2 diagnostic scanners, battery testers, and automotive service tools. Competes directly with TOPDON's entry-level ArtiLink and BT series products in the DIY and prosumer segments.
- Foxwell Technology: China-based manufacturer of automotive diagnostic tools (NT-series, GT-series) and service equipment. Direct competitor across the prosumer and professional scan tool categories with overlapping pricing and vehicle coverage.
- Autel Intelligent Technology: China-based global manufacturer of OBD2 diagnostic scanners, key programming tools, and ADAS calibration equipment. Most direct competitor to TOPDON, offering the MaxiSys line at overlapping price points and serving the same professional and prosumer repair shop customers.
Emerging players
- BlueDriver: Consumer-focused Bluetooth OBD2 scan tool paired with mobile app, owned by Lemur Vehicle Monitors. Competes in the entry-level DIY segment that overlaps with TOPDON's TopScan Lite and CarPal offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
TOPDON US social profiles
Digital presenceTOPDON US compliance and trust
Trust signalCompliance6 records
TOPDON US financial estimates
Financial estimateRevenue estimate
Valuation estimate
TOPDON US leadership team
Management profileNumber of profiles
TOPDON US funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TOPDON US M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TOPDON US
What does TOPDON US do?
TOPDON US designs, manufactures, and sells a broad portfolio of automotive diagnostic and service equipment, including OBD2 scan tools (TopScan, ArtiDiag, Phoenix, ONE Series), battery testers and chargers (BT series, Tornado series), jump starters, ADAS calibration systems, key programmers (T-Ninja), thermal imaging cameras, and EV chargers (PulseQ). Products span entry-level DIY through dealer-grade professional tiers and are supported by TopFix AI, an AI-powered diagnostic assistant, plus optional subscription-based software updates.
Is TOPDON US a public or private company?
TOPDON US is a private company. It is classified as unknown and is currently operating.
When was TOPDON US founded?
TOPDON US was founded in 2016. It employs 11 to 50 people.
Where is TOPDON US based?
TOPDON US is headquartered in Rockaway, United States, in the North America region.
How does TOPDON US make money?
Three revenue lines are on record. Hardware Sales are the primary driver. The others are software Subscriptions and Updates and accessories and Replacement Parts.
Who are TOPDON US's main competitors?
Broad incumbents on record are Hella Gutmann Solutions, Snap-on Incorporated, Bosch Automotive Service Solutions and Matco Tools. Direct peers are Innova Electronics, Launch Tech, ANCEL, Foxwell Technology and Autel Intelligent Technology. BlueDriver is listed as an emerging player.
Does TOPDON US have an API?
No public API is recorded for TOPDON US.
What industry is TOPDON US in?
TOPDON US's product category is Automotive Diagnostic Equipment. Its primary akta.pro industry code is TLAKANAA, Vehicle Diagnostics & Fault Code Scanning Services, with a secondary code of IMACANAL, Aftermarket Battery, Charging & Power Accessories Manufacturing (12V Batteries/Jump Starters/Chargers/Inverters). Its NAICS code is 334515 and its SIC code is 3825.