Glenwood Springs Chamber Resort Association

What Glenwood Springs Chamber Resort Association does

Glenwood Springs Chamber Resort Association is a non-profit membership-based chamber of commerce founded in 1919 and headquartered in Glenwood Springs, Colorado. It serves 800+ local businesses in the Roaring Fork Valley through membership dues, event programming (Annual Gala, ATHENA Leadership, Economic Forecast, Issues & Answers, Strawberry Days Festival), networking groups, and business advocacy via the Mountain Chamber Alliance. It also operates a Visitor Information Center and the Visit Glenwood Springs tourism promotion initiative, and publishes the award-winning Official Insider's Guide to Glenwood Springs Magazine (35,000 copies) and Official City & Trail Map.

The organization's core technology stack is the GrowthZone (formerly ChamberMaster) SaaS platform, which powers the member directory, event calendar, job board, Hot Deals, and member portal at business.glenwoodchamber.com. It maintains a separate tourism property at visitglenwood.com and operates standard social channels (Facebook, Twitter/X, YouTube, Instagram). It also runs the Glenwood Gold Community Currency buy-local program and a quarterly Economic Trends Report.

Its revenue model combines recurring annual membership dues, publication advertising, event sponsorships, and ancillary marketing opportunities. Pricing is not publicly disclosed; prospective members are directed to contact staff at 970-945-6589. The organization is led by President & CEO Angie Anderson (since January 2018), Director of Marketing & Membership Development Sara Teel, and Director of Operations & Special Events Tara Harman, and operates a Board of Directors that includes a recently established Latino Business Advisory Council.

Name

Glenwood Springs Chamber Resort Association

Legal name

Glenwood Springs Chamber Resort Association

Website

https://glenwoodchamber.com

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Chamber of Commerce Services

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Travel & Services Membership Clubs (Ancillary Services-Led) (CRAEADAK)

akta.pro secondary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Chamber of commerce
• Business networking
• Tourism marketing
• Membership services
• Economic development

Headquarters

HQ city

Glenwood Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Local businesses pay membership dues to join the Chamber, gaining access to networking, marketing, and business development resources.
2. Publication Advertising: The Chamber sells advertising in the Official Insider's Guide to Glenwood Springs Magazine and Official City & Trail Map, which have 35,000 printed copies distributed across the region.
3. Event Sponsorships: Revenue generated from sponsorships of Chamber events including Annual Gala, ATHENA Leadership Program, Economic Forecast, and other networking events.
4. Marketing Opportunities: Additional marketing services including Hot Deals listings, member-to-member deals, and promotional placements available to members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Glenwood Springs Chamber Resort Association is a nonprofit chamber of commerce that delivers membership-based services to 800+ local businesses, including networking events, marketing exposure through official publications and online directory, business advocacy, education programs, and visitor information services. Revenue is generated primarily through annual membership dues, publication advertising, event sponsorships, and marketing opportunities, with operations supported by the GrowthZone membership management platform.

Product overview

The Glenwood Springs Chamber Resort Association operates as a membership-based organization offering a portfolio of programs and services focused on economic development, tourism promotion, and member support. Its core products include official publications (the award-winning Official Insider's Guide Magazine and Official City & Trail Map), community programs (Glenwood Gold Community Currency), member services (directory, job board, Hot Deals resources), and tourism initiatives (Visit Glenwood Springs, Visitor Information Center). The Chamber also publishes quarterly Economic Trends reports. The organization does not offer a unified software platform but rather a collection of programs, publications, and services designed to help business thrive and community prosper in Glenwood Springs.

Differentiator

Problem solved

Functional benefit

Brands

• Visit Glenwood Springs: Tourism promotion initiative operated by the Chamber to promote Glenwood Springs as a visitor destination

Products and services

• Official Insider's Guide to Glenwood Springs Magazine
• Official City & Trail Map
• Glenwood Gold Community Currency
• Member Directory
• Job Board
• Visitor Information Center
• Visit Glenwood Springs
• Economic Trends Report

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and secondary.

• Glenwood Springs Post IndependentcoreGTM or Marketing PartnerThe local newspaper partners with the Chamber on co-presenting the annual Issues & Answers Election Forum and co-branding the Official Insider's Guide Magazine distribution.
• KMTS RadiosecondaryGTM or Marketing PartnerLocal radio station co-presents the Issues & Answers Election Forum with the Chamber and Glenwood Springs Post Independent.
• FirstBanksecondaryGTM or Marketing PartnerFirstBank sponsors Chamber events including the Let\'s Talk Business/Hablemos de Negocios bilingual business extravaganza.
• GrowthZonesecondaryTechnology or IntegrationThe Chamber uses GrowthZone software platform for membership management, event calendars, member directories, and website content management.

Scale indicators3 records

Expansion highlights4 records

Broad incumbents

• Visit Denver (Denver Tourism Office): Major destination marketing organization performing the same tourism promotion, visitor guide publication, and visitor-center functions as Glenwood Springs' Visit Glenwood Springs, but at city scale.
• Denver Metro Chamber of Commerce: State's largest chamber organization in Colorado, comparable in membership model and business-advocacy focus but operating at a much larger metro scale with broader program portfolio.
• Greater Colorado Springs Chamber of Commerce: Larger Colorado statewide chamber organization offering similar membership-based business development, advocacy, and event programming, though operating at a metropolitan rather than small-town scale.

Regional players

• Steamboat Springs Chamber: Colorado ski/resort town chamber of commerce with comparable membership model, official visitor publications, and visitor center operations serving a small mountain community economy.
• Carbondale Chamber of Commerce: Nearby Roaring Fork Valley chamber organization serving a small Colorado mountain community with similar member-business services, visitor information, and event programming structure.
• Aspen Chamber Resort Association: Directly comparable Chamber of Commerce organization for an adjacent mountain resort market in the Roaring Fork Valley, offering membership, visitor center, and tourism promotion services with similar revenue mix and structure.
• Breckenridge Tourism Office: Colorado mountain resort destination marketing organization offering a visitor guide, visitor center, and member-served tourism strategy comparable to Visit Glenwood Springs' role.
• Telluride Tourism Board / Telluride Chamber: Mountain resort destination marketing and chamber organization serving another Western Colorado tourist economy, with analogous event programming, official travel guide, and member services.
• Visit Vail Valley: Regional destination marketing and chamber-style tourism organization for a Colorado mountain town; comparable in operating a visitor center, official visitor guide, and member business network serving a resort economy.

Others

• GrowthZone (Chamber Software Provider): Vendor providing the ChamberMaster/GrowthZone platform used by GSCRA for membership management, event registration, and directory; included as it is the technology backbone for similar chambers nationwide.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/gwschamber
• YouTubeyoutube.com/GSCRA
• Facebookfacebook.com/glenwoodchamber
• Instagraminstagram.com/glenwoodchamber

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glenwood Springs Chamber Resort Association